In this episode of #ThisOldMarketing, Joe and Robert discuss Jay Acunzo's fantastic report on content marketing pods, possibly a better way to structure teams for content marketing. The Washington Post announces that they are going to distribute every article they have directly on Facebook, and Twitter shocks the world by getting rid of tweet counts. Rants and raves include who's going to save advertising and a new solution for print newspapers. This week's TOM example: Thomas Edison. This week's articles: Rethinking How We Structure Content Marketing Teams: The Pod Approach http://www.sorryformarketing.com/blog/structuring-content-marketing-teams-the-pod-approach The Only Game In Town Why The Washington Post Is Pushing All its Content to Facebook Instant Articles http://www.themediabriefing.com/article/the-only-game-in-town-why-the-washington-post-is-pushing-all-its-content-to-facebook-instant-articles Twitter Removing Share Counts http://warfareplugins.com/is-twitter-seriously-removing-share-counts-why-would-they-do-this/ Sponsor: Brandpoint HUB and Number Crunch: How a Content Marketing Platform Saves Time and Money - http://bit.ly/brandpointhub Rants and Raves http://www.themediabriefing.com/article/why-newspapers-must-dare-not-to-be-daily https://medium.com/whither-news/reform-advertising-cb13a8423b9f

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related