Rob Hoffman
👤 SpeakerAppearances Over Time
Podcast Appearances
So AI search strategy.
The company that leveraged this the most is, or a really great example of a company that leaned into AI search is called Tally.
And so Tally is a no-code form builder.
It's kind of like Typeform, I think.
I don't really know what the difference is, but they let you create customizable forms just by typing.
They're pretty big.
They are at 338k MRR.
And by the way, the founder of this company builds in public on their website.
And it's one of the coolest websites in terms of building public content.
Just as a shout out, I love when people build in public.
And so there's some really great information on their site.
So here's the playbook.
You ready?
Yep.
So there's always going to be one OP marketing channel.
And when I say OP, this is like, did you ever play World of Warcraft when you were a kid?
Oh, damn.
I don't even know what that is.
All right.
Shout out to all the nerds out there.