DTC Podcast
Episodes
Ep 39: All Killer, No Filler - "Even IF..." for 3x Lift
10 Oct 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Can you improve your ads 3x with simple hacks like using "Even IF" at the beginning of your ...
Ep 38: 400% Growth Through Content Iteration with CrossRope Srdjan Popovic
08 Oct 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup For our latest podcast, we sat down with Srdjan Popovic, Chief Marketing Officer of Crossrop...
Ep 37: 🔪🚀28-Days Later, Conversion API, SnapChat and BFCM Prep
03 Oct 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Join our Pilothouse media buyer brainstorm, as we prepare for Black Friday / Cyber Monday 20...
Ep 36: Crushing SEO without Backlinks with Nick Jordan
01 Oct 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Nick Jordan is a character. and a razor sharp SEO with results to back up his bombastic opin...
Ep 35: 🚀🔪 All Killer, No Filler LIVES! FB Conversion Window Hacks, Shopify Native Upsells, Twenty Percent Text Changes
26 Sep 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup The Pilothouse agency leaders return for a fast past discussion of the top media buying issu...
Ep 34: Proving Packaging Performance with Kevin Smith from SmashBrand
24 Sep 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup How to Create Packaging that Performs with SmashBrand’s Kevin Smith The DTC Podcast sat do...
Ep 33: Gut Instincts For DTC Growth with BIOHM Health’s CEO Afif Ghannoum
17 Sep 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 👋🏻 Greetings DTCers! This week we have a doozie of a podcast filled with valuebombs ab...
Ep 32: What Exactly Does a Head of Growth Do? Margaret Fortner from DrinkHydrant.com
09 Sep 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Have you ever wondered what it’s like to be in the mind of a Head of Growth at a top DTC b...
Ep 31: Build An Ambassador Army With Crew Fire’s Alan VanToai
03 Sep 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Build Your Ambassador ARMY Today! In this cast, we uncover the exponential power that ...
Ep 30: Seven Figure First Year: Building a Category Busting Bar in Public
27 Aug 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup This week’s DTC podcast with Mid-Day Squares Co-founder and COO, @Nick Saltarelli is dedic...
Ep 29: Napkin Sketch to $100 Million In Sales with Keranique's Tom Shipley
20 Aug 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup This week, we interviewed Tom Shipley who took Keranique Hair Regrowth from a napkin sketch ...
Ep 28: Scaling Knives to 8 Figures: Advanced Funnels for Ecommerce with Bokashi Steel
13 Aug 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup What happens when two funnel loving brothers join forces with a fifty million dollar iconic ...
Ep 27: DTC's Most Intimate Connection - JustWears, Alex Walsh
06 Aug 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🛑 This Just Wears DTC podcast is rated NSFW for irreverent underwear related copy like "p...
Ep 26: Supplements in 2020: Stand Out, Scale Up, and Save the Bees with Microbe Formulas' Dave Huffman
29 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Going from $15M to $50M, and from 1 - 15 in a marketing department is a tall order for any m...
Ep 25: Pilothouse Principles Return to AKNF! 💥 UTM Lookalikes, Upsell Blueprint, Tai Lopez Buys Pier One
24 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup It was great to sit back down with the Pilothouse founders and friends to discuss some hot b...
Ep 24: $5K - $10M - Scaling Watches with Google Shopping with Branzio's Ronnie Teja
24 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup With his last $5000 dollars Ronnie Teja flew to a watch fair in China secured the inventory ...
Ep 23: DTC 1 - Scaling Streetwear with Ambassador Ads - FRONTRVNNERS Joshua Jackai
17 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 👋🏻 Today marks the first ever DTC podcast! Technically, this is a continuation of the ...
Ep 22: Quadrupling Conversion Rate: Contrast Testing for Ads and Content (AKNF #9)
17 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup It's true...testing is not the sexiest topic in digital marketing. HOWEVER we at Pilothouse ...
Ep 21: Building Trust with Email Marketing for Ecom and Lead Gen (AKNF #11) with Julien Normand and Brett Turner
10 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup A wise meme once said 💁🏻♂️ "It's Free Real Estate." I don't think they were tal...
