My Amazon Guy
Episodes
How to create a UGC Script in minutes using Claude
30 Jan 2026
Contributed by Lukas
Send us a textThis video is essential for brands working with UGC influencers, offering practical advice on improving their processes. We stress the i...
How to Retain Employees - Master Class
29 Jan 2026
Contributed by Lukas
Send us a textIn this video, My Amazon Guy discusses the importance of establishing strong "company core values" for "business success....
How to Retain Employees - Master Class
29 Jan 2026
Contributed by Lukas
Send us a textIn this video, My Amazon Guy discusses the importance of establishing strong "company core values" for "business success....
Scale Your Top Products with a Smarter Fulfillment Plan
28 Jan 2026
Contributed by Lukas
Send us a textKevin Sanderson shares essential strategies for sellers navigating the Amazon marketplace. Learn how to optimize your `amazon fbm` listi...
2026 Advanced Amazon PPC Tips & Tricks
26 Jan 2026
Contributed by Lukas
Send us a textAmazon advertising can be difficult, as many sellers know. This video acknowledges the challenges of running successful campaigns, from ...
Reviewing Amazon's 5 Growth Tips For 2026
26 Jan 2026
Contributed by Lukas
Send us a textThis video breaks down five tips from Amazon and reveals which ones actually help sellers succeed. Get practical Amazon FBA tips and str...
Business Models - What's Next for Steven Pope - Getting Unstuck
25 Jan 2026
Contributed by Lukas
Send us a textMany sellers are unsure what direction to take with their Amazon business. This video breaks down real decisions around Amazon brand gro...
Amazon Seller Top 10 Catalog Troubleshooting Videos
23 Jan 2026
Contributed by Lukas
Send us a textHaving trouble with your Amazon listings? This video covers common issues like updating titles and fixing missing best-seller ranks. Lea...
We Analyzed This Amazon Listing and Here's What We Found
21 Jan 2026
Contributed by Lukas
Send us a textJoin us for an "ASIN TEARDOWN" as we assess an innovative product: the airtag leather wallet. We conduct an amazon asin review...
Advanced Amazon PPC Strategies in 2026: The PPC Blueprint Amazon Sellers Need to Know
20 Jan 2026
Contributed by Lukas
Send us a textStarting 2026, every amazon seller is looking to refine their yearly amazon ppc strategy. This video discusses the challenges of this ta...
Returns Just Got More Expensive - Amazon Removes Pre-Paid Label Exemptions
19 Jan 2026
Contributed by Lukas
Send us a textAttention, amazon seller! This video details a significant update to Amazon's Prepaid Return Label Program, especially impacting th...
How Better Ad Strategy Helped This Brand Win on Amazon
16 Jan 2026
Contributed by Lukas
Send us a textThis video features a discussion on the critical role of advertising for businesses, particularly with `amazon ads`. The speaker shares ...
What Most Sellers Get Wrong About PPC Budgets After Holidays
15 Jan 2026
Contributed by Lukas
Send us a textMany sellers focus too much on PPC budgets when Q1 hits, but it's your bids that drive real results. After the holidays, your strat...
MCF Discount 2026 is Here and It’s Actually Worth It
14 Jan 2026
Contributed by Lukas
Send us a textMCF discounts are giving Amazon sellers a rare chance to reduce fulfillment costs. These savings apply to shipping for off-Amazon platfo...
Should You Start an Amazon Business in 2026 or Is It Too Late?
13 Jan 2026
Contributed by Lukas
Send us a textMany are asking: is it still viable to be an Amazon seller or start an Amazon business in 2026? This video addresses concerns about mark...
Amazon PPC Reaction | Why Your Bid Adjustments Fail
12 Jan 2026
Contributed by Lukas
Send us a textThis video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn...
Amazon PPC Reaction | Why Your Bid Adjustments Fail
09 Jan 2026
Contributed by Lukas
Send us a textThis video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn...
