How a Photographer Built Freedom Through Systems
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What is the main topic discussed in this episode?
Lala Photography is a boutique photography studio. We're in 10 states right now. I created something that people want, and I created something that was scalable. We're creators of an experience, and then we just happen to capture them with our cameras.
Lauren Michelle is a photographer, entrepreneur, and the founder of Lala Photography. She helps families preserve life's most meaningful moments while empowering photographers to build thriving businesses through proven systems and mentorship.
People that want to, like myself, open up their own brick and mortar or establishment. What's your key tip for success?
Do I want to own a business or do I want to own a job? A lot of entrepreneurs own jobs where they're not out of their business. They may get the benefit of money, but they don't get the benefit of freedom. And I think the ultimate goal is freedom. And so without those processes in place and a training system in place where you can replicate yourself, you can create whatever you want to create, you really will get nowhere except.
It spans the globe like a super high school internet Elvis. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast for those who live to leave a legacy.
That's extraordinary. The impossible. Oh, that is sensational. Open. Chicago was the lead. Usain Bolt is the fastest man on the planet.
welcome back everybody to another episode of the living your legacy podcast today i am joined by lauren michelle of la la photography welcome to the studio lauren thank you so much for having me of course of course so you just finished recording your episode of women in power with kofi shout out to kofi you guys don't know this but he's in the room with us um how first of all how do you feel
Oh, I feel wonderful. This whole experience has been really streamlined, easy, relaxed. You know, I think some of these things could be scary for some people, and it definitely wasn't anywhere near scary. Everything was very laid out for me, and I was able to focus on just telling my story.
Beautiful. Beautiful. I tell I tell clients all the time when they sit in these chairs, I'm like, this is where you get the jitters out. So sometimes we'll do the podcast before you go to record your episode and like, all right, let's get all the jitters out first, because we do that when like we can tell like a client is really nervous or they might not have been on camera before. But you work in the camera business. So you kind of have your you know, your way around a camera here and there.
Correct and incorrect. I know my way around the back of a camera. I do not like being in front of a camera.
I'm the same way. That's why I started my film career. It's because I hated being on the other side of the camera. Like this to me is my worst nightmare, but we do what we got to do.
Oh, yes. Well, we'll pretend like there's no cameras. But no, I mean, I know my way in and out of a camera. And but I get in front of it and it is extremely scary. But I didn't feel like that today. So that was really nice. It was fun for me as a business owner. to look at your systems and to see your guys's processes and really admire them.
Beautiful, beautiful. So for the audience, this is going to be kind of an introduction to you before your episode comes out. Your episode will come out shortly following this podcast episode. So talk to me a little bit about Lauren. Where does Lauren come from? Where did your business start? How'd you get your start with cameras?
OK, well, I grew up in California and I loved cameras my whole life. My stepdad always had a camera in our face and was always taking pictures. And I naturally picked up the camera from there. I started I took a film class. I moved to Denmark when I was a teenager as an exchange student and I took a class there, but it was horrible.
with film and you know you have to develop the film very archaic when you went into the dark room for the first time and you smell the chemicals you're like
Oh, they probably don't even have those anymore.
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