The Danger of Success Blinders & Why Influence Is the Key to a Disruption-Proof Business

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Recorded05 Apr 2021

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On today’s episode, I’m joined by sales coach and consultant, Steve de Laveaga for an insightful conversation about where real estate as an industry is headed, and what agents and leaders can do to ensure their relevance as things change. What makes Steve’s insight so unique is his genius-level understanding of the space where Wall Street and Main Street meet in real estate. He is well-versed in both the enterprise side of the industry and the boots-on-the-ground, day-to-day complexities of running a successful sales business. By bridging two worlds that often struggle to get onto the same page, Steve’s insights on this business are vital to surviving and thriving through the threat of disruption. Steve de Laveaga is a sales coach and the Founder and CEO at Real Intelligent Sales Engagement R.I.S.E. R.I.S.E. is the most ROI focused, Sales Coaching and Consulting Company in the Real Estate space, focusing on Title, Technology, Mortgage and Real Estate. What makes RISE different is that they are Coaching and Consulting in the Now, the Market of the moment, not on what sales people were doing years ago. If we’re not influential players in the real estate conversation, we’re vulnerable and in danger. The worst thing we can do is become so comfortable with the success we have now that we become blind to the growing influence of new players. There are a lot of skirmishes happening on the sidelines of real estate that large entities and leaders aren’t paying attention to. They may seem like small rumblings right now, but those skirmishes are the future ripples that can topple our industry as we know it. Disruption is not inevitable, it’s completely avoidable if we’re focusing on staying relevant and influential. If we can’t do this, we’re at risk of becoming victims of our own success. Guest Info Steve de Laveaga is a sales coach and the Founder and CEO at Real Intelligent Sales Engagement R.I.S.E. R.I.S.E. is the most ROI focused, Sales Coaching and Consulting Company in the Real Estate space, focusing on Title, Technology, Mortgage and Real Estate. What makes R.I.S.E. different is that they are Coaching and Consulting in the Now, the Market of the moment, not on what sales people were doing years ago. https://www.linkedin.com/in/stevedelaveaga-salescoach/

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