Marketing School - Digital Marketing and Online Marketing Tips
Episodes
The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE
09 Jul 2025
Contributed by Lukas
In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audie...
Where Remote Work Fails
08 Jul 2025
Contributed by Lukas
In this episode #3001, Eric Siu and Neil Patel discuss the challenges and benefits of remote work, the push for in-person collaboration to boost accou...
Alex Becker's Smart YouTube SaaS Strategy, What Is Spectacle Marketing?
07 Jul 2025
Contributed by Lukas
In this episode #3000, Eric Siu and Neil Patel discuss how to leverage YouTube for business growth by focusing on content quality over flashy producti...
Inside The Mind of a $500M Entrepreneur | Jess Mah
04 Jul 2025
Contributed by Lukas
Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack ...
Do It or Don't, and Stop Wanting It
03 Jul 2025
Contributed by Lukas
In episode #2999, Eric Siu and Neil Patel discuss the mindset behind taking action, the grit required to build a business, and how personal growth and...
AI SEO Is a GRIFT
02 Jul 2025
Contributed by Lukas
In episode #2998, Eric Siu and Neil Patel discuss how traditional SEO remains relevant despite AI advancements. They explore the evolution of content ...
How to Grow Your Revenue With Dinners & Live Events
01 Jul 2025
Contributed by Lukas
In this episode #2997, Eric Siu and Neil Patel discuss how networking dinners and live events can drive revenue by building strong relationships in B2...
How To Grow Your Revenue Using Dinners, Webinars, and Live Events
30 Jun 2025
Contributed by Lukas
In this episode #2996, Eric Siu and Neil Patel discuss using events—especially webinars—as powerful tools for revenue growth and trust-building in...
The $100M Marketing Strategy In An AI World
27 Jun 2025
Contributed by Lukas
In this special throwback episode, Eric Siu joins the Digital Social Hour Podcast by Sean Kelly to reveal his game-changing strategies. From acquiring...
Should You Build or Should You Buy?, Why In-Person Yields Incredible Results (And How To Do It), Why You Must Be Having An Epiphany Each Week Right Now
26 Jun 2025
Contributed by Lukas
In this episode #2995, Eric Siu and Neil Patel discuss the strategic choice between building or buying businesses, the value of in-person connections,...
Real World AI Use Cases We're Using
25 Jun 2025
Contributed by Lukas
In this episode #2994, Eric Siu and Neil Patel discuss the wide-ranging impact of AI, from its effects on brain connectivity to personal strategies fo...
Advice We Gave To 20 Something Millionaires, Modern Founders Will Be Half Influencer Half Founder, Every Company Will Become Half Media Company Half The Original Business What Eric Learned From Disappearing
24 Jun 2025
Contributed by Lukas
In this episode #2993, Eric and Neil discuss advice for young entrepreneurs, the role of AI in entrepreneurship, and leadership lessons learned from s...
Why AI SEO is BS, AI is actually making you STUPIDER
23 Jun 2025
Contributed by Lukas
In this episode #2992, Eric Siu and Neil Patel discuss how AI SEO is mostly a rebrand of traditional SEO and stress the value of foundational knowledg...
95% Of ChatGPT Citations Are Recent.. AI Is Beating Humans, Charlie Munger’s Sales Leader On Closing EVERY Deal, Google Dropping Rich Results To Simplify Search, Marketing Agencies Hit Summer Slumps Even With Steady Traffic
19 Jun 2025
Contributed by Lukas
In this episode #2991, Eric Siu and Neil Patel discuss how fresh content boosts inclusion in AI overviews and share simple strategies to optimize for ...
If You're Not Adopting AI, F**k You. You Will Be A Burden On Society, Unilever To Hire 20-30x More Influencers, How We're Handling Influencer Pitches, LLM Marketing Will Be Controlled By The Brand Side, Not SEO., How To Triple Your Form Conversion Rate
18 Jun 2025
Contributed by Lukas
In this episode #2990, Eric Siu and Neil Patel discuss why adopting AI is essential, the tension between optimism and pessimism in business, and how t...
Reddit Uses AI To Translate Millions Of Pages And Google’s OK With It, How To Effectively Recruit Offshore Talent Using AI, What's More Important Than Business, What The Future Of SaaS Will Look Like
17 Jun 2025
Contributed by Lukas
In this episode #2989, Eric Siu and Neil Patel discuss how AI is transforming translation, content creation, and talent acquisition. They reflect on w...
