Alisha Conlin Hurd
speaker
312 appearances
1 recordings
1 series
first heard Apr 2025
last heard Apr 2025
Alisha Conlin Hurd’s voice in public audio — every appearance, attributed to the second.
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Appearances
They typically have a bleeding neck.
So, as an example, when we work in um B2B funding, I'm not going to create a page for Google Ads when somebody types in invoice funding and then it's like, here's why you have cash flow issues, and like trying to take them on this.
It's like, yeah, girl, I know.
Can you give me money or not?
Because I know the conversation in their head is how much can I get?
How quickly can I get it?
And what are the rates?
Right.
And so if I start to take them on
This long journey, it doesn't make sense.
The best example of this, like this offer and this lead and this temperature of traffic, is imagine your toilet is overflowing.
Disgusting, right?
And you head to Google and you type in emergency plumber near me.
And then you click and you're like, get in here and you fix this.
You click somebody's link and it takes you to a lead magnet that says five reasons why your toilet might be overflowing.
That's not the right next step.
Like that's that see, it's annoying.
You know it's annoying, right?
It's like that's not the right next step.
And so for SEO, and I've had so many debates when I used to do a lot more websites, right?
Showing 241–260 of 312 · page 13 of 16
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