Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter

BONUS REPLAY: The Problem with the Course Creation Industry

16 Dec 2025

Contributed by Lukas

Alright besties, I'll level with you. I used to have an online course, and I HATED IT. I share why in this episode, but also, I definitely think onlin...

BONUS REPLAY: What Business Coaching Should Look Like

09 Dec 2025

Contributed by Lukas

If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of...

149: Behind the Scenes: How I'm Scaling Podfox Beyond Traditional Business Advice

02 Dec 2025

Contributed by Lukas

In this episode, I walk through the four main areas I'm focused on for growth in 2026 (plus a bonus fifth way that's accelerating everything). I also ...

148: The Only One in the Room: Is Being the Token Your Superpower?

26 Nov 2025

Contributed by Lukas

The big question today is how does "tokenism" differ from true inclusion, and how can businesses do better? MEET THE SPEAKERS Learn More: Podcast ...

147: Why I Tell People NOT to Start a Podcast (And How This Prequalifies My Best Clients)

20 Nov 2025

Contributed by Lukas

You've probably heard the sales advice to share who your offer is NOT for. But it usually gets misused into meaningless phrases like "this isn't for y...

146: Breaking the Rules in Business

18 Nov 2025

Contributed by Lukas

When should entrepreneurs break the rules in business and how do they know which ones are worth breaking? Meet Today's Speakers Learn More: Podcas...

145: Behind the Scenes: Why I created Podcast Launch Prep Week

13 Nov 2025

Contributed by Lukas

In this behind-the-business episode, I share how I adapted a framework from a subscription box business coach (shoutout to Sarah Williams from a previ...

144: Do Ethical High-Ticket Offers Exist? And How To Sell Them with Integrity

11 Nov 2025

Contributed by Lukas

How can entrepreneurs sell high-ticket offers with integrity and avoid manipulative sales tactics? About the Speakers Sarah K. Heeter is the dynam...

143: Big Goals Balanced with Sustainable Growth

04 Nov 2025

Contributed by Lukas

So the big question of the day is, how can we as entrepreneurs plan for legacy-driven business growth and offers that scale sustainably? Meet Today...

142: How Does Your Business Impact the Planet?

29 Oct 2025

Contributed by Lukas

What role do small businesses play in climate action and what sustainable strategies actually work? Meet the Speakers: Sarah K. Heeter is the dyna...

141: Measuring Success by Well Being

21 Oct 2025

Contributed by Lukas

Today's big question is, how should we redefine success in business to prioritize well-being and sustainability over growth at all costs? Meet the ...

140: Is Your Business Vulnerable During Economic Recession?

16 Oct 2025

Contributed by Lukas

How can businesses recession-proof their operations and build financial resilience in uncertain times? Meet the Speakers: Sarah K. Heeter is the d...

139: Ethical Pricing for Service Providers

07 Oct 2025

Contributed by Lukas

How can pricing strategies reflect business values while remaining profitable and sustainable? Meet the Speakers: Sarah K. Heeter is the dynamic C...

138: What if Your Business Wasn't Built on Transactions?: Running a Business as an Anti-Capitalist

23 Sep 2025

Contributed by Lukas

Can capitalism be revolutionized and what alternative economic models should we explore? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of ...

137: Trauma-Informed Leadership & Management

17 Sep 2025

Contributed by Lukas

How can trauma-informed management, leadership, hiring, and onboarding create more compassionate and resilient workplaces?  Meet the Speakers Sar...

136: Neurodivergent Entrepreneurship and Serving Neurodivergent Clients

09 Sep 2025

Contributed by Lukas

In this episode, my guests and I challenge traditional business systems that force neurodivergent entrepreneurs into rigid, capitalist molds designed ...

135: Technology is Biased: Our Responsibility as Entrepreneurs

02 Sep 2025

Contributed by Lukas

This roundtable explores how bias embedded in technology—from AI training data to social media algorithms—impacts us as entrepreneurs and reveals ...

134: Sales is Hard, But It Can Be Fun

26 Aug 2025

Contributed by Lukas

Do you find sales hard? Uncomfortable? Does "being salesy" give you the ick? You probably just need to explore where you stand ethically when it comes...

133: The Patriarchy Ruins Everything for All of Us

20 Aug 2025

Contributed by Lukas

Join us to explore how patriarchy shapes entrepreneurship and what needs to change for true gender equity in business. The conversation dives deep int...

132: How to Achieve Pay Equity in Entrepreneurship

12 Aug 2025

Contributed by Lukas

In this week's Big Brave Business episode, Hady, Erika, Kirsten and I get brutally honest about the real barriers to pay equity in entrepreneurship. T...

