Content Amplified

How Do You Set Content Boundaries?

21 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Hayley Parr, a marketing expert with a background in broadcasting. Hayley shares her insights on setting b...

Is Content the Core of Marketing?

18 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Alina Ferrell, a marketing leader at SAP Gold Partner Archlynk. Alina shares her journey from journalism t...

Storytelling Can Transform Your Content Marketing?

17 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Bailey Gaffney, Content Marketing Manager at MPE-Inc., to dive into the art of storytelling in marketing. ...

How Can Content Mimic TV Production?

16 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Maria Saavedra, a marketing expert with a background in journalism and TV production. She shares her insig...

How Can Technology Unlock Your Marketing Potential?

15 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Travis Simon, an experienced marketer who has launched innovative campaigns for brands like Proform and Ca...

How Do You Align Marketing with Sales?

14 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Danielle Anzelone-Izzo, founder of Think Marketing Corp. Danielle shares her expertise on bridging the gap...

How Do You Turn Content Into Experiences?

11 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Tod Szewczyk, VP of Marketing Services at Verndale, a digital experience agency. Tod shares his expertise ...

How Can Internal Experts Drive B2B Content?

10 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kristen Bryant Smith, VP of Marketing at Help Scout. Kristen shares her insights on using internal experts...

How to Pivot Your Marketing Career

09 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Taryn Talley, a seasoned marketing consultant and former graphic designer, currently working as a fraction...

You Can't Just Be Better - Be Different

08 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Greg Uland, VP of Marketing at Reynolds and Reynolds. Greg shares his insights on why being different is c...

Is AI Changing How We Write?

07 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Joey Davis, a seasoned marketing professional with a rich background in radio and self-taught web design. ...

How Can Testimonials Build Audience Trust?

04 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Anthony Giordano, VP of Growth Marketing at Sermo.What you’ll learn in this episode:•How to build trus...

Making your Content More Interactive

03 Oct 2024

Contributed by Lukas

Send us a textIn this extra short episode, host Benjamin Ard shares how to use AI to make your content more interactive. Here's the example: http...

Is AI Ready to Replace Human Creativity?

02 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview John Korpics, Vice President, Executive Creative Director at Harvard Business Review.What you’ll learn i...

Are You Writing Content for the Wrong Audience?

01 Oct 2024

Contributed by Lukas

Send us a textIn this episode, we interview Blair Felter, a seasoned marketing professional. Blair shares her unique perspective on the importance of ...

How Does Brand Make Your Content Stand Out?

30 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Mario Paganini, SVP of marketing. Mario shares his experiences in marketing leadership roles and provides ...

Everything You Wanted to Know About Content Calendars

27 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Savannah Zimmer, VP of Marketing at Purpose Legal. Savannah shares her expertise on the importance of cont...

How do you Learn Marketing Today?

26 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Griffin Rowe-Cohen, a junior at Lake Forest College, majoring in Environmental Studies with a minor in Eng...

How Can Brands Win with Video?

25 Sep 2024

Contributed by Lukas

Send us a textIn this episode we interview Tim Davidson, owner of B2B Riz and a well-known B2B content creator on LinkedIn. Tim shares his unique appr...

What Makes a Winning Content Strategy?

24 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Megan Effertz, a seasoned business transformation executive with vast experience in sales, marketing, and ...

Repurpose your Content with Earned Media

23 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Jake Wengroff, Senior Consultant at Technica Communications, specializing in public relations and content ...

How Do Partnerships Elevate Your Content?

20 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Michael Axman, co-founder of the Nucleus Network, a business dedicated to unlocking the power of connectio...

How Do You Create a High-Impact White Paper?

19 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Katrina Doell Mullaney, a seasoned content marketing expert with a background in sports, healthcare, and ...

Using AI to Trend Jack the News

18 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Benjamin Hoehn, a fractional VP of marketing with expertise in leveraging AI to optimize marketing strateg...

How Do You Create Content for All Audiences?

17 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Paul Schiffman, who shares his insights on creating tailored content that resonates with diverse audience...

How Does Content Drive Demand Generation?

16 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Harikrishna Rao, an experienced marketer and engineer, currently working with Treasure Data, a leading cus...

Friday the 13th!

