Upgrade Your Education Business
Episodes
PS 38 Why Pausing Can Lead To More
24 Jan 2024
Contributed by Lukas
We're often on a treadmill of wanting more - after all, that's part of business growth, right?In this short episode, I talk about the power of sometim...
98 Standing Out In A Crowded Market
22 Jan 2024
Contributed by Lukas
In this episode, I share some non-traditional advice that'll help you stand out in a crowded market.Considering these areas will help you be memorable...
PS 37 Why Fewer Views Could Lead To More Sales
17 Jan 2024
Contributed by Lukas
The core question in this short episode is - are we focusing on the right thing?We often focus on metrics like views, follows, likes and so on. But wh...
97 Boosting Sales In 2024
15 Jan 2024
Contributed by Lukas
As I approach my 100th episode, here's a present for you!Some practical ideas on how you can boost your sales in 2024.Why 2024? Because sales an...
PS 36 The Power Of Imperfect Action
10 Jan 2024
Contributed by Lukas
There've been so many times I've stalled starting something or progressing because I don't have absolutely everything perfectly in place. Can you rela...
96 Let's Be Kind To Ourselves As Business Owners
08 Jan 2024
Contributed by Lukas
Being a business owner is rewarding, liberating and fun - but it's also hard.I love sharing lots of actionable value, but am also aware that it can be...
PS 35 Would You Go To An Empty Restaurant?
03 Jan 2024
Contributed by Lukas
Right, so today I'm talking about something I've been confused about in the past, I know you've been confused about, and now that I am confident in my...
95 5 Tools That Make My Business Run Seamlessly
01 Jan 2024
Contributed by Lukas
This is an updated version of one of my most popular episodes!In this, I share 5 key tools that help me automate and run my business. For each, I shar...
PS 34 Meet Your Client Where They’re At
27 Dec 2023
Contributed by Lukas
Today, I share a quick sales booster, all about making sure your future client knows they are being seen and heard.Listen now to find out how you can ...
94 Money Mindset With Eileen Adamson
25 Dec 2023
Contributed by Lukas
In this episode, Eileen Adamson from Your Money Sorted joins me in a open and honest conversation all around money mindset.We talk about common mindse...
Ps 33 You Don’t Need A Rags To Riches Story
20 Dec 2023
Contributed by Lukas
"People buy from people." I know you've heard that before, but are you helping people get to know you?A big roadblock for people wanting to share thei...
93 How To Have A Strong Discovery Call
18 Dec 2023
Contributed by Lukas
Discovery call, sales call, consultation ... whatever you call it - it's a great opportunity to get to know a future client and give them reassurance ...
PS 32 "If not me, who? If not now, when?"
13 Dec 2023
Contributed by Lukas
Have you ever asked yourself this question? I wish I'd asked it sooner.In this short episode, I explain how you can apply the concept to your si...
92 Jumpstart Social Media Marketing
11 Dec 2023
Contributed by Lukas
Time to make social media something you can consistently stay on top of, instead of it being a time drain!In this episode, I share ways to give your s...
PS 31 Don’t Depress Your Audience!
06 Dec 2023
Contributed by Lukas
Reminding our audience of their struggles is a good way to show them we 'get it'. But too much can get a little tiring!We don't want to depress our au...
91 Making More Sales Without Creating Fresh Content
04 Dec 2023
Contributed by Lukas
High-quality content is a great way to create a digital presence, but it can feel like you're on a never ending treadmill at times.In this episode, I ...
PS 30 State The Obvious
22 Nov 2023
Contributed by Lukas
Because it's obvious, we often don't mention it.But, as I demonstrate in this short sound bite, it can be so powerful.Take a listen for a quick tip to...
90 Not Sure How To Use LinkedIn For Your Education Business?
20 Nov 2023
Contributed by Lukas
If LinkedIn is a bit of a mystery, or you simply want to boost the results you get, this episode is for you!I share some key ways to find a way to use...
PS. 29 Trust The Process
15 Nov 2023
Contributed by Lukas
Do you ever let the 'what ifs' stop you? I do.In this short episode, I talk about how valuable it is to just go for it, in a way where you are safe an...
89 Getting Clients Through Word Of Mouth With Ilana King
13 Nov 2023
Contributed by Lukas
In this wonderful discussion with Ilana King, we share lots of ways to establish yourself in a way where you can rely on word of mouth to attract clie...
