Build Your Copywriting Business
Episodes
Transitioning Out of Teaching to Copywriting - George's Story (Episode 91)
10 Aug 2022
Contributed by Lukas
Ever feel like you haven't quite found the answer to "what do you want to be when you grow up?" You're not alone. A former teacher, salesman, and arch...
Laser Coaching: Finding Confidence as an Older Copywriter Learning Something New
05 Aug 2022
Contributed by Lukas
In this laser coaching session Nicki and Kate help CCA student, Karen, find confidence as an older writer learning something new in copywriting. Our ...
Becoming a Faster Writer Shouldn't Be a Copywriter's Goal (Episode 90)
03 Aug 2022
Contributed by Lukas
In today’s episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing why becoming a faster writer should not be one of you...
Should You Write Copy for Free? (Episode 89)
27 Jul 2022
Contributed by Lukas
In this episode, Nicki and Kate are talking about when you should work for free as a copywriter; which is basically never! The hosts explain why some ...
Laser Coaching: How to Pitch Copywriting Services to Agencies
22 Jul 2022
Contributed by Lukas
In this episode, you’ll get an inside peek at what coaching looks like in the CCA through this laser coaching session with CCA student, Alex. Nicki...
10 Unnecessary Copywriting Stressors (Episode 88)
20 Jul 2022
Contributed by Lukas
In this episode, Nicki and Kate are digging into some common worries that all copywriters (especially new ones) run into. They discuss the top 10 stre...
Landing a Senior Copywriter Role with No Paid Experience - Mike's Story (Episode 87)
13 Jul 2022
Contributed by Lukas
Today Nicki and Kate are joined by special guest and Comprehensive Copywriting Academy student Mike Lamb. Our hosts and Mike discuss how he landed his...
When and How to Fire a Client (Episode 86)
06 Jul 2022
Contributed by Lukas
Throughout your copywriting career, you’ll work with so many clients that you love! But, there will be times when you need to end your relationship ...
Overcome Scarcity Mindset as a Copywriter with Mindi Huebner (Episode 85)
29 Jun 2022
Contributed by Lukas
Today, Nicki and Kate are joined by mindset coach, Mindi Huebner, to discuss how copywriters can rewire their brain and adjust their mindset to overco...
Why Copywriting is a Recession-Proof Job
24 Jun 2022
Contributed by Lukas
In this bonus episode Nicki and Kate discuss why economic uncertainty doesn’t mean you should panic as a copywriter. In fact, they dive into why tou...
When to Break the Copywriting Niche Rule (Episode 84)
22 Jun 2022
Contributed by Lukas
Choosing a niche for your copywriting business is a decision that shouldn’t be taken lightly. It can limit your options as a copywriter, so you want...
Laser Coaching: Transitioning to Freelance
17 Jun 2022
Contributed by Lukas
Today we are taking an inside look at a Laser Coaching session with Comprehensive Copywriting Academy student, Joe. Joe is setting up a plan to transi...
From Freelancer to On-Staff Copywriter - Christina's Story (Episode 83)
15 Jun 2022
Contributed by Lukas
Meet Christina, a Comprehensive Copywriting Academy student and public school teacher turned copywriter extraordinaire. When Christina left teaching, ...
Laser Coaching: Best Practices for Follow-Up Pitches
10 Jun 2022
Contributed by Lukas
Today's episode features an inside look at a live coaching session with Comprehensive Copywriting Academy student, Michelle D. Nicki and Kate help her...
How to Handle Difficult Client Situations Like a Pro (Episode 82)
08 Jun 2022
Contributed by Lukas
The collaboration that goes into copywriting can be the most exciting part of the job–but there are times that a client will do something that makes...
Crucial Lessons from 10 Years in Business (Episode 81)
01 Jun 2022
Contributed by Lukas
As you may already know, Filthy Rich Writer is celebrating its 10th anniversary this year! Over the last decade, Nicki has collected some crucial less...