131: Entrepreneurship and Aging: Opportunities Over 50

05 Aug 2025

Contributed by Lukas

In this episode of Big Brave Business, I sat down with Lisa Demmi, Erika Alexander, Becky Mollenkamp, and Andrea Nakayama to explore what unique chall...

130: The ROI of Radical Rest (Not Another 'Self Care' Podcast)

29 Jul 2025

Contributed by Lukas

Most business models are designed as if leaders are machines that never need accommodation, seasonal adjustments, or basic human recovery time. But wh...

129: When Marketing Becomes Manipulation

22 Jul 2025

Contributed by Lukas

If you've ever felt uncomfortable with a marketing tactic but weren't sure why, this episode will help you trust your gut and build a business that ac...

128: Data Bias, Intuition, and Data-Driven Decision Making

15 Jul 2025

Contributed by Lukas

American capitalism was built on racial exploitation, from the enslavement of Black people to institutionalized discrimination and its structural impa...

127: How Entrepreneurs are Uniquely Positioned to Serve Intersectional Communities

08 Jul 2025

Contributed by Lukas

Here's what I've learned from successful entrepreneurs who navigate multiple marginalized identities: They're not succeeding despite their complex rea...

126: Your Ancestors "Weren't Tech People" Either

01 Jul 2025

Contributed by Lukas

Y'all know I'm not into too much 'woo' and spiritual stuff, but one thing I have been dipping my toes into is the anthropology of how we became who we...

125: Policy Impacting Small Business Today

24 Jun 2025

Contributed by Lukas

My entire career, I've heard entrepreneurs and leaders in business talk about the importance of building business in a policy vacuum. Whether it's bec...

BONUS: Leveraging Sales Psychology in Times of Economic Uncertainty

19 Jun 2025

Contributed by Lukas

The online business world is having a collective breakdown. Everywhere I look, entrepreneurs are questioning everything: their offers, their messag...

124: Your Business is Inaccessible (Let's Fix That)

17 Jun 2025

Contributed by Lukas

Here we go with a really big and brave conversation. I brought together some incredible entrepreneurs and accessibility advocates to dig into what tru...

123: Generational Shifts of Leadership in the Current Political Climate

10 Jun 2025

Contributed by Lukas

One thing the internet loves to talk about: the problems with the upcoming generation. I always took so much of the millennial commentary personally, ...

122: When Productivity Becomes Toxic

03 Jun 2025

Contributed by Lukas

Calling all workaholics, this one is for you. If you a little bit love working around the clock and think your work is one of the most fun parts of yo...

121: The Ethical Implications & Challenges of Generative AI

27 May 2025

Contributed by Lukas

If you know me, you know I'm in my AI exploration era. But this hasn't come naturally to me, because the ethical complications around AI, especially g...

120: Why Mission-Driven Branding Matters

20 May 2025

Contributed by Lukas

What does it mean to create a brand that stands for something, and why does it matter? This week we are opening season 3, which looks a little bit ...

119: Designing Accessible Events and Embracing Your Redemption

13 May 2025

Contributed by Lukas

My guest this week shares about how she's rebranding health setbacks due to developing chronic illness to her redemption era. There is so much to unpa...

118: Getting Out of Your Comfort Zone and Learning From Others

06 May 2025

Contributed by Lukas

Sara Hollander joins me on the podcast this week to talk about getting outside of your comfort zone and learning from people outside of your industry....

117: Questioning Everything and Chasing Shiny Objects

29 Apr 2025

Contributed by Lukas

When was the last time you paused to ask, "Why am I doing this?" This week on the Big Brave Business podcast, I spoke with Deb Podlogar (The Mockta...

116: Learning from the Ancestral Wisdom of Resilience

22 Apr 2025

Contributed by Lukas

This week, I welcome back my friend Hady Mendez to discuss how we navigate uncertain times while staying true to our missions. As DEI programs face ba...

115: The Rise & Fall of DEI and Performative vs. Intentional Decision-Making

15 Apr 2025

Contributed by Lukas

In 2020, corporations couldn't post their black squares fast enough. DEI statements flowed like wine. Budgets materialized overnight. Promises were ma...

114: When to Focus on Audience-Building: Becoming Known an Expert Authority

08 Apr 2025

Contributed by Lukas

One thing I've always been adamant about (and will *literally never stop talking about*) is that when you first start a business, your priority should...

113: Reframing Resilience in Life and Business

01 Apr 2025

Contributed by Lukas

In this week's Big Brave Business episode, Alison Smith completely flips the script on what resilience actually means—and it's not about constantly ...

