Marketing School - Digital Marketing and Online Marketing Tips

The Future of Digital Marketing According to Neil Patel | Ep. #1084

20 Jul 2019

Contributed by Lukas

Episode #1084 is another special edition installment, recorded at our Marketing School Live event in LA.  Tune in to hear Neil discuss the future of...

7 Proven Marketing Hacks That Work Really Well | Ep. #1083

19 Jul 2019

Contributed by Lukas

Episode #1083 is another special, extra-long installment of Marketing School. Eric discusses proven marketing hacks that work really well. Tune in to ...

How To Design Your Thinking For Unstoppable Growth | Ep. #1082

18 Jul 2019

Contributed by Lukas

In episode #1082, we give you the opportunity to hear Eric’s conversation with Syed Balkhi from the Marketing School Live event to talk about how to...

Top 5 Favorite Facebook Marketing Hacks for 2020 and Beyond | Ep. #1081

17 Jul 2019

Contributed by Lukas

In episode #1081, we offer a free listen to Larry Kim’s presentation from the Marketing School Live event in Los Angeles. Tune in to hear Larry disc...

Should You Charge For A Conference? Neil & Eric Debate | Ep. #1080

16 Jul 2019

Contributed by Lukas

In episode #1080, we debate whether you should charge for a conference. Tune in to hear where each of us stands on this issue. TIME-STAMPED SHOW NOTE...

7 Mistakes We Made From Our First Conference | Ep. #1079

15 Jul 2019

Contributed by Lukas

In episode #1079, we discuss the mistakes we made while putting on our first conference. Tune in to hear what went wrong and how we dealt with it. TI...

How to Throw A Successful Live Event | Ep. #1078

14 Jul 2019

Contributed by Lukas

In episode #1078, we discuss how to throw a successful live event. Tune in to hear how we did it! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic:...

How to Make Sense of Traffic Estimates From SEO Tools | Ep. #1077

13 Jul 2019

Contributed by Lukas

In episode #1077, we discuss how to make sense of traffic estimates from SEO tools. Tune in to hear how we handle this data. TIME-STAMPED SHOW NOTES:...

Here’s What You Should Do If You Lost Traffic From the June 2019 Update | Ep. #1076

12 Jul 2019

Contributed by Lukas

In episode #1076, we discuss what you should do if you lost traffic from Google’s June update. Tune in to hear what you can do to salvage your ranki...

How to Stay Up to Date With The Latest Marketing Trends | Ep. #1075

11 Jul 2019

Contributed by Lukas

In episode #1075, we discuss how to stay up to date with the latest marketing trends. Tune in to hear our methods. TIME-STAMPED SHOW NOTES: [00:27]...

Here’s My Favorite Social Network That You Aren’t Using | Ep. #1074

10 Jul 2019

Contributed by Lukas

In episode 1074, we discuss the best social networks that you aren’t using. Tune in to hear which social networks are our favorites. TIME-STAMPED S...

How to Effortlessly Create Amazing Content | Ep. #1073

09 Jul 2019

Contributed by Lukas

In episode #1073, we discuss how to effortlessly create amazing content. Tune in to hear how! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How...

How to Collaborate with Influencers | Ep. #1072

08 Jul 2019

Contributed by Lukas

In episode #1072, we discuss how you can collaborate with influencers. Tune in to hear how you can get people to promote your business. TIME-STAMPED ...

7 Conversion Hacks to Test Before 2019 Ends | Ep. #1071

07 Jul 2019

Contributed by Lukas

In episode #1071, we discuss 7 conversion hacks. Tune in to hear which hacks you should try out. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: ...

Are Joint Webinars Really Worth It? | Ep. #1070

06 Jul 2019

Contributed by Lukas

In episode #1070, we discuss whether joint webinars are worth doing. Tune in to hear if you should be doing joint webinars. TIME-STAMPED SHOW NOTES: ...

How to Recover Your Rankings After a Google Update | Ep. #1069

05 Jul 2019

Contributed by Lukas

In episode #1069, we discuss how to recover your rankings after a Google update. Tune in to hear how you can avoid a slump. TIME-STAMPED SHOW NOTES: ...

