Marketing School - Digital Marketing and Online Marketing Tips

How I Run a Marketing Agency With 6 AI Agents

23 Jun 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

AI Won't Save Your Marketing. This Will.

22 Jun 2026

Contributed by Lukas

Everyone's pouring money into shiny AI marketing. Neil Patel and Eric Siu think most of it is a trap. Live from the Social Commerce Summit, they break...

AI Is Costing Companies More Than the Employees It Replaced

19 Jun 2026

Contributed by Lukas

Neil Patel and Eric Siu go deep on what's actually changing in business right now: why trading ideas faster (not a bigger brain) is the real unfair ad...

Tokenmaxxing is DEAD

18 Jun 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Eric and Neil break down why token maxxing is dead. Cognition is betting that AI should b...

The Best AI Tools for Marketing in 2026

17 Jun 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want...

The Pricing Model of The Future?

16 Jun 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

Your Brain Hasn't Changed in 190,000 Years

15 Jun 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

The Real AI Bottleneck Nobody Is Talking About

11 Jun 2026

Contributed by Lukas

Neil and Eric discuss the biggest AI bottleneck for companies: extracting internal knowledge and turning it into usable company context. They break do...

Why ChatGPT's Most Cited Pages Don't Rank on Google

10 Jun 2026

Contributed by Lukas

Neil and Eric break down Google’s latest AI search guidance, AEO and GEO myths, AI search optimization data from Ahrefs, ChatGPT citation trends, Go...

How 57% of Website Traffic Is Now Bots

09 Jun 2026

Contributed by Lukas

Neil and Eric discuss why AI may be creating more jobs than it replaces, breaking down new JOLTS job openings data, AI’s impact on engineering and m...

If You Are Not Working 7 Days A Week, You Will Lose

08 Jun 2026

Contributed by Lukas

Neil and Eric discuss extreme startup culture, whether founders must work seven days a week to win, and the tradeoffs between success, longevity, and ...

Top 1.4% of Ad Accounts Are Responsible for 36% of All Meta Ads

04 Jun 2026

Contributed by Lukas

Hosted by Neil and Eric, this episode explores Meta advertising data, the 80/20 rule in e-commerce, Jeff Bezos’ views on AI and business impact, Cla...

70% of SEO Teams Aren't Ready for AI

03 Jun 2026

Contributed by Lukas

70% of SEO teams still haven’t restructured for AI, and Neil and Eric explain why that’s creating massive opportunities for AI-native professional...

The Real Reason Companies Are Blaming AI for Layoffs

02 Jun 2026

Contributed by Lukas

Neil and Eric break down how ChatGPT and Google treat Wikipedia differently, why AI search is reshaping SEO, and where AI-generated content wins or fa...

I Built an AI to Watch How I Work

01 Jun 2026

Contributed by Lukas

Neil and Eric discuss AI in business, hiring, marketing, and self-driving technology. They break down the trade-offs between Tesla and Mercedes autono...

Is ChatGPT Officially Dead?

28 May 2026

Contributed by Lukas

Neil and Eric break down the AI coding wars between OpenAI and Anthropic, debating whether Claude Code or Codex is winning developer mindshare. They c...

The Clipping Strategy Every Brand Will Copy

27 May 2026

Contributed by Lukas

Neil and Eric break down why clipping is taking over B2B tech media, why horizontal videos may outperform vertical content on X and LinkedIn, and how ...

Why The OpenClaw Founder Spent $1.3M on AI Tokens

26 May 2026

Contributed by Lukas

Neil and Eric break down OpenClaw founder Peter Steinberger’s $1.3M AI token spend and what it reveals about lean AI startups, automation, and scali...

The AI Search Strategy That Actually Works

25 May 2026

Contributed by Lukas

Neil and Eric break down why AI search tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews heavily cite listicles, why Google is cracking ...

Neil Patel Gets 57x More Leads From LinkedIn Than X

21 May 2026

Contributed by Lukas

Neil and Eric unpack how to measure the real value of an X account beyond views, why LinkedIn drives 50x more leads for Neil, and the trap of chasing ...

