PNR 59: The 2015 Content Marketing Predictions Episode

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This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose not yet transcribed

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Recorded28 Dec 2014

Publisherpnrmarketing.libsyn.com ↗

Handlerec:5848102

Show notes

In this episode of #ThisOldMarketing, Joe and Robert look into the future with their 2015 content marketing predictions, which include some surprising channel focuses, communication issues with the C-Level, M&A activity and an overt focus on mobile (which could be a problem). In addition, the boys talk about the "Year in Review" Facebook disaster, as well as an amazing overview of the opportunities in podcasting. Rants and raves include an IKEA holiday commercial and the Neil Degrasse Tyson tweets. This week's TOM example: Tealium's Golden Book series.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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