Marketing School - Digital Marketing and Online Marketing Tips

5 New Marketing Trends We’re Excited About for Q3 2021 #1773

22 Jun 2021

Contributed by Lukas

In episode #1773, we share the five marketing trends we are most excited about for Q3. We are currently in the month of May and there are a few storms...

Why the Easiest Way to Go Broke is By Acting Rich #1772

21 Jun 2021

Contributed by Lukas

In episode #1772, we talk about why acting rich is the easiest way to go broke! There is a difference between being wealthy, and being rich, and we ex...

How to Collaborate With Big Influencers for Cheap #1771

20 Jun 2021

Contributed by Lukas

In episode #1771, we talk about some easy ways that you can collaborate with big influencers within your budget. There are a few simple strategies tha...

Should You Still Have A Newsletter? #1770

19 Jun 2021

Contributed by Lukas

In episode #1770, we explore whether having a newsletter is still a valuable tool in the marketing toolkit. We have been hearing a lot of complaints t...

Why Every Marketer Should Listen to Earnings Calls. #1769

18 Jun 2021

Contributed by Lukas

In episode #1769, we talk about earnings calls and the value of listening to them from a marketing perspective. Earnings calls are updates shared by p...

What We Do On Our Days Off #1768

17 Jun 2021

Contributed by Lukas

In episode #1768, we share the things we like to do to unwind on our days off. While Neil has a daughter and another child on the way, Eric is still a...

7 Podcasting Hacks for 2021 #1767

16 Jun 2021

Contributed by Lukas

In episode #1767, we give you our top seven podcasting hacks for 2021. Podcasting is blowing up right now and there is still so much room to grow. Usi...

How to Buy A Business with No Money Down #1766

15 Jun 2021

Contributed by Lukas

In episode #1766, we share a few different approaches to purchasing businesses that don’t require you to put any of your own capital on the table. W...

Inflation is Here. Here’s How We Are Dealing with It #1765

14 Jun 2021

Contributed by Lukas

In episode #1765, we talk about the current period of inflation and share some of the ways we are dealing with it. The term inflation refers to a proc...

How to Recruit A-Player Marketing Talent to Grow Your Revenue #1764

13 Jun 2021

Contributed by Lukas

In episode #1764, we show you how to recruit A-player marketing talent to grow your revenue. Unsuccessful hiring is the single biggest problem in busi...

The #1 Way to Attract More Leads in Your Consulting Business This Year #1763

12 Jun 2021

Contributed by Lukas

In episode #1763, we share the #1 way to attract more leads to your consulting business this year.  Tanner has a unique way of generating leads for a...

4 Powerful SEO Campaigns You Probably Haven’t Tried #1762

11 Jun 2021

Contributed by Lukas

In episode #1762, we share four powerful SEO campaigns that have generated amazing results on our side. SEO campaigns, in contrast to small and quick ...

When Will AI Replace PPC Jobs? #1761

10 Jun 2021

Contributed by Lukas

In episode #1761, we share our perspectives on when AI will replace PPC jobs. While AI doesn’t  have much on human beings when it comes to creativi...

Why Your Employees Should Have Side Hustles #1760

09 Jun 2021

Contributed by Lukas

In episode #1760, we share our thoughts on why employees should have side hustles. While the idea of employees having side hustles may seem at like a ...

When Will AI Replace Content Marketing Jobs? #1759

08 Jun 2021

Contributed by Lukas

In episode #1759, we share our thoughts on when AI will replace content marketing jobs, if at all. The tools that leverage GPT-3 are definitely being ...

How to Drill Down Your Unique Selling Proposition #1758

07 Jun 2021

Contributed by Lukas

In episode #1758, we talk about how to drill down your Unique Selling Proposition or USP. One of the most important sides of growing a successful busi...

How to Launch A Successful Book Funnel in 2021 #1757

06 Jun 2021

Contributed by Lukas

In episode #1757, we show you how you can launch a profitable book funnel if you choose not to go the conventional publishing route. Eric recently lau...

