The Unofficial Shopify Podcast
Episodes
Drunk User Testing with Richard Littauer
26 Jan 2016
Contributed by Lukas
Richard is the brains and the stomach behind The User Is Drunk, a site set up a few months ago to help people learn just how their site looks to a dru...
Neil Patel: Triple Your Email Opt-In Rate with Lead Magnets
19 Jan 2016
Contributed by Lukas
Our topic today is using lead magnets to triple your email opt-in rate! An important topic because every online entrepreneur is in the business of lis...
Customer Retention: How to Keep Customers Coming Back
05 Jan 2016
Contributed by Lukas
To build a sustainable ecommerce business, getting customers to buy should only be the start of a much longer relationship. Retaining customers (and t...
Alex O'Byrne: 100 Orders on the First day
29 Dec 2015
Contributed by Lukas
Alex O'Byrne recently launched the new Negative Underwear website, which took an astonishing 100 orders on the first day alone, followed by 7000 uniqu...
Entrepreneur's Journey: How Diana House Started an Industry
22 Dec 2015
Contributed by Lukas
Diana is an authenticity driven entrepreneur who is constantly seeking, creating, developing, growing and learning. She is passionate about business,...
Masterminds: The Entrepreneur's Secret Weapon
15 Dec 2015
Contributed by Lukas
I owe much of my business success to my Mastermind group– I credit being in a mastermind with boosting my revenue 10x. So what is a Mastermind, how ...
Small Business Accounting 101: Hiring a Bookkeeper
08 Dec 2015
Contributed by Lukas
The year is almost over, and that means one thing: time to get your books in order! With running a business, you already know you need to stay on top ...
Make Stuff Happen: The Power of Side Projects
24 Nov 2015
Contributed by Lukas
Joining us is friend and colleague Keir Whitaker. Keir works at Shopify as their Designer Advocate. Like us, he's also had a lot of side projects. In ...
Get Specific: The Power of Positioning
17 Nov 2015
Contributed by Lukas
Want to stop competing against Amazon and everyone else? Consultant Philip Morgan will teach us how to use hyper-specific positioning to make that hap...
Get Real with Paul Jarvis: Being Authentic in Marketing
10 Nov 2015
Contributed by Lukas
Joining our episode is special guest Paul Jarvis, a self-described freelancer evangelist who teaches creatives & freelancers how to make their bus...
Word of Mouth Marketing: How To Build a Profitable Refer-a-Friend Program
03 Nov 2015
Contributed by Lukas
"A trusted referral is the Holy Grail of advertising." - Mark Zuckerberg, Facebook CEO Why doesn't everybody do referral marketing, then? Wh...
Gavin Ballard: Finding the Right Apps for Your Store
20 Oct 2015
Contributed by Lukas
If you've ever run a Shopify store you've almost certainly taken a stroll through the Shopify App Store and installed some of the Apps on offer. But w...
Ready for Christmas? Holiday Ecommerce Tips & Tricks [BONUS]
15 Oct 2015
Contributed by Lukas
We've got a mini bonus episode for you on getting your store ready for the holidays! The holidays are a stressful time. Your in-laws fly in for a long...
3 Mindset Shifts to Double Your Business
06 Oct 2015
Contributed by Lukas
After a brief hiatus, we're back with season 2 of TUSP! Last month, I spoke at The Double Your Freelancing Conference that took place in Norfolk. It g...
Liston Witherill: Research & Copywriting Secrets for Massively Boosting Conversions
31 Aug 2015
Contributed by Lukas
Have you wondered why your store doesn’t get more conversions? There are two types of businesses: 1) the kind that intimately understand their custo...
Social Media Strategy For Dummies
24 Aug 2015
Contributed by Lukas
New store owners often look to social media to kickstart their marketing efforts, yet rarely succeed. To help break the social mediocrity that most br...
Business Brokers: How to buy or Sell my Shopify Store?
17 Aug 2015
Contributed by Lukas
Ever wonder how to buy or sell a website? We did, so we talked to David Newell, an experienced business broker. David is Brokerage Director at FE Int...
"How do I SEO my Shopify store?" For Dummies
10 Aug 2015
Contributed by Lukas
Yesterday I spent the whole day at the Shopify Retail tour. They'd invited me, along with a few other folks, to answer questions about Shopify and Eco...
Don't Break The Chain: A Guide to Customer Lifecycle Marketing
27 Jul 2015
Contributed by Lukas
What happens when a new visitor hits your website? They don't buy. And that's okay! In this episode, we skip the guest interviews, and instead Paul an...
Step on The Gas: Jordan Gal on Building Successful Ecommerce Businesses
13 Jul 2015
Contributed by Lukas
Jordan Gal is the Co-Founder and CEO of CartHook, an effective abandoned cart recovery solution. CartHook tracks and captures the email addresses of v...
Josh Highland: Shopify Empire
28 May 2015
Contributed by Lukas
Josh Highland Giese Better known as Josh Highland, owns and operates Venntov.com, a software and services company focused on the Shopify platform. Ven...
Zach Weiss, worn&wound, Affordable Watch Strap King
07 May 2015
Contributed by Lukas
Zach is a lifelong watch collector and has the stash of scratched up Swatches to prove it. He holds a B.A. from Bard College in Studio Arts and a Mast...
Following Your Passion & Making the Jump
10 Feb 2015
Contributed by Lukas
This week we talk with Jeff Sheldon from Ugmonk. It all started with a simple idea – design fresh high-quality unique items. Just one month after Je...
United Pixelworkers: A Post Mortem
02 Feb 2015
Contributed by Lukas
This episode is a little bit different in that we talked to the owner of a closed but beloved Shopify store called United Pixelworkers. UPW sold a col...
How One Man Quit His Job To Sell Wallets Featured in GQ
15 Oct 2014
Contributed by Lukas
Ever dream of quitting your 9-5 job to do your own thing? How about manufacturing your own product and selling it direct to consumer? That's what Kyle...
Michael DiMartini, Everest Bands creator, talks Kickstarter success
11 Sep 2014
Contributed by Lukas
Michael DiMartini from Everest Bands come on the show to chat and share his success with us. He's gone from failed businesses to two successful Kickst...