How Copywriters Can Work with Recruiters (Episode 80)
25 May 2022
Contributed by Lukas
When it comes to landing work, you can never have too many tools at your disposal. As you know, the best way to find clients is to work through your p...
Hitting 6 Figures as a Copywriter & Cookbook Author: Kristin's Story (Episode 79)
18 May 2022
Contributed by Lukas
Today we're checking in with Comprehensive Copywriting Academy student Kristin Donnelly. Kristin is a successful food writer and cookbook author who ...
5 Ways to Improve Your Copywriting (Episode 78)
11 May 2022
Contributed by Lukas
The most successful copywriters are always looking for ways to further master their craft. As you increase your skill level you can also increase your...
Copywriting & Design: Insights from a Global Design Leader
06 May 2022
Contributed by Lukas
If you’re already a Comprehensive Copywriting Academy student, you can catch the full, extended version of the interview with Ch’ien on your CCA d...
How to Get More Copywriting Referrals (Episode 77)
04 May 2022
Contributed by Lukas
The importance of consistently pitching new prospective clients cannot be understated–it's the backbone of your business's success. But, a super eff...
Red Flags Copywriters Need to Look for in Clients (Episode 76)
27 Apr 2022
Contributed by Lukas
We've all experienced a partnership of some kind that wasn't set up for success from the start. It's not only frustrating but can drain your energy qu...
How to Be a Part-Time Copywriter with a Full-Time Job: Alicia Castro (Episode 75)
20 Apr 2022
Contributed by Lukas
Welcome back to the Build Your Copywriting Business Podcast! Today we are excited to be checking in with a Comprehensive Copywriting Academy student a...
Copywriting Checklist: 5 Things to Check Before Submitting Copy (Episode 74)
13 Apr 2022
Contributed by Lukas
Whether you are a beginner or a seasoned vet having a process for reviewing your copywriting work is essential to reaching your potential as a success...
Bridging the Gap from Quitting a Job to Full Time Freelance (Episode 73)
06 Apr 2022
Contributed by Lukas
If you've ever thought about leaving your current job to become a full-time freelance copywriter this is the episode for you! Nicki and Kate walk you ...
3 Tips for Combatting Imposter Syndrome (Episode 72)
30 Mar 2022
Contributed by Lukas
You might hear the term Imposter Syndrome a lot but how do you recognize and stop those thoughts from interfering with your work? Nicki and Kate provi...
A Decade of Copywriting: Jay's Story (Episode 71)
23 Mar 2022
Contributed by Lukas
In honor of Filthy Rich Writer's 10-year anniversary, we're celebrating throughout 2022 and wanted to touch base with some of the earliest copywriting...
Tips for Tackling Blank Page Syndrome (Episode 70)
16 Mar 2022
Contributed by Lukas
As copywriters, there's nothing worse than sitting down to write, facing the page, and slowly filling with mild panic. But here's the good news: copyw...
Preventing Burnout as a Copywriter (Episode 69)
09 Mar 2022
Contributed by Lukas
There's a big difference between "I don't want to do this because it's hard" (or scary, or uncomfortable...) and "I don't want to do this because I ph...
Learning to Embrace the Flexibility of Copywriting (Episode 68)
02 Mar 2022
Contributed by Lukas
"Hold on Loosely" was a hit in the early 80s, but it's also the theme song of this podcast episode. As copywriters, we have so much flexibility, but o...
Copywriting as a Creative Outlet for an Actor: James's Story (Episode 67)
23 Feb 2022
Contributed by Lukas
Meet James, a Comprehensive Copywriting Academy student, who comes from an acting and filmmaking background. He has found early success in his copywri...
Feedback: Why Copywriters Must Embrace It (Episode 66)
16 Feb 2022
Contributed by Lukas
Getting feedback on your copywriting is inevitable. The sooner you can begin to embrace it, the better. Nicki and Kate are digging into why feedback i...
Why We Love Copywriting
11 Feb 2022
Contributed by Lukas
'Tis the season for love, and in this bonus episode of the Build Your Copywriting Business podcast, Nicki and Kate are sharing all the reasons why the...