Is It Really Worth Building a Personal Brand? | Ep. #1068

04 Jul 2019

Contributed by Lukas

In episode #1068, we discuss whether it is worth having a personal brand. Tune in to hear whether this matters. TIME-STAMPED SHOW NOTES: [00:27] To...

7 Examples of World Class Content That Stand Out From The Rest | Ep. #1067

03 Jul 2019

Contributed by Lukas

In episode #1067, we discuss 7 examples of world class content that stands out of the rest.  Tune in to hear what makes this content stand out. TIME...

How Long Should Your Free Trial Be? A Data Driven Answer | Ep. #1066

02 Jul 2019

Contributed by Lukas

In episode #1066, we discuss how long a free trial should last. Tune in to hear what the best timeframe is. TIME-STAMPED SHOW NOTES: [00:27] Today’...

Is Google Taking All of The Search Traffic? | Ep. #1065

01 Jul 2019

Contributed by Lukas

In episode #1065, we discuss whether Google is taking all of the search traffic for itself. Tune in to hear if this is the case. TIME-STAMPED SHOW NO...

Relying On SEO Alone Is Dangerous. Here's What To Do Next | Ep. #1064

30 Jun 2019

Contributed by Lukas

In episode #1064, we discuss why relying on SEO alone is dangerous. Tune in to hear what you can do. TIME-STAMPED SHOW NOTES: [00:27] Today’s Top...

Video Reach is Dying- Here’s What You Need to Do | Ep. #1063

29 Jun 2019

Contributed by Lukas

In episode #1063, we discuss why video reach is dying. Tune in to hear what you need to do to avoid this! TIME-STAMPED SHOW NOTES: [00:27] Today’...

How to Get Away From The Paid Advertising Crack Pipe | Ep. #1062

28 Jun 2019

Contributed by Lukas

In episode #1062, we discuss how to get away from paid ads. Tune in to hear how you can do it. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Ho...

Freemium VS Free Trial Which One Should You Offer? | Ep. #1061

27 Jun 2019

Contributed by Lukas

In episode 1061, we discuss freemium vs. free trial services. Tune in to hear which one you should offer. TIME-STAMPED SHOW NOTES: [00:27] Today’...

Tim Ferriss podcast goes ad free: Our thoughts. | Ep. #1060

26 Jun 2019

Contributed by Lukas

In episode #1060, we discuss Tim Ferriss’ podcast going ad free. Tune in to hear our thoughts on this new tactic. TIME-STAMPED SHOW NOTES: [00:27...

How to Create a B2B Marketing Funnel | Ep. #1059

25 Jun 2019

Contributed by Lukas

In episode #1059, we discuss how to create a B2B marketing funnel. Tune in to hear how we do it. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: ...

How This Library Will Make Your Facebook Ads Perform Better | Ep. #1058

24 Jun 2019

Contributed by Lukas

In episode #1058, we discuss how this library will make your Facebook ads perform better. Tune in to hear how you can improve your Facebook ads. TIME...

How to Find Incredible Ad Examples | Ep. #1057

23 Jun 2019

Contributed by Lukas

In episode #1057, we discuss how to find ad examples. Tune in to hear why you should refer to ad examples and where to find them. TIME-STAMPED SHOW N...

What to Expect From Marketing School Live (Our Live Event!) | Ep. #1056

22 Jun 2019

Contributed by Lukas

In episode #1056, we discuss what you can expect from our live event. Tune in to hear what’s coming up on June 20th. We have committed to throwing ...

My Favorite Google Analytics Report (That You Aren't Using) | Ep. #1055

21 Jun 2019

Contributed by Lukas

In episode #1055, we discuss the best Google Analytics report that you aren’t using. Tune in to hear what tool you need to start using. We have com...

The Biggest Mistake You’ll Ever Make in Business | Ep. #1054

20 Jun 2019

Contributed by Lukas

In episode #1054, we discuss the biggest mistake you’ll ever make. Tune in to what you’re doing wrong. We have committed to throwing a FREE Marke...

Do Meta Tags Even Matter In 2019? (And How To Write Great Ones) | Ep. #1053

19 Jun 2019

Contributed by Lukas

In episode #1053, we discuss whether meta tags matter. Tune in to hear if they matter and how you can improve yours. We have committed to throwing a ...