Does ChatGPT Actually Have A Higher Conversion Rate Than Google Traffic?, AI Traffic Is Not Being Tracked Accurately, How To Actually Spread AI Adoption Throughout Your Company, AI Is Slashing Headcount — Fast (Here's What To Do)
16 Jun 2025
Contributed by Lukas
In this episode #2988, Eric Siu and Neil Patel discuss how ChatGPT is changing user behavior and conversion rates compared to Google. They explore the...
Is There Really A Summer Slump In B2B Marketing?, How We Are Managing Multiple Offers Right Now, What Are We Doing To Build A Brand
12 Jun 2025
Contributed by Lukas
In this episode #2987, Eric Siu and Neil Patel discuss navigating B2B summer slumps, managing multiple offers, and building authentic brands. They als...
Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn't Do Online, We're Seeing Marketing Pick Up In Countries That Are Cutting Rates
11 Jun 2025
Contributed by Lukas
In this episode #2986, Eric Siu and Neil Patel discuss AI in advertising, the need for human-AI collaboration, and challenges for small businesses. Th...
Famed Investor Asserts That AI Is Underhyped, How ChatGPT Connectors Are Changing The Game For Businesses
10 Jun 2025
Contributed by Lukas
In this episode #2985, Eric Siu and Neil Patel discuss the rapid rise of AI adoption, major infrastructure investments, and the future of AI in market...
How Losing Someone Can Completely Reshape You In Business, Chaos Is Always Present In Business. You Choose Who Absorbs It
09 Jun 2025
Contributed by Lukas
In this episode #2984, Eric Siu and Neil Patel discuss how personal loss shapes leadership, highlighting the value of preparation, resilience, and hir...
Should You Run Your Marketing Team From Home Or From An Office?, Stop Trying To Measure Everything, A/B Testing At Its Finest, Google Lens Coming To YouTube Shorts
05 Jun 2025
Contributed by Lukas
In this episode #2983, Eric Siu and Neil Patel discuss handling negative feedback on social media, the shift in remote work dynamics, and how AI is re...
How We Keep A Positive Mindset When Things Are Rocky Economically, AI Has Killed Informational Content For SEO
04 Jun 2025
Contributed by Lukas
In this episode #2982, Eric Siu and Neil Patel discuss maintaining a positive mindset during economic challenges, emphasizing resilience, perspective,...
When Marketing Can Go Wrong: Taco Bell Adds Quality Meats To Its Creative Roster, How We Are Going To Test Using AI On Our Marketing Qualified Leads
03 Jun 2025
Contributed by Lukas
In this episode #2981, Eric Siu and Neil Patel discuss when marketing goes wrong, using Taco Bell’s quality meat announcement as an example, and con...
What I Learned By Talking To A Marketing Team About AI At A Company That Generates Over 20 Billion A Year, SEOs Are Getting Fired Left And Right
02 Jun 2025
Contributed by Lukas
In this episode #2981, Eric Siu and Neil Patel discuss the challenges and opportunities of AI in marketing, highlighting the gap between AI adoption a...
Cool S**t We're Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We're Generating Pipeline In A Weird Economy
29 May 2025
Contributed by Lukas
In this episode #2980, Eric Siu and Neil Patel discuss how AI is revolutionizing advertising, the evolution of digital marketing strategies, and shift...
How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being 'Nice’, 14M YouTuber Quits - Is Going Viral Worth It?
28 May 2025
Contributed by Lukas
In this episode #2979, Eric Siu and Neil Patel discuss how AI is transforming advertising, including Netflix's dynamic ad placements. They explore shi...
SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn't Make You More Money, How To Get A 50% Discount On Luxury Clothes
27 May 2025
Contributed by Lukas
In this episode #2978, Eric Siu and Neil Patel discuss the challenges of SEO attribution, the evolution of marketing, and the need to prioritize custo...
Why I Fired My $25k/mo YouTube Agency, The Business Case for AI Mode, Website Traffic Is Toast (The Rapid Decline)
26 May 2025
Contributed by Lukas
In this episode #2977, Eric Siu and Neil Patel discuss Neil’s experience with a YouTube agency, emphasizing the importance of strong scripts and the...
