Marketing School - Digital Marketing and Online Marketing Tips
Episodes
How to Write Emails People Are Excited to Receive | Ep. #1594
19 Dec 2020
Contributed by Lukas
How To Write Emails That People Are Excited To Receive In episode #1594, we talk about the value of writing effective emails and how to do so. When i...
7 Best Practices For Starting Your First Podcast | Ep. #1593
18 Dec 2020
Contributed by Lukas
Seven Best Practices for Starting Your First Podcast In episode #1593, we will give you seven tips that will help you start and grow your first p...
How to Convert Podcast Listeners Into Customers | Ep. #1592
17 Dec 2020
Contributed by Lukas
Today we're gonna talk about How to Convert Podcast Listeners Into Customers. Learn more about your ad choices. Visit megaphone.fm/adchoices See omn...
7 Growth Levers You Can Pull for 2021 | Ep. #1591
16 Dec 2020
Contributed by Lukas
7 Growth Levers You Can Pull for 2021 In episode #1591, Neil and Eric discuss seven growth levers you can pull for 2021. We hear about the power of o...
YouTube Secrets From Creators With MILLIONS of Followers | Ep. #1590
15 Dec 2020
Contributed by Lukas
YouTube Secrets from Creators with Tens of Millions of Followers In episode #1590, you will learn the secrets of YouTubers with tens of millions of f...
How Marketing Can Help Sales in 2021 | Ep. #1589
14 Dec 2020
Contributed by Lukas
How Marketing Can Help Sales in 2021 In episode #1589, you will hear about how marketing can help sales in 2021. Often these two teams compete with o...
Our thoughts on Onlyfans and Patreon | Ep. #1588
13 Dec 2020
Contributed by Lukas
7 Insider’s Secrets to Launching A Book In episode #1588, we share seven insider’s secrets to launching a book. If you want to get your books...
7 Insider Secrets to Launching a Book | Ep. #1587
12 Dec 2020
Contributed by Lukas
7 Insider’s Secrets to Launching A Book In episode #1587, we share seven insider’s secrets to launching a book. If you want to get your books...
7 Mistakes to Avoid When Launching a Book | Ep. #1586
11 Dec 2020
Contributed by Lukas
7 Mistakes to Avoid When Launching a Book In episode #1586, we discuss seven mistakes to avoid when launching your book. When you are a first-t...
7 Nifty Things You Can Do to Market Your Book | Ep. #1585
10 Dec 2020
Contributed by Lukas
7 Nifty Things You Can Do to Market Your Book In episode #1585, we share seven nifty things you can do to effectively market your book. A great way t...
Why Eric is Doing a Book | Ep. #1584
09 Dec 2020
Contributed by Lukas
In episode #1584, we talk about why Eric is publishing a book in today's market! With his new book, Leveling Up, Eric is hoping to connect the worlds ...
The Right Way Vs The Wrong Way to View Failure | Ep. #1583
08 Dec 2020
Contributed by Lukas
In episode #1583, we talk about the right way versus the wrong way to view failure. Here at Marketing School, we have experienced many different types...
5 Warning Signs You’re Not Cut Out to be an Entrepreneur | Ep. #1582
07 Dec 2020
Contributed by Lukas
In episode #1582, we share five warning signs that you are not cut out to be an entrepreneur! Entrepreneurs might be widely celebrated in today's worl...
Our Top Performing Blog Posts Have 1 Thing In Common | Ep. #1581
06 Dec 2020
Contributed by Lukas
In episode #1581, we share what our top performing blog posts all have in common. Spoiler alert, it's luck! In the end you cannot control the engageme...
How & Why You Should Promote Your Blog Content On Twitter In Today's World | Ep. #1580
05 Dec 2020
Contributed by Lukas
How and Why You Should Promote Your Blog Content on Twitter in Today’s World In episode #1580, we talk about how and why you should promote you...
What We Can Learn From The Fall of Dan Bilzerian | Ep. #1579
04 Dec 2020
Contributed by Lukas
In episode #1579, we talk about some of the lessons we can learn from the fall of Dan Bilzerian. Known as The King of Instagram, Dan is notorious for ...
