Gym Business Coach Podcast

Mindset Matters Most

13 Aug 2020

Contributed by Lukas

Our coaching program is basically broken up into four areas. Delivery systems, Ascension systems, Conversion systems, and the Attraction systems. We t...

Preparing Your Gym To Sell

11 Aug 2020

Contributed by Lukas

We begin by talking about the things that a buyer looks for when buying a business. A buyer looks for a consistent business that has been around for a...

Do You Own Your Process?

06 Aug 2020

Contributed by Lukas

Relying on somebody else to run critical aspects of your gym business like lead generation and lead nurturing doesn’t sound like a good idea. For on...

Dominate Retention Using Automation

04 Aug 2020

Contributed by Lukas

Customer experience is what differentiates your gym from the rest but you have to ensure that your clients are showing up. When they show up, you offe...

How To Upgrade Clients Coming Out Of The Covid Shutdown

30 Jul 2020

Contributed by Lukas

Coming out of the shutdown, you may feel obliged as a gym owner to give back to those clients who have supported you throughout the time you were clos...

A Different Way For Referrals

28 Jul 2020

Contributed by Lukas

Every business loves getting referrals. But how can you consistently get referrals without hounding your clients and putting a bad taste in their mout...

Staffing For The Semi-Private Training Model

23 Jul 2020

Contributed by Lukas

Staffing for a semi-private model is not hard. We have primarily three roles that you will need as you grow and scale to multiple locations. The first...

Semi-Private Programming - Make More Money With Semi-Private Training

21 Jul 2020

Contributed by Lukas

Are you having trouble transitioning to semi-private training? We get this question a lot in our business talk with fitness professionals Facebook gro...

Take Action In These Areas Today And Grow Your Fitness Business

16 Jul 2020

Contributed by Lukas

What are you doing with your time during this downtime? It is a great time to take a deeper look at the business and identify major weaknesses. Even i...

Using Google Ads To Grow Your Fitness Business

14 Jul 2020

Contributed by Lukas

If you are wondering what you should be doing for marketing, give today’s episode a listen. We break down the differences between Facebook ads and G...

135: Is Your Gym A Business Or A Hobby

09 Jul 2020

Contributed by Lukas

The first thing you need to understand if you are to run a fitness business is who you want to serve. To understand the type of client you want to tra...

134: How To Be More Profitable Per Hour In Your Fitness Business

07 Jul 2020

Contributed by Lukas

Most gym owners don’t think about maximizing their revenues and increasing their profitability initially when they open their gym. They just want to...

133: Understanding The Value Ladder In Your Fitness Business

02 Jul 2020

Contributed by Lukas

Do you have a value ladder built into your fitness business? If you look around, all successful businesses have a value ladder built into their busine...

132: Do The Right Thing For Your Fitness Business

30 Jun 2020

Contributed by Lukas

In this episode, we talk about integrity and doing the right thing in business and in life. So many businesses especially in the digital marketing spa...

131: CrossFit Turmoil

25 Jun 2020

Contributed by Lukas

We begin this episode by sharing our thoughts about the CrossFit situation. The CEO replied to a tweet and many people took exception to his reply. So...

130: Covid Positive? Now What?

23 Jun 2020

Contributed by Lukas

Once you reopen your gym, there is a possibility that one of your coaches or members ends up testing positive for Covid. This is the reality. It has h...

129: The Stinky Client

18 Jun 2020

Contributed by Lukas

Many gym owners when starting out will have a hard time choosing clients. You don’t have a lot of clients and it’s hard to say no to any of them e...

128: How To Win In Your Marketplace Right Now!

16 Jun 2020

Contributed by Lukas

Some gyms are still closed, not allowed to open yet. This must be hard for you as a gym owner but you must continue building your ecosystem. Acquire a...

127: There's Opportunity Everywhere

11 Jun 2020

Contributed by Lukas

During turbulent times like these, there are opportunities that you can take advantage of. Things like the stock market offer a great chance to invest...

126: Small But Profitable Model With Fit In 42

09 Jun 2020

Contributed by Lukas

We begin this episode by Gerry taking us through their story from when they started their first gym and how they operated without any systems. They we...

125: Should You Raise Your Rates?

04 Jun 2020

Contributed by Lukas

The question of raising rates is almost a taboo in the fitness industry. However, this something you must think about because the costs of operations ...