Changes to review sharing across product variations starting February 12
09 Jan 2026
Contributed by Lukas
Send us a textAmazon has changed how reviews work across product variations, and sellers need to adjust fast. The update affects shared reviews across...
Child ASIN Advertising Setup That Actually Converts
08 Jan 2026
Contributed by Lukas
Send us a textThis video breaks down how to set up your Amazon ad campaigns effectively, focusing specifically on Amazon parentage strategies. We disc...
Amazon Brand Stores are Becoming Way More Important for Sellers
07 Jan 2026
Contributed by Lukas
Send us a textAmazon has rolled out a new "brand store quality rating" metric for 2026, indicating a shift in focus for the platform. This n...
How to Build a Real Brand with Niche Products That Actually Sell
06 Jan 2026
Contributed by Lukas
Send us a textThis video shares how authentic brand-building starts with being your own customer. Learn how UltraPoi grew from music festivals to Amaz...
The Truth About Vine Reviews Every Seller Needs to Know
05 Jan 2026
Contributed by Lukas
Send us a textWe address an Amazon FBA Review challenge where international product reviews did not fully transfer, impacting the overall star rating ...
Amazon PPC Country Filtering SOLVED | The Trick Sellers Miss
02 Jan 2026
Contributed by Lukas
Send us a textAmazon ads are regularly updated, and one recent change allows managing campaigns across all countries on a single platform. This centra...
This is What Really Happens When You Change Your Amazon Bid
01 Jan 2026
Contributed by Lukas
Send us a textWondering why your Amazon ads aren’t showing or why your product image disappeared? This video explains what really happens when you c...
Every Amazon PPC Change in 2025 Sellers Need to Know Before 2026
30 Dec 2025
Contributed by Lukas
Send us a textAmazon PPC changes in 2025 reshaped how sellers manage ads, bids, targeting, and spend across the platform. This complete breakdown cove...
Top 10 Amazon A+ Content Hacks That Work
29 Dec 2025
Contributed by Lukas
Send us a textAmazon A+ content plays a major role in product visibility, click behavior, and conversion rate. This video explains how premium A+ modu...
Branded vs Non-Branded Keywords: Finding Your Real Target Audience
26 Dec 2025
Contributed by Lukas
Send us a textTo continue expanding, we must focus on finding new targets instead of just competitor campaigns. This video explains how general keywor...
2025 Amazon Breaking News Every Seller Should See
25 Dec 2025
Contributed by Lukas
Send us a textThe year 2025 presented significant hurdles for many amazon business owners, with hijackings, inventory spills, and tariffs impacting se...
Why Is Your Product Unavailable in Some Zip Codes with Plenty of Stock?
24 Dec 2025
Contributed by Lukas
Send us a textNew Amazon sellers often wonder if they should trust Amazon’s restock recommendations. In this video, Noah Wickham walks through when ...
Protecting Your Listings and Sales Rank After Amazon Account Transition
23 Dec 2025
Contributed by Lukas
Send us a textTransferring an Amazon seller account isn’t as easy as flipping a switch. If you’re buying or selling an Amazon account, knowing how...
Why Raising Your Prices Q4 is the Best Amazon Seller Strategy
22 Dec 2025
Contributed by Lukas
Send us a textDuring the holiday season, many sellers overlook a crucial tactic: raising prices. This often-underestimated strategy is one of the easi...
Last Minute PPC Campaign Setup for Christmas Rush - Amazon Seller Ad Tutorial
20 Dec 2025
Contributed by Lukas
Send us a textIt's PPC campaign time for Christmas. This video explains the importance of setting up a dedicated PPC campaign for your Amazon bra...
Top 10 Amazon Seller Updates That Broke the Platform in 2025
19 Dec 2025
Contributed by Lukas
Send us a textAmazon sellers saw nonstop changes in 2025. From product title rules and feedback updates to the complete removal of FBA prep services. ...
Amazon SEO Patch Notes 2026 - Rufus has This Impact
18 Dec 2025
Contributed by Lukas
Send us a textConfused if you need to optimize for Rufus? Here's why you don’t, and what still matters for Amazon SEO. Amazon SEO in 2026 hasn’...
