Sebastien Edgar
speaker
543 appearances
5 recordings
1 series
first heard Jul 2025
last heard Jul 2025
Sebastien Edgar’s voice in public audio — every appearance, attributed to the second.
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Appearances
Anyone seen the movie Up in the air, it would be the local from Dorf Clay.
So
Yeah, does that does that make sense?
Yeah.
Ah, that's a really good question.
What's interesting is
I don't in the rankings, what I've noticed is there's a there's a correlation between geographical closeness.
So we actually had a lot of issues over a square with US content and Canadian content or GB content and Ireland content.
And so in for a lot of companies, it's gonna depend how different.
I don't want to say like how different underculture is, because then I'm gonna get burnt.
We're like, well, obviously Canada and the US are different, which which it is, like in all fairness.
obviously it is I'm not saying anything different.
But then it's how different is your product, its marketing, its narrative to the local culture.
Like when you're targeting something, you can have like a like a s like SaaS, for example.
If the industries between where you're targeting from the US and Canada are drastically different, then I would say most likely the CERP is also going to be different.
And then that would you would then need a local specific page.
But if you notice within the SERP there are a low amount of local competitors, the market and the audience is fairly similar, then most likely not really, and you can get by with one page.
So I guess it comes down to just reverse engineering what you're noticing and the amount of local specific competitors.
And usually if there is a high amount of local competitors, that means, well, there is a need for
For that hyper hyper localization.
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