Alisha Conlin Hurd

speaker
312 appearances 1 recordings 1 series first heard Apr 2025 last heard Apr 2025

Alisha Conlin Hurd’s voice in public audio — every appearance, attributed to the second.

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Then you'll have a bit of a subheadline and then you'll have your call to action.
So I will read an example of that hair transplant doctor.
So actually, I'll do a different one.
This one is for a construction company.
What we have above the fold is apply for your champagne design consultation with Dallas's top remodeling and additions.
Firm on time and on budget guarantee.
Every home design is unique and on trend.
Design to construction.
We look after everything.
Call to action.
One call to action.
Apply for your free design consultation.
And on your landing page, the above the fold is where you should put pretty much all of your effort and in that headline.
I've seen people when we coach them or through our programs, they make a headline change and his name was John.
And this was on a
remodeling client and the conversion rate went from like it was like three or four percent to sixteen percent and then the CPA went from like a hundred and something to twenty four dollars.
Sorry, the CPL, which is just a huge change.
So that's where we should put in all of our effort.
So section one is at above the fold.
What do they first see and how do we get them to keep reading?
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