Never Polish A Turd. | Ep. #1578
03 Dec 2020
Contributed by Lukas
In episode #1578, we talk about why you should never polish a turd. Turds in our definition are bad ideas; no matter how well you market your turd or ...
How Neil & Eric Are Approaching Their 2021 Goals (Feel Free To Swipe) | Ep. #1577
02 Dec 2020
Contributed by Lukas
How We Are Approaching our 2021 Goals In episode #1577, Neil and Eric talk about how they approach goals and goal setting. With the new year around ...
All Marketing Seems to be The Same Nowadays. Here's What to do About It. | Ep. #1576
01 Dec 2020
Contributed by Lukas
In episode #1576, Neil and Eric talk about the fact that marketing these days all seems to be the same. We hear about what you can do to stand out, so...
7 Simple Holiday Marketing Ideas To Boost Sales | Ep. #1575
30 Nov 2020
Contributed by Lukas
In episode #1575, we share seven holiday marketing strategies to boost your sales for products and services. Whether you create a sense of urgency by ...
7 Evergreen Marketing Campaigns You Should Always Have Running | Ep. #1574
29 Nov 2020
Contributed by Lukas
In episode #1574, we share seven evergreen marketing campaigns that you should be running permanently. Evergreen campaigns are easily automated so, on...
What Do You Do When You Run Out of Marketing Ideas? | Ep. #1573
28 Nov 2020
Contributed by Lukas
In episode #1573, we share some things you can do when you feel stuck in your marketing strategy. Coming up with new ideas can be as simple as reading...
Top 5 Ways to Monetize Your Subscription Newsletter | Ep. #1572
27 Nov 2020
Contributed by Lukas
In episode #1572, we wrap up our conversation on paid newsletters, discussing the different ways in which you can monetize your subscription newslette...
How to Launch a Profitable Newsletter in 10 Minutes Flat | Ep. #1571
26 Nov 2020
Contributed by Lukas
In episode #1571, we continue the discussion about paid newsletters, sharing how you can start one in as little as 10 minutes. Two of the most importa...
How Positioning Helped Catapult A Failing Software Business To Billions In Sales w/ April Dunford
25 Nov 2020
Contributed by Lukas
Today we have a special bonus episode with special guest April Dunford author of Obviously Awesome! This is a highlight from April's talk at our Grow...
Why You Should Start a Subscription Newsletter In 2021 | Ep. #1570
24 Nov 2020
Contributed by Lukas
In episode #1570, we bring you part one of our three-part series on paid newsletters: Why you should start a subscription newsletter in 2021! People w...
How to Build A Strong Affiliate Website For 2021 & Beyond | Ep. #1569
23 Nov 2020
Contributed by Lukas
Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.
The Important Tools We Use To Run The Marketing School Podcast | Ep. #1568
22 Nov 2020
Contributed by Lukas
In episode #1568, we talk about the important tools we use to run the Marketing School podcast! Consistently putting out content is very important for...
Nifty Business Secrets That Have Saved Us 6-7 Figures | Ep. #1567
21 Nov 2020
Contributed by Lukas
In episode #1567, Neil and Eric discuss the main ways they have been able to save money in their businesses over the years. You will hear about the im...
When Should You Trust Your Gut In Business? | Ep. #1566
20 Nov 2020
Contributed by Lukas
In episode #1566, Neil and Eric talk about the importance of trusting your gut instincts when it comes to business. Of course, there will always be a ...
SPECIAL EPISODE: How to Promote Your Content Using Tactics That Work Today with Brian Dean
19 Nov 2020
Contributed by Lukas
Today we have a special bonus episode with special guest Brian Dean from Backlinko! This is a highlight from Brian's talk at our Growth Accelerator M...
Tactics Will Only Get You So Far | Ep. #1565
18 Nov 2020
Contributed by Lukas
In episode #1565, Neil and Eric talk about tactics and why they can only take your business so far. Although we often hear about different tactics to ...
Creative Financing Options For Your Business | Ep. #1564
17 Nov 2020
Contributed by Lukas
In episode #1564, Neil and Eric talk about creative ways to finance your business that do not involve bank loans or venture capital. You will hear abo...