112: Paradigm Shifts, Emotional Intelligence, and Unlearning

25 Mar 2025

Contributed by Lukas

My guest this week, Alex, has this gift of getting to the root—of seeing where the story behind the strategy is still running the show. She doesn’...

111: Tapping Into Your Intuition: What does 'being in alignment' even mean?

18 Mar 2025

Contributed by Lukas

If you've listened to this podcast since season 1 with my co-host and biz bestie Amanda, you probably already know that both Amanda and I are a more t...

110: Institutional Interrogation Leading with Core Values

11 Mar 2025

Contributed by Lukas

My friend from NAWBO, Joanna Horton McPherson, is back on the podcast this week. Joanna and I love being friends because every conversation we have se...

109: Not Good Enough: Imposter Syndrome and Starting Over

04 Mar 2025

Contributed by Lukas

This week, I'm joined by new friend Diem Koole to talk all about her layoff story, the social and cultural (and internal!) pressure about achievement ...

108: Sales Strategies Based on Human Connection

25 Feb 2025

Contributed by Lukas

Sometimes I see a small business owner on Threads post something so evocative and aligned with my core values that I can't help it and I just reach ou...

107: What Business Coaching Should Look Like

18 Feb 2025

Contributed by Lukas

If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of...

106: Should You Start a Non-Profit?

11 Feb 2025

Contributed by Lukas

One of the things I've been thinking about for my own business is staring a non-profit/charitable arm in the Podfox umbrella. But meeting Paulaska Ram...

105: Capitalism, Anger, and Entrepreneurship as Public Service

04 Feb 2025

Contributed by Lukas

At the crux of what I've been doing here with Big Brave Business is the question, "How do you become an entrepreneur, and grow and scale a business, w...

104: Scaling & Growing While Rejecting Hustle Culture

28 Jan 2025

Contributed by Lukas

Sammy Bohannon, my guest this week, and I bonded over the complexities of blending personal and professional relationships, and the importance of unde...

103: Why Business Leaders Refuse to Be Brave About DEIB

21 Jan 2025

Contributed by Lukas

We all remember the rise of emphasis on DEIB following George Floyd's murder and the increased attention on the Black Lives Matter movement in 2020. B...

102: The Ethics of Community-Building and Networking

14 Jan 2025

Contributed by Lukas

I'm thrilled to welcome Gabby Borrero, the queen of community, to the podcast this week. Gabby is an entrepreneur, strategist, and numbers geek who he...

101: Deeply-Rooted Psychological Stories and Healing Your Inner Child

07 Jan 2025

Contributed by Lukas

This week, I'm joined by a new friend, Bri Norberg. In this episode, Bri and I get really vulnerable and share some of our deeply rooted stories from ...

100: Digital Courses are Dead (Just Kidding, Your Course is Just Broken)

31 Dec 2024

Contributed by Lukas

Everyone is making predictions about online business in 2025 - what's in, and what's OUT. I know a lot of people are including digital courses and gro...

99: Radical Responsibility in Business and Life

24 Dec 2024

Contributed by Lukas

You've heard me mention Be You Brand Live, an event I spoke at a few months ago hosted by my friend Ati Grinspun in Las Vegas. One thing I LOVE about ...

98: The Intersection of White Supremacy and Entrepreneurship

17 Dec 2024

Contributed by Lukas

This conversation with Taina Brown is a powerful exploration of the insidious ways that white supremacy and capitalism have infiltrated online entrepr...

97: Legal Fearmongering, Strategies, and Opportunities for Entrepreneurs

10 Dec 2024

Contributed by Lukas

One of my favorite resources in online business is my friend Amber Gilormo. She's a lawyer who runs an agency providing resources and contract templat...

96: Feminist Business, Accountability, and Marketing

03 Dec 2024

Contributed by Lukas

This week, my guest, Becky Mollenkamp, and I are talking about taking up space and showing up authentically, even in the face of criticism, when opera...

95: Shame, Guilt, and Insecurity about Visibility and Financial Investments

26 Nov 2024

Contributed by Lukas

One person who might just be more critical of the online coaching industry than I am is my new friend and today's guest, Lindsay Hyatt. She particular...

94: Entrepreneurial Innovation is Brave

19 Nov 2024

Contributed by Lukas

In today's episode, I had the pleasure of chatting with Jordan Gill, the automation expert and business mentor behind Systems Saved Me. We dove deep i...

93: The Politics of Business & Entrepreneurship

12 Nov 2024

Contributed by Lukas

This week, I'm joined by Alexandria Alecci of Alecci Media. Alexandria's passion for cultivating a diverse, values-driven culture in her marketing age...