Are Standing 1 On 1's Stupid?, Erewhon's Sneaky Way To Bring Customers Back, He Sends Custom Swords To Get Millions In Profits (100% Response Rate), How We're Going To Ramp The F**K Out Of YouTube
22 May 2025
Contributed by Lukas
In this episode #2976, Eric Siu and Neil Patel explore one-on-ones, marketing tactics, economic trends, and how politics and consumer behavior impact ...
The Management Styles Of Mark Zuckerberg And Jensen Huang, Private CEO Conversations Around AI And Their People, The Real Use Case For AI (It's Not Replacing Jobs)
21 May 2025
Contributed by Lukas
In this episode #2975, Eric Siu and Neil Patel explore how tech giants are driving innovation and how AI is reshaping jobs, marketing, and workplace c...
The One Trait That Determines If You'll Be Rich, The One Thing Worth Micromanaging On Forever, How Bad Is The Economy Affecting Marketing?
20 May 2025
Contributed by Lukas
In this episode #2974, Eric Siu and Neil Patel discuss staying resilient in tough times, balancing ethics in business, and the role of tech in preserv...
AI Is Going To Revolutionize Marketing, How To Instantly Get The Best AI Prompts
19 May 2025
Contributed by Lukas
In this episode #2973, Eric Siu and Neil Patel explore how AI is reshaping marketing, focusing on organizational changes, email strategies, and conten...
Does Being Transparent Really Help In Your Marketing?, First Principles Of Generational Businesses, What We Learned From A Private Conference Ratings, Why Our YouTube Channels Are Starting To Finally Grow… Again
15 May 2025
Contributed by Lukas
In episode #2972, Eric Siu and Neil Patel discuss the power of transparency in marketing and the core principles of building a generational business. ...
How To Create Data Discipline In Your Organization, Why Freemium Doesn't Work As Well Anymore, Marketing Today Vs Marketing Tomorrow, How AI Helps Create 'New Work' That Was Previously Impossible, Anti Elon Ad Backfires
14 May 2025
Contributed by Lukas
In episode #2971, Eric Siu and Neil Patel discuss building a data-driven culture, stressing the importance of relevant data and adaptability in market...
The Power Of Brand, Why I'm Shifting My Marketing Strategy To FREE Over Content Creation
13 May 2025
Contributed by Lukas
In episode #2970, Eric Siu and Neil Patel discuss how AI is changing search engines, the role of natural conversations in content, and smart lead gene...
Cloudflare CEO: AI Is Killing The Business Model Of The Web, SEO On Safari Has Dropped For The First Time In 22 Years Because..., Are SEOs F**cked?
12 May 2025
Contributed by Lukas
In episode #2969, Eric Siu and Neil Patel discuss how AI is reshaping business models and digital marketing. They examine shifts in search behavior, t...
The New Startup Playbook, CEOs Are Choosing More AI. Less Jobs.
08 May 2025
Contributed by Lukas
In episode #2968, Eric Siu and Neil Patel discuss the new startup playbook, questioning the need for traditional venture capital and emphasizing AI’...
How To Get The Best Speakers For Your Events (For Free), Are TikTokers Really Broke?, What I Learned From Hosting A Private Summit With 185 Business Operators, They Raised $25M And Spent $12M On A Domain, Agency Is Eating The World
07 May 2025
Contributed by Lukas
In episode #2967, Eric Siu and Neil Patel discuss building relationships to attract top event speakers, share marketing insights from a private summit...
60% Of Traditional Searches Don't End With A Click Now, The One Common Thing With The Best Marketers In The World, How To Generate The Most Revenue From Conferences, How To Manifest 7-Figure Deals From Thin Air
06 May 2025
Contributed by Lukas
In episode #2966, Eric Siu and Neil Patel discuss the shift to zero click results and the growing importance of strong branding in digital marketing. ...
How Long It Really Takes To Win A Deal in 2025, Why You Have To Diversify Your Marketing, The 'One-Click' Future of Marketing, Is Black Hat Seo Back for AI?, Is GEO actually different from SEO?
05 May 2025
Contributed by Lukas
In episode #2965, Eric Siu and Neil Patel discuss the intricacies of sales cycles, particularly in the context of conferences, emphasizing the importa...
It Really Does Take 10 Years To Build A Brand, Are Most CEOs On A Rampage Right Now?, Shopify Is Making E-Commerce Sites A Relic?
01 May 2025
Contributed by Lukas
In episode #2964, Eric Siu and Neil Patel discuss the value of events for networking, balancing work and family, and how CEOs adapt during tough times...