How to Succeed in Podcasting in 2021 #1756

05 Jun 2021

Contributed by Lukas

In episode #1756, we talk about how to succeed in podcasting in 2021. Neil and Eric have been in the podcasting game for a long time and have learned ...

Instagram Reels vs TikTok vs YouTube Shorts - Which One is Best? #1755

04 Jun 2021

Contributed by Lukas

In episode #1755, we talk about which channel performs best out of TikTok, Instagram Reels, and YouTube Shorts. Since the advent of the short video fo...

Should You Start A Personal Brand or Business Brand? #1754

03 Jun 2021

Contributed by Lukas

In episode #1754, we talk about whether you should start a personal brand or a business brand. If you build a great business that people love, your pe...

How to Master SEO #1753

02 Jun 2021

Contributed by Lukas

In episode #1753, we share our SEO expertise with you so that you can learn how to master it. We don’t see ourselves as SEO masters because with mas...

3 Skills You Need to Teach Your Children #1752

01 Jun 2021

Contributed by Lukas

In episode #1752, we cover three essential life skills we think you should teach your kids so they can become the best versions of themselves. Whether...

Why You Should Send Gifts to Clients #1751

31 May 2021

Contributed by Lukas

In episode #1751, we share our thoughts on why you should send gifts to your clients. People don’t often send out real gifts these days, so keeping ...

How to Get More Reviews Without Asking #1750

30 May 2021

Contributed by Lukas

In episode #1750, we talk about the value of reviews and show you a few ways of getting them without asking explicitly. The fact of the matter is that...

How to Rebrand Your Website Without Losing Organic Traffic #1749

29 May 2021

Contributed by Lukas

In episode #1749, we give you top tips for rebranding your website while causing as minimal a loss in traffic as possible. While changing your domain ...

5 Ways to Stay on Top of Marketing Trends #1748

28 May 2021

Contributed by Lukas

5 Ways to Stay on Top of Marketing Trends In episode #1748, Neil and Eric talk about five ways to stay on top of marketing trends. From subscribing t...

When to Say “No” to Customers #1747

27 May 2021

Contributed by Lukas

When to Say “No” to Customers In episode #1747, Neil and Eric discuss when you should say no to your customers. While it may seem counterintuitiv...

How to Make the Most of Google Analytics to Grow Faster #1746

26 May 2021

Contributed by Lukas

How to Make the Most of Google Analytics to Grow Faster In episode #1746, we show you how to properly use Google Analytics and use the insights you g...

How to Actually Make Money From Podcasting

25 May 2021

Contributed by Lukas

Today we are going to talk How to Actually Make Money From Podcasting? Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio...

How to Make the Most of Your Podcast Analytics to Grow Faster #1745

25 May 2021

Contributed by Lukas

How to Make the Most of Your Podcast Analytics to Grow Faster In episode #1745, we talk about how we use our favorite analytics platforms to measure ...

Is It Too Late To Grow A Twitter Following? #1744

24 May 2021

Contributed by Lukas

Is It Too Late To Grow A Twitter Following? In episode #1744, we share our thoughts on Twitter and whether it is too late to use this platform to bui...

How Rohan Seth Grew Clubhouse to 10M Users #1743

23 May 2021

Contributed by Lukas

How Rohan Seth Grew Clubhouse to 10M Users In episode #1743, we share our thoughts on the strategies Rohan Seth used to grow Clubhouse to such a high...

4 Uncommon Items Every Marketer Should Own #1742

22 May 2021

Contributed by Lukas

4 Uncommon Items Every Marketer Should Own In episode #1742, we speak about habits and products that keep you healthy so that you can perform at your...

How Neil and Eric Get Smarter #1741

21 May 2021

Contributed by Lukas

How Neil and Eric Get Smarter In episode #1741, Neil and Eric share their number one strategies for getting smarter at business. Whether it be throug...

