Stephen Bartlett
๐ค SpeakerAppearances Over Time
Podcast Appearances
Would you double? Would you 10x? Would you 50x? And sometimes you realize you're like, no, I think I would actually 10x. And so if that were the case, one, not only would you 10x the company, number two, the value of the company would more than 10x because it would be significantly less reliant on you and it'd be more reliant on the team that you've built.
Number three, it would happen faster because you would have more barrels that were firing concurrently, moving things forward. And those pieces, when put together, you have to then ask yourself from an opportunity cost perspective, what other activity could I be doing that would have the possibility of 10x-ing my company, doing it faster, and increasing the enterprise value multiple faster?
Number three, it would happen faster because you would have more barrels that were firing concurrently, moving things forward. And those pieces, when put together, you have to then ask yourself from an opportunity cost perspective, what other activity could I be doing that would have the possibility of 10x-ing my company, doing it faster, and increasing the enterprise value multiple faster?
Number three, it would happen faster because you would have more barrels that were firing concurrently, moving things forward. And those pieces, when put together, you have to then ask yourself from an opportunity cost perspective, what other activity could I be doing that would have the possibility of 10x-ing my company, doing it faster, and increasing the enterprise value multiple faster?
That's not that. And if you can't find one, then it means you're working on the wrong stuff. And I think that is one of those great litmus tests of like, if I can find something, and I'll give you a really simple one that's not human-based, the talent-based here. Something as simple as calling your leads.
That's not that. And if you can't find one, then it means you're working on the wrong stuff. And I think that is one of those great litmus tests of like, if I can find something, and I'll give you a really simple one that's not human-based, the talent-based here. Something as simple as calling your leads.
That's not that. And if you can't find one, then it means you're working on the wrong stuff. And I think that is one of those great litmus tests of like, if I can find something, and I'll give you a really simple one that's not human-based, the talent-based here. Something as simple as calling your leads.
So there's tons of research that suggests that you can 4-5x your conversion of leads by calling them within 60 seconds of them opting in for any product you have. if you have all of these priorities they have across the company, does any of them have the high likelihood of four or five X in your business immediately?
So there's tons of research that suggests that you can 4-5x your conversion of leads by calling them within 60 seconds of them opting in for any product you have. if you have all of these priorities they have across the company, does any of them have the high likelihood of four or five X in your business immediately?
So there's tons of research that suggests that you can 4-5x your conversion of leads by calling them within 60 seconds of them opting in for any product you have. if you have all of these priorities they have across the company, does any of them have the high likelihood of four or five X in your business immediately?
with very low cost of doing so, less so than just calling the leads within 60 seconds. If the answer is no, then by God, why are you not calling all your leads within 60 seconds? The FOB question would be like, well, I don't have enough people to call our leads within 60 seconds. So then we'd say, okay, what is Forex, the revenue of your company, worth? Okay.
with very low cost of doing so, less so than just calling the leads within 60 seconds. If the answer is no, then by God, why are you not calling all your leads within 60 seconds? The FOB question would be like, well, I don't have enough people to call our leads within 60 seconds. So then we'd say, okay, what is Forex, the revenue of your company, worth? Okay.
with very low cost of doing so, less so than just calling the leads within 60 seconds. If the answer is no, then by God, why are you not calling all your leads within 60 seconds? The FOB question would be like, well, I don't have enough people to call our leads within 60 seconds. So then we'd say, okay, what is Forex, the revenue of your company, worth? Okay.
What does it cost to hire one person whose only job is to just call the leads? Now, I recently talked to a restoration company. So they did water damage for homes when they got hit by storms. And he told me, he said he was converting 55% of his leads, not calls, leads. And I was like, how on earth are you doing this? And I was like, well, how many leads a day do you get? And he said, two or three.
What does it cost to hire one person whose only job is to just call the leads? Now, I recently talked to a restoration company. So they did water damage for homes when they got hit by storms. And he told me, he said he was converting 55% of his leads, not calls, leads. And I was like, how on earth are you doing this? And I was like, well, how many leads a day do you get? And he said, two or three.
What does it cost to hire one person whose only job is to just call the leads? Now, I recently talked to a restoration company. So they did water damage for homes when they got hit by storms. And he told me, he said he was converting 55% of his leads, not calls, leads. And I was like, how on earth are you doing this? And I was like, well, how many leads a day do you get? And he said, two or three.
I was like, okay. So what's the process? He's like, oh, it's really simple. My aunt... I pay her $60,000 a year, and she has only one job. She has no responsibility in the company besides the moment a lead comes in, you stop having sex with your husband, you stop cooking, you stop loving your child, and you immediately call the lead. That's the only responsibility.
I was like, okay. So what's the process? He's like, oh, it's really simple. My aunt... I pay her $60,000 a year, and she has only one job. She has no responsibility in the company besides the moment a lead comes in, you stop having sex with your husband, you stop cooking, you stop loving your child, and you immediately call the lead. That's the only responsibility.
I was like, okay. So what's the process? He's like, oh, it's really simple. My aunt... I pay her $60,000 a year, and she has only one job. She has no responsibility in the company besides the moment a lead comes in, you stop having sex with your husband, you stop cooking, you stop loving your child, and you immediately call the lead. That's the only responsibility.
She just has to make three calls a day at the moment the leads come in. And he pays her $60,000, and that brings in millions of dollars of revenue. And so, You're not going to pay for it out of the dollars you have now. You're going to pay for it out of the dollars that you're going to make that you're not making yet because you haven't done it yet. And so pin in that. Back to the people.