13 Sep 2024

Contributed by Lukas

Send us a textBen tests out a new technology while informing you about all the fun facts surrounding Friday the 13th.

How Can You Thrive Amid Google’s AI Changes?

12 Sep 2024

Contributed by Lukas

Send us a textIn this episode we interview Janet Jaiswal, VP of Marketing at BlueShift and a seasoned B2B SaaS marketer with over 20 years of experie...

How Can Psychology Transform Your Content?

11 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Shanti Ryle, a seasoned content marketer and storyteller with a decade of experience in B2B and B2C market...

How Can Content Atomization Boost Your Marketing?

10 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Blair Romain, a seasoned marketing and content professional. She shares her journey from technical writing...

How To Pick the Perfect Brand and Domain Name?

09 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Grant Polachek, Chief Growth Officer at Atom.com, a startup specializing in naming and domain services.Wha...

Using Thought Leadership Content for Every Persona

06 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Russell Wojcik, a content marketing expert. He shares his unique strategies for amplifying thought leader...

How Can Systems Thinking Transform Your Marketing?

05 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Jessie Rogers Lazzarino, a seasoned content marketer with a diverse background in writing, editing, and sy...

The Difference Between Performance and Search-Driven Content

04 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Alex Magann (alexandria-says.com), a seasoned expert in content marketing and SEO strategy at Bobby, an in...

What Is Human-Centric Content?

03 Sep 2024

Contributed by Lukas

Send us a textIn this episode, we interview Mackenzie Gilstrap, a seasoned B2B content marketer currently working for an architecture and design firm....

How Do You Become an Industry Expert?

30 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Julia Sachs, a former tech journalist turned tech marketing expert, who shares her insights on building au...

Why Is Content Marketing Hard to Measure?

29 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Alyssa Cuda, a seasoned content marketer with over eight years of experience in B2B tech, including roles ...

What Does SEO Look Like in 2024?

28 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Arissa Dimond, an experienced SEO copywriter and content marketing expert. Arissa shares her journey into ...

Is Your Marketing Missing a Journalistic Approach?

27 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kiera Blessing, a Senior Content Marketing Manager with a unique journey from newspaper journalism to B2B ...

Is Function or Form More Crucial in Content?

26 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Bailey Lewis, founder of Words First, a company specializing in digital content strategy education.What yo...

Marketing-Hosted Dinners

23 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Natalie Taylor, Head of Marketing at Capsule, an AI-powered video editing tool for enterprise teams.What y...

What is True Thought Leadership?

22 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Marshall Benveniste, a seasoned content and marketing expert currently working in the software industry fo...

"How Does Data Shape Your Content Strategy?"

21 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Zuleika Medina, a seasoned marketing professional. Zuleika shares her insights on the critical role that d...

What Is Thought Leadership and Why It Matters?

20 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kelsey Sullivan, a marketing expert with a creative background in poetry and content strategy.What you&apo...

Is Diverse Thought Key to Better Marketing?

19 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Christine Page, a seasoned marketer with a unique background in social sciences, film, and cognitive scien...

Why your content doesn't need a sales pitch

16 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Aubrey Byron, a content marketing manager at Authentic8, a cybersecurity startup. Aubrey shares her insigh...

How Do You Create Content that Resonates?

15 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Claire Foster, a seasoned content marketing expert with nearly 15 years of experience across various marke...

How Do You Prioritize Content Over Channels?

14 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Nathan White, Creative Services Director at KCCI TV, a CBS affiliate in Des Moines, Iowa.What you’ll lea...

Content from a Salesperson’s Perspective

13 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Duncan Alger, a career senior sales representative at technology businesses. What you’ll learn in this e...

Making Relatable Content

12 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Sarah Bozarth, a seasoned product marketer with deep experience in multifamily property management. Sarah ...

How Can Creatives Stay in the Pocket?

09 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kevin Mautino, Head of Marketing at AeroNet Worldwide, a global logistics solution provider. Kevin shares ...

How Can GIFs Elevate Your Brand?

08 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Alix McAlpine, VP of Revenue at Giphy.What you’ll learn in this episode:•The role of GIFs in modern st...