PS. 28 Goals Are Like Magnets
08 Nov 2023
Contributed by Lukas
Sometimes, when you come from a teaching or corporate background to run your own business, you shy away from targets.You feel a bit 'targeted out'.But...
88 4 Powerful Ways To Attract Clients All Year Around
06 Nov 2023
Contributed by Lukas
Most of us education business owners have seasons in our business. Summer, for example, can be quiet.But, there are ways to nurture your audience to m...
PS. 27 “Progress isn’t about speed. It’s about direction.”
01 Nov 2023
Contributed by Lukas
Something I talk about a lot is the need to be intentional with everything we do in our businesses. In short, we need to decide what we want to a...
87 How To Increase Your Prices Without Losing Clients
30 Oct 2023
Contributed by Lukas
Rolling out price increases can be stressful - what if I lose clients? What if they get cross? We don't want fear to stop us, do we?!In this epis...
PS. 26 Keep It Simple
25 Oct 2023
Contributed by Lukas
Overthinking and aiming for perfection are the biggest barriers to progress. We know this. But we still do it (me included!).In this short...
86 Client Spotlight: How Seleena achieved a £30k increase in her tuition business in less than 6 months
23 Oct 2023
Contributed by Lukas
A client spotlight where Seleena shares how she is growing her tuition business (without hiring tutors) fast and effectively. Here's a sneak peek ...&...
PS. 25 Re-starting Is Harder Than Keeping Going
18 Oct 2023
Contributed by Lukas
If a car breaks down, it takes a lot of strength to get it moving again. But once the wheels are in motion, it's easier to keep it moving - even if ve...
85 How To Build A Loyal Audience
16 Oct 2023
Contributed by Lukas
We don't just want customers! We want customers who create customers. In this episode, I navigate the different ways to nurture loyalty so you ha...
PS 24 Big Things Are Made Of Small Things
11 Oct 2023
Contributed by Lukas
Feeling overwhelmed or tackling a big project and not knowing where to start is a common situation for business owners.But a mindset shift that really...
84 You asked, I answered!
09 Oct 2023
Contributed by Lukas
A special question and answer episode!Here are the questions I'll be answering:What has been the highlight of your career?How do you motivate students...
PS. 23 Don't Try And Replace Google
04 Oct 2023
Contributed by Lukas
Sharing value is a sure-fire way to establish trust with future clients. But to do it succesfully, we NEED to show off our expertise.In this sho...
PS. 22 Are you trying to IMPRESS or IMPACT?
27 Sep 2023
Contributed by Lukas
These seven words wonderfully summarise the core of what works when it comes to marketing.It should never be about us. It should always be about...
82 Using Freebies To Make Sales
25 Sep 2023
Contributed by Lukas
We don't want to train our audiences to expect free stuff from us! We need our freebies to sell.In this episode, four things to consider if you'...
PS. 21 Don't Take It Personally
20 Sep 2023
Contributed by Lukas
Networking is fun, but the more you do it, the higher chance there is of coming across unpleasant behaviours.Unfortunately, I have. While I used...
81 How To Manage All The Moving Parts Of Running A Business
18 Sep 2023
Contributed by Lukas
There is always so much to do! Tune in as I share various ways I stay on top of marketing.For context, in addition to running two businesses and...
PS. 20 Stop Learning, Start Acting
06 Sep 2023
Contributed by Lukas
In this 2-minute soundbite, I unpack the importance of committing to taking action.We consume so much information and advice.But how much of it do we ...
80 Triage Why You May Not Be Attracting As Many Clients As You Want
04 Sep 2023
Contributed by Lukas
Tune in as I ask you questions that'll help you pinpoint why you may not be making as many sales as you like.Warning: you may not love everything I sa...
PS.19 You're in a better place than you think!
30 Aug 2023
Contributed by Lukas
We're hard on ourselves.We focus on:What we don't do wellHow much we're yet to learnHow much we haven't achieved yetBut, we have to celebrate the wins...
79 6 Hacks To Stay On Top Of Your Marketing
28 Aug 2023
Contributed by Lukas
Struggling to stay on top of marketing? Feels relentless, doesn't it?In this episode, I share six top tips on making it easier.They're tried and...
PS. 18 A Lesson From Parenting That We Can Apply To Our Businesses
23 Aug 2023
Contributed by Lukas
Got a minute?In this 1-minute soundbite, I relate some insightful parenting advice to our businesses."Parenting is when the days are long, but the yea...