7 Business Leaders to Grow Faster | Ep. #1563
16 Nov 2020
Contributed by Lukas
In episode #1563, Neil and Eric share a list of seven business leaders to follow if you want to grow faster. Hear about a range of innovators, from we...
What Does 'Leverage' Actually Mean? The 4 Types You Need to Understand | Ep. #1562
15 Nov 2020
Contributed by Lukas
In episode #1562, we talk about what leverage actually means. Neil and Eric discuss the four types of leverage: Capital, labor, code, and media, and w...
How to Create A Scalable Agency | Ep. #1561
14 Nov 2020
Contributed by Lukas
In episode #1561, Neil and Eric cover one of the topics they get asked about most often: Scaling. In part one of this two-part series, they talk about...
Is AI Relevant Yet? Here's What You Can Use | Ep. #1560
13 Nov 2020
Contributed by Lukas
In episode #1560, we will explore the question of whether AI is relevant yet and share some of the tools you can use. AI is definitely becoming more a...
The Most Cost-Effective Way To Onboard New Hires | Ep. #1559
12 Nov 2020
Contributed by Lukas
In episode #1559, for part three of our hiring series, we share the most cost-effective way to onboard new hires. The processes you take new employees...
Our Best Employees All Share This One Uncommon Trait | Ep. #1558
11 Nov 2020
Contributed by Lukas
In episode #1558, for part two of our series on hiring, we will be talking about the best traits employees could have. We share the value of hiring pr...
5 Red Flags It’s Time To Hire More Employees | Ep. #1557
10 Nov 2020
Contributed by Lukas
In episode #1557, we talk about the five red flags that mean you should hire more employees. Hitting that sweet spot of good-sized team, while maintai...
What goes into a great creative | Ep. #1556
09 Nov 2020
Contributed by Lukas
In episode #1556, we talk about what goes into a great piece of creative content! Tuning in, you will hear about customer conversations, user feedback...
How to get creatives made | Ep. #1555
08 Nov 2020
Contributed by Lukas
In episode #1555, we discuss how to get all your creative work made. When it comes to designing creatives, there is a tool for every need and budget, ...
Where to Get Creative Inspiration | Ep. #1554
07 Nov 2020
Contributed by Lukas
In episode #1554, we share where you can go to find inspiration for new creatives. Whether you check what your competitors are up to, take a walk in t...
When Should You Trust Your Gut In Business? | Ep. #1553
06 Nov 2020
Contributed by Lukas
In episode #1553, we talk about trusting your gut in business. When you are first starting, you don’t yet have enough experience to trust your insti...
Here’s What Will Replace Content Marketing In 2021 | Ep. #1552
05 Nov 2020
Contributed by Lukas
In episode #1552, we will share our thoughts on what will replace content marketing in 2021. Content marketing involves creating content through video...
How to Build an Audience When You’re Not an Expert | Ep. #1551
04 Nov 2020
Contributed by Lukas
In episode #1551, we are going to tell you how to build an audience when you’re not an expert. By simply documenting your own learning journey to th...
Our #1 E-Com Strategy for Black Friday 2020 (Hint: Not Discounts) | Ep. #1550
03 Nov 2020
Contributed by Lukas
In episode #1550, we each share our number one e-commerce strategy for Black Friday 2020. Considering collaborating with a brand in the same industry ...
How to Make Content Go Viral On Reddit (Without Getting Banned) | Ep. #1549
02 Nov 2020
Contributed by Lukas
In episode #1549, we share how to go viral on Reddit without getting kicked off the platform. It is important to engage in the Reddit communities and ...
How Many Experiments Should You Run? | Ep. #1548
01 Nov 2020
Contributed by Lukas
In episode #1548, we talk about how many experiments you should run. Whether it be adjusting a title tag to get more clicks, running A/B tests, changi...
Why Top Marketers Love Risk and Actively Seek It Out | Ep. #1547
31 Oct 2020
Contributed by Lukas
In episode #1547, we talk about why the top marketers love risk and actively seek it out. Without risk, there can be no reward, and for some, taking r...