Combatting Work/Life Balance Guilt as a Copywriter (Episode 65)
09 Feb 2022
Contributed by Lukas
When you work from home, it can be very hard to have work-life balance. And, if you're like Nicki and Kate, you may even feel guilt when you're not sp...
Effective Evening Routines for Copywriters (Episode 64)
02 Feb 2022
Contributed by Lukas
There's a lot of talk about morning routines (including our own episode on it - check it out!). But equally as important are evening routines. If you ...
Get a Free Bonus Recording with a Podcast Review
28 Jan 2022
Contributed by Lukas
This recording (really 5 recordings!) includes interviews with five top entrepreneurs who are sharing what they look for when they hire a copywriter, ...
Part-Time Copywriting as Part of a Full-Time Career: Nicole's Story (Episode 63)
26 Jan 2022
Contributed by Lukas
When Nicole first joined the Comprehensive Copywriting Academy in late 2019, she was house sitting and planned to build her freelance copywriting busi...
Defining Copywriting Success for Yourself (Episode 62)
19 Jan 2022
Contributed by Lukas
Sometimes, others' successes inspire us. But other times? Other times, others' successes makes us feel like we can't possibly achieve the same level o...
Juggling Multiple Copywriting Clients (Episode 61)
12 Jan 2022
Contributed by Lukas
At some point in you career you will have multiple projects at the same time and, for most of us who want to work full-time as copywriters, having mul...
Copywriting Strategies Book (Plus, Special Bonus Trainings)
07 Jan 2022
Contributed by Lukas
We’re thrilled to announce that now copywriters and business owners alike have a new resource for learning the foundational elements of copywriting....
Set Your Copywriting Business Up for Success in 2022 (Episode 60)
05 Jan 2022
Contributed by Lukas
Ready to set your copywriting business up for success in 2022? Nicki and Kate are sharing ways they set their copywriting businesses up to thrive each...
Buying a New Home with Copywriting Income: Shannon's Story (Episode 59)
29 Dec 2021
Contributed by Lukas
Eight years ago Shannon, a Comprehensive Copywriting Academy student, had to leave the workforce to try and manage her fibromyalgia. She continued loo...
Gifts to Give Your Copywriting Business (Episode 58)
22 Dec 2021
Contributed by Lukas
It's time to treat yourself—and your business. Nicki and Kate are digging into gifts you can give your business, but these aren't your typical gifts...
4 Ways Copywriters Can Accept Payments (Episode 57)
15 Dec 2021
Contributed by Lukas
As a copywriter, your goal is to ultimately get paid, right? But as a freelance copywriter, how do you ensure clients can pay you as easily as possibl...
Welcome to the Build Your Copywriting Business Podcast
11 Dec 2021
Contributed by Lukas
Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips,...
What is a Copywriting Test and Should You Do Them? (Episode 56)
08 Dec 2021
Contributed by Lukas
At some point in your copywriting career, you'll likely have a client that asks you to do a copy test. A copy test is a way for them to gauge whether ...
Building a Copywriting Side Hustle With a Full-Time Job - Claire's Story (Episode 55)
01 Dec 2021
Contributed by Lukas
Claire always dreamed of going into marketing and fell into a job in a completely different industry. While she loves her full-time job, she still hel...
Post-Interview Must Dos (Part 3 of 3) (Episode 54)
24 Nov 2021
Contributed by Lukas
The last episode on our three-part series on how to nail your copywriting interview is perhaps the most overlooked. A lot of copywriters hang up the p...
Is Copywriting Right for Me?
19 Nov 2021
Contributed by Lukas
If you're exploring copywriting and wondering "is copywriting right for me?" this episode is for you. Nicki and Kate dig into how this question stems ...
Ace Your Copywriting Interview (Part 2 of 3) (Episode 53)
17 Nov 2021
Contributed by Lukas
No matter if you're going for a full-time or contract role or you're hopping on a discovery call with a potential freelance client, a copywriting inte...
