The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

podcast

Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a pe...

Business 595 recordings 2018 → today Weekly updated 7 days ago
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61–80 of 595
535: I Need That: Unpacking the Psychology of Perceived Need contributed by Lukas · Sep 25, 2025
534. Shifting Perspectives: The Science of Changing Opinions contributed by Lukas · Sep 23, 2025
533. Stand Out: Authentic Branding in a Crowded Marketplace contributed by Lukas · Sep 18, 2025
532. Conquering Procrastination in Business contributed by Lukas · Sep 16, 2025
531. Learn From Losing: The Psychology of Resilient Leadership contributed by Lukas · Sep 11, 2025
530. Building Authentic Brands contributed by Lukas · Sep 9, 2025
529. Lights, Camera, Brainy: Launching Our New YouTube Channel contributed by Lukas · Sep 4, 2025
528. Nostalgia and Tradition: The Emotional Ties that Drive Consumer Behavior contributed by Lukas · Sep 2, 2025
527. Deep Listening: The Secret to Connection and Understanding contributed by Lukas · Aug 28, 2025
526. Bridging the Gap: How Simple Conversations Can Combat Loneliness contributed by Lukas · Aug 26, 2025
525. Unpacking Left Digit Bias with Choiceology contributed by Lukas · Aug 21, 2025
524. Relativity in Action: Why Your Brain Needs Comparisons to Decide contributed by Lukas · Aug 19, 2025
523. The Power of Not Yet: How to Do More contributed by Lukas · Aug 14, 2025
522. Behind the Mic: Crafting a Brainy Podcast contributed by Lukas · Aug 12, 2025
521: Buycotting for Change contributed by Lukas · Aug 7, 2025
520. Designing for Behavior Change contributed by Lukas · Aug 5, 2025
519. Asking the Right Questions contributed by Lukas · Jul 31, 2025
518. The Endowment Effect: Why We Overvalue What We Own contributed by Lukas · Jul 29, 2025
517. Navigating Consumer Insights Research contributed by Lukas · Jul 24, 2025
516. The Behavioral Economics Behind Amazon's Success contributed by Lukas · Jul 22, 2025
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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips yo...

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