78 What To Do When You Feel Like Giving Up On Your Business
21 Aug 2023
Contributed by Lukas
Every business owner goes through low points, and sometimes, it manifests as questioning whether it's worth continuing with their businesses.If you ar...
PS. 17 The Fastest Way To Grow Is Slowly
16 Aug 2023
Contributed by Lukas
Going too slow can stunt business growth. Going to fast can make it come to a standstill. But accepting that the fastest way to grow is slow...
77 Ways To Make Your Tutoring Business Pay A Full-Time Salary
14 Aug 2023
Contributed by Lukas
In this episode, I avoid the obvious stuff like marketing, and given you some other things to consider so you can make tutoring your full-time salary....
PS. 16 Your Brain Is For Creating, Not Storing
09 Aug 2023
Contributed by Lukas
Inspired by David Allen, productivity guru, I share some ways you can release some brain space for more income generating tasks.Enjoy :-)Sumantha_____...
76 Let's Make social media work harder than you for it!
07 Aug 2023
Contributed by Lukas
Social media marketing is hard work! Love it or hate it, we have to publish content frequently and consistently for it to yield results.&n...
PS. 15 Stop Writing With The Wrong Hand!
02 Aug 2023
Contributed by Lukas
Imagine if someone asked you to write with your non-dominant hand.It'd feel awkward, right? Difficult, uncomfortable and the results wouldn't be...
75 7 Things I Would Do Differently If I Set Up My Tutoring Business Again
31 Jul 2023
Contributed by Lukas
In this episode, I share common mistakes new business owners made (that I made too) to help you avoid them!There's a lot I would have done differently...
PS. 14 It's All About What You Create
26 Jul 2023
Contributed by Lukas
When we invest in any kind of support, whether it's a coach, a course or a mentor, we look for the return on investment - in short, we want results fr...
74 4 ways you might be leaving money on the table
24 Jul 2023
Contributed by Lukas
We often focus on attracting new clients, launching new things in our business etc. But how often do we optimise what we already have? In this epis...
PS. 13 The Honeymoon Phase Is Misleading
19 Jul 2023
Contributed by Lukas
I was listening to a sex therapist say how there was a large proportion of people in sexless relationships. She explored many reasons why,...
73 How To Build Authority In Your Niche (So You Become A Go-To)
17 Jul 2023
Contributed by Lukas
Marketing can be hard work, and we often feel like we're stuck on a content treadmill.In this episode, I share ways to change that.Ways to:Be in fewer...
PS. 12 Give Your Business Some Love!
12 Jul 2023
Contributed by Lukas
Spoiler alert! If you talk about successes (no, it's not boasting), it leads to more sales.I take inspiration from the Netflix series called Wat...
72 Making Sales With Facebook Groups with Zoe Mckeown
10 Jul 2023
Contributed by Lukas
In this episode, Zoe shares a range of golden nuggets that I guarantee will give you ideas regardless of where you're at with Facebook groups! In...
PS. 11 The Power Of Original Thought
05 Jul 2023
Contributed by Lukas
Do you ever ask yourself: am I doing this because it's what I think is best, or because it's how it has always been done? I'm drawing inspiratio...
71 Choosing Business Support That'll Get You Results
03 Jul 2023
Contributed by Lukas
Investing in the wrong support is an expensive mistake to make!This episode is all about guiding you through how to decipher which courses, coaches an...
PS. 10 Upset The Status Quo
21 Jun 2023
Contributed by Lukas
Tradition exists in every industry. It's the way it has always been done. So, when you try and break free from that, it can be tough. But, if not...
70 Managing Overwhelm
19 Jun 2023
Contributed by Lukas
There is always so much to do, isn't there?! It's not unusual to experience overwhelm as a business owner - in fact, I'd go as far as to sa...
PS. 09 Is Your Language Stopping You From Being Great?
14 Jun 2023
Contributed by Lukas
When I reflected on the language I use, so many lightbulbs went off in my brain!"I'm bad with numbers" meant my annual tax return was a thing of dread...
69 Franchising Your Business with Karen Gibb
12 Jun 2023
Contributed by Lukas
Karen Gibb from Mind Marvels joins me in this conversation to explain:Why she chose to franchise instead of hiring a teamHow she held her nerve as she...
PS. 08 What We Think Doesn't Matter
07 Jun 2023
Contributed by Lukas
We can't assume that others have the same struggles as us. Sounds obvious, right?Well, it's tempting to create services and products with oursel...