How To Optimize For Amazon's Q5 - New Year, Now You Deals
17 Dec 2025
Contributed by Lukas
Send us a textThe days after Christmas aren’t downtime, they’re a secret sales window most sellers ignore. In this video, the Q5 strategy is expla...
How Much More Will You Pay in Amazon Fees in 2026?
16 Dec 2025
Contributed by Lukas
Send us a textAmazon’s 2026 fee changes aren’t just minor increases—they could eat into your margins fast. In this video, the latest FBA, referr...
Why Consistency Scales - Motivational Talk by Steven Pope
15 Dec 2025
Contributed by Lukas
Send us a textSteven Pope, founder of My Amazon Guy, opens up about burnout, motivation, and what it’s like stepping away from daily content creatio...
How We Built a Pet Product Brand on Amazon From Scratch | Cologio's Story
12 Dec 2025
Contributed by Lukas
Send us a textBuilding a successful brand on Amazon requires more than just a great product, it’s about overcoming challenges and making the right m...
How to Structure Your Amazon Ads for Maximum Efficiency
11 Dec 2025
Contributed by Lukas
Send us a textProper ad account structure is crucial for Amazon sellers looking to maximize their ad performance, but most ad accounts are disorganize...
How to Reduce ACOS Without Killing Your Best Keywords
10 Dec 2025
Contributed by Lukas
Send us a textStruggling with a bleeding Amazon PPC campaign? In this video, Kevin Sanderson explains when to shut down a campaign, when to save it, a...
Amazon Rufus Price History Is WRONG! Here’s How It Hurts Your Conversions
09 Dec 2025
Contributed by Lukas
Send us a textAmazon recently made price history visible to every shopper through Rufus — but the data is wrong. In this video, I show multiple real...
Are You Under-Advertising on Amazon? Here's What You’re Missing
08 Dec 2025
Contributed by Lukas
Send us a textAre your Amazon sales stuck despite good performance, especially when relying on limited advertising? This video addresses the challeng...
Why Amazon Sellers Trust MAG to Manage Their Business
05 Dec 2025
Contributed by Lukas
Send us a textHow My Amazon Guy Helps You Overcome Amazon Challenges. Selling on Amazon can feel like you're walking on a tightrope, one wrong mo...
Simple Amazon PPC Setup That Outsmarts the Algorithm
04 Dec 2025
Contributed by Lukas
Send us a textAre you confused about how Amazon PPC actually works, or how Amazon decides which product gets top ranking placements? In this step-by-s...
How to Rank Higher for Keywords During Low Traffic Periods – Amazon Ads Strategy
03 Dec 2025
Contributed by Lukas
Send us a textAre you struggling with low sales and traffic on Amazon, especially during the offseason or after big shopping events like Black Friday?...
How Amazon Sellers Will Thrive in 2025 Despite the Challenges
02 Dec 2025
Contributed by Lukas
Send us a textThe world of Amazon selling in 2025 is drastically different, and it’s harder than ever to succeed. In this video, Steven Pope discuss...
Amazon PPC Country Filtering SOLVED | The Trick Sellers Miss
02 Dec 2025
Contributed by Lukas
Send us a textAmazon ads are regularly updated, and one recent change allows managing campaigns across all countries on a single platform. This centra...
Is DSP Right for Your Brand? Learn How to Navigate the Strategy and Client Concerns
01 Dec 2025
Contributed by Lukas
Send us a textIs DSP Right for Your Brand? In this video, No Wickham from My Amazon Guy addresses a common challenge faced by e-commerce brands: low R...
October Masterclass Replay: Boost Ecommerce Growth and Optimize Your Listings for Q4 Success
28 Nov 2025
Contributed by Lukas
Send us a textIn this October Masterclass, Noah Wickham and Kevin Sanderson from My Amazon Guy dives deep into Amazon selling strategies, offering exp...