How To Send 1 Million Emails For $100/Month

20 May 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

CEO Warns: SEO Traffic Will Be Zero?

19 May 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

How to Get Ahead of 99% People in Podcasting

18 May 2026

Contributed by Lukas

Neil and Eric break down the etiquette of podcast collaborations, why giving raw recordings drives reach, and how a give-to-get mindset shapes long-te...

Why One-Person Teams Win

14 May 2026

Contributed by Lukas

Neil and Eric break down the rise of one-person startup teams, Coinbase’s “pod of one” model, AI-native company structures, and how AI agents ar...

Google Search Is Winning Again

13 May 2026

Contributed by Lukas

Neil and Eric break down why autonomous AI commerce is accelerating after Stripe introduced agentic payments and Cloudflare enabled AI agents to creat...

The AI Spending Trap

12 May 2026

Contributed by Lukas

Neil Patel and Eric Siu break down the rise of “token maxing,” why AI token spend without ROI is dangerous, and how companies like Anthropic, Open...

Why AI Won't Kill Jobs

11 May 2026

Contributed by Lukas

Neil and Eric break down why the AI job apocalypse narrative is wrong, using fresh data on software engineering demand, AI-powered productivity, produ...

What Founders Can Learn From Students Cheating With AI

07 May 2026

Contributed by Lukas

Eric and Neil break down 3 marketing roles they believe AI will kill first, why entry-level execution work is getting compressed fast, and what market...

How I Cut My $7,500 Claude Cost To Almost $0

06 May 2026

Contributed by Lukas

Eric and Neil break down how Eric cut his AI token spend from around $7,500 a month to nearly $0 by changing his model hierarchy, fixing fallback issu...

6 Signs Your Agency Is About To Fire You As A Client

05 May 2026

Contributed by Lukas

Eric and Neil break down how AI is changing software and what founders need to understand as user behavior, distribution, and product expectations kee...

You Won't Believe How Much Clavicular Spends On Clips Each Month

04 May 2026

Contributed by Lukas

Eric and Neil break down how Clavicular built a viral marketing machine, why clipping is starting to look a lot like paid media, and what businesses c...

GitHub’s Trust Problem Just Got Worse

30 Apr 2026

Contributed by Lukas

Eric and Neil break down the fake GitHub star economy, why startup credibility signals are easier to manipulate than most people realize, and what tha...

MrBeast His New Flywheel Is INSANE

29 Apr 2026

Contributed by Lukas

Eric and Neil break down the new media flywheel, why clips, live shows, and community now work together, and why entrepreneurs need to think more like...

This New Marketing Strategy Is INSANE

28 Apr 2026

Contributed by Lukas

Eric and Neil break down why clips are becoming more valuable than the actual show, and why the real shift in media has less to do with long-form cont...

OpenAI Just Bought TBPN For $200M But Nobody Knows This

27 Apr 2026

Contributed by Lukas

Eric and Neil break down why marketing feels different now, and why the real shift may have less to do with long-form content and more to do with clip...

This Pool Builder Uses AI To Actually Close Deals (Whilst Sleeping)

23 Apr 2026

Contributed by Lukas

Eric and Neil break down a genius AI prospecting system a pool builder is using to target high-value homes, render custom backyard pools, and mail per...

Anthropic's New MOAT Is Insane

22 Apr 2026

Contributed by Lukas

Eric and Neil break down why Anthropic’s next big moat may have nothing to do with raw model intelligence and everything to do with permission, gove...

Uber Just Exposed AI’s Biggest Cost Problem

21 Apr 2026

Contributed by Lukas

Eric and Neil break down why Uber’s AI spend is skyrocketing, what it means when tools like Claude Code become too useful to cut back, and why token...

We Did 320 Predictions, And The Results Just Came Back..

20 Apr 2026

Contributed by Lukas

Eric and Neil break down how they used AI and the YouTube API to analyze 320 episodes worth of predictions, score who was more accurate over time, and...