Should You Put Ads On Your Site? | Ep. #1052

18 Jun 2019

Contributed by Lukas

In episode #1052, we discuss whether you should put ads on your site. Tune in to hear what we think about this tactic. We have committed to throwing ...

How to Rank Higher Than Wikipedia | Ep. #1051

17 Jun 2019

Contributed by Lukas

In episode #1051, we discuss how you can rank higher than Wikipedia. Tune in to hear how you can be one of the top-ranking search results. We have co...

How to Make The Most of Internal Linking | Ep. #1050

16 Jun 2019

Contributed by Lukas

In episode #1050, we discuss how to make the most of internal linking. Tune in to hear how to improve internal links. We have committed to throwing a...

Prospects, MQLs, SQLs, Opportunities - What Do They All Mean? | Ep. #1049

15 Jun 2019

Contributed by Lukas

In episode #1049, we discuss different types of leads. Tune in to hear the definitions of prospects, MQL’s, and SQL’s. We have committed to throw...

7 Reasons Why Your SEO Is Weak | Ep. #1048

14 Jun 2019

Contributed by Lukas

In episode #1048, we discuss 7 reasons why your SEO is weak. Tune in to hear the 7 reasons. We have committed to throwing a FREE Marketing School Liv...

Podcasts Are Appearing in Google SERPs. Here's What You Should Do | Ep. #1047

13 Jun 2019

Contributed by Lukas

In episode #1047, we discuss how podcasts are showing up in SERPs. Tune in to hear what you should do in order to take advantage of this. We have com...

The Hardest SEO Signal to Manipulate | Ep. #1046

12 Jun 2019

Contributed by Lukas

In episode #1046, we discuss the hardest SEO signal to manipulate. Tune in to hear why it’s so difficult and what you can do about it. We have comm...

Google's Top 3 Ranking Factors For 2019 | Ep. #1045

11 Jun 2019

Contributed by Lukas

In episode #1045, we discuss Martin Splitt’s top three ranking factors for 2019. Tune in to hear if we agree with Martin. We have committed to thro...

3 Tips For Better Subject Lines | Ep. #1044

10 Jun 2019

Contributed by Lukas

In episode #1044, we discuss tips for better subject lines. Tune in to hear what you could be doing better. We have committed to throwing a FREE Mark...

How Eric Siu's Marketing His Brand New Startup | Ep. #1043

09 Jun 2019

Contributed by Lukas

In episode #1043, we discuss how Eric is marketing his new startup. Tune in to hear how he’s pushing his new product. We have committed to throwing...

Why We Aren't the CEOs of Our Own Companies And Why You Shouldn't Be Either | Ep. #1042

08 Jun 2019

Contributed by Lukas

In episode #1042, we discuss why we aren’t the CEO’s of our own companies. Tune in to hear why being your own CEO isn’t the greatest idea. We h...

How Google's SERP Listing Will Decrease Your Organic Traffic (And How You Can Combat This) | Ep. #1041

07 Jun 2019

Contributed by Lukas

In episode #1041, we discuss how Google will decrease your organic traffic. Tune in to hear how you can combat this problem. We have committed to thr...

What's New In Ubersuggest? | Ep. #1040

06 Jun 2019

Contributed by Lukas

In episode #1040, we discuss new features in Ubersuggest. Tune in to hear how this tool has improved. We have committed to throwing a FREE Marketing ...

Should You Buy Influencer Posts From Celebrities Like Kim Kardashian? | Ep. #1039

05 Jun 2019

Contributed by Lukas

In episode #1039, we discuss whether you should buy influencer posts from celebrities. Tune in to hear if you should invest in this strategy. We have...

How to Make $8,000+/mo From Podcasting With A Small Audience | Ep. #1038

04 Jun 2019

Contributed by Lukas

In episode #1038, we discuss how you can make money while podcasting to a small audience. Tune in to hear how you can make $8000+/month. We have comm...

Yet ANOTHER New SEO Report From Google That Will Help You Grow | Ep. #1037

03 Jun 2019

Contributed by Lukas

In episode #1037, we discuss yet another SEO report that will help you grow. Tune in to hear what the new report is and how it will help. We have com...

