Stephen Olmon

speaker

3,186 appearances 31 recordings 1 series first heard Mar 2026 last heard 5 Aug

Stephen Olmon’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months

Recordings per month over the last 12 months — 31 in all, peaking in Jun 2026 with 8.

Appearances

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Entry & Exit - Inside the Security & Fire Industry · Security Company Marketing That Actually Works in 2026 (SEO, AI & Lead Generation) · 15 May 2026 podcast

Like you just want to be trying to find like the optimal mailer to send. voice-verified

So maybe you test it on a single zip code and you're trying to learn and then scale that over the course of time as you kind of find like a winning offer, winning creative. voice-verified

That's voice-verified

sort of thing. voice-verified

Um on the commercial side, we haven't really done any direct mail testing, but the residential test that we did didn't really pan out. voice-verified

And we just chose to spend money in other places. voice-verified

So we've gone away from that. voice-verified

I like the idea of chunky mail. voice-verified

I don't know if you're familiar with this, but um the idea of chunky mail is like low volume, high ticket. voice-verified

And so if we identified like voice-verified

you know, 20 customers in Houston that we could potentially sell seven figures of services to on an annual basis. voice-verified

And then you mail them something like custom to them that is like really large or kind of an odd size to where like their assistant could just like not throw it in the trash. voice-verified

Yeah. voice-verified

Like, what is this? voice-verified

It's heavy or whatever it may be. voice-verified

Lots of different ideas. voice-verified

I think it'd be fun to try chunky mail for us. voice-verified

Yeah. voice-verified

On the commercial side, but voice-verified

Not like normal direct mail. voice-verified

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