Anthropic Just Revealed a New Marketing Channel

16 Apr 2026

Contributed by Lukas

Eric and Neil break down GitHub as the next major marketing channel, why AI voice agents are finally good enough for discovery calls, and the trap of ...

This Guy Built a $1.8B Company That Shouldn’t Exist

15 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want ...

OpenAI Just Made a Desperate $200M Investment

14 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

IKEA Just Found the AI Strategy Most Companies Missed

13 Apr 2026

Contributed by Lukas

Neil and Eric break down how IKEA turned an AI chatbot's failures into a $1B design consultancy, why creative is now the real ceiling on paid ads, and...

The BEST Social Media to Market On Right Now (It's Not Even Close)

09 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want ...

Branding Just Changed Forever

08 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

Meta Is Firing Anyone Who Doesn't Use AI

07 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Meta is reportedly pushing engineers to use AI for most of their code, and it may be on...

Nvidia’s Growth Just Reaccelerated, And That Should Scare You

06 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Wa...

I’m Dominating SEO. If You’re Struggling To Get Impressions, Watch This

02 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want ...

Something Is Happening To Marketing Teams That's Never Happened Before

01 Apr 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want...

Everything You Knew About Paid Traffic Doesn't Work Anymore

31 Mar 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/Wa...

Jensen Huang’s New Plan for Employees Is INSANE

30 Mar 2026

Contributed by Lukas

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want ...

How to Hack ChatGPT & Gemini Rankings (It’s Too Easy)

26 Mar 2026

Contributed by Lukas

In this episode, we break down how easy it currently is to “game” AI platforms like ChatGPT and Google Gemini—and why those loopholes won’t la...

Open Claw is Starting To Taking Over

25 Mar 2026

Contributed by Lukas

🎙️ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpa...

NVIDIA CEO Says AI Shouldn’t Replace Jobs…Here’s Why

24 Mar 2026

Contributed by Lukas

In this episode, we react to a bold take from Jensen Huang on why AI shouldn’t be used as an excuse for layoffs—and instead should be a tool to do...

This Is How Creators Use AI To Hack the YouTube Algorithm

23 Mar 2026

Contributed by Lukas

In this episode, we break down one of the wildest shifts happening in content and marketing right now: AI-powered media at scale.After discovering a h...

Meta Just Bought Moltbook… The Internet for Machines Is Here NOW

19 Mar 2026

Contributed by Lukas

Neil and Eric discuss Meta hiring the team behind Moltbook, a social network for AI agents, and what it signals about the future of marketing to bots....

What Businesses Get COMPLETELY Wrong About "AI Employees"

18 Mar 2026

Contributed by Lukas

Neil and Eric break down a live AI startup pitch for Single Brain, sharing raw feedback on sales decks, messaging, and positioning AI without triggeri...

AI Makes You A Learning Machine Or A Lazy Machine

17 Mar 2026

Contributed by Lukas

Neil and Eric discuss how AI can turn you into a learning machine or a lazy one, why AI agents inside teams are transforming productivity, and how bus...

Anthropic's Growth Team Is Just One Person

16 Mar 2026

Contributed by Lukas

Neil and Eric discuss the surprising claim that Anthropic ran its growth team with just one person and what that really means for modern marketing. Th...

It's No Longer About Senior vs Junior

12 Mar 2026

Contributed by Lukas

AI is changing the workforce faster than most companies expected. In this episode, Neil and Eric discuss how AI will reshape jobs, why some companies ...

Why Website Traffic Is Almost Dead Today

11 Mar 2026

Contributed by Lukas

Neil and Eric break down how AI search is crushing publisher traffic, why informational content is losing, and where transactional SEO still wins. The...

This Is What an AI-Run Company Looks Like

10 Mar 2026

Contributed by Lukas

Neil and Eric break down how they are using OpenClaw and AI agents to automate marketing, hiring, analytics, and deal recovery. Eric explains how his ...

OpenClaw Is The Most Important Piece of Software Ever.