Apple Rebrands Search Ads As Apple Ads, Why We are Integrating QR Codes In Our Marketing Content, Why Being CEO Is The Worst Job
30 Apr 2025
Contributed by Lukas
In episode #2963, Eric Siu and Neil Patel discuss Apple's shift to ads, the effectiveness of QR codes, and the challenges CEOs face. They also cover n...
How We Buy Attention, Why I Never Try To Go For Multi-Million Dollar Deals, CEOs Are Choosing More AI, Less Jobs
29 Apr 2025
Contributed by Lukas
In episode #2962, Eric Siu and Neil Patel discuss buying attention in digital marketing, the evolution of personal branding, and the growing role of A...
Everything Is Down - Here's How Our Businesses Are Being Impacted And What We Are Doing.. Why We Network With Our Competitors
28 Apr 2025
Contributed by Lukas
In episode #2961, Eric Siu and Neil Patel highlight the power of networking, long-term relationships, and adapting to market changes. They also discus...
Our Founder Mode Routines
24 Apr 2025
Contributed by Lukas
In episode #2960, Eric Siu and Neil Patel break down their personal health routines inspired by athletes like LeBron James, covering longevity, sleep,...
Clickbait Doesn't Work Anymore, Stop Using It.. What We Are Doing Different In Marketing Than Our Competition, China Is Exposing US Brands
23 Apr 2025
Contributed by Lukas
In episode #2959, Eric Siu and Neil Patel discuss the shift to quality content, using sub hooks for retention, and the value of authentic storytelling...
Why We Sell Multiple Products And Not One.. And Why That Makes Marketing Easier, How to Crush Modern Day Outbound Sales, Why There's No Discussion Of AI SEO, How To Build A $1B Network
22 Apr 2025
Contributed by Lukas
In episode #2958, Eric Siu and Neil Patel discuss how selling multiple products boosts marketing, the future of SEO and AI, and the power of creativit...
Big Entrepreneur Lessons From Partnerships, It's Time To Double Down, Fascinating Data From Meta's Lawsuit, When You Feel Like You Are Getting Beat
21 Apr 2025
Contributed by Lukas
In episode #2957, Eric Siu and Neil Patel discuss the critical lessons learned from partnerships in entrepreneurship, the importance of choosing the r...
The Real Numbers Behind Our Top 10 Marketing Podcast, How Much We Spend On Our Content Per Month, Is It Your Company's Job To 'Teach' You AI?
17 Apr 2025
Contributed by Lukas
In episode #2956, Eric Siu and Neil Patel share insights on the Marketing School podcast performance, marketing budgets, and the role of AI in strateg...
The Most Creative Cold Outreach EVER
16 Apr 2025
Contributed by Lukas
In episode #2955, Eric Siu and Neil Patel share creative approaches to cold outreach, explore the benefits and drawbacks of building in public, and di...
Why I Never Jump On "New" Marketing Channels, Innovation Is Overrated In Marketing, The Fortune Is In…
15 Apr 2025
Contributed by Lukas
In episode #2954, Eric Siu and Neil Patel explore the changing world of marketing and sales. They discuss how to navigate new channels, the value of s...
'Nice' Leaders Are Fed Up, Why Wide TAM Content Dilutes Your Focus, Your SEO Site Impressions Are Going Up BUT...
14 Apr 2025
Contributed by Lukas
In episode #2953, Eric Siu and Neil Patel talk about founder frustrations in today’s economy, from employee motivation to cultural differences. They...
Here Are All The Companies Competing To Buy TikTok, The Slow Decline Of Apple
10 Apr 2025
Contributed by Lukas
In episode #2952, Eric Siu and Neil Patel discuss the competitive landscape around TikTok's potential acquisition and the importance of distribution a...
Agencies That Don't Do This Will Die, How To Get 28x More Conversions With Cold Email, ChatGPT Raises $40B At A $300B Valuation, Shopify Doesn't Use KPIs Or OKRs, AI Isn't Actually Coming For Your Jobs, Marketing In The AI Era Is A Game Of Extremes
09 Apr 2025
Contributed by Lukas
In episode #2951, Eric Siu and Neil Patel discuss how AI is transforming business efficiency, improving cold email conversions, and the importance of ...
As Microsoft Turns 50, Nadella Sees Future Success Built On The Ability To ‘Win The New’, This Is The Best Time To Double Down, Generate MrBeast $10K Thumbnails for YouTube With This Prompt
08 Apr 2025
Contributed by Lukas
In episode #2950, Eric Siu and Neil Patel discuss the need for innovation and adaptability in business, drawing on personal experiences with team dyna...