Ep 20: Facebook Ads for Food and Beverage - Slate Milk - Manny Lubin
09 Jul 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Slate Chocolate Milk has reinvented chocolate milk and repositioned it for adults, with more...
Ep 19: Rebrand to Expand: Theragun Becomes Therabody to Sell CBD via "Jobs to Be Done"
29 Jun 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 💪🏻We've got an extremely powerful episode of DTC: Hot Seat by Pilothouse today where w...
Ep 18: Small Wins, LinkedIn, Amazon, and Getting Your ASS KICKED Disrupting Snacking with iWon Organics
29 Jun 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Today on Hot Seat we sat down with iWon Organics founder Mark Samuel. His protein pack...
Ep 17: SuperCoffee's Jim DiCicco Turns Down Shark Tank, Drives $80M Bringing "Sips to Lips"
29 Jun 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🔥🪑 Hot Seat #7 - SuperCoffee's Jim DiCicco Today we follow Jim, CEO and the elde...
Ep 16: 💎10 Million Diamonds: Scaling a Luxury Brand 10X
28 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🚀🪑Welcome to Rocket Seat, where we talk with a current Pilothouse client to uncover th...
Ep 15: Advanced Lead Generation in 2020 (and Server to Server Tracking Tips)
26 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup In this cast we invite longstanding team member Brett to join us. We talk about what's worki...
Ep 14: Solving Inventory in 2020 with Kickstarter for Jeans - Duer Denim
22 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Gary Lenett is a fashion industry icon. He got tired of predicting trends for the new denim ...
Ep 13: Influencer Collabs at SCALE With PureLei's John Hagan
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Influencer marketing can be one of the most powerful strategies for ecommerce brands, but it...
Ep 12: Ultimate Customer Engagement Tactics for 2020 and Shopify Valuation
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup The team was a little light this week, but the actionable insights are HEAVY. 🎥...
Ep 11: Window Washer to $1K Per Day on Amazon: Dan Vas "Anti-Guru" on Getting to 1000 True Fans
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup This week we interviewed friend of the Pilothouse Team, Dan Vas who's built a steady 7 figur...
Ep 10: The Power of Giveback Marketing - Vessi Footwear
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🛒🌎ECOM COMMUNITY SERVICE ANNOUNCEMENT: If you run an ecommerce brand or aspire ...
Ep 9: $3K to $150K Email Marketing in 3 Months with CROSSNET's Chris Meade
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup When Chris messaged us over LinkedIn I was PUMPED. Crossnet is taking the world by storm, in...
Ep 8: Conversion Rate Optimization with Snow At-Home Teeth Whitening & Smoothie Box
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Conversion Rate Optimization for Subscription Ecommerce Products...could there be a sexier t...
Ep 7: Fix CREATIVE BURNOUT on Facebook Ads
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup What do you do when the Facebook Ad creatives that brought you to scaletown BURN OUT? That's...
Ep 6: It's True! This ONE Facebook Ads Copy Hack Can Improve Your Conversion Rate By 20% [REAL STATS]
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🚀🔪AKNF #5 is LIVE 🚀🔪 This week we discuss: 🧔🏻 Nick Shackelfo...
Ep 5: 5X ROAS on Facebook Ads [REAL STATS], InstaPage vs Product Page
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup Today we share some raw stats on the angle that Josh F Elizetxe freestyled on a previous pod...
Ep 4: Traffic Is On Sale! Learn How To Ride This Wave!
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🟢It's GO TIME - This week I surprised the panel with an ambush AKNF session. Good thing o...
Ep 3: How to Scale from $10K to $50K on Facebook Ads
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 🚀Welcome to All Killer, No Filler Fridays, the Easter Addition 🐰🍫 We're comi...
Ep 2: Facebook Marketers Drop Your CPAs 20% - 50% with this simple hack + lots more ecommerce gold
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 👀Watch this 20 min vid to learn the tactic (that we learned from Josh F Elizetxe, that's ...
Ep 1: How To Advertise During A Global Pandemic
20 May 2020
Contributed by Lukas
Subscribe to DTC Newsletter - https://dtcnews.link/signup 👋🏻Hey everyone! Eric Dyck here with my new WFH studio all built out! What better...