3 Quick Ways to Improve Ad Creatives #1740

20 May 2021

Contributed by Lukas

3 Quick Ways to Improve Ad Creatives In episode #1740, we give you three quick ways to improve your ad creatives. While your offer is the most import...

How Eric Would Create Another Book (But Neil Won't) #1739

19 May 2021

Contributed by Lukas

How Eric Would Create Another Book (But Neil Won’t) In episode #1739, Neil speaks about why he wouldn’t write another book and Eric talks about h...

How to Pay Yourself Without Slowing Down Your Growth #1738

18 May 2021

Contributed by Lukas

How To Pay Yourself Without Slowing Your Growth In episode #1738, we talk about the mentality you need to adopt so that you can take only what you ne...

Is Luck A Factor In Business #1737

17 May 2021

Contributed by Lukas

Is Luck A Factor in Business? In episode #1737, we explore whether luck is a factor in business. Guy Kawasaki said ‘someone once told me that the p...

7 Overrated Marketing Channels #1736

16 May 2021

Contributed by Lukas

7 Overrated Marketing Channels In episode #1736, we give you the seven most overrated marketing channels in our opinion. Expect to hear some of the d...

7 Underrated Marketing Channels #1735

15 May 2021

Contributed by Lukas

7 Underrated Marketing Channels In episode #1735, we cast out attention away from Google, Facebook and Amazon for a moment and give you our seven mos...

Can You Have an Unlimited SEO Budget? #1734

14 May 2021

Contributed by Lukas

Can You Have an Unlimited SEO Budget? In episode #1734, we ask whether you can have an unlimited SEO budget. There is a huge variance in the budgets ...

Our Favorite Twitter Marketing Hack #1733

13 May 2021

Contributed by Lukas

Our Favorite Twitter Marketing Hack In episode #1733, we talk about our favorite Twitter hack. Many world leaders and high-profile tech executives ca...

What We Do with Our Profits #1732

12 May 2021

Contributed by Lukas

What We Do with Our Profits In episode #1732, we talk about what we do with our profits. Many young entrepreneurs who find early success feel tempted...

Don’t Make This Blogging Mistake #1731

11 May 2021

Contributed by Lukas

Don’t Make This Blogging Mistake In episode #1731, we talk about a big mistake bloggers often make and how to avoid as well as rectify it. When peo...

This Is Where You Should Invest Your Marketing Dollars #1730

10 May 2021

Contributed by Lukas

This Is Where You Should Invest Your Marketing Dollars In episode #1730, we talk about the effectiveness of podcast advertising and why you should in...

What You Should Do If Your Paid Ads Aren’t Profitable #1729

09 May 2021

Contributed by Lukas

What You Should Do If Your Paid Ads Aren’t Profitable In episode #1729, we talk about the best ways to make your paid ads as effective as possible....

How Media is The New Marketing #1728

08 May 2021

Contributed by Lukas

How Media is The New Marketing In episode #1728, we explain how media is the new marketing and the benefits of this. Naval Ravikant said that media i...

5 Easy Ways to Diversify Your Income #1727

07 May 2021

Contributed by Lukas

5 Easy Ways to Diversify Your Income In episode #1727, we give you five easy ways you can use to diversify your income. Whether we are talking about ...

Why You Need to Remove Yourself From Your Business #1726

06 May 2021

Contributed by Lukas

Why You Need to Remove Yourself From Your Business In episode #1726, we make the argument that the better your staff and systems are, the better your...

Why NFTs Will Impact the Future of Marketing #1725

05 May 2021

Contributed by Lukas

Why NFTs Will Impact the Future of Marketing In episode #1725, we talk about how NFTs will impact the future of marketing. We believe that even thoug...

5 Ways to Leverage Twitter to Build Your Network #1724

04 May 2021

Contributed by Lukas

5 Ways to Leverage Twitter to Build Your Network In episode #1724, we give you five ways to leverage Twitter to build your network. Tune in and hear ...