How Tariffs Will Affect Marketing, Is The Trump Playbook Working For The Economy? How A Recession Will Affect Marketing
07 Apr 2025
Contributed by Lukas
In episode #2949, Eric Siu and Neil Patel discuss the impact of tariffs on marketing and businesses, both short-term and long-term economic outlooks. ...
Is Marketing Picking Up or Slowing Down? What We Are Seeing, Does There Really Need to be a GEO? Why SEO Is More Important Than Ever Now, The One Thing Holding Google Back With AI
03 Apr 2025
Contributed by Lukas
In episode #2948, Eric Siu and Neil Patel discuss inflation, stagflation, and their impact on marketing strategies. They also explore AI’s role in m...
Does AI Beat Teamwork? (P&G Study on 776 Employees), How To Agentify Your Marketing, Is Acquiring A Good Growth Strategy For Service Companies?
02 Apr 2025
Contributed by Lukas
In episode #2947, Eric Siu and Neil Patel explore the impact of AI on teamwork, using Procter & Gamble as a case study. They discuss how individuals u...
Major Brands Are Now Hiring Agencies On LinkedIn, The New 2025 GTM Playbook, The Future Of Content Marketing, Why Vibe Marketing Is BS
01 Apr 2025
Contributed by Lukas
In episode #2946, Eric Siu and Neil Patel discuss innovative strategies for generating RFPs through LinkedIn, the evolution of go-to-market strategies...
7 Best Ways For Marketers To Use AI RIGHT NOW, The Right Way To Approach Event Marketing In 2025
31 Mar 2025
Contributed by Lukas
In episode #2945, Eric Siu and Neil Patel discuss how AI is transforming marketing by enhancing creativity, data analytics, and efficiency. They cover...
How To Throw A Slam Dunk Event That Generates Customers For You, The 7 Habits of High Performing Marketers, Why You Should Make Your SaaS Company Free, 99% Of Content Creators Don't Think Like This
28 Mar 2025
Contributed by Lukas
In episode #2944, Eric Siu and Neil Patel discuss creating engaging events, high-performing marketer habits, and the benefits of free SaaS products. T...
What We Learned From Acquiring Companies, Why 'Best Practices' Fuel Mediocrity, How Long Does It Take to Generate Revenue After You Speak At A Conference?
27 Mar 2025
Contributed by Lukas
In episode #2943, Eric Siu and Neil Patel discuss key acquisition lessons, emphasizing cultural alignment, founder involvement, and complementary serv...
How To Dissolve Partnerships The Right Way, It Used To Pay To Switch Jobs, Now It Doesn't
26 Mar 2025
Contributed by Lukas
In episode #2942, Eric Siu and Neil Patel unpack the challenges of business partnerships, reflecting on past successes and failures. They emphasize co...
Howard Lutnick Says You'll Start Feeling The Power Of The Economy By Q4, $5B Created From Thin Air In One Day
25 Mar 2025
Contributed by Lukas
In episode #2941, Eric Siu and Neil Patel break down the current US economic landscape, highlighting Howard Lutnick's views on tariffs, government str...
The Genius ManusAI Waitlist Strategy, How To Know If You Have Product Market Fit (You Likely Don’t), The Perils Of Programmatic SEO
24 Mar 2025
Contributed by Lukas
In episode #2940, Eric Siu and Neil Patel discuss startups, marketing strategies, and product-market fit, focusing on the rise of Manus, an AI app. Th...
Learning Is Actually Struggling, Is It Better To Be Elon Musk or Bernard Arnault? Red Flags About Starbucks New CEO, What Is Step Positioning? The New 10 Commandments Of Marketing
21 Mar 2025
Contributed by Lukas
In episode #2939, Eric Siu and Neil Patel discuss the balance between learning and execution, leadership styles, and vibe marketing. They emphasize un...
Why Jensen Huang Believes Marketing and Sales Are Just as Important as Product, Speed: The Skill Marketers Miss, Google’s John Mueller Urges SEO Pros to Rethink Their Role, Google Opens Gemini Research to Free Users (With Limits)
20 Mar 2025
Contributed by Lukas
In episode #2938, Eric Siu and Neil Patel discuss the crucial roles of marketing and sales, focusing on resilience in entrepreneurship. They explore t...