Make Smarter Ad Moves: Easy Tips To Save on Amazon Campaigns
26 Nov 2025
Contributed by Lukas
Send us a textStruggling to understand Amazon PPC, reduce wasted ad spend, or finally get your ACOS under control? In this training, Kevin Sanderson f...
Prompt Based Advertising is here on Amazon!
25 Nov 2025
Contributed by Lukas
Send us a textA groundbreaking update is here for Amazon advertising! In this video, Noah Wickham discusses the biggest change in Amazon Ads in a long...
Are You Cannibalizing Organic With Branded PPC Campaigns?
25 Nov 2025
Contributed by Lukas
Send us a textShould You Advertise on Your Own Branded Terms? Are you wondering if advertising on your own branded terms is a waste of money or if it ...
Amazon Lets You Lock In Top Search Placement, But Is It Really Worth It for Your Brand?
25 Nov 2025
Contributed by Lukas
Send us a textAmazon has just introduced a game-changing update to self-targeting campaigns that could massively impact how sellers protect their bran...
Can Small Brands Really Benefit from DSP Advertising?
24 Nov 2025
Contributed by Lukas
Send us a textIn this video, we discuss effective strategies for smaller brands looking to grow outside of Amazon. Key topics include the value of Spo...
Are You Doing Better or Worse Than Your Competitors On Amazon?
21 Nov 2025
Contributed by Lukas
Send us a textThe video describes Amazon Ads' new benchmark report, a feature available through the Campaign Manager that helps sellers evaluate ...
How We Manage Over 400 Seller Accounts and Never Miss a Beat
21 Nov 2025
Contributed by Lukas
Send us a textEver wondered what it’s like to manage over 400 Amazon seller accounts? In this video, we dive into the challenges and strategies behi...
How AI Can Boost Your Amazon Sales Fast!
19 Nov 2025
Contributed by Lukas
Send us a textAI is revolutionizing how businesses operate, especially in eCommerce. In this video, we dive into why artificial intelligence is essent...
Can You Have More Than One Audience Adjustment on Amazon Ads?
17 Nov 2025
Contributed by Lukas
Send us a textLearn why you can only use one audience adjustment in Amazon ads at a time and how this impacts your campaign segmentation. This limitat...
Grow Your Brand by Answering Customer Questions in YouTube Videos
14 Nov 2025
Contributed by Lukas
Send us a textYouTube helped My Amazon Guy grow its first $10 million by turning niche content into sales calls. Answering real questions through vide...
Amazon PPC Launching Sponsored Video Ads - Announced at Amazon Unboxed
13 Nov 2025
Contributed by Lukas
Send us a textLearn how Amazon PPC is changing with Sponsored Product Video ads and discover new Amazon advertising strategies to grow your Amazon bus...
How to Improve Your Amazon Sales Funnel with Customer Journey Data
13 Nov 2025
Contributed by Lukas
Send us a textUnderstanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stag...
How To Get More Sales On Black Friday And Cyber Monday
12 Nov 2025
Contributed by Lukas
Send us a textLearn how to prepare your ecommerce store for Black Friday and Cyber Monday with real strategies that improve results. This video covers...
How To Stop Amazon Ads From Eating Your Organic Sales
11 Nov 2025
Contributed by Lukas
Send us a textLearn why running ads can impact your organic sales and what to do when performance drops. This video breaks down audience targeting, ke...
3 Ways To Check Wasted Ad Spend On Amazon
10 Nov 2025
Contributed by Lukas
Send us a textMany sellers are overspending or over-optimizing without knowing what works. This guide shows how to check wasted ad spend using clicks,...
Amazon Is the WORST? My Amazon Guy Reacts to Levi Hildebrand’s Take
07 Nov 2025
Contributed by Lukas
Send us a textMany sellers struggle to understand how Amazon badges really work, especially bestseller rankings. This reaction video breaks down the r...
From Booth to Brand: Building a Business With Amazon & The Right Help
07 Nov 2025
Contributed by Lukas
Send us a textThis testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustration...