5 Trending SEO Hacks You Need to Start Using #1723

03 May 2021

Contributed by Lukas

5 Trending SEO Hacks You Need To Start Using In episode #1723, we give you five trending SEO hacks to start using today! Tuning in, you’ll hear abo...

How to Get a Great NPS Score in 6 Months #1722

02 May 2021

Contributed by Lukas

How to Get a Great NPS Score in 6 Months In episode #1722, we talk about how to get a great NPS score in six months. NPS stands for Net Promoter Scor...

How to Find Great Employees on LinkedIn #1721

01 May 2021

Contributed by Lukas

How to Find Great Employees on LinkedIn In episode #1721, we teach you how to find great employees on LinkedIn. Truly great staff are hard to come by...

Why You Should Shift Marketing Spend to Buy More LinkedIn Ads #1720

30 Apr 2021

Contributed by Lukas

Why You Should Shift Marketing Spend to Buy More LinkedIn Ads In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. W...

Should You Buy a Business as a New Entrepreneur? #1719

29 Apr 2021

Contributed by Lukas

Should You Buy a Business as a New Entrepreneur? In episode #1719, we explore the topic of whether new entrepreneurs should buy existing businesses. ...

How to Spend Less Time on Your Phone (and More Time Building A Business) #1718

28 Apr 2021

Contributed by Lukas

How to Spend Less Time on Your Phone (and More Time Building A Business) In episode #1718, we get into the dangers of too much screen time and how to...

How to Go Beyond Being a Tech Marketer #1717

27 Apr 2021

Contributed by Lukas

How to Go Beyond Being a Tech Marketer In episode #1717, Neil and Eric share insights on what it takes to level up as a tech marketer. It is all abou...

How to Go Beyond Being an Internet Marketer #1716

26 Apr 2021

Contributed by Lukas

How to Go Beyond Being an Internet Marketer In episode #1716, we teach you how to go beyond being an internet marketer. There are many scammy interne...

Is Everything Right From This Podcast? #1715

25 Apr 2021

Contributed by Lukas

Is Everything Right From This Podcast? In episode #1715, we explore the idea of whether you should believe everything we say on this show. We have ha...

How to Set Your Blog Apart from the Rest #1714

24 Apr 2021

Contributed by Lukas

How to Set Your Blog Apart from the Rest In episode #1714, Neil and Eric talk about how you can make your blog stand out. With over a billion blogs o...

7 Marketing Tools to Help Level You Up #1713

23 Apr 2021

Contributed by Lukas

7 Marketing Tools to Help Level You Up In episode #1713, Neil and Eric reveal seven marketing tools you need to have in your toolkit. Some of them ar...

The Difference Between Organic Social Vs. Paid Social #1712

22 Apr 2021

Contributed by Lukas

The Difference Between Organic Social Vs. Paid Social In episode #1712, Neil and Eric unpack the difference between paid and organic social. They are...

How to Build an Email Newsletter From Scratch in 2021 #1711

21 Apr 2021

Contributed by Lukas

How to Build an Email Newsletter From Scratch in 2021 In episode #1711, we talk about how you can build an email newsletter from scratch in 2021! The...

Old Marketing That Is New For 2021 #1710

20 Apr 2021

Contributed by Lukas

Old Marketing That Is New For 2021 In episode #1710, we share some thoughts on old marketing strategies that are new again in 2021! From TV ads and g...

How We Would Do Blogging in 2021 #1709

19 Apr 2021

Contributed by Lukas

How We Would Do Blogging in 2021 In episode #1709, we talk about how we would approach blogging in 2021. Contrary to popular belief, blogging is not ...

How to Talk Directly to Your Customer's Desires #1708

18 Apr 2021

Contributed by Lukas

How to Talk Directly to Your Customer's Desires In episode #1708, we speak about how to talk directly to your customer's desires. As business owners ...