What to Do Before Your Copywriting Interview (Part 1 of 3) (Episode 52)
10 Nov 2021
Contributed by Lukas
A well researched job application and interview preparation is just as important as how you answer questions during an interview. Whether you're appl...
Working at an Agency & Collaborating with Other Copywriters: Jen's and Julie's Story (Episode 51)
03 Nov 2021
Contributed by Lukas
If you think other copywriters are your competition, think again! Working with other copywriters is not only a great way to bounce ideas off another c...
Should I Put Copywriting Rates on My Website? (Episode 50)
27 Oct 2021
Contributed by Lukas
Some copywriters will tell you putting prices on your website makes you more transparent. When phrased like that, it sounds like a no-brainer, right? ...
How to Build Your Own Benefits as a Freelancer (Episode 49)
20 Oct 2021
Contributed by Lukas
American workers leave an unprecedented number of vacation days on the table (54% at the end of 2019). So, as a freelancer, will you be able to take v...
Mistakes to Avoid When Pitching Freelance Clients (Episode 48)
13 Oct 2021
Contributed by Lukas
Have you been pitching freelance clients but never getting a response? You'll want to listen as Nicki and Kate break down how not to pitch. On this ep...
Raising a Family and Building a Business: Peta's Story (Episode 47)
06 Oct 2021
Contributed by Lukas
For all the moms and dads out there building a copywriting business alongside raising a family, this episode is for you. Peta, who was originally in c...
Are the Best Copywriters Introverts or Extroverts? (Episode 46)
29 Sep 2021
Contributed by Lukas
Often introverts and extroverts are cautious about jumping into copywriting as a career. For introverts, it’s because talking and dealing with peopl...
How to Calm Your Nerves for Meetings with Copywriting Clients (Episode 45)
22 Sep 2021
Contributed by Lukas
When a client responds to a pitch or a discovery call goes well and a client wants to work with you, there’s a feeling of excitement … followed qu...
Building a Copywriting Business as a Military Spouse
17 Sep 2021
Contributed by Lukas
Military spouses face a 22% unemployment rate and a 26% wage gap compared to non-military spouses—prior to the pandemic. Organizations predict rates...
Transitioning out of the Military and Building a Copy Career - Tyler's Story (Episode 44)
15 Sep 2021
Contributed by Lukas
While in the military, Tyler knew he had a knack for writing and decided to take the first step into a new career. He joined the CCA while still worki...
4 Biggest Copywriter Portfolio Mistakes (Episode 43)
08 Sep 2021
Contributed by Lukas
Your copywriting portfolio is crucial to landing work, so you need to treat it like the important project that it is! Whether you’ve already created...
How Copywriters Can Negotiate with Confidence with Susie Tomenchok (Episode 42)
01 Sep 2021
Contributed by Lukas
If the idea of negotiation freaks you out, you'll want to listen to Susie Tomenchok's tips for getting more comfortable and effective at negotiation. ...
Actual Freelance Copywriting Salary: Digging Into One Copywriter's Numbers (Episode 41)
25 Aug 2021
Contributed by Lukas
While every copywriter's journey is different, it always helps to know what's possible, right? On this episode, Kate is digging into her own numbers. ...
Empowering BIPOC Businesses as a Black, Hispanic Copywriter: Ashley's Story (Episode 40)
18 Aug 2021
Contributed by Lukas
When Ashley joined the CCA in May 2019, she struggled to take the steps she knew she needed to take to get her business off the ground. But come 2020,...
The Creative Project Process (Episode 39)
11 Aug 2021
Contributed by Lukas
You sent a pitch to a client and the client is interested. Now what?! Nicki and Kate walk through a typical project process, from the first call with ...
How Much Does It Cost to Start a Copywriting Career? (Episode 38)
04 Aug 2021
Contributed by Lukas
If you're interested in copywriting or you've begun your business, you may be curious about how much you'll need to invest to get your business off th...