How to Make Technical Content Worth Reading

07 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Rachel Bishop, a technical content specialist and marketing expert.What you’ll learn in this episode:•...

How to Interview your Way to Amazing Content

06 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Allison Bondi, a seasoned content marketing professional with a background in B2B, SaaS, and cybersecurity...

How Can Marketing Have a Seat at the Table?

05 Aug 2024

Contributed by Lukas

Send us a textn this episode, we interview Shuchi Sarkar, CMO of LTI Mindtree.What you'll learn in this episode: Strategies for transforming mark...

1% Better

02 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Ben Ard, the host of Content Amplified. This time, Ben shares his personal insights and reflections in a s...

Use Competitor Insights to Rank Better

01 Aug 2024

Contributed by Lukas

Send us a textIn this episode, we interview Michael Dillon, a seasoned marketing consultant and fractional CMO. How to effectively conduct competitor ...

How do you Challenge your Audience?

31 Jul 2024

Contributed by Lukas

Send us a textIn this episode we interview Jason Myers, marketing strategist at Austin Lawrence Group.What you'll learn in this episode: Effectiv...

How Does Copywriting Define Your Brand?

30 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Andrew Rhodes, an experienced copywriter and marketing strategist.What you'll learn in this episode: ...

Are You Missing These SEO Basics?

29 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Skylar Barsanti, a seasoned content manager with over a decade of experience in content creation.What you&...

Balancing the scales of human-focused vs. algorithm-focused content

26 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Alton Zenon III, an experienced content marketer with a rich background in journalism, freelance writing, ...

How Do You Create a New Category?

25 Jul 2024

Contributed by Lukas

Send us a textIn this episode we interview marketing content and SEO expert Luke Kline.What you'll learn in this episode: How to create a new mar...

Can AI Create Valuable Content?

24 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Morgan Sullivan, a marketing expert from Transcend.What you'll learn in this episode: Strategies for ...

How to align sales and marketing?

23 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Michael Eckhoff, a fractional Chief Revenue Officer (CRO) helping companies grow and scale.What you'l...

How Does Consumer Research Drive Content?

22 Jul 2024

Contributed by Lukas

Send us a textIn this episode we interview Claire Hastwell, head of content marketing strategy at Great Place to Work.What you'll learn in this e...

Are Founder-Led Brands a New Trend?

19 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Shannon Curran, the owner of SSC Consulting, a fractional consulting business for early-stage founders.Wha...

How to Market Events Effectively?

18 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kathleen Sykes, a marketing expert specializing in event promotion.What you'll learn in this episode:...

How Can Content Bridge Marketing and Sales?

17 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Bryce Kaspar, CEO of Growth Era.What you'll learn in this episode: Techniques to align marketing and ...

How Can Content Segmentation Boost Engagement?

16 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Gal Fontyn, a seasoned tech marketing expert with years of experience. Gal shares his insights on how cont...

Are Loyalty Programs Worth the Investment?

15 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Justin McCoy, Vice President of Marketing at Cousins Subs.What you'll learn in this episode: The evol...

How Can AI Boost Your Content?

12 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Victoria Sakal, Head of Growth at Wonder. Victoria shares her insights on the balance between AI and human...

How Do You Build a Personal Brand?

11 Jul 2024

Contributed by Lukas

Send us a textIn this episode we interview Lindsey Tague, a seasoned fractional content marketing consultant and digital nomad.What you'll learn...

How to Use AI in Content Marketing?

10 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Jared Eborn, a seasoned journalist and digital marketer at HOJ Innovations.What you'll learn in this ...

Is Branding Making a Comeback?

09 Jul 2024

Contributed by Lukas

Send us a textIn this episode we interview Alan Magee, Vice President of Marketing for Empire Portfolio Group.What you'll learn in this episode: ...

Marketing Content Micro Funnels

08 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Amanda Groves, a marketing expert with nearly 15 years of experience in high tech growth startups.What you...

Surround Sound Marketing

03 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Sharon Bournes, Vice President of Marketing and Customer Engagement.What you’ll learn in this episode: T...

Relationship-Based Content Vs. Transactional Content

02 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Noressa Kennedy Hinkler, an experienced marketer with a background spanning nonprofit agencies, national b...

How to Run Effective Virtual Events?