Our Most Profitable Marketing Funnels Revealed #1707

17 Apr 2021

Contributed by Lukas

Our Most Profitable Marketing Funnels Revealed In episode #1707, we talk about our most profitable marketing funnels! From self-developed content cre...

What's Neil and Eric's Biggest Marketing Regret? #1706

16 Apr 2021

Contributed by Lukas

What's Neil and Eric's Biggest Marketing Regret? In episode #1706, we share our biggest regrets from our business careers! For Neil, it has to do wit...

What Marketing Channel Has the Best ROI? #1705

15 Apr 2021

Contributed by Lukas

What Marketing Channel Has the Best ROI? In episode #1705, we ask which marketing channel has the best return on investment. It should not come as a ...

Instagram vs LinkedIn - what's better for ROI #1704

14 Apr 2021

Contributed by Lukas

Instagram VS LinkedIn – What’s Better For ROI? In episode #1704, we compare LinkedIn to Instagram as far as which platform offers the best ROI. W...

The Difference Between Audience vs Community #1703

13 Apr 2021

Contributed by Lukas

The Difference Between Audience VS Community In episode #1703, we talk about the difference between audiences and communities. While audiences can be...

The Genius Growth Strategy of Logan Paul and Charli D'Amelio #1702

12 Apr 2021

Contributed by Lukas

The Genius Growth Strategy of Logan Paul and Charli D’Amelio In episode #1702, we talk about the genius strategy Logan Paul and Charli D’Amelio h...

How Culture Helps Scale a Company #1701

11 Apr 2021

Contributed by Lukas

How Culture Helps Scale A Company In episode #1701, we show you how culture helps scale a company. All of the best CEOs in the world are obsessed wit...

How to Build The Best Team #1700

10 Apr 2021

Contributed by Lukas

How to Build The Best Team In episode #1700, Neil and Eric talk about what it takes to build the best team. We hear about the importance of a team wh...

What Eric and Neil Would Invest In #1699

09 Apr 2021

Contributed by Lukas

What Eric and Neil Would Invest In In episode #1699, Neil and Eric talk about what they would invest in. With interest rates in many countries at an ...

Are Coaches and Course Creators Scammy? Biz Ops #1698

08 Apr 2021

Contributed by Lukas

Are Coaches and Course Creators Scammy? Biz Ops In episode #1698, we talk about whether coaches and course creators are scams. Not all courses and co...

How to Collect Feedback That Matters #1697

07 Apr 2021

Contributed by Lukas

How to Collect Feedback That Matters In episode #1697, Neil and Eric talk about collecting feedback that matters. Not all feedback is created equal, ...

7 Marketing Predictions #1696

06 Apr 2021

Contributed by Lukas

7 Marketing Predictions In episode #1696, we give you our seven marketing predictions for this year and the next few to follow. You will hear us talk...

Is SEO Dying in 2021? #1695

05 Apr 2021

Contributed by Lukas

Is SEO Dying in 2021? In episode #1695, we explore the topic of SEO in 2021, asking whether it still works as well as it always has. While many large...

How To Grow Fast On Youtube Shorts #1694

04 Apr 2021

Contributed by Lukas

Today we are going to talk about how to grow fast on Youtube Shorts! Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.c...

How To Grow Faster On Linkedin #1693

03 Apr 2021

Contributed by Lukas

How To Grow Faster On LinkedIn In episode #1693, we give you five actionable steps that you can follow to grow faster and get more reach on LinkedIn....

7 marketing trends we are excited about #1692

02 Apr 2021

Contributed by Lukas

7 Marketing Trends We Are Excited About In episode #1692, we share the seven trends that make us the most excited this quarter. We get into cohort-ba...

The Cons of Clubhouse #1691

01 Apr 2021

Contributed by Lukas

The Cons of Clubhouse In episode #1691, we assess Clubhouse and talk about the negative sides of using the platform. While Clubhouse does offer its u...