7 Simple Ways to Do Due Diligence On A Website | Ep. #1036

02 Jun 2019

Contributed by Lukas

In episode #1036, we discuss 7 ways to do your due diligence. Tune in to hear the 7 steps you should take to fully investigate a website’s potential...

What Marketers Can Learn From Live Stream Shopping in China | Ep. #1035

01 Jun 2019

Contributed by Lukas

In episode #1035, we discuss what you can learn from Chinese live stream shoppers. Tune in to hear what you can learn from this new trend. We have co...

A New SEO Report From Google That'll Show You Where to Focus Your Efforts | Ep. #1034

31 May 2019

Contributed by Lukas

In episode #1034, we discuss a new SEO report from Google. Tune in to hear where to find it and why it will prove so useful. We have committed to thr...

How to Find a Reliable Marketer | Ep. #1033

30 May 2019

Contributed by Lukas

In episode #1033, we discuss how to find a reliable marketer. Tune in to hear how you can sort the wheat from the chaff. We have committed to throwin...

What Should You Look For in a Link Builder? | Ep. #1032

29 May 2019

Contributed by Lukas

In episode #1032, we discuss what you should look for in a link builder. Tune in to hear what you need to think about when hiring a link builder. We ...

The One (Simple) Tool That Accounts For Over 20% of Our Sales | Ep. #1031

28 May 2019

Contributed by Lukas

In episode #1031, we discuss the one tool that accounts for a big percentage of our sales. Tune in to hear which tool accounts for 20% of all of our s...

7 Examples of Really Smart Marketing That You Should Copy | Ep. #1030

27 May 2019

Contributed by Lukas

In episode #1030, we discuss really smart marketing techniques you should copy. Tune in to hear which ideas are worth emulating. We have committed to...

7 Marketing Tasks You Should Never Outsource | Ep. #1029

26 May 2019

Contributed by Lukas

In episode #1029, we discuss 7 tasks you shouldn’t outsource. Tune in to hear what you really need to keep in-house. We have committed to throwing ...

Which Marketing Tasks Should You Outsource? | Ep. #1028

25 May 2019

Contributed by Lukas

In episode #1028, we discuss what tasks you can outsource. Tune in to hear the easiest and smartest things to outsource. We have committed to throwin...

How to Create an Amazing User Experience That Google Loves | Ep. #1027

24 May 2019

Contributed by Lukas

In episode #1027, we discuss how to create amazing user experiences for which Google will reward you. Tune in to hear how you can do this. We have co...

The Best Way to Monetize Your Site | Ep. #1026

23 May 2019

Contributed by Lukas

In episode #1026, we discuss the best way to monetize your site. Tune in to hear our advice. We have committed to throwing a FREE Marketing School Li...

How to "Network" at Marketing Conferences | Ep. #1025

22 May 2019

Contributed by Lukas

In episode #1025, we discuss how to network at marketing conferences. Tune in to hear our tips for effective networking. We have committed to throwin...

How Fortnite & Audi Capitalized On A Marvel Blockbuster Movie | Ep. #1024

21 May 2019

Contributed by Lukas

In episode #1024, we discuss how brands capitalized on a Marvel blockbuster. Tune in to hear how they did it. We have committed to throwing a FREE Ma...

The Art of Doing a Deal | Ep. #1023

20 May 2019

Contributed by Lukas

In episode #1023, we discuss the art of the deal. Tune in to hear how to negotiate successfully. We have committed to throwing a FREE Marketing Schoo...

The Forgotten Podcast Monetization Channel We Neglected to Mention | Ep. #1022

19 May 2019

Contributed by Lukas

In episode #1022, we discuss the one monetization channel we previously neglected to mention. Tune in to hear us discuss this one channel! We have co...

The Optimal Way to Get the Most Done in a Day Without Working | Ep. #1021

18 May 2019

Contributed by Lukas

In episode #1021, we discuss how to get the most done without actually working. Tune in to hear the secret to being productive without actually produc...

Neil’s Billion Dollar Mistake | Ep. #1020

17 May 2019

Contributed by Lukas

In episode #1020, we discuss Neil’s billion dollar mistake. Tune in to hear where Neil went wrong. We have committed to throwing a FREE Marketing S...