What To Do When Your Product Gets Copied, How Nvidia Exaggerated Its Marketing To Crush Its Competitors, Nvidia's 'Ship The Cow' Strategy
19 Mar 2025
Contributed by Lukas
In episode #2937, Eric Siu and Neil Patel discuss handling copycat products, emphasizing innovation, speed, and strategic advantages. They explore mar...
Why Most SEOs FAIL, What To Do About The 95% Of People Who Won't Buy Now, SaaS vs WaaS vs RaaS
17 Mar 2025
Contributed by Lukas
In episode #2936, Eric Siu and Neil Patel discuss the evolution of marketing strategies, emphasizing the importance of adaptability in the SEO landsca...
Trump Rejects Pleas From Business For More Clarity On Tariffs: ‘They Always Say That’, He Drove 74,374,172 Impressions Through Making, TikTok US Generates Over 12 Billion In Ad Spend, Do YouTube Ads Perform? Lessons From 190 Tests
14 Mar 2025
Contributed by Lukas
In episode #2935, Eric Siu and Neil Patel discuss the implications of tariffs on the economy, particularly in relation to Trump's economic strategies ...
DIGG Returns with Reddit and Digg Founders, Where To Get The Best AI Prompts, How Crocs Built a Cult Like Following
13 Mar 2025
Contributed by Lukas
In episode #2934, Eric Siu and Neil Patel discuss the return of Digg and its impact, why investors are returning to founding roles, the role of AI in ...
Real founders own up to EVERYTHING, This new Chinese AI is absolutely insane, Google sees Over 5 trillion searches a year
12 Mar 2025
Contributed by Lukas
In episode #2933, Eric Siu and Neil Patel discuss the importance of accountability, data-driven decisions, and AI's role in work efficiency. They high...
Why Adobe Is An Unethical Business, The Path To The 1-person $1B company, And The Right Philosophy With AI
11 Mar 2025
Contributed by Lukas
In episode #2932, Eric Siu and Neil Patel discuss the ethical concerns surrounding Adobe's business practices, the role of AI in research and consumer...
The 1B User Podcast Platform, How Effective Has Trump's Marketing Been? And, The Biggest Marketing Mistakes Large Companies Have Been Making Over the Last Few Years
10 Mar 2025
Contributed by Lukas
In episode #2931, Eric Siu and Neil Patel discuss the significant milestone of YouTube reaching over 1 billion monthly active podcast users. They expl...
Why Neil is Re-thinking His Conference Strategy, Revamping Our Content Structure, Top VC's Declare SEO Dead, and an SEO 2025 Update
07 Mar 2025
Contributed by Lukas
In episode #2930, Eric Siu and Neil Patel discuss their desire to travel again, balancing family commitments with professional speaking engagements, a...
What Eric Learned From A Private Founder's Retreat
06 Mar 2025
Contributed by Lukas
In episode #2929, Eric Siu and Neil Patel discuss the importance of peer groups in entrepreneurship. They share insights on economic perspectives, the...
How Eric and Neil Run Webinars - Choosing Topics, Promotional Tactics, and Follow-Up Strategies
05 Mar 2025
Contributed by Lukas
In episode #2928, Eric Siu and Neil Patel discuss effective strategies for promoting webinars, generating engaging topics, and utilizing the right pla...
How ChatGPT Will… Eliminate TOFU Content? And, Google Sued by Chegg Over AI Overviews
04 Mar 2025
Contributed by Lukas
In episode #2927, Eric Siu and Neil Patel discuss the traditional marketing funnel (Tofu, Mofu, Bofu) and how AI tools like ChatGPT are changing the w...
Is Google Losing Search Volume Because of LLMs, and How to Use Grok to Make Money
03 Mar 2025
Contributed by Lukas
In episode #2926, Eric Siu and Neil Patel discuss the evolving landscape of search engines and AI tools, particularly focusing on Google's position in...
TikTok Outperforms Competitors by 2X in Social Commerce, and the Debate Between Long and Short-Form Videos
28 Feb 2025
Contributed by Lukas
In episode #2925, Eric Siu and Neil Patel discuss the effectiveness of TikTok in social commerce compared to other platforms. They explore the debate ...
The Real Future of Marketing with Seth Godin
27 Feb 2025
Contributed by Lukas
In episode #2924, Eric chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. S...
Using Grok for Infinite Interns, and Who Will Really Win in an AI World?