01 Jul 2024

Contributed by Lukas

Send us a textIn this episode, we interview Tyler Heaps, the head of marketing for Rain Retail Software.What you’ll learn in this episode: Strategie...

How to Segment Based on Content Interest?

28 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Andrew Parker, a marketing veteran with 25 years of experience and current leader at Leadership Circle.Wha...

Are You Testing Boldly Enough?

27 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Erin Del Ponte, SVP of Marketing at Swanson Health.What you’ll learn in this episode: Strategies for eff...

How to be a Successful Marketing Freelancer?

26 Jun 2024

Contributed by Lukas

Send us a textIn this episode we interview Tina Donati, founder and CEO of Content Curve.What you’ll learn in this episode: Key strategies for setti...

How Can Pillar Content Transform Your Strategy?

25 Jun 2024

Contributed by Lukas

Send us a textIn this episode we interview Jay Cooke, a seasoned content marketer with over 20 years of experience in the field.What you’ll learn in...

How to Develop a Content Strategy

24 Jun 2024

Contributed by Lukas

Send us a textIn this episode we interview John Krochune, VP of Owned Media at ampagency.com.What you’ll learn in this episode: How to define your t...

How to Master Partner Marketing?

21 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Shannon Harper, a seasoned marketer and fractional CMO at ourcmo.co.What you’ll learn in this episode: E...

Should you Gate More Content?

20 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Reed Gusmus, the Chief Marketing Officer at Profisee, a company specializing in master data management sof...

How to Develop Content for Every Stage of the Funnel

19 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview marketing director Hannah Bauer (Hannah's portfolio site).What you’ll learn in this episode: The im...

How to create more user-generated content?

18 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Scott K. Wilder, Head of Digital Success at Clari.What you’ll learn in this episode: The origins and evo...

Stop Making One-Off Content

17 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Lea Chatham, Vice President of Marketing at Gozio Health.What you’ll learn in this episode: How to devel...

How Do I Tie Content to Revenue?

14 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Jakub Rudnik, the Head of Content Marketing and SEO at Softr.What you’ll learn in this episode: Strategi...

Are Your Emails Boring Subscribers?

13 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Zac Garside, an email marketing expert and founder of an email marketing agency.What you’ll learn in thi...

How Does Reception Marketing Work?

12 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview RJ Licata, the Senior Director of Marketing at Terakeet.What you’ll learn in this episode: The evolution...

How Do You Get Internal Buy-In for content?

11 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Andrew Mounier, a seasoned marketing expert with over 15 years of experience. Andrew has a diverse backgro...

How to align sales and marketing

10 Jun 2024

Contributed by Lukas

Send us a textIn today's episode, we interview two marketers! Jess Zukus and Jeremiah Akin came on to share some great advice on how you can buil...

How Do You Drive Thought Leadership?

07 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Jared Bodnar, VP of Marketing at Tango.What you’ll learn in this episode: Effective strategies to establ...

Less is more when it comes to content

03 Jun 2024

Contributed by Lukas

Send us a textIn this episode, we interview Scott Kirkessner, Vice President of Marketing and Business Development at Castle & Cooke Mortgage.What...

How to Create Effective Educational Content

30 May 2024

Contributed by Lukas

Send us a textIn this episode, we interview Shannon Howard, Director of Customer and Content Marketing at Intellum.What you’ll learn in this episode...

How Do You Nail Content Distribution?

28 May 2024

Contributed by Lukas

Send us a textIn this episode, we interview Kacyn Goranson, Vice President of Marketing at WorkSuite.What you’ll learn in this episode: Strategic ap...

How Can You Master Content Attribution?

22 May 2024

Contributed by Lukas

Send us a textIn this episode, we interview Deidre Hudson, a seasoned marketing expert with extensive experience in data analysis and content marketin...

How Does A/B Testing Improve Content?

20 May 2024

Contributed by Lukas

Send us a textIn this episode we interview Stephanie Bregman, VP of Marketing at 4ocean.What you’ll learn in this episode: How to effectively start ...

Building a Story Bank

16 May 2024

Contributed by Lukas

Send us a textIn this episode, we interview Lyndal Cairns, a seasoned marketing strategist and former journalist who has creatively transitioned into ...