Best Q4 and Black Friday Amazon Advertising Strategies
06 Nov 2025
Contributed by Lukas
Send us a textQ4 is the make-or-break moment for Amazon sellers. Learn how to optimize your PPC and ad campaigns for Black Friday and Cyber Monday to ...
Rewrite Your Listings the Right Way to Rank with Updated Keywords That Actually Work
05 Nov 2025
Contributed by Lukas
Send us a textOutdated keyword targeting and poor campaign structure lead to lost visibility and low impressions. Updating backend SEO, bullet points,...
TACoS Too High? Here’s How to Get It Below 22% and Still Grow Your Sales!
04 Nov 2025
Contributed by Lukas
Send us a textMaximize your Amazon sales with the right PPC strategy and organic SEO integration. Learn how adjusting your ad spend can double sales w...
Plan Now and Outsell Competitors, Amazon Q4 Strategy That Works Before It's Too Late
03 Nov 2025
Contributed by Lukas
Send us a textThe best time to prep for Q4 is before it begins. Learn why smart sellers start with inventory, ads, and Prime big deal days. This video...
Why Chinese Sellers Are Losing Their Advantage on Amazon – Big Shift for 2025
31 Oct 2025
Contributed by Lukas
Send us a textAmazon sellers in the US could see a major change in how they compete this Q4. With new tax reporting requirements for China-based selle...
Think You Can Handle Amazon Alone? Here’s What Really Happens
31 Oct 2025
Contributed by Lukas
Send us a textThis video reveals the harsh reality of dealing with Amazon seller support, from SKUs being suspended with no clear reason to massive am...
How One Checklist Changed My Entire Operation
30 Oct 2025
Contributed by Lukas
Send us a textAdding more services too fast can slow down growth and add complexity that stalls success. This video shares how systems, content, and c...
How to Understand Your ASINs Entire Customer Journey on Amazon
29 Oct 2025
Contributed by Lukas
Send us a textThis new Amazon feature offers unparalleled insights into tracking customer journeys, allowing sellers to understand customer behavior a...
Top 5 Questions Answered in Our Amazon AMA: Strategies for Niche Success
28 Oct 2025
Contributed by Lukas
Send us a textIn this AMA compilation, we answer the top 5 questions from our community about growing your brand in niche Amazon markets. From targeti...
What Got Amazon Sellers Talking? Top Commented Videos Ranked
27 Oct 2025
Contributed by Lukas
Send us a textThis video ranks the top 10 most commented clips from past tutorials for Amazon sellers. From keyword mistakes to account verification i...
Struggling to Compete on Price? Here’s the Better Strategy for Sales
24 Oct 2025
Contributed by Lukas
Send us a textIn this video, we compare two key strategies to boost your Amazon sales: strikethrough discounts vs. coupon codes. Learn the benefits of...
Is This Variation Update Helpful or Hurting Your Sales?
23 Oct 2025
Contributed by Lukas
Send us a textAmazon's new variation layout update affects how many options shoppers actually see. This layout shift limits product visibility af...
Top 10 CTR Videos That Show What Actually Works on Amazon
22 Oct 2025
Contributed by Lukas
Send us a textThese are the top 10 CTR videos that show how to get more clicks and grow faster on Amazon. Every clip shows a real way to improve produ...
Premium A+ Content vs Standard: Which One Converts Better?
21 Oct 2025
Contributed by Lukas
Send us a textPremium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, ...
The One Metric That Actually Shows If You’re Making Money on Amazon
20 Oct 2025
Contributed by Lukas
Send us a textMany sellers focus only on ACoS when tracking performance, but that doesn’t give the full picture. TACoS includes total sales and reve...
What It’s Really Like Starting a Brand on Amazon From Nothing
17 Oct 2025
Contributed by Lukas
Send us a textBuilding a physical product brand on Amazon comes with real challenges, from delistings to IP issues. This video shares what it's l...