How Much Work it Takes to Build a “Popular” Podcast | Ep. #1019

16 May 2019

Contributed by Lukas

In episode #1019, we discuss how much work it really takes to build a popular podcast. Tune in to hear what goes into a moderately successful podcast ...

How to Fight Negative Press | Ep. #1018

15 May 2019

Contributed by Lukas

In episode #1018, we discuss how you can deal with any type of negative press. Tune in to hear how you can fight negative press. We have committed to...

How to Make Your Live Video a Guaranteed Success | Ep. #1017

14 May 2019

Contributed by Lukas

In episode #1017, we discuss how you can make your live video a guaranteed success. Tune in to hear how to maximize your live streams. We have commit...

Should You Reveal Your Income? A Rebuttal from John Lee Dumas | Ep. #1016

13 May 2019

Contributed by Lukas

In episode #1016, we hear John Lee Dumas’ rebuttal to our previous episode about why you shouldn’t reveal your income. Tune in to hear why he thin...

How to Grow Your Facebook Group from 0-10,000 Members Without Spending a Dime | Ep. #1015

12 May 2019

Contributed by Lukas

In episode #1015, we discuss how to grow your Facebook group for free. Tune in to hear how you can grow your group without spending a dime. We have c...

7 Steps to Getting Started with Affiliate Marketing | Ep. #1014

11 May 2019

Contributed by Lukas

In episode #1014, we discuss the 7 Steps to Getting Started with Affiliate Marketing. Tune in to hear the most important steps to getting started! We...

How to Get Started with Paid Performance Marketing | Ep. #1013

10 May 2019

Contributed by Lukas

In episode #1013, we discuss how to get started with paid performance marketing. Tune in to hear our tips for making this type of marketing work for y...

How Podcasts can be Harmful (We Don’t Know Everything) | Ep. #1012

09 May 2019

Contributed by Lukas

In episode #1012, we discuss how podcasts can be harmful. Tune in to understand exactly what we mean. We have committed to throwing a FREE Marketing ...

One Simple Hack to Driving Free Traffic | Ep. #1011

08 May 2019

Contributed by Lukas

In episode #1011, we discuss one simple hack to driving free traffic. Tune in to hear which hack we like the most. We have committed to throwing a FR...

The Best SEO Tools for Beginners on a Budget | Ep. #1010

07 May 2019

Contributed by Lukas

In episode #1010, we discuss which is the best tool for SEO on a budget. Tune in to hear what each of us thinks! We have committed to throwing a FREE...

Is Pinterest a Good Platform on Which to Advertise? | Ep. #1009

06 May 2019

Contributed by Lukas

In episode #1009, we discuss whether Pinterest is a good platform on which to advertise. Tune in to hear if you should be using Pinterest. We have co...

When is it the Right Time to go Omni-channel? | Ep. #1008

05 May 2019

Contributed by Lukas

In episode #1008, we discuss when it’s the right time to go omni-channel. Tune in to hear when you should leverage an omni-channel approach. We hav...

How to Effectively Balance Multiple Projects at the Same Time | Ep. #1007

04 May 2019

Contributed by Lukas

In episode #1007, we discuss how to effectively balance multiple projects at the same time. Tune in to hear how we balance so many things. We have co...

How to Uncover Your Competitor’s Facebook Strategy | Ep. #1006

03 May 2019

Contributed by Lukas

In episode #1006, we discuss how you can figure out your competitor’s Facebook Strategy. Tune in to hear how you can figure out their plan of attack...

How Long it Really Takes to Rank in Google | Ep. #1005

02 May 2019

Contributed by Lukas

In episode #1005, we discuss how long it takes to rank in Google. Tune in to hear what has changed over the last couple of years and what kind of lag ...

How to Monetize a Podcast | Ep. #1004

01 May 2019

Contributed by Lukas

In episode #1004, we discuss how to monetize a podcast. Tune in to hear how you can make money off of a free podcast. We have committed to throwing a...

Why You Should Produce Less Content | Ep. #1003

30 Apr 2019

Contributed by Lukas

In episode #1003, we discuss why you should, like us, produce less content. Tune in to hear why text-based content isn’t worth the trouble. We have...