09 Mar 2026

Contributed by Lukas

Neil and Eric break down what marketers in Hong Kong and India are seeing right now, from softer China growth and consumer spending trends to enterpri...

AI Podcasts Are Ripping Right Now

05 Mar 2026

Contributed by Lukas

Neil and Eric break down why AI-generated podcasts are exploding, why most will become “AI slop,” and how listeners may push Apple, Google, and Sp...

The Price Of Knowledge Is Going Towards Zero

04 Mar 2026

Contributed by Lukas

Core PPI rose 0.8%, beating forecasts and raising new inflation concerns. In this episode, Neil and Eric break down what higher wholesale prices mean ...

It's Over For Paid Media

03 Mar 2026

Contributed by Lukas

AI media buying is accelerating fast after Meta’s reported $2B AI acquisition, but is paid media over? In this episode, Neil and Eric break down AI ...

84% of The World Has Never Used AI, Here's What That Means For You

02 Mar 2026

Contributed by Lukas

The marketing world feels chaotic with AI disruption, layoffs, and nonstop tech launches. In this live session, Neil and Eric break down why now is th...

The 24-Hour Rule That Will Save Your Company

26 Feb 2026

Contributed by Lukas

Neil and Eric break down why AI is reshaping business faster than most leaders realize, sparked by Satya Nadella’s vision of all in one product mana...

Are You Just An AI Slop Cannon?

25 Feb 2026

Contributed by Lukas

AI is reshaping the K-shaped economy and separating high agency leaders from low agency workers. In this episode, hosts Neil and Eric break down what ...

The YouTube Algorithm Update No One Is Talking About

24 Feb 2026

Contributed by Lukas

Neil and Eric break down why YouTube is cracking down on sensational headlines after a filtered video with a 9% CTR stalled in traffic. They share har...

Lessons From A Private Founder's Retreat

23 Feb 2026

Contributed by Lukas

Marketing School is back with Neil and Eric live from Palm Beach unpacking founder retreats, big TAM strategy, AI disruption, and the future of univer...

AI vs Internet Transformation

19 Feb 2026

Contributed by Lukas

AI adoption is accelerating faster than the internet era, and in this episode Neil and Eric break down what that means for jobs, brands, and businesse...

Humans Are No Longer The Moat

18 Feb 2026

Contributed by Lukas

Neil and Eric debate whether AI will replace talent or simply amplify it, reacting to claims that AI-first hiring will build lean $100M companies. The...

4 Types of Workers Right Now

17 Feb 2026

Contributed by Lukas

Neil and Eric break down the viral AI 2x2 chart: dead weight, slop cannons, steady hands, and turbo brains. They explain why AI amplifies judgment, ho...

How OpenClaw Creates 100k view X Articles

16 Feb 2026

Contributed by Lukas

This episode of Marketing School with Neil and Eric breaks down how OpenAI-powered tools are driving 100,000+ X views, booking meetings, and reshaping...

The Luxury Era of The Creator Economy Has Arrived

12 Feb 2026

Contributed by Lukas

Neil and Eric break down how TBPN scaled to $10M+ in podcast revenue with $300+ CPMs, 20 ads per episode, and high-value B2B sponsors, proving niche a...

Where SEO Products Are Going

11 Feb 2026

Contributed by Lukas

In this episode, Neil and Eric break down where SEO products are headed as AI automation accelerates, from on-page fixes and content creation to promo...

The AI Prompt That Writes $100k Sales And Email Copy For You

10 Feb 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down how AI is changing copywriting, marketing, and hiring standards. They debate when AI helps versus when...

10 Business Moats That Actually Protect Your Marketing

09 Feb 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down 10 proven business moats that protect your marketing and drive long term growth. From switching costs ...

The K-Shaped Future of Work

05 Feb 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They e...

Revenue Per Employee Is Skyrocketing

04 Feb 2026

Contributed by Lukas

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per F...

This AI Finds Peoples Calendly And Books Sales Demos

03 Feb 2026

Contributed by Lukas

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it...

