Cody & Danielle Sawyer’s Wellness Revolution Mission

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Living Your Legacy 19 min 3 speakers 7 chapters transcribed
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What is the mission behind Pure Green?

Danielle Sawyer 0:12
The key component to our stuff is that it's natural, 100% organic, non-GMO, and we don't use ice. So everything that you're getting is going to fuel the body to its fullest potential.
Cody Sawyer 0:22
Cody and Danielle Sawyer are the passionate husband and wife duo behind Pure Green in Clayton, North Carolina. Their juice bar offers all natural organic products in a beautifully designed space focused on wellness. After years of dedication and growth, they're now sharing their love for healthy living with their local community.

How did Cody and Danielle secure their location?

Host 0:38
So how are you really marketing yourself, building your brand? What have you done that's been working?
Danielle Sawyer 0:44
Having such a big grand opening with a flooding amount of people, people are like, well, what did you do? What did you do?

What was the community's response on launch day?

Host 0:53
It spans the globe like a super high school internet. Today, Apple is going to reinvent the phone. It's not over until I win. The Living Your Legacy podcast. For those who live to leave a legacy. That's extraordinary. The impossible. Oh, that is sensational.
Host 1:33
What's up, everyone? Welcome back to another episode of Legacy Makers. We've got a powerful couple here today. I'm excited. They're on a mission to really improve the health and wellness and longevity through superfoods and their product. And they're doing a great job. So, guys, welcome to the show. So let's talk about it. You know, you're on a big mission, right?

How are they building a health movement locally?

Host 1:54
Like it's not easy to improve the health of the nation or the world. There's a lot of unhealthy people and a lot of bad food out there and lifestyle choices. So what made you set on this big mission?
Danielle Sawyer 2:05
Well, basically kind of what you said is to reach the community for all the other things that are out there that are not good for us, like all the toxic foods and all the things that are in our foods that are just making us sick. We wanted to give an opportunity for people to feel good through our foods.

What are the nutritional benefits of their products?

Host 2:19
And if someone's listening, obviously they can't taste it and try the product. Can you just describe what you sell and what you do?
Danielle Sawyer 2:25
Yeah, so we have smoothies, acai bowls, cold-pressed juices and shots, toast, oatmeal, and some grab-and-go items. But the key components to our stuff is that it's natural, 100% organic, non-GMO, and we don't use ice. So everything that you're getting is going to fuel the body to its fullest potential. Okay.

What challenges did they face in entrepreneurship?

Host 2:45
And what was the what was the backstory like for you both? Like, how did you get into this?
Danielle Sawyer 2:51
Well, I have a health and science fitness background. I've always kind of been a little bit more health conscious of just kind of knowing, like, what I want to put in my body. Was I always like that? No. But like when I got into my later teens, I definitely was more self-aware. And I kind of wanted to give back to community with everything that I've learned through my experience.
Host 3:09
Yeah. And was there a time like what was the moment where you said we're going to open this and really do this business?
Danielle Sawyer 3:16
I would say, well, we stood on the land, right?

How do they plan to expand Pure Green?

Danielle Sawyer 3:19
Yeah, that's right. We kind of went and scouted some areas and where we could see this fitting in, not for just ourselves, but the community. And there was nothing built there. And we stood on this piece of property, knowing that something was coming. And, you know, we prayed about it. And we said, well, she more said, so we claim this area. We claim this piece right here and we end up getting a spot there.
Host 3:39
Okay. And what about just before that? What was the moment when you said, we're really going to do this?
Danielle Sawyer 3:45
We kind of like knew about it in the sense of when I first met him and we kind of dated and got together. He always had an aspiration to open a business as well. I was like, I had, you know, support him behind that. So we kind of knew that was going to be something that we were going to do early on in our marriage. So kind of like when we got married, we kind of went to work for it. Yeah.

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