Stephen Bartlett

And you're like, okay, we did those three, but there's also two more things that happened in this 10 versus the other 90. Now let's do all five of those things. And over time, this is how you develop a checklist for making banger content and banger videos. And I'm sure like there's this clip, David Perel talks about Chris Rock's creative process.

And he says, how is it that you see Chris Rock at Madison Square Gardens and it's just like 60 minutes of just fire? You're like, how is this guy so funny? And it's because what you don't see is the many small clubs and the first club that he goes to and does a whole hour long set and has like 50,

And he says, how is it that you see Chris Rock at Madison Square Gardens and it's just like 60 minutes of just fire? You're like, how is this guy so funny? And it's because what you don't see is the many small clubs and the first club that he goes to and does a whole hour long set and has like 50,

And he says, how is it that you see Chris Rock at Madison Square Gardens and it's just like 60 minutes of just fire? You're like, how is this guy so funny? And it's because what you don't see is the many small clubs and the first club that he goes to and does a whole hour long set and has like 50,

three moments that people laugh a lot about and he's got like five minutes that are good and the other 55 minutes basically suck and so the next time he goes to a club he takes those five minutes puts them at the front and then he tries all new material for the next 55 minutes and he gets another five minutes and he continues to repeat this process and put the new stuff at the front until eventually a 60 minutes of uninterrupted laughing and then people are like oh my god he's so talented i can't believe that he can just stand up there and talk into a microphone and make everyone laugh

three moments that people laugh a lot about and he's got like five minutes that are good and the other 55 minutes basically suck and so the next time he goes to a club he takes those five minutes puts them at the front and then he tries all new material for the next 55 minutes and he gets another five minutes and he continues to repeat this process and put the new stuff at the front until eventually a 60 minutes of uninterrupted laughing and then people are like oh my god he's so talented i can't believe that he can just stand up there and talk into a microphone and make everyone laugh

three moments that people laugh a lot about and he's got like five minutes that are good and the other 55 minutes basically suck and so the next time he goes to a club he takes those five minutes puts them at the front and then he tries all new material for the next 55 minutes and he gets another five minutes and he continues to repeat this process and put the new stuff at the front until eventually a 60 minutes of uninterrupted laughing and then people are like oh my god he's so talented i can't believe that he can just stand up there and talk into a microphone and make everyone laugh

cross age boundaries, cross cultural boundaries, cross all of the boundaries that you might imagine, how can he be so funny to everyone? That's how. How can that guy be so good at writing? Well, he looked at the stuff that he wrote, he found the best stuff, made it into the few things that he always does, and then kept writing. And that fundamentally is the process of learning anything.

cross age boundaries, cross cultural boundaries, cross all of the boundaries that you might imagine, how can he be so funny to everyone? That's how. How can that guy be so good at writing? Well, he looked at the stuff that he wrote, he found the best stuff, made it into the few things that he always does, and then kept writing. And that fundamentally is the process of learning anything.

cross age boundaries, cross cultural boundaries, cross all of the boundaries that you might imagine, how can he be so funny to everyone? That's how. How can that guy be so good at writing? Well, he looked at the stuff that he wrote, he found the best stuff, made it into the few things that he always does, and then kept writing. And that fundamentally is the process of learning anything.

And it's usually not one thing. It's many small things that, when added together in aggregate, create the outsized returns. Sorry, that was a little pompadour. I just get violent about skill acquisition because that's what it takes.

And it's usually not one thing. It's many small things that, when added together in aggregate, create the outsized returns. Sorry, that was a little pompadour. I just get violent about skill acquisition because that's what it takes.

And it's usually not one thing. It's many small things that, when added together in aggregate, create the outsized returns. Sorry, that was a little pompadour. I just get violent about skill acquisition because that's what it takes.

I want to do my best shot at operationalizing what you just said for somebody who's listening. When we encounter this issue, we have a specific process that we go through. And so we tell the founder, I want you to make a Google Sheet, really simple, and I want you to have the time slots from 5 a.m. to midnight, however long you work, in 15-minute increments.

I want to do my best shot at operationalizing what you just said for somebody who's listening. When we encounter this issue, we have a specific process that we go through. And so we tell the founder, I want you to make a Google Sheet, really simple, and I want you to have the time slots from 5 a.m. to midnight, however long you work, in 15-minute increments.

I want to do my best shot at operationalizing what you just said for somebody who's listening. When we encounter this issue, we have a specific process that we go through. And so we tell the founder, I want you to make a Google Sheet, really simple, and I want you to have the time slots from 5 a.m. to midnight, however long you work, in 15-minute increments.

And I want you to set a timer, easy timer, kitchen timer, like for cooking, for every 15 minutes. And every 15 minutes, I want you to, when it dings, I want you to write down what you did. One or two words, doesn't take a lot. Now, as soon as I say that, people are like, oh my God, I don't have time for this.

And I want you to set a timer, easy timer, kitchen timer, like for cooking, for every 15 minutes. And every 15 minutes, I want you to, when it dings, I want you to write down what you did. One or two words, doesn't take a lot. Now, as soon as I say that, people are like, oh my God, I don't have time for this.

And I want you to set a timer, easy timer, kitchen timer, like for cooking, for every 15 minutes. And every 15 minutes, I want you to, when it dings, I want you to write down what you did. One or two words, doesn't take a lot. Now, as soon as I say that, people are like, oh my God, I don't have time for this.

I will promise you, it will be the most productive week of your life because you will be aware of how you're spending your time. Every time I do this, I immediately think I should do this all the time and I don't. So just do it. Just do it for the one week, okay? And so what happens is you'll do it for a whole week