Tommy Mello

Okay, yeah, it's Express.

Or maybe Flooring Decor or Home Depot or Empire.

Empire, yeah.

Most people couldn't name two or three.

Most can name one.

And I'm like, oh, most of my competitors are Bob's flooring.

You know, it's like, nobody knows them.

Nobody knows any of their story.

So as a marketer, I sold over $160 million worth of online education starting in 2010 until today.

It took me a tremendous amount of self-taught direct response marketing skills that I had to learn in order to get on a camera and sell that volume of courses.

and mentorship so i had this unbelievable skill set in real estate for lead generation in education for lead generation and i'm like okay ai's on my side it's scalable it's i can out market all the competitors and private equity loves it it's a very viable sellable business and when i sold my education business i realized for the first time in in my entrepreneur journey that i was playing the wrong game the real game is can you start scale and flip a business

Think about it, Tommy.

I've never seen a U-Haul behind a hearse.

We can't take this stuff with us.

This is legacy.

You built, you're the one.

You know, like my good friend, Ed Milet wrote about the power of one.

And you're the one, man.

You broke out.

You had the right timing, the right gift, the right circumstances.