Identity First, Results Follow: The Shift Every Agent Avoids
episode
Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry
11 min
1 speaker
4 chapters
transcribed 1 month ago
Transcript
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Transcript generated automatically by AI and may contain errors.
Why is the version of yourself showing up each day the biggest obstacle to growth?
Welcome to Next Level Agents, the podcast that's all about breaking barriers and building empires. I'm Kevin Kaufman, and together with my crew, bringing you straight up fire. Interviews with top tier agents, game changing thinkers, plus the strategies and mindset shifts to dominate in real estate. Whether it's personal growth, leadership packs, or next level tactics, we've got you covered. So tell me, what does the next level look like for you? Buckle up because we're about to take you there right now. What if the biggest thing holding your business back isn't your lead generation? What if it isn't the market? What if it's not your systems? What if Go with me on this here for a second. What if the thing holding you back is the version of yourself that's showing up every day?
Think about that for a second. The skills needed to sell your first home. When you first got licensed, not the same set of skills you needed to sell fifty homes. And the person who sells fifty homes isn't necessarily the person that can sell say a couple hundred or build a team. The person who can build a team isn't automatically the same person who can build an organization. See, at every level of growth, there's a new version of you waiting to emerge. Like in fact it's mandatory. And the question is this, are you willing to become that person? So today I'm gonna talk to you about identity. Alter egos, if you will. And one of the most powerful questions you can ask yourself. Who do I need to become to create the future that I say that I want?
Welcome back to Next Level Agents. I'm Kevin Kaufman. Today we're diving into a concept that has been rattling around in my head. Ever since I started reading the book, The Alter Ego Effect by Todd Herman. This this is not a book review, so don't don't worry about that. This is just gonna be a conversation about identity. Because after nearly two decades in real estate. You're building a team. Helping agents grow their businesses. Working with thousands of people through next level agents. I've come to believe something. Most people do not have a knowledge problem. They have an identity problem. They know what to do. They just haven't become the person who consistently does it. Right. I hear things all the time, such as like
I know I should be making more calls or I know I should be recruiting or I should be creating content. I should be posting more. Or I should have tougher conversations with my team. Or I should be follow I know I should be following up more. You know, you already know because the information's available everywhere. You can find a YouTube video on pretty much anything. You can ask AI anything else. See information is not scarce at all. Transformation is scarce. Because transformation requires identity change. And identity change is uncomfortable. See, we'd rather learn another strategy than become another version of ourselves. One of the things that struck me. while reading this book is that we already actually do this very naturally.
Like think about it. The version of you that's some sits on the couch, say watching Netflix. Is very different than the version of you. That walks into a listing appointment. The version of you talking, say, with your spouse is different than the version of you that might speak on stage or teach a class. The version of you negotiating a contract. with another agent is different than the version of you say coaching one of your agents or One of your clients. Are those fake versions? No, of course not. Th those are all real versions. They're all you. They're just simply different aspects of who you are and how you show up.
How does the “identity gap” explain why skills alone don’t create a team or organization?
See, the problem is that just many of us are activating the wrong version of ourselves in the moments that matter most. So let me see if I can Make this more practical for you. Imagine you're about to Say cold call. Maybe you can't you call expired listings. One version of you might think What if they reject me? What if I sound stupid? What if I sound like a robot? What if they hang up? What if they ask me a question? I don't know.
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Chapters
4 chapters
1
Why is the version of yourself showing up each day the biggest obstacle to growth?
0:01–3:53
2
How does the “identity gap” explain why skills alone don’t create a team or organization?
3:53–6:44
3
What does the Alter Ego Effect teach about borrowing strength from other versions of yourself?
6:44–10:25
4
How can you shift from a hesitant caller to a confident prospect‑setter in real‑estate conversations?
10:25–10:59
Speakers
1 identifiedMore from Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry
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