124: How We Made The Decision To Change The Model - With Zach Columbia

02 Jun 2020

Contributed by Lukas

We recently made some big changes to our business model. We made the decision to slowly phase out team training and move to semi-private training. We ...

123: The Iron Circle

28 May 2020

Contributed by Lukas

This episode marks Tim’s 41st birthday. Last year, for the 40th birthday, we did a big birthday giveaway for GPS marketing and a lot of people got t...

122: Results From Being Reopen One Week

26 May 2020

Contributed by Lukas

In this episode we talk about what to expect when you reopen. We have some hard data to share with gym owners in states that are yet to reopen. The da...

121: Optimize Your Day By Doing Less

21 May 2020

Contributed by Lukas

In this episode, we talk about optimizing your day as a gym owner through spending time on the most profitable parts of your business. To help achieve...

120: You Have No Excuse

19 May 2020

Contributed by Lukas

Gym owners need to be ready to open as soon as they get the green light from their state. If you hesitate and wait, your clients will find another pla...

119: Brick And Mortar Gyms Are Not Dead

14 May 2020

Contributed by Lukas

Some companies in the fitness space have been marketing to gym owners that brick and mortar gyms are dead and will never come back. This is a complete...

118: The Reason You Started

12 May 2020

Contributed by Lukas

As we get prepared to reopen our gym business, we have decided to go back to the roots, the fundamentals of why we are in this business in the first p...

117: Should You Change Your Business Model After Covid-19?

07 May 2020

Contributed by Lukas

In this episode, Tim and Randy will address everything that’s going on in the fitness industry due to the effects of the COVID-19 pandemic. Business...

116: Your Gym Is Open, Now What? With Special Guest Rick Mayo

05 May 2020

Contributed by Lukas

In this episode, Tim and Randy will be joined by a return special guest, Rick Mayo. Rick is the owner of Alloy Personal Training Solutions and has bee...

115: Are You Even A Coach With Martin Rooney

30 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will welcome Martin Rooney, an internationally-recognized coach, fitness expert, sought-after presenter and bestselling...

114: The Future Of The Industry With John Berardi

28 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will welcome Dr. John Berardi, the co-founder of Precision Nutrition, founder of the Change Maker Academy, and the auth...

113: Breaking Down The Built To Grow Podcast

23 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will give us a broad-stroke overview of what the Built to Grow Podcast is all about, who it is they endeavor to help, a...

112: Landlord Negotiation Talk With Attorney Adam Trenk

21 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will be joined by Adam Trenk, an attorney and partner at Rose Law Group based out of Scottsdale, Arizona. Adam represen...

111: How To Leverage Automation For Online (Virtual) Training

16 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about how gym owners can leverage the ProFit Client Lifecycle Automation for their online training programs, ...

110: Should You Reduce Your Clients Rates During This Forced Closure?

14 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will discuss whether gym owners should proactively reach out to their clients to lower their memberships to the lowest ...

109: Is Online Training A Permanent Solution?

09 Apr 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about how gym owners can make the most out of the current situation with the Coronavirus shutdowns by focusin...

108: Stimulus Plan Approved... Now What?

01 Apr 2020

Contributed by Lukas

Tim and Randy bring on special guest Tax Strategist Shauna Wekherlein to discuss what the new Stimulus Plan. In a roundtable discussion with gym owner...

107: Shut Down? Its Time To Take Action

31 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will continue sharing their advice to gym owners on how they can maneuver the shutdowns happening due to the Coronaviru...

106: A Special Covid-19 Roundtable With Gym Owners

26 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will share the recording of a special Zoom meeting they recently had with over 30 gym owners to share ideas and insight...

105: Special Episode - The Coronavirus

21 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about the recent shutdown of businesses all over the US, including gyms, and how scary a time it is for gym o...

104: Client Spotlight - Custom CLA With Wendy Lennon

19 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will have a conversation with Wendy Lennon of Create Fitness 24/7 in Brisbane, Australia, who came all the way to meet ...

103: Are You Ready To Become A Business Owner?

17 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will dive into what it means to be a business owner versus being self-employed. Being self-employed is not the same as ...

102: Once You Figure This Out, You'll Keep More Clients!

12 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will discuss something that takes a gym owner stopping and looking at what’s going in their gym to figure it out. And...