68 The 5 Stages Of Launching Something New
05 Jun 2023
Contributed by Lukas
Links MentionedMy recommended email marketing platform (ConvertKit)The LMS I use (Thinkific)Episode - Streamlining & AutomatingVideo - How I Onboa...
PS. 07 Everyone Has The Right To Start Over
31 May 2023
Contributed by Lukas
Starting again isn't the same as giving up.It's a tough one to navigate.Despite knowing that leaving teaching was the best thing for me, I couldn't he...
67 Social Media Is Changing - We HAVE To Change With It
29 May 2023
Contributed by Lukas
I'm increasingly finding that my clients are just not attracting new customers through social media marketing in the traditional ways, especially my t...
PS. 06 Why Letting Go Is Crucial To Business Success
24 May 2023
Contributed by Lukas
Fact: if we don't change as our markets change, we risk getting left behind.It's harder than we imagine to accept.Because we're often stuck in the 'bu...
66 5 Things NOT To Do When Marketing
22 May 2023
Contributed by Lukas
If you post content in a bid to attract more clients, this episode is for you. I share five ways to refine your content marketing by explor...
PS. 05 Just Keep Walking
17 May 2023
Contributed by Lukas
"You've got to make opportunities come to you - you have to lay the foundation and then keep walking, just keep walking" - Davina McCallWhen I listene...
65 Making Client Feedback Sell For You
15 May 2023
Contributed by Lukas
Do you struggle to get testimonials? Or maybe you get them, but you have no idea what to do with them? In this episode, I share:What do do ...
PS. 04 If We Hurry, We Get More Done - True or False?
10 May 2023
Contributed by Lukas
Taken from the formiddable Mel Robbins, this shot of inspiration was triggered when she said, "It's not about getting more done - it's about a level o...
64 4 Ways To Make More Money In Your Business
08 May 2023
Contributed by Lukas
Well this is an interesting one because we all want to make more money in our businesses, don't we?! There are loads of ways to boost your ...
PS. 03 You Have A Lot To Teach You
03 May 2023
Contributed by Lukas
This one inspired by my 7-year old student ...When I asked my group class to talk about a women that inspired them (for International Womens' Day), sh...
63 7 Ways To Fill Group Classes & Courses
01 May 2023
Contributed by Lukas
In this episode, I share 7 ways to fill your group classes and attract more students to courses. Each tip is filled with examples to bring them ...
PS. 02 Just One Thing
26 Apr 2023
Contributed by Lukas
This shot of inspiration is taken from the concept of the 'Just One Thing' podcast.It's where Dr Michael Mosley shares just one thing per episode for ...
62 Get More Clients Through Organic Marketing
24 Apr 2023
Contributed by Lukas
Marketing takes time, so we need it to work hard for us!In this episode, I share ways to boost your marketing efforts to make sure that it:- Connects ...
PS. 01 The Power Of Making A Decision
19 Apr 2023
Contributed by Lukas
Did you know that according to an experiment, people are happier the day before they go on holiday than when they're actually on holiday?I was surpris...
61 Start & Grow A Membership: 10 Lessons Learnt
17 Apr 2023
Contributed by Lukas
Memberships are a great way to create recurring revenue but of course, you can only do that if people become members.And the thing that gave me the co...
60 Ways To Attract Repeat Business
03 Apr 2023
Contributed by Lukas
Repeat business can mean something different to different people, but there are certain things we can ALL be doing to encourage it.In this episode, I ...
59 "I've Tried, But I'm Not Getting Clients" Let's Work It Out Together
27 Mar 2023
Contributed by Lukas
So, you've tried really hard to attract clients to what you offer but it doesn't seem to be working. In this episode, I share areas for you to take a ...
58 Collaboration Isn't Saying Yes To Everyone!
20 Mar 2023
Contributed by Lukas
Collaboration is a real buzzword at the moment, and I think, for good reason. Collaboration can be powerful and it can take your business to places yo...
57 Dealing With Difficult Clients
13 Mar 2023
Contributed by Lukas
One of the hardest things about difficult client situations is fear.We fear losing business or what that person might say about us - will it damage ou...
56 Could These Be Repelling Clients?
06 Mar 2023
Contributed by Lukas
When we run businesses, we're often the person who has to do all the thinking and decision making.So, we do our best.But, in making all the decisions,...
