Kevin Indig
speaker
767 appearances
10 recordings
1 series
first heard Aug 2025
last heard 7 May
Kevin Indig’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 4 in all, peaking in May 2026 with 4.
Appearances
And so, you know, people really do that because uh especially for medical stuff, they don't necessarily
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We trust AI all the way.
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And so that is still a way to kind of influence users.
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Specifically, what I mean here is it becomes a more holistic game.
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So now, in order to succeed in this new i search world, you also need to ask yourself questions like, how can I build that trust before people search?
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Right.
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How can I identify J that Jordan Cooney is part of my potential target audience?
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For some companies, that's much easier to very narrowly define a couple of personas or their audience.
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For a c for other companies that are more utility-based, it's it's probably like much, much harder, it's much more problem-based.
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But anyway, with the people I'm talking to, how can I influence them in ways that it builds trust before they search?
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So that when they're ready to search when they have a need, they seek me.
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out specifically because people actually do that like everywhere.
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Classic search, AI modes, AI overviews everywhere.
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The other thing is like there's obviously a lot of context about what types of searches we're talking about.
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If it's like a basic yes or no type of question, that there's no influence in that, right?
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Maybe if it's like should I buy X, right?
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But other than that, these questions are not worth it.
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So there's a whole kind of type of topics and intents and
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Prompts that are not worth going after because LM's just answer them off the bat and people are not, they don't want to like double check.
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Um, but everything else is basically creating content, optimizing content, some technical stuff you need to kind of uh make sure you take care of.
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Showing 461–480 of 767 · page 24 of 39
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