10 Disciplines to Maximize Your Impact & Inner Peace w/Gino Wickman

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Living The Red Life 24 min 2 speakers 8 chapters transcribed
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What is the significance of impact and purpose in entrepreneurship?

Gino Wickman 0:00
In a 10-year business cycle, this is what typically happens for us as entrepreneurs. We have two great years, two terrible years, and six pretty good years. When you're going through those two really tough years, you feel like it's game over. You're getting your ass kicked. You're getting killed. But just as quickly when you're in the two great years, it doesn't last forever. And so you just have to stay sharp because the second you think you got it figured out, the universe is going to kick you in the ass and introduce you to the two tough years.
Rudy Mawer 0:30
My name's Rudy Moore, host of Living the Red Life podcast, and I'm here to change the way you see your life in your earpiece every single week. If you're ready to start living the red life, ditch the blue pill, take the red pill, join me in Wonderland, and change your life. What's up, guys?

How can you find your personal formula for success?

Rudy Mawer 0:45
Welcome back to another episode of Living the Red Life. Today, we're gonna dive in So a bit of mindset, a bit of personal development outside of the normal, typical marketing strategy and funnels. We've got Gino Wickman on the podcast today, and I'm really excited for this episode because it is a little different. We're going to dive into 10 key disciplines for maximizing your impact and inner peace. Gino, welcome to the show.
Gino Wickman 1:10
Thank you, Rudy. Thrilled to be here.

What is the work-life balance formula that entrepreneurs can use?

Rudy Mawer 1:11
Looking forward to hopefully impacting a few lives today. Yeah, so look, everyone listening, they're entrepreneurs. You generally, as an entrepreneur, I feel we are 10 times more caring of personal development, building a dream life, becoming the best version of ourselves, whether it's in our business, whether it's with our ads, whether it's making our product better. And I think out of everything, you are the most important product yourself, right? So for the audience listening today, what are they going to learn over this podcast? And what's a bit of your background bringing you here?
Gino Wickman 1:46
Yeah, well, I'll flip those two and start with the background that'll lead right into why this topic today. And so my background is that I am obsessed about helping entrepreneurs. So I am one. I'm an entrepreneur who helps entrepreneurs. I've been doing that for 35 years. It's in my blood. And like I said, it's my obsession.

How can you optimize your energy and efficiency?

Gino Wickman 2:06
and so with that in the last 25 years i've created five pieces of content in the world that help entrepreneurs get everything they want out of their business and lives and so very quickly the first piece of content is called entrepreneur elite for a startup entrepreneur or early stage even an entrepreneur in the making wrestling with whether or not this is for them next is rocket fuel and that's for when that entrepreneur That visionary needs their integrator counterpart for how to find that counterpart and grow the business to the next level. The third piece of content is EOS or my book, Traction, where that helps that entrepreneur and their leadership team build and run a great business. The fourth is EOS Life, which is helping those leaders then live their ideal life.
Gino Wickman 2:52
And then the fifth piece of content, and what we're going to talk about today, is the 10 disciplines in a new book I wrote called Shine. And so if you think about those five pieces of the content and why I start there is that's really the life of the entrepreneur. That's the climb that we all make. Everything I teach, I've lived it myself as an entrepreneur.

How should your strategies shift over time?

Gino Wickman 3:11
I started by turning around a family business, getting it out of deep, ugly debt, running again, we successfully sold it. And then I set off to build the next business and help entrepreneurs, which is EOS Worldwide. And I sold that about six years ago. And so again, my passion is helping entrepreneurs. And so wherever you are on that entrepreneurial journey, One of those pieces of content will help you as you make your climb. You and I decided we're going to go all the way to the top of the climb to the mountain and focus on 10 disciplines because you can apply these at any point in your journey to help you absolutely maximize the impact you're going to make on the world, really expand and maximize your energy, and give you more inner peace, the bonus byproduct of implementing these in your life.

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