101: Inside The Iron Circle Event

10 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will give us a bit of a behind the scenes look at their just concluded Iron Circle event, where they have their Iron Ci...

100: The Story

05 Mar 2020

Contributed by Lukas

In this episode, and in celebration of the 100th episode of the podcast, Tim and Randy will go back in time and share their backstories to give us a m...

99: Double Down On Your Gym's Identity

03 Mar 2020

Contributed by Lukas

In this episode, Tim and Randy will discuss the importance of a gym matching their brand identity to their avatar client, and how it contributes to gr...

98: Leaders Lead

27 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will dive into the leadership side of gym ownership and talk about how the business side of personal training or fitnes...

97: How To Get The Most of Your Staff

25 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about how gym owners should tackle the roles and responsibilities of their staff and why it’s important. Th...

96: The Solution For Growth

20 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will discuss a problem that affects a lot of gym owners and entrepreneurs in general. And that is the issue of what to ...

95: Client Lifecycle Automation Workshop Recap

18 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will recap their recent client lifecycle automation workshop where 30 gym owners from all over the country were present...

94: Where You Should Be Investing Today For Growth

13 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will discuss the most common places gym owners invest their money hoping for a return. There is a widespread opinion am...

93: The Standard

11 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will explain exactly how a gym owner can elevate the client experience in their gym to that of a Michelin star restaura...

92: Top 20 Must Haves For Growth In 2020 - Part 4

06 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will wrap up their 20 must-haves for a gym business to grow in 2020. They will share the last 5 aspects starting with r...

91: 20 Must Haves For Growth in 2020 - Part 3

04 Feb 2020

Contributed by Lukas

In this episode, Tim and Randy will begin the second half of their four-part series where they're laying out the 20 must haves for gym owners to g...

90: 20 Must Haves For Growth in 2020 - Part 2

30 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will do part two of their four part series about the 20 aspects of business that every gym owner must have to grow thei...

89: 20 Must Haves For Growth in 2020 - Part 1

28 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will do part one of a four part series about the 20 aspects of business that every gym owner must have to grow their bu...

88: ProFit GPS For The Win

23 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about their ProFit GPS platform and how powerful it is as a lead generation tool for fitness businesses. They...

87: Is Your Business An Asset?

16 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will talk about the business side of fitness businesses which presents a problem for a lot of gym owners. One of the bi...

86: What Is Marketing?

14 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will dive deep into the discussion of what marketing is and should be for fitness businesses. The first thing that goes...

85: Stop Overpaying The IRS With Shauna Wekherlien

09 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will have a conversation with the Tax Goddess herself, Shauna Wekherlien. Shauna is a CPA, MTax, CTC, CTS, and the owne...

84: Use This Secret Software For Data Driven Growth

07 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will share a secret little software that Tim's incorporated into Pulse Fitness that gives him real-time, behavior-d...

83: Goal Setting For Intentional Growth

02 Jan 2020

Contributed by Lukas

In this episode, Tim and Randy will talk goal setting in 2020 from a gym owner’s side of things. In January, everybody sets, tries to set, or at lea...

82: 2020 Predictions

31 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will share their predictions of what's to come in the personal training industry for 2020. They asked a couple of t...

81: The Best of The Built To Grow Podcast

26 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will recap the best of the Build to Grow Podcast by presenting the best ten episodes of 2019. They did their first epis...

80: Is Outsourcing Your Processes A Good Idea

24 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss a trend they’ve been coming across of gym owners using other companies to set appointments for them at t...

79: How To Leverage Content For Growth

19 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss how gym owners can get the most out of their content. This is especially for the gym owners who have very ...

78: Gratitude Your Way To Winning

17 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss the power of gratitude in business as far as appreciating clients is concerned. It's much cheaper to k...

77: Is Your Content King, Or Is It Crushing You?

12 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about content, the trends that are coming up in the area, and how to properly go about it. There have been so...

76: How To Pay Coaches For Maximum Profitability

10 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about the number of ways that gym owners pay their coaches/personal trainers and staff. This is an area that ...

75: Is Email Dead?

05 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by a special guest, Evan Samurin of Fundamental Marketing. Evan is actually the guy that helps Tim with ...

74: Making the Transition to Small Group Training

03 Dec 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about a trending issue right now that has been coming up on their calls with clients, and that is the issue o...