The Hidden Link Between Email Marketing and SEO | Ep. #1546
30 Oct 2020
Contributed by Lukas
In episode #1546, we talk about the underutilized link between email marketing and SEO. Eric and Neil share how leveraging this untapped strategy has ...
3 Simple Ways to Make Your Webinars More Engaging | Ep. #1545
29 Oct 2020
Contributed by Lukas
In episode #1545, you will learn more about webinars and some ways to make them more engaging. Even in 2020, webinars are still a great way to drive s...
How to Build a Defensible Moat Around Your Income | Ep. #1544
28 Oct 2020
Contributed by Lukas
In episode #1544, we discuss the value of building a defensible moat around your income. People like Warren Buffett and Charlie Munger like to invest ...
What Eric Learned From Spending $60K A Year On Coaching | Ep. #1543
27 Oct 2020
Contributed by Lukas
In episode #1543, Eric talks about the money he spends on coaching, and when it is/is not worthwhile. When looking for a coach, find someone you think...
How to Gather Priceless Customer Research for Free | Ep. #1542
26 Oct 2020
Contributed by Lukas
In episode #1542, we give you a few ways to gather priceless customer research for free! Sound too good to be true? Well it isn’t! From online searc...
Marketing Trends We Are Excited About for Q4 | Ep. #1541
25 Oct 2020
Contributed by Lukas
In episode #1541, we talk about the marketing trends that we are most excited about for Q4! From the often-mentioned voice search and paid subscriptio...
Our New #1 Instagram Strategy for Growing Brand New Accounts | Ep. #1540
24 Oct 2020
Contributed by Lukas
In episode #1540, we share our new, number one Instagram strategy for growing brand new accounts. Growing an Instagram can take a long time, but if yo...
How to Spot Nightmare Clients Before They Ever Waste Your Time | Ep. #1539
23 Oct 2020
Contributed by Lukas
In episode #1539, we talk about how to spot nightmare clients before they ever waste your time. Taking on difficult clients might generate more revenu...
Are TV Ads Still Relevant? | Ep. #1538
22 Oct 2020
Contributed by Lukas
In episode #1538, we are going to talk about if TV ads are still relevant. In today’s day and age, branding, reach, and impressions are vital, and i...
Do This If Your Facebook Ad Account Gets Banned or Suspended | Ep. #1537
21 Oct 2020
Contributed by Lukas
In episode #1537, we hear about what to do if you if your Facebook ad account gets banned. With new policies, it is easy to get flagged, highlighting ...
How to Write Perfect Cold Emails That Don’t Get Ignored | Ep. #1536
20 Oct 2020
Contributed by Lukas
In episode #1536, we cover the often-dreaded cold email. We hear about what makes a good subject line, Neil and Eric’s personal experience sending c...
#1 Marketing Skill That Will Get You Hired in 2021 (Hint: Not SEO or PPC) | Ep. #1535
19 Oct 2020
Contributed by Lukas
In episode #1535, we give you the one marketing skill that will get you hired in 2020 – and it is not SEO or PPC! As Andrew Chen famously said, “A...
How to Get Clients in Today's Environment | Ep. #1534
18 Oct 2020
Contributed by Lukas
In episode #1534, we discuss how to get clients in today’s environment. The best thing you can do is to approach prospective clients with step-by-st...
How to Find Lower Cost Engineers | Ep. #1533
17 Oct 2020
Contributed by Lukas
In episode #1533, Neil and Eric provide some intel on how to find lower-cost engineers. They talk about what lower-cost means to them and why you shou...
7 Laws of Podcasting | Ep. #1532
16 Oct 2020
Contributed by Lukas
In episode #1532, Neil and Eric dive into the seven laws of podcasting. With the medium growing and offering more opportunities than ever, now is the ...
7 Business Lessons From Instagram Launching 'Reels' | Ep. #1531
15 Oct 2020
Contributed by Lukas
In episode #1531, we share seven lessons from Instagram launching Reels. Reels is very similar to TikTok, so to boost his new platform, Mark Zuckerber...