Improve Your Copywriting Productivity and Professionalism (Episode 37)
28 Jul 2021
Contributed by Lukas
Working with clients, we're in charge of managing tons of little requests coming in on calls, via email, on Slack, and any number of other platforms y...
From Full-Time, Faith-Based Nonprofit Work to Part-Time Copywriting: Kate's Story (Episode 36)
21 Jul 2021
Contributed by Lukas
When Kate Kosydar first discovered copywriting, she had been working full time in the faith-based nonprofit world for more than a decade and was ready...
Laser Copy Coaching: Breaking the Feast or Famine Cycle, Nailing a Discovery Call, and Getting Replies on Pitches
16 Jul 2021
Contributed by Lukas
In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions ar...
Why Some Copywriters Fail (Episode 35)
14 Jul 2021
Contributed by Lukas
The reason why some copywriters fail isn't because of any inherent characteristic. Usually copywriters who "fail" fall into one of two camps: they don...
How Copywriters Can Successfully Add Content as a Service (Episode 34)
07 Jul 2021
Contributed by Lukas
Whereas copy is designed to get your audience to take action, content is designed to entertain, inspire, or educate. Of course, many copywriters also ...
Build a Copywriting Business While Working 9 to 5 (Episode 33)
30 Jun 2021
Contributed by Lukas
Grace Nelson, and her business partner Charlotte, have spent the last 4 years working with women globally in corporate to start and grow businesses. T...
Starting a Copywriting Business with a Chronic Illness: Dorothy's Story (Episode 32)
23 Jun 2021
Contributed by Lukas
When Dorothy became disable by a chronic illness, she not only had to learn to manage her symptoms, but she had to leave her job. That upheaval lead h...
What Types of People Do Copywriters Work With? (Episode 31)
16 Jun 2021
Contributed by Lukas
As a copywriter, you may interact with several types of roles within organizations. Collaboration is everything when working in a creative team enviro...
Laser Copy Coaching: Getting Information From Clients, When to Price Your Services, and Boosting Confidence
11 Jun 2021
Contributed by Lukas
In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions ar...
Do Copywriters Need Business Insurance? (Episode 30)
09 Jun 2021
Contributed by Lukas
"Do I need business insurance?" is a question that plagues many entrepreneurs, including copywriters. Nicki and Kate are here to dig into common insur...
Morning Rituals to Drive Your Copywriting Success (Episode 29)
02 Jun 2021
Contributed by Lukas
What can you do to start your day as healthy, productive, and positive as possible? Nicki and Kate take time to discuss the importance of a strong mo...
Journalist Turned Copywriter: Dori's Story (Episode 28)
26 May 2021
Contributed by Lukas
Before Dori joined the Comprehensive Copywriting Academy, she had a thriving career as a travel journalist. When the coronavirus hit, she decided to ...
The Most Important Piece of Email Copy (Episode 27)
19 May 2021
Contributed by Lukas
In this episode, Nicki and Kate talk about the most important part of writing email copy: the subject line. The rest of the email does not matter if...
Why You Don't Need Copywriting Certification (Episode 26)
12 May 2021
Contributed by Lukas
Society right now is very pro-college education. There is nothing wrong with college and there are plenty of wonderful benefits it can provide for man...
How Much Can a Copywriter Earn? (Episode 25)
05 May 2021
Contributed by Lukas
How much can a copywriter really earn? Nicki and Kate are asked this question all. the. time. "Writing jobs don't pay well" is something probably ev...
Laser Copy Coaching: Value-Based Pitches, English-Language Nuances, and About Pages
30 Apr 2021
Contributed by Lukas
In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions ar...
Freelancing During the Covid-19 Pandemic: Stuart's Story (Episode 24)
28 Apr 2021
Contributed by Lukas
What happens when a pandemic hits and you're furloughed from your job? For Stuart Tarn it meant taking advantage of some additional time and learning ...