Amazon Raises Referral and FBA Fees in 2026
17 Oct 2025
Contributed by Lukas
Send us a textAmazon sellers are bracing for higher FBA and referral fees in 2026. This video breaks down the real cost of “just 8 cents” per unit...
The Right Way to Launch Amazon Ads From Day One
16 Oct 2025
Contributed by Lukas
Send us a textLaunching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding ear...
Top 10 PPC Tips (that are most viewed on channel)
15 Oct 2025
Contributed by Lukas
Send us a textExplore the 10 most viewed Amazon PPC videos on our channel! These top-rated tips and tricks will help you optimize your ad campaigns an...
Does Seasonality Even Matter for Commodities? This Will Change Your Mind
14 Oct 2025
Contributed by Lukas
Send us a textMost sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and ...
BREAKING NEWS: The US and China Go Head To Head in Another Tariff War
13 Oct 2025
Contributed by Lukas
Send us a textNew tariffs and rare earth mineral limits could reshape how Amazon sellers plan inventory, pricing, and sourcing this Q4. As costs rise,...
Is Your Amazon Listing Actually Working? Here’s How to Tell
13 Oct 2025
Contributed by Lukas
Send us a textYour Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing ...
Removing Product Compliance Issues Has Never Been Easier
10 Oct 2025
Contributed by Lukas
Send us a textYour Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing ...
Are Vine Reviews Still Worth It for Amazon Sellers?
09 Oct 2025
Contributed by Lukas
Send us a textAmazon has limited Vine to just 30 reviews per product, removing the multi-variation strategy sellers relied on. Reviews alone won’t d...
How Many Amazon Sellers Really Succeed? Practical Advice for Anyone Starting on Amazon
08 Oct 2025
Contributed by Lukas
Send us a textBuilding a brand on Amazon is more than chasing big sales numbers. This podcast episode dives into realistic expectations, product selec...
Amazon Vine Reviewer Recommendations Are Gone?
07 Oct 2025
Contributed by Lukas
Send us a textAmazon Vine has stopped showing recommended products to reviewers, leaving sellers without activity. Reviewers often request random item...
What Is AMC and Why Sellers Are Paying Attention Now
07 Oct 2025
Contributed by Lukas
Send us a textAmazon now gives full access to a tool that shows deep ad performance across sponsored products and DSP. This helps sellers build smarte...
How Amazon Sellers Should Spend Their Ad Budget in 2025
06 Oct 2025
Contributed by Lukas
Send us a textThis video explains how sellers should allocate ad budgets in 2025 across sponsored products, DSP, display, and other platforms. It high...
August Masterclass: Expert Answers to Tough Amazon SEO & PPC Questions
03 Oct 2025
Contributed by Lukas
Send us a textMissed the masterclass? This August compilation covers SEO, PPC, ranking fixes, and indexing.Sellers learn how to improve keyword target...
Exposed: Amazon Employee May Be Behind Brand Registry Hacks
02 Oct 2025
Contributed by Lukas
Send us a textAmazon sellers are losing brand registry access without warning, often to unknown accounts in other countries. Internal access may be ex...
How to Crush Your Amazon Sales This Q4
01 Oct 2025
Contributed by Lukas
Send us a textMost Amazon sellers over-prioritize Black Friday and Cyber Monday without seeing real gains.This video breaks down what actually drives ...
Top 10 SEO Videos Every Amazon Seller Should Watch
30 Sep 2025
Contributed by Lukas
Send us a textThis compilation brings together the top 10 SEO videos that sellers found most valuable. From indexing strategies to strike zone keyword...
The Real Reason Amazon Feels More Competitive Than Ever
29 Sep 2025
Contributed by Lukas
Send us a textMargins on Amazon are being squeezed as competition rises and ads dominate every listing. This video explains how ad saturation, FBA cha...
How a New Hire Helped Build MAG School From Scratch
26 Sep 2025
Contributed by Lukas
Send us a textA bold internal pitch turned into a powerful training platform that transformed team growth. This video shares how an employee identifie...