Eric Hoover
speaker
290 appearances
2 recordings
1 series
first heard Jan 2025
last heard Mar 2025
Eric Hoover’s voice in public audio — every appearance, attributed to the second.
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Appearances
Yeah, yeah, yeah.
I love and I love HubSpot.
We use it on one of our on one of our clients, one of my favorite clients.
It's fantastic.
But when I saw that and everyone was panicking and even I saw it at first, I was like, oh, boy, what a what a mistake.
But once I started reading again, it goes back to context.
Once I started reading what they did, I was like, oh, OK, I see what they're going for now.
100%.
Hey, happy to be here.
Thank you for having me on.
Yeah, so there's something I've been sort of angling it to when I talk to clients about like using AI and and I've been sort of viewing it as it's like a having a new member on the team.
It's someone who can give kind of a fresh look at what we're at the landscape, where the clients live within that landscape and competitors.
So using it as a as a tool to sort of to to speed up that process in the sense.
So
whether that's utilizing something as sort of newer like ChatGPT or even there's plenty of tools like SEMrush has AI components to it now, SEO Clarity has AI components to it, to really sort of take a a a look at that.
wide landscape within moments as opposed to hours upon hours of initial research.
So it's similar to to traditional keyword research in a sense, where you would have your your seed keywords, you'd pump them into whatever tool you're using, whether it's keyword planner, what have you, Sumrush again, and just
Trying to build that web, build that universe out from there.
But with certain components, certain tools that use AI to enhance that, it pulls all of those areas in much, much quicker.
And it makes it more strategic and conversational for the teams, where as opposed to just diving in so deeply on their own, they have that sort of backup, that way, that conversation.
Showing 121–140 of 290 · page 7 of 15
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