26 Feb 2025
Contributed by Lukas
In episode #2923, Eric Siu and Neil Patel discuss how AI tools like Grok can function as infinite interns. They explore the effectiveness of influence...
Should Marketing Teams Spend Time Getting Awards, and How Many Pieces of Content Should You Post Daily on Instagram?
25 Feb 2025
Contributed by Lukas
In episode #2922, Eric Siu and Neil Patel discuss the importance of awards in recruitment, the challenges of CEO and COO searches, effective social me...
The Elon Musk 5 Minute Productivity System, and Why You Lose Sales Deals
24 Feb 2025
Contributed by Lukas
In episode #2921, Eric Siu and Neil Patel discuss various productivity techniques, particularly focusing on the five-minute productivity system used b...
Coca-Cola 's Newest Competitor to Olipop, and How to Stop Trying to Rewire Your Brain
21 Feb 2025
Contributed by Lukas
In episode #2921, Eric Siu and Neil Patel discuss how Coca Cola is taking market share in the prebiotic soda market, how the CPG space works, the im...
How Citadel Built a $62.3B Monster
20 Feb 2025
Contributed by Lukas
In episode #2920, Eric Siu and Neil Patel discuss aggressive business strategies, the importance of speed in decision-making, the future of AI in scal...
The New Top Podcasting App in Town, and How to Structure Your Company to Have No Direct Reports
19 Feb 2025
Contributed by Lukas
In episode #2919, Eric Siu and Neil Patel discuss the evolution of podcasting, particularly the rise of YouTube as a dominant platform. They explore t...
The AI Influencer That Makes $10M A Year
18 Feb 2025
Contributed by Lukas
In episode #2918, Eric and Neil explore the emergence of AI influencers, their impact on marketing, and the unconventional leadership style of Elon Mu...
YouTube Citation Surges 414 Percent in AI Overviews
17 Feb 2025
Contributed by Lukas
In episode #2918, Eric Siu and Neil Patel discuss the significant rise of YouTube as a platform for AI content creation and its potential as a podcast...
The 14% Conversion Boost That Most Companies Miss
14 Feb 2025
Contributed by Lukas
In episode #2917, Eric Siu and Neil Patel discuss the impact of Buy Now Pay Later solutions in B2B markets, the importance of appearance in business s...
Google Organic and Paid CTRs Hit New Lows
13 Feb 2025
Contributed by Lukas
In episode #2916, Eric Siu and Neil Patel discuss the declining click-through rates (CTRs) for both organic and paid traffic, particularly in the cont...
Why People Are Melting Down Over DOGE
12 Feb 2025
Contributed by Lukas
In episode #2915, Eric Siu and Neil Patel discuss the recent uproar surrounding DOGE and its implications for American taxpayers. The discussion shift...
This AI Will Predict Your Future Success
11 Feb 2025
Contributed by Lukas
In episode #2914, Eric Siu and Neil Patel discuss the capabilities and limitations of AI in predicting personal success and making business decisions....
The unusual way we give feedback at our companies
07 Feb 2025
Contributed by Lukas
In episode #2913, Eric Siu and Neil Patel discuss the evolution of feedback styles in both personal and professional contexts. They explore the import...
How Neil and Eric Would Go About Building Their Personal Brand in Today's World
06 Feb 2025
Contributed by Lukas
In episode #2912, Eric Siu and Neil Patel discuss personal branding, strategies for leveraging platforms like LinkedIn for growth, and the balance bet...
The First 1-Person $1 Billion Company
05 Feb 2025
Contributed by Lukas
In episode #2911, Eric Siu and Neil Patel discuss the concept of one-person billion-dollar companies, the importance of understanding business systems...
DeepSeek's $6M Training Headline Was Fake Marketing
04 Feb 2025
Contributed by Lukas
In episode #2910, Eric Siu and Neil Patel discuss the launch of DeepSeek, a Chinese AI model, and the misleading headlines surrounding its training co...
What Eric Learned Through 100 ABM Calls
31 Jan 2025
Contributed by Lukas
In episode #2909, Eric Siu and Neil Patel discuss the current state of Account-Based Marketing (ABM), the challenges faced by companies in this space,...
How To Optimize for Search Everywhere Optimization
30 Jan 2025
Contributed by Lukas
In episode #2908, Eric Siu and Neil Patel delve into the concept of 'Search Everywhere Optimization', emphasizing the importance of optimizing for var...