73: New Profit Center - Yes or No?

29 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss the industry-wide issue of when a gym owner should bring in a new service, product, piece of equipment, or...

72: How to Win This Holiday Season

26 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about Black Friday and how important it is for gym owners to go big in terms of offering huge discounts on th...

71: January's Dirty Little Secret

21 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will start off by talking about their plans for next year and share their four-quarter strategy. They’ll then dive in...

70: Small Business Success With Keap Founder And CEO Clate Mask

19 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Clate Mask, the founder, and CEO of Keap (Formerly Infusionsoft) to talk about what Keap is all about...

69: Dominate Black Friday Using This Strategy

14 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about this interesting time in fitness that comes up every year, Black Friday. Black Friday is always great b...

68: Are You Selling Sessions Or Time?

12 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about how most gym owners use sessions to set up their personal training sales, and how it has become a huge ...

67: Use This If You Want To Win

07 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about the need for every gym business to set up a quality automation process for some of their lead generatio...

66: Your Product Through The Lens of the Consumer Feat. Frank Nash

05 Nov 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Frank Nash for a super special Whiskey Wednesday. Frank will share how he started out in the fitness ...

65: FitPro Growth Summit Recap

31 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will review their recent Fitpro Growth Summit that just came to a close. 46 gym owners, all doing $400,000+ a year, att...

64: Scaling to 21 Locations and Selling

29 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Michael Gelfgot, one of the speakers at their previous Fitpro Growth Summit and a successful fitness ...

63: What Your Customers Really Want

24 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss client experience and why clients go to the gym in general. A lot of clients may be looking for results wh...

62: Structuring Your Day For Success

22 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will be talking about time management and how gym owners can maximize their time. This is one of the most important thi...

61: What's Your Marketing Really Saying About Your Business

17 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will be challenging gym owners to look into whether their marketing reflects their businesses. They will dive into the ...

60: Round 2 With Rick Mayo

15 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Rick Mayo for another awesome Whiskey Wednesday episode to talk about Rick’s Alloy Personal Trainin...

59: The Perfect Gym Model For Maximum Profitability

10 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about the perfect gym model for profitability and effective time management. Most gyms run on a single servic...

58: Is Your Business Running You?

08 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will talk to gym owners about their businesses and whether or not their businesses are driving them or vice versa. A lo...

57: Growth Through Automation

03 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will discuss automation and how gym owners can use it to their advantage in their businesses. There are plenty of busin...

56: How To Open A Gym Making $1,000,000 On Day 1

01 Oct 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Amanda Goolsby, the owner of coaching practice, Aligned Success. Amanda has over 13 years of experien...

55: How To Create Momentum

26 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about momentum and how important it is for entrepreneurs, gym owners included. Entrepreneurs are either happy...

54: Do You Even Business?

24 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about the business side of things in relation to gym businesses. This is the one thing that gym owners tend ...

53: Why Is Fitness Marketing This Way?

19 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy will read off a post on their Marketing Talk with Fitness Professionals Facebook group about the fact that the fitness ...

52: Your Gyms Hidden Revenue Stream

17 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy will be joined by Ryan Taylor of Europa Sports Products to discuss how fitness facility owners can tap into an addition...

51: Stop Focusing On Your Competition

12 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy are going to discuss how staying focused on the competition can be a huge detriment to your business. Usually, what we ...

50: 6 Week Challenge - The Rise & Fall

10 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy are going to dive into all the aspects of the 6 Week Challenge and discuss its pros and cons. It’s been all the rage ...

49: Make More Money & Provide Greater Client Results With This...

05 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy are joined by Jason Phillips of The Nutritional Coaching Institute. Together, they talk about adding nutritional coachi...

48: Position Yourself As The Expert By Writing A Book

03 Sep 2019

Contributed by Lukas

In this episode, Tim and Randy are joined by Mike Fallat of DreamStarters Publishing. Tim, Randy, and Mike discuss how telling your story and writing ...

47: Close More Trials Using This Strategy

29 Aug 2019

Contributed by Lukas

In this episode, Tim and Randy will talk about the Netflix close, a closing technique that is a great way to artificially create some skin in the game...

46: This Is Hurting Your Business

27 Aug 2019

Contributed by Lukas

In this episode, Tim and Randy will offer some much-needed advice to gym owners who progressed either from personal trainers or managers at different ...