How to Generate Content Ideas For Long Form Articles | Ep. #1529
14 Oct 2020
Contributed by Lukas
In episode #1529, we talk about how to generate content ideas for long-form articles! Blogging is not dead, so do not ignore this potential traffic, i...
How We've Been using Community's SMS As Another Marketing Channel | Ep. #1530
13 Oct 2020
Contributed by Lukas
In episode #1530, we talk about how you can benefit from using Community’s texting features. Personalized, automated texting helps you to build a co...
Tools To Help With Instagram Growth | Ep. #1528
12 Oct 2020
Contributed by Lukas
In episode #1528, we share a couple of tools to help with Instagram growth! From Canva and Ingramer to Social Blade and Tensor Social, these are the t...
The Unemployment Stimulus Is Making It Hard To Hire Employees - Here's What To Do | Ep. #1527
11 Oct 2020
Contributed by Lukas
In episode #1527, we talk about the unemployment stimulus that is making it harder to hire employees right now, and what you can do about it! During t...
Should You Boost Your Ads Or Just Use The Ad Manager? | Ep. #1526
10 Oct 2020
Contributed by Lukas
In episode #1526, we discuss whether you should boost your content or use Ads Manager. If you lack time, resources, or experience, boosting your conte...
7 Simple Facebook Ad Hacks For The Rest of 2020 | Ep. #1525
09 Oct 2020
Contributed by Lukas
In episode #1425, we share seven simple Facebook ad hacks that will still work well for the rest of 2020. One of the best sources of inspiration are p...
How to Hire Good Freelancers from Fiverr and Upwork | Ep. #1524
08 Oct 2020
Contributed by Lukas
In episode #1524, we share how to find the best freelancers for the job. Test out a handful of people at the same time by giving them the same test an...
How to Use Calculators and Quizzes to Skyrocket Leads with Randy Rayess, Co-Founder of Outgrow
07 Oct 2020
Contributed by Lukas
In this special episode, we talk to Randy Rayess, the Co-Founder of Outgrow! Outgrow is a platform that allows marketers to build and launch interacti...
How to Prevent Problems in Your Business Before They Happen | Ep. #1523
06 Oct 2020
Contributed by Lukas
In episode #1523, we give you the most important tips for avoiding problems in your business. Your business needs to become a self-sufficient entity t...
#1 Way to Grow Your Instagram Following | Ep. #1522
05 Oct 2020
Contributed by Lukas
In episode #1522, Neil and Eric share their number one way to grow your Instagram following. You will hear about the importance of collaboration and l...
#1 Way to Scale Your Marketing | Ep. #1521
04 Oct 2020
Contributed by Lukas
In episode #1521, Eric and Neil share their takes on the number one way to scale your marketing. Eric explains why he thinks you should start with a g...
7 Brutal SEO Truths | Ep. #1520
03 Oct 2020
Contributed by Lukas
In episode #1520, we share seven brutal SEO truths! In the ever-changing world of search engine optimization, there are certain rules that can help yo...
What Type of People Make the Best Marketers | Ep. #1519
02 Oct 2020
Contributed by Lukas
In episode #1519, we talk about the type of people that make the best marketers. Continuing our journey into helping you build the best team of market...
The 2020 Way to Hire Marketers | Ep. #1518
01 Oct 2020
Contributed by Lukas
In episode #1518, we share the 2020 way to hire marketers! During this unusual year, where so much seems to be happening all the time, you need the ri...
How To Scale Your Offer With Ravi Abuvala From Scaling With Systems
30 Sep 2020
Contributed by Lukas
In this special episode we chat with Ravi Abuvala, the Chief Scaling Officer at Scaling with Systems! Scaling with Systems is a firm that helps other ...
The Role of Marketing Has Changed (Here's How) | Ep. #1517
29 Sep 2020
Contributed by Lukas
The role of marketing has changed and in episode #1517, we speak about how. You can no longer build a company using one marketing channel, and so to d...
A Lebron James Card Sold For $1.8M (And How It Applies to Marketing) | Ep. #1516
28 Sep 2020
Contributed by Lukas
In episode #1516, we talk about how the LeBron James basketball card that sold for 1.8 million dollars applies to marketing. Right now we are seeing a...
