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David Royce

πŸ‘€ Speaker
2174 total appearances

Appearances Over Time

Podcast Appearances

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

I was very thrifty in college because I kept thinking I'm going to go to MBA school.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

And then he's like, yeah, I'll invest into you too if you want to go, just I'll be a silent partner.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

And so that's how I got started.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

So I sold four summers and then I did a Moxie.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

I actually licensed the name from Jason, did that for four years, sold that business, did an asset deal.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

And then instead of, you know, 300 grand, I had...

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

you know, 13 million plus, you know, to invest into the business, uh, into the next one.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

And so what's nice is the asset deals.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

You could just sell a customer list with the corresponding technicians and they would let you keep your Salesforce and your brand.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

Well, not your brand.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

They wanted the brand so that you couldn't go steal your old customers.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

So really all we did is we just, we slapped the new logo on the business.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

We could keep all our training manuals and, you know, got to keep our Salesforce and got to keep going.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

And so it just, it was like cash to be able to build a business.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

You know,

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

So did that another four years with EcoFirst, sold.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

Now I've got tens of millions to invest.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

Did it again with Altera.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

Now I've got hundreds of millions to invest.

The Home Service Expert Podcast
Psychology Tricks That Got My Business to $500M (David Royce)

So just kind of same thing, but it's really all the same organization over time.