PR for the B2B upstart - life beyond the press release

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Busting the omnichannel - enterprise hacks and chats not yet transcribed

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Recorded28 Nov 2014

Publisherfeed.podbean.com ↗

Handlerec:14337074

Show notes

In this informal Boston chat, Jon talks with Kate Gundry of Pluck PR about whether PR is dead, whether the press release is dead, and the role of a new kind of PR in the B2B enterprise startup space. They also hit on the perils of social media transparency, and how PR assesses the value of the so-called "influencer." Yes, you can get Busting the Omnichannel on iTunes.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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