7 Content Tools That Will Make You Shine | Ep. #1515
27 Sep 2020
Contributed by Lukas
In episode #1515 we share seven content tools that will make you shine. If you are a content creator and you spend a lot of your time making videos, w...
Why You Should Think Like a Businessperson (not an entrepreneur) | Ep. #1514
26 Sep 2020
Contributed by Lukas
In episode #1514, we tell you why you should think like a businessperson and not an entrepreneur. While many people call themselves entrepreneurs, mos...
7 Tools to Grow Your Traffic | Ep. #1513
25 Sep 2020
Contributed by Lukas
In episode #1513, we share seven tools that will help you grow your traffic. When trying to ramp up your traffic, whether it be on YouTube, Facebook, ...
7 Tools to Grow Your SaaS Company | Ep. #1512
24 Sep 2020
Contributed by Lukas
In episode #1512, you’ll hear about seven tools you can use to grow your SaaS company from us. Whether you’re working B2B or B2C, having the best ...
Clickfunnels CMO John Parkes Reveals Key Marketing Hacks That Scaled Them Past $150M Revenue
23 Sep 2020
Contributed by Lukas
In this special episode of Marketing School we speak to the 'traffic guy', John Parkes, who is CMO of ClickFunnels! At Marketing School we are big fan...
7 Tools to Grow Your Agency | Ep. #1511
22 Sep 2020
Contributed by Lukas
In episode #1511, we give you seven tools you can use to grow your agency! We cover all the best apps we use ourselves that help us make media reports...
The Best B2B LinkedIn Marketing Strategies | Ep. #1510
21 Sep 2020
Contributed by Lukas
In episode #1510, we share our thoughts on the best B2B LinkedIn marketing strategy. From using carousels and boosting early engagement by posting on ...
Should You Go to War With a Larger Company | Ep. #1509
20 Sep 2020
Contributed by Lukas
In episode #1509, we ask if you should go to war with a larger company. Recently Apple and Android kicked Fortnite off their app stores because the po...
Why Word of Mouth Is Becoming More Important | Ep. #1508
19 Sep 2020
Contributed by Lukas
In episode #1508, we explore why word of mouth is becoming more important. The cost of marketing is rising, so the best way to win is through word of ...
Why Marketers Should Think Like Investors | Ep. #1507
18 Sep 2020
Contributed by Lukas
In episode #1507, we discuss why marketers should think more like investors. Investors are people with a long-term outlook and who don’t expect imme...
What You Should Keep Doing as a Marketer | Ep. #1506
16 Sep 2020
Contributed by Lukas
In episode #1506, we tell you what to keep doing to be successful in the marketing space. Whatever you are doing that is driving results right now, ke...
What You Should Stop Doing as a Marketer | Ep. #1505
15 Sep 2020
Contributed by Lukas
In episode #1505, we share what you should stop doing to become a better marketer. Once you have reached some level of success, be sure to build out y...
What You Should Start Doing as a Marketer | Ep. #1504
14 Sep 2020
Contributed by Lukas
In episode #1504, we discuss the most important things you should start doing as a marketer. The key is to keep testing and experimenting with new thi...
Why This Little-Known Trend Reveals the Future of Digital Marketing | Ep. #1503
13 Sep 2020
Contributed by Lukas
In episode #1503, we talk about the little-known trend that is revealing the future of digital marketing! There has been a steady rise in the use of v...
The Fastest Way to Boost Your Page Speed (Rank Higher) | Ep. #1502
12 Sep 2020
Contributed by Lukas
In episode #1502, we talk about the fastest way to boost your page speed and how this will help you rank higher and get more conversions! CDNs or cont...
#1 Productivity Hack for Working From Home | Ep. #1501
11 Sep 2020
Contributed by Lukas
In episode #1501, we talk about the number one productivity hack for working from home! The right kind of checklist for your day, can help you get so ...
How Many Marketing Emails Should You Send? | Ep. #1500
10 Sep 2020
Contributed by Lukas
In episode #1500, we talk about how many marketing emails you should send! While constantly pitching to your audience about new offers might have some...