The True Economics & ROI of a Super Bowl Ad.

02 Feb 2026

Contributed by Lukas

Neil and Eric break down the true economics and ROI of Super Bowl ads, explaining why they rarely make sense from a profit standpoint. They unpack rea...

AI Has Introduced Product Slop

29 Jan 2026

Contributed by Lukas

This episode is hosted by Neil and Eric. They break down the rise of AI slop in products, marketing, and SEO, why mass AI content briefly ranks then d...

10 SEO Lessons That Still Work in the AI Era

28 Jan 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down 10 SEO lessons that still work in the AI era, explaining why fundamentals like topic clusters, links, ...

AI Won't Destroy Jobs, It Will Create A Labor Shortage

27 Jan 2026

Contributed by Lukas

Is AI going to destroy jobs or create a labor shortage? In this episode, hosts Neil and Eric debate how artificial intelligence impacts white collar a...

10 Ways AI Is Actually Changing Marketing

26 Jan 2026

Contributed by Lukas

Neil and Eric break down ten real, practical ways AI is actually changing marketing right now, without the hype. From AI fluency becoming mandatory an...

10 Counterintuitive Marketing Truths After 3,000 Marketing School Episodes

22 Jan 2026

Contributed by Lukas

Neil and Eric break down counterintuitive business and marketing truths that actually drive growth, revenue, and long-term success. From why free prod...

How To Grow Fast On X

21 Jan 2026

Contributed by Lukas

Neil and Eric break down why posting less but better is the fastest way to grow on X, reacting to a deleted Nikita Beer take on wasted reach and low q...

Companies Ignoring Claude Code Will Get Left Behind

20 Jan 2026

Contributed by Lukas

In this discussion, we explore how larger companies often face greater inertia and resistance to change, especially when it comes to AI adoption. We r...

How Claude Code Can Replace Your Marketing Team

19 Jan 2026

Contributed by Lukas

Neil and Eric break down how cloud code and AI tools are reshaping marketing teams, using real examples from go to market planning, SEO, sales outreac...

Most New Hires Are Dead Weight Without These Two Things

15 Jan 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down why AI fluency is becoming a non negotiable skill for marketers and operators. They discuss shrinking ...

The P*rnhub Email Recap Marketing Strategy

14 Jan 2026

Contributed by Lukas

Neil and Eric break down a controversial email marketing stunt inspired by a P hub recap, debating open rates, spam risk, and long-term brand damage. ...

Why People Hate Agencies

13 Jan 2026

Contributed by Lukas

hosts Neil and Eric break down why product builders get more respect than agencies, how bad agency experiences shape perception, and why products comp...

How To Get Rich Using Claude Code

12 Jan 2026

Contributed by Lukas

Discover how cloud code and AI coding tools like Claude Opus are changing who can build software, grow businesses faster, and unlock massive leverage ...

Why Intelligence Pales In Comparison To This

08 Jan 2026

Contributed by Lukas

Neil and Eric break down why high agency is becoming more valuable than raw intelligence in the age of AI. They discuss Andre Karpathy’s views, Klar...

How you should price yourself as an operator-creator

07 Jan 2026

Contributed by Lukas

In this episode, hosts Neil and Eric break down how operator creators should price influencer deals, why most founders undercharge, and when sponsorsh...

CEO Says Running Company Is a Sh*t Sandwich Everyday

06 Jan 2026

Contributed by Lukas

For fast, affordable business insurance as low as $29/mo, go to http://nextinsurance.com/ms In this episode, Neil and Eric break down why running a c...

Companies Are Not Hiring In 2026

05 Jan 2026

Contributed by Lukas

Why are big companies not hiring in 2026? In this episode, hosts Neil and Eric break down hiring freezes at major companies, rising caution among CEOs...

Why X Crushes Meta's Threads

01 Jan 2026

Contributed by Lukas

Neil and Eric break down the Threads vs X mindset gap, why “victim mentality” kills progress, and how focusing on one craft can beat trying to be ...