Zac Dearing
speaker
672 appearances
2 recordings
1 series
first heard Feb 2026
last heard 2 Sep
Zac Dearing’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Sep 2026 with 1.
Appearances
that, hey, you know, this other company's $500 less expensive, means they don't really understand what they're purchasing, which means that there was an education gap somewhere along that journey.
I mean, you're here right now and so we could get it done.
So yeah, I'd be inclined if everything was the same price, if you're giving me a $500 discount, great.
Let's go forward.
Yeah, I think it's a bit of a tale of two cities.
There are fewer leads coming in.
They're more expensive than ever, right?
It's not uncommon, right, to spend $500 or $1,000 to get a replacement opportunity.
Prices, particularly in HVAC, but across the board are significantly more expensive for equipment than they were five or six or seven years ago.
And so against that backdrop,
There are the folks that are succeeding and the way that they are doing that is through creating a shopping experience.
Are you meeting the homeowner where they're at?
Are you personalizing?
Are you showing them different options?
Are you putting them in the driver's seat or are you slapping down three prices on a sheet of paper
and a bunch of jargon, right?
Those are sort of the two things, and I think a lot of people are having a hard time.
I mean, look at HVAC, for example.
Shipments are significantly off, right?
You'll see some reports that say up to 49%.
Showing 521–540 of 672 · page 27 of 34
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