The Illusion of Safety: Freelance vs. Full-Time Copywriting (Episode 23)
21 Apr 2021
Contributed by Lukas
Deciding to go freelance instead of working a traditional 9–5 can be incredibly anxiety inducing. In this episode, Nicki and Kate discuss how job sa...
Why Every Copywriter MUST Have an Online Portfolio (Episode 22)
14 Apr 2021
Contributed by Lukas
Sitting down and knocking out a portfolio site can be a daunting task, but completing it will inevitably move your business forward. In this episode ...
Laser Copy Coaching: Refining Pitches, Finding Focus, and Adding Companies to Your Pitch List
09 Apr 2021
Contributed by Lukas
In this episode, three CCA students each sit down with Nicki and Kate to ask their most pressing questions. These 10-minute laser coaching sessions ar...
How Copywriters and Designers Work Together with Yoav Broum (Episode 21)
07 Apr 2021
Contributed by Lukas
We talk so much in the Comprehensive Copywriting Academy, and as copywriters in general, about what it's like to collaborate with a designer, when to ...
Changing Careers to Become a Copywriter: Adele's Story (Episode 20)
31 Mar 2021
Contributed by Lukas
Adele joined the CCA in July 2020 when she decided to make a career change after burning out in the public sector. Nicki originally talked with Adele ...
The Number One Copywriting Spec Ad Mistake (Episode 19)
24 Mar 2021
Contributed by Lukas
Spec ads are one of the most important tools copywriters have to show their abilities to potential clients. Not only do spec ads show that you can wri...
How to Land Your First Copywriting Clients--Without Experience (Episode 18)
17 Mar 2021
Contributed by Lukas
You might be thinking, “Land clients without experience? You are crazy!” But there is a valuable tool to show your potential clients what you can ...
How to Set Your Copywriting Rates (Episode 17)
10 Mar 2021
Contributed by Lukas
Everybody hates pricing their services. That's because there is no exact science for pricing your services. There's no perfect formula that is going t...
Build Confidence & Overcome Imposter Syndrome as a Copywriter
05 Mar 2021
Contributed by Lukas
We hate to be the bearers of bad news, but if confidence is not an issue for you now, it will at some point in your life. We all face situations tha...
Freelance to Full-Time Remote Copywriter: Karisa's Story (Episode 16)
03 Mar 2021
Contributed by Lukas
Karisa started her copywriting career the way many of our students do: while working another full-time job. She started pitching just a few months aft...
11 Traits of the Most Successful Copywriters (Episode 15)
24 Feb 2021
Contributed by Lukas
Before you make a decision about choosing or changing a career, you want to have some indication that you’ll actually be successful at it, right? Wh...
How Soon Will I Make Money as a Copywriter? (Episode 14)
17 Feb 2021
Contributed by Lukas
As a brand new copywriter venturing out into a new career, it's understandable that you might be curious as to when you might be able to make money. W...
Are There Too Many Copywriters? (Episode 13)
10 Feb 2021
Contributed by Lukas
You’ve probably heard us say before that there is so much more work that requires good, skilled copywriters than there are good, skilled copywriters...
Copywriting as a Side Hustle: Alicia's Story (Episode 12)
03 Feb 2021
Contributed by Lukas
Alicia Castro is a full-time SEO analyst by day and a self-describe word-wielding warrior by night. She got into the marketing world by accident when ...
Tax and Bookkeeping Tips for Freelance Copywriters (Episode 11)
27 Jan 2021
Contributed by Lukas
As a freelancer, once you have money coming in from several clients, things can get a little chaotic, to say the least. With multiple clients, multipl...
Why Do I Teach Copywriting?
22 Jan 2021
Contributed by Lukas
At Filthy Rich Writer, we get this question a lot: if Nicki is making six figures as a copywriter, why is she teaching it instead? And since it comes ...
Your Ideal Clients Want You to Pitch Them (Episode 10)
20 Jan 2021
Contributed by Lukas
When we tell our copywriting students that they need to pitch their copywriting services to potential clients, there’s often a lot of push back. The...