Yagmur Simsek

speaker

151 appearances 1 recordings 1 series first heard Oct 2024 last heard Oct 2024

Yagmur Simsek’s voice in public audio — every appearance, attributed to the second.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · How B2Bs Can Cultivate The Right Content & SEO Strategy · 23 Oct 2024 podcast

if we publish that shareable downloadable content and if that gets interaction

uh we can continue sharing this on different channels and different platforms, which again may bring us the relevant audience at the end of the journey.

and also we can still get feedback and you know, uh comments for those documentation on Slack channel for example, easier, like or people can just ask you further questions, or where did you get this data from?

Or where do you so you just start uh the conversation and now maybe those people are your next journey when it comes to promoting or kindly promoting your event uh

uh today away or your campaign today away.

I think just doing the research very well and spending time for it for a while and see what channels are your best sources to receive the insights and get the insights and then use for your own uh strategy on the website.

But yeah, I I w I'm an SEO person who would actually combine different channels and different platforms rather than only focusing on a website because I think SEO includes different touch points and at the end of the day everything is your insight, either on offline or online.

um even a conversation with my mum.

Sometimes I'm just getting um different uh views like for our cybersecurity startup for example, uh like scam calls, like emails.

But every person looks at this from different perspective.

Because my mum is also a audience of like time audience of another maybe network company, etc.

So maybe we need to go to the end

person, get the inside and then promote this way back to the company so we can actually uh work together and uh solve their problems with their title this as well.

Uh I will just maybe mention the human and AI collaboration as the last topic, like for global cyber security network and global fin tech market that are the both startups I'm the co founder of.

Um we focus on obviously the expert articles and content on our website, but given the recent AI platforms or services

in the content area too.

We decided to not be afraid of AI but we wanted to be a friend with AI.

So we kind of uh started doing this different approach like

the first approach that we are taking is to collaborate with AI on the topics that may not require too much expert input.

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