92: Healing Your Relationship with Money & Sales

05 Nov 2024

Contributed by Lukas

We haven't had a ton of money conversations on this podcast, so when I connected with Neysa on threads and she was dropping truth bombs about money an...

91: Using Your Personal Filter to Make Decisions in Life & Business

29 Oct 2024

Contributed by Lukas

One thing I've questioned so much in the past few years is - "Why do we consider 'hard work' a virtue?'" Some of the hardest working people in the wor...

90: Assessing Your Strengths for Business Leverage

22 Oct 2024

Contributed by Lukas

When you spend a lot of time in the spaces online where people are discussing online business (especially typical coaching spaces), you'll hear a lot ...

89: Marketing Your Business Beyond Social Media

15 Oct 2024

Contributed by Lukas

It seems like every time you try to talk to someone about 'marketing' in the online business coaching space, they just want to talk about social media...

88: Mental Health Challenges and Suicidal Ideation Among Founders

08 Oct 2024

Contributed by Lukas

When I asked today's guest (my friend Dee Ntšala) what was on her heart to talk about during this episode, she mentioned a really intense, staggering...

87: Radical Self Care for Leaders in Business

01 Oct 2024

Contributed by Lukas

Y'ALL my friend Dr. Cherie is my guest on the podcast today and you are going to love her as much as I do. She is sharing all about radical self care ...

86: Making Big Brave Moves to Scale Your Business

24 Sep 2024

Contributed by Lukas

If you could sit down with someone who runs multiple 7-figure businesses and just chat with them about what it's like, and how they got there, and wha...

85: Doing Business Your Way: A Revolution

17 Sep 2024

Contributed by Lukas

What a treat to introduce you to my friend, Jacki Hayes. Her podcast, Here's What I Learned, is all about doing business your way and I've been honore...

84: Overachieving as an Identity

10 Sep 2024

Contributed by Lukas

This conversation with my friend and colleague, Lisa Zawrotny, changed my life. Maybe a little change, but honestly it's stayed with me since we spoke...

83: Collaborations, Community, and Core Values

03 Sep 2024

Contributed by Lukas

This week I welcomed my friend and colleague, Ana Xavier. From the time Ana and I first connected on Instagram, I have been struck by her refreshingly...

82: Effective Team Leadership and Big Brave Personal Growth

27 Aug 2024

Contributed by Lukas

This week, I'm joined by my friend & long-term client, Candace D'Agnolo. She's been an entrepreneur for over 25 years and has built and scaled brick-a...

81: Core Values, Political Views, and Activism for Business Leaders

20 Aug 2024

Contributed by Lukas

I was thrilled this week to welcome Brooke and Tristan of the Reimagining Online Business podcast. If you haven't listened to their show, I can't reco...

80: Responsible AI, Copywriting, and Content Creation

13 Aug 2024

Contributed by Lukas

This week, I'm thrilled to introduce you to my friend Emily Aborn. One of the first things she asked me the first time we met was something along the ...

79: Streamline & Simplify: Lessons Learned from my Bare Minimum July

06 Aug 2024

Contributed by Lukas

You probably have heard me mention that I took the month of July off of Zoom calls! (I still worked, but I didn't schedule calls... except for four da...

78: Hiring Help is Self Care

30 Jul 2024

Contributed by Lukas

What a thrill to have my friend and former client, Cheryl Ham, on the podcast this week. Cheryl jumped at something I said in a previous episode / on ...

77: The Ethical Dilemma of Marketing

23 Jul 2024

Contributed by Lukas

One of the things we hear all the time in the online business space these days is "trauma-informed." This was one of the fundamental keys to the discu...

76: Building Courage in Business After Getting Laid Off

16 Jul 2024

Contributed by Lukas

If you've listened to this podcast for a little while, you might remember that I started my business in the wake of getting laid off. My guest today h...

75: Burnout is Different for Women Than Men

09 Jul 2024

Contributed by Lukas

Let's be honest, basically every entrepreneurial or business podcast out there has an episode about burnout. So when Alenka and I met on Threads and s...

74: Is HR an Ally, an Obstacle, or an Enemy?

02 Jul 2024

Contributed by Lukas

Human Resources is such an interesting beast. I have certainly felt both the benefits and the obstacles of HR in a typical 9-5 corporate environment, ...

73: Networking Can Lead to Amazing Opportunities

25 Jun 2024

Contributed by Lukas

We've talked about networking on this podcast before, because in the fall of last year I did an ambitious (read: crazy) networking challenge. I learne...