55 Relying On Word Of Mouth Could Be A Bad Thing
27 Feb 2023
Contributed by Lukas
Word of mouth is, of course, brilliant. It feels great too. But, what if you want to grow or scale your business?Typically, when we launch...
54 Your Checklist For Selling (Without Being Pushy)
20 Feb 2023
Contributed by Lukas
Your sales journey - and it is a journey - is the most important aspect of successful selling.👉 If it's too long, people will drop off👉 If it's ...
53 Creating Digital Products For Passive Income Streams
13 Feb 2023
Contributed by Lukas
Links Mentioned100 Content Prompts - £47 buy once, lifetime accessBuy nowMy recommended platform for hosting digital products is Thinkific.Sign up fo...
52 Make Your Freebies Sell For You (Don't Keep Helping For Free)
06 Feb 2023
Contributed by Lukas
"Your freebie should tell people the what, and your paid offer should show people the how. It's like giving people a packed bag for a single tri...
51 Breathe New Life Into Your Social Media Marketing
30 Jan 2023
Contributed by Lukas
If you want to speed up the process of coming up with content ideas, get instant LIFETIME access to my 100 content prompts here.Time to dust your soci...
50 How To Deal With Copycats
16 Jan 2023
Contributed by Lukas
This is a very different style of episode from me, but it was requested from a few clients, so I decided to go for it!Being copied isn't fun - that wh...
49 Selling To Other Businesses with Ludo Millar
09 Jan 2023
Contributed by Lukas
Tune in as I speak to Ludo Millar from Qualified Tutor as we share our experiences and insights from selling to other education businesses.Many o...
48 Ways To Unblock Success-Stoppers
02 Jan 2023
Contributed by Lukas
Sometimes, it's the small things that make the biggest impact.The good news is that it also means that small changes can result in big improvements!In...
47 Staying Consistent On Social Media (Without It Taking Over Your Life!)
26 Dec 2022
Contributed by Lukas
As mentioned in this episode, my 100 Content Prompts will make content creation seamless and fast - pay once and get lifetime access. Grab yours ...
46 Working ON Your Business - What Do I Do?
19 Dec 2022
Contributed by Lukas
"Work on your business, not in it" - we've all heard it.Well, firstly, as edu business owners, this isn't a rule. We often have to work in our b...
45 Turning Sales From Icky To Sticky!
12 Dec 2022
Contributed by Lukas
Fancy a mini-training session with me? Well, you're in luck .. that's just what you'll get in this episode.In this episode, I dive into the ways...
44 Email Marketing: Convert Subscribers Into Clients
05 Dec 2022
Contributed by Lukas
Want to know if email marketing is for you? Perhaps you want to improve the results you get from your existing efforts.If you answered 'yes' to ...
43 Not sure which direction to take your business in?
28 Nov 2022
Contributed by Lukas
Everyone has an opinion and way of doing things. I love the Tutors' Mastermind which is a membership model, people pay monthly and can cancel any time...
42 How to get your business in front of the right people
21 Nov 2022
Contributed by Lukas
You have a great thing to offer clients, but if the right people don't know about it, how will it sell?In this episode, I share ways to boost your vis...
41 How To Start Selling To Schools with Cerys Keneally
14 Nov 2022
Contributed by Lukas
This is a corker of an episode! Cerys shares SO much value - you're going to want to have a pen and paper ready.In this discussion, we focus on ...
40 Boost Your Visibility To Get In Front Of The Right People
31 Oct 2022
Contributed by Lukas
Contrary to popular perception, being visible isn't about showing your face and plastering yourself everyone!We want to get in front of the right peop...
39 Get Sales Through Your Content
24 Oct 2022
Contributed by Lukas
Grab your 100 Content Prompts, specifically for education business here.When you sit down to write content, how do you feel? Choose one of...
38 Using LinkedIn For Your Education Business with Alex Asher
17 Oct 2022
Contributed by Lukas
Your 100 Content Prompts, especially for education businesses! Grab yours now (if you're a Tutors' Mastermind member, remember your 50% discount...
37 Would A Podcast Be Good For Your Business? with Sara Whittaker
10 Oct 2022
Contributed by Lukas
Have you wondered about starting a podcast? Maybe you're in the planning stages. Well, this episode is SO useful for you.Sara Whittaker wh...
36 Don't Follow Everything You Hear (Even From Me)
03 Oct 2022
Contributed by Lukas
Do you every feel overwhelmed with all the business advice flying your way? Just as you think you have everything under control, you find out th...