How We Make Millions, When We Suck at so Many Things! | Ep. #1002

29 Apr 2019

Contributed by Lukas

In episode #1002, we discuss how you can make millions, even if you suck at a lot of things. Tune in to hear what we struggle with and how we work aro...

How to Uncover Your Competitor’s SEO Strategy | Ep. #1001

28 Apr 2019

Contributed by Lukas

In episode #1001, we discuss how to uncover your competitor’s SEO strategy. Tune in to hear how you can figure out what works for your direct compet...

7 Creative Ways to Make Your Blog Post Stand Out | Ep. #1000

27 Apr 2019

Contributed by Lukas

In episode #1000, we count out 7 creative ways to make your posts stand out. Tune in to hear what you can do to make your content more interesting. W...

How to Throw an Event Without Losing Money | Ep. #999

26 Apr 2019

Contributed by Lukas

In episode #999, we discuss how to throw an event without losing money. Tune in to see how it can be done! We have committed to throwing a FREE Marke...

7 Marketing Tools That We Love | Ep. #998

25 Apr 2019

Contributed by Lukas

In episode #998, we discuss 7 marketing tools that we love right now. Tune in to hear which new tools we think are the best. We have committed to thr...

How to Make Broken Link-Building 10 Times Easier | Ep. #997

24 Apr 2019

Contributed by Lukas

In episode #997, we discuss how to make broken link-building easier. Tune in to hear how you can streamline the process. We have committed to throwin...

How to Uncover Your Competitor’s Content Strategy | Ep. #996

23 Apr 2019

Contributed by Lukas

In episode #996, we discuss how to uncover your competitor’s content strategy. Tune in to hear this great new way to get all the juicy details you w...

How LinkedIn’s Algorithm is Changing | Ep. #995

22 Apr 2019

Contributed by Lukas

In episode #995, we discuss how LinkedIn’s algorithm is changing. Tune in to hear how it’s changing and what you can do in the meantime. We have ...

The Power of “No” | Ep. #994

21 Apr 2019

Contributed by Lukas

In episode #994, we discuss the power of “no”. Tune in to hear why you shouldn’t automatically agree to client requests. We have committed to t...

How to Outrank Your Competition on YouTube | Ep. #993

20 Apr 2019

Contributed by Lukas

In episode #993 , we discuss how you can outrank your YouTube competitors. Tune in to hear our secrets to ranking on YouTube. We have committed to th...

Does AMP Still Help With SEO? | Ep. #992

19 Apr 2019

Contributed by Lukas

In episode #992 , we discuss whether AMP still helps with SEO. Tune in to hear what we think about this Google service. We have committed to throwing...

How Often Should You Scrub Your Email List | Ep. #991

18 Apr 2019

Contributed by Lukas

In episode #991, we discuss how often you should scrub your email list. Tune in to hear how often you need to purge the rolls! We have committed to t...

The Best Podcast Analytics Tool for 2019 | Ep. #990

17 Apr 2019

Contributed by Lukas

In episode #990, we discuss the best podcast analytics tool for 2019. Tune in to hear which tool we think is best. We have committed to throwing a FR...

Where Content Marketing Is Heading in 2019 & Beyond | Ep. #989

16 Apr 2019

Contributed by Lukas

In episode #989, we discuss where content marketing is heading. Tune in to hear what we think are the most important facets of content marketing. We ...

When You Should Quit! | Ep. #988

15 Apr 2019

Contributed by Lukas

In episode #988, we discuss when you should quit. Tune in to hear when and why you should give up on your business. We have committed to throwing a F...

How to Hire Offshore Marketing Talent | Ep. #987

14 Apr 2019

Contributed by Lukas

In episode #987, we discuss how to hire offshore workers. Tune in to hear how you can get good results from talent from other countries. We have comm...

Pricing Secrets For Your Product or Service | Ep. #986

13 Apr 2019

Contributed by Lukas

In episode #986, we discuss how to price your product or service appropriately. Tune in to hear if you can charge more for your product or service. W...

Is Hiring a PR Firm Worth It?| Ep. #985

12 Apr 2019

Contributed by Lukas

In episode #985, we discuss whether it is worth it to hire a PR firm. Tune in to hear if a PR firm would be helpful to your business. We have committ...