72: Big Brave Women in Business

18 Jun 2024

Contributed by Lukas

This episode has been a long time coming, because my friend and team member Katie Carson is finally joining me on the podcast. Katie and I met because...

71: WOC and Allies at Work

11 Jun 2024

Contributed by Lukas

When Hady Mendez came to me and said she wanted to talk about the experience of WOC at work, I was absolutely sure I wanted to have the conversation a...

70: The Problem with the Course Creation Industry

04 Jun 2024

Contributed by Lukas

Alright besties, I'll level with you. I used to have an online course, and I HATED IT. I share why in this episode, but also, I definitely think onlin...

69: Play and Humor Make Better Leaders

28 May 2024

Contributed by Lukas

This week I am joined by guest Betsaida Lebron to talk about play and humor and how those are two majorly overlooked factors that can make us better l...

68: Adapting Archaic Recruitment, Hiring, and Onboarding Practices

21 May 2024

Contributed by Lukas

We can all agree that job searching sucks - and from the recruitment, hiring, and onboarding side, it's really not much better. The standard practices...

67: Learning to Trust Yourself and Leave Self Abandonment Behind

14 May 2024

Contributed by Lukas

Self-Abandonment runs deeper than saying no when you want to say yes or saying yes when you want to say no (although that counts!). Self-Abandonment i...

66: Normative Gender Roles for Husbands of Women in Business

07 May 2024

Contributed by Lukas

This week I'm joined by my friend and client Becky Aste... and our husbands! You've heard me (and Amanda) call out Eric so many times in this podcast,...

65: Fear and Frustration About Money with Harriet Formby

30 Apr 2024

Contributed by Lukas

I am so excited to welcome my first season 2 guest on the podcast: Harriet Formby. We are talking about all things fear and frustration related to mon...

64: Revolutionary Leadership, Business Ethics, and More

23 Apr 2024

Contributed by Lukas

Besties, this is my FIRST EVER solo episode of Big Brave Business! (Help, I already miss Amanda!) Let's have a little catch up session because I've ...

Season 2 of Big Brave Business is Here!

17 Apr 2024

Contributed by Lukas

Want to be a guest on Season 2? Learn more and apply here:  https://forms.fillout.com/t/qQe2MEbTLzus Connect with Sarah & Big Brave Business: https:...

63: How to Shift Your Work Load when Your Priorities Change

16 Apr 2024

Contributed by Lukas

This week we are talking about how important it is to periodically ask yourself, “What am I doing and why am I doing it?” As your life and your bu...

BONUS REPLAY: Personal Branding vs. Professional Branding

09 Apr 2024

Contributed by Lukas

Do you think about your personal brand? Your personal brand is the impression you give people about who you are, especially online. In today's episode...

BONUS REPLAY: Does Sales Always Have to be Sleazy? Lessons Learned from Launching

02 Apr 2024

Contributed by Lukas

This summer, we have both been inundated by launches - client launches, launches from people we follow, and launches in our own businesses. So, we’r...

BONUS REPLAY: Getting Vulnerable about Money: Our Money Stories

26 Mar 2024

Contributed by Lukas

The way we think about money, and our assumptions about how money works, directly influence our relationship with money and how money flows into and o...

BONUS REPLAY: Why We're Skeptical About Coaching and Masterminds

19 Mar 2024

Contributed by Lukas

Have you ever invested in a life or business coach or a mastermind (or any other buzzword like that in online entrepreneurship) and been a little bit ...

BONUS REPLAY: Saying No and Setting Boundaries

12 Mar 2024

Contributed by Lukas

This week we are talking about saying NO and setting boundaries in your life and business. Do you have trouble saying no? www.instagram.com/bigbr...

62: Business Evolves - Seasons of Stretch

05 Mar 2024

Contributed by Lukas

In the final episode of Big Brave Business Season 1, we are talking about how we are watching our businesses evolve (and how that impacts Big Brave Bu...

BONUS REPLAY: Our Best Business Advice to Turn Your Side Hustle into Your Full-Time Job

27 Feb 2024

Contributed by Lukas

We have previously touched on some good advice we've gotten, and we decided to expand on that and also talk about our journeys to start our businesses...

61: Is it our responsibility to speak up about social issues online?

20 Feb 2024

Contributed by Lukas

With the US General Election this year heating up and the heartbreaking conflict going on in Palestine and Israel, there is a lot of pressure for folk...

60: The Changing Landscape of Online Business and Podcasting (and in inside look into running an Audio Summit)

13 Feb 2024

Contributed by Lukas

We’ve been working hard on a cool project for Sarah’s business, Podfox Media. In this episode, we’re sharing some inside scoop to how the idea f...