The Value of Hiring High-Quality Virtual Assistants with Tricia Sciortino

31 Mar 2021

Contributed by Lukas

In this episode, we speak to Tricia Sciortino, CEO of BELAY, about the immense value that a high-quality virtual assistant can bring to your business....

7 Ways To Grow Fast on Clubhouse #1690

30 Mar 2021

Contributed by Lukas

7 Ways To Grow Fast On Clubhouse In episode #1690, we give you the seven best ways to grow fast on Clubhouse. Eric and Neil have both been utilizing ...

How to Hire A Community Manager #1689

29 Mar 2021

Contributed by Lukas

How To Hire A Community Manager In episode #1689, we speak about the best ways to go about hiring a community manager. The community that surrounds y...

How Do NFTs Fit In With Marketing? #1688

28 Mar 2021

Contributed by Lukas

How Do NFTs Fit In With Marketing? In episode #1688, we talk about the rise of NFTs and the many different ways that you can make money from them. NF...

Should You Give Away Your Content For Free? #1687

27 Mar 2021

Contributed by Lukas

If You Can Drive Sales Via Text Messages In episode #1686, we talk about if it is possible to drive sales via text messages. Even though email market...

Can You Drive Sales Via Text Messages? #1686

26 Mar 2021

Contributed by Lukas

If You Can Drive Sales Via Text Messages In episode #1686, we talk about if it is possible to drive sales via text messages. Even though email market...

The Paradox of Expert Vs. Beginner Content #1685

25 Mar 2021

Contributed by Lukas

In episode #1685, we talk about the paradox of expert versus beginner content. Drawing inspiration from Rand Fishkin’s article on the topic, Neil an...

Ahead of the Curve Internet Marketing with Lucas Lee-Tyson

24 Mar 2021

Contributed by Lukas

Ahead of the Curve Internet Marketing with Lucas Lee-Tyson In this episode, we talk to Lucas Lee-Tyson, founder of Growth Cave, about cutting-edge in...

What To Do After Your Book Launch To Maximize Success #1684

23 Mar 2021

Contributed by Lukas

In episode #1684, we talk about what to do after your book launches to maximize success. The work that needs to go in before you release your book is ...

How Eric Got $50,000 in Book Sales From Clubhouse #1863

22 Mar 2021

Contributed by Lukas

In episode #1683, we talk about how Eric sold $50,000 worth of his new book by promoting it on Clubhouse. Networking on Clubhouse feels far more authe...

Ad Costs Will Continue To Skyrocket, Here’s How To Fix That #1682

21 Mar 2021

Contributed by Lukas

In episode #1682, we give you actionable steps to decrease the amount you are spending on ads while continuing to keep conversions high. Advertising o...

How to Buy a Business When You Don't Have Tons of Money #1681

20 Mar 2021

Contributed by Lukas

In episode #1681, we talk about how to buy a business when you don't have a lot of money! We get into why this task does not have to be as hard as man...

The Best Social Channels for Organic Growth #1680

19 Mar 2021

Contributed by Lukas

The Best Social Channels for Organic Growth In episode #1680, we talk about the social platforms that provide the best scope for organic reach. In to...

Should You Self-Publish Your Book or Go Traditional? #1679

18 Mar 2021

Contributed by Lukas

Should You Self-Publish Your Book or Go Traditional? In episode #1679, we weigh up the pros and cons between traditional and self-publishing. If you ...

Ask Yourself This Before You Post on Social Media #1678

17 Mar 2021

Contributed by Lukas

Ask Yourself This Before You Post on Social Media In episode #1678, we consider the main things you should ask yourself before posting a piece of con...

How to Stand Out on Social Media in 2021 #1677

16 Mar 2021

Contributed by Lukas

In episode #1677, we talk about how to stand out on social media in 2021. While trends always change and people keep finding new ways to go viral, the...