The Best One Yet

❤️‍🔥 “We met on LinkedIn” — LinkedIn is the unofficial dating app. Beyonce’s country music pivot. The Right to Disconnect law in Australia.

14 Feb 2024

Contributed by Lukas

Daters are choosing Linkedin over Tinder and other dating apps — Because historically, Americans have found their future spouse at work.During the S...

🪩 “Thriller” — Michael Jackson’s record sale. Dunkin’s #1 commercial. Waymo’s burned taxi.

13 Feb 2024

Contributed by Lukas

Sony just made the biggest purchase in music history, Michael Jackson’s music collection for $1.2B — Because they separated the art from the artis...

🥽 “Mickey’s Metaverse” — Disney’s Fortnite investment. Build-A-Bear’s adults-only website. America’s new trade bestie.

12 Feb 2024

Contributed by Lukas

Fortnite, the world’s biggest video game, just got a whopping $1.5B investment from Disney — Because when it comes to innovation, evolution is eas...

🚽 “The Toilet Bowl” — The Super Bowl’s bathroom strategy. McDonald’s $18 Big Mac. Arm’s Shakespearean computer chip.

09 Feb 2024

Contributed by Lukas

The stadium hosting the Super Bowl has 1,400 toilets and urinals — But those drains aren’t for your bladder, they’re for your wallet.McDonald’...

👵👴 “DINKs vs PINKs” — The Silver Tsunami of Americans over 65. Chipotle’s Hero Metric. The End of Media’s Gated Gardens.

08 Feb 2024

Contributed by Lukas

With a record number of Americans turning 65 this year, we have to talk about “PINKs” (= “Passive Income, No Kids”) — PINKs are the new top ...

🦶“WeCrashed: Part II” — Adam Neumann’s WeWork offer. 49ers’ Silicon Valley playbook. FTX’s full refund.

07 Feb 2024

Contributed by Lukas

The 49ers are in the Super Bowl again thanks to one data-driven strategy — But this isn’t a football story, it’s a business story (and it’s in...

🤓🍬 “Revenge of the Nerds” — Nerds’ Super Bowl commercial. Does the Sphere make money? Bill Gates & Jeff Bezos’ mining startup.

06 Feb 2024

Contributed by Lukas

Nerds’ candy sales have surged 10x to become the  #1 top selling sugar candy in America — So we’re explaining why Nerds is doing its 1st Su...

🐑 "Ugly Beautiful" — Uggs' boots are back. Facebook turns 20. The Secret of Great Packaging.

05 Feb 2024

Contributed by Lukas

What’s that model wearing? Uggs. The sheepskin boot brand’s sales have surged to an all-time high — Because nostalgia follows a 20-year life cyc...

🤘 “Better have RiRi’s Money — TikTok’s Music Purge. Apple’s headset debut. Wilson’s

02 Feb 2024

Contributed by Lukas

Taylor Swift, Rihanna, and Drake. All their music is off TikTok today because of a dispute with Universal — So we’re going to explain the “Great...

🚌 “The Tesla of School Buses” — Zum’s $1B e-Schoolbus. Norway’s huuuuge wealth fund. 23&Me’s riches to rags story.

01 Feb 2024

Contributed by Lukas

Zum just hit a $1.3B valuation for reinventing the school bus: Electric and smart — but since kids are involved, they’re facing some speed bumps.2...

😶‍🌫️ “Merlot vs Marijuana” — Cannabis’ Dry January surge. SmartLess’ $100M podcast deal. Big Tech’s dollar saved.

31 Jan 2024

Contributed by Lukas

Dry January is drier than ever, but the real winner is the Cannabis industry — Marijuana sales surged this month because it’s actually “Canuary....

💋 “High luxury’s low-luxe savior” — Sephora is LVMH’s highlight. FanDuel’s NYSE listing day. iRobot’s getting stock-blocked.

30 Jan 2024

Contributed by Lukas

What’s powering LVMH, the largest luxury company on earth? It’s Sephora (LVMH’s favorite child) — Because great luxury builds ladders.FanDuel ...

🤌 "Mob Wife Life" — The Soprano's salami strategy. Where Ya Bin's purge pricing. IBM's mysterious stock pop

29 Jan 2024

Contributed by Lukas

The #MobWifeAesthetic is trending thanks to the Soprano’s 25th anniversary TikTok account — HBO cut The Sopranos into 25 second episodes because o...

🦋 “Take me to DollyWood” — Dolly Parton’s $600M empire. Wall Street’s Super Six Stocks. Bilt’s credit card for rent.

26 Jan 2024

Contributed by Lukas

Dolly Parton just launched a new album, a new food brand, and celebrated a 78th birthday — So we jumped in TBOYstyle to the $600M conglomerate of Do...

🧐 “Dude, where’s my iCar?” — Apple’s latest car update. MrBeast’s $100M Amazon offer. Puma’s Argentine sneaker losses.

25 Jan 2024

Contributed by Lukas

Apple’s car *might* arrive by 2028, and it won’t be self-driving — The biggest cost to this project isn’t time, money, or work… it’s oppor...

🏠 “You’re grounded” — TurboTax’s forbidden word. Netflix gets WWE Raw. Starbucks barista championships.

24 Jan 2024

Contributed by Lukas

TurboTax was just banned from using the word “free” — but that word is how TurboTax won 71% of the tax prep market.Netflix just dropped $5B...

🟥🟦🟩 “The world’s 1st mobile game” — Rubik’s Cube’s toy surge. Elon’s GrokBot fundraise. Airbus’ all-time high (literally).

23 Jan 2024

Contributed by Lukas

The world has a new #1 airplane company: Airbus — Airbus’s market value just passed Boeing for the 1st time ever. We want to talk about their 12-y...

🐻 “Gummy Bear Billionaire” — Haribo’s un-changed strategy. Toyota’s hybrid victory. Newspapers’ billionaire savior.

22 Jan 2024

Contributed by Lukas

Haribo is the biggest confectionery company on earth and it just gave us a rare update — The key to Harbibo’s success? It doesn’t change.While m...

🔥 “The FyreFest of Firing” — TikTok’s viral layoff trend. Apple iHeadset’s on sale today. Kraft’s Singles strategy.

19 Jan 2024

Contributed by Lukas

Apple Vision Pro goes on sale today for the price of a used car ($3,500) — But Apple’s competitive advantage is its test drive.There have been 7,7...

💊 “The Dude Pill” — Plan A’s male birth control. Whatsapp’s surge in America. JP Morgan’s billions of cyberattacks.

18 Jan 2024

Contributed by Lukas

NextLife just raised VC money to launch Plan A - a new birth control… for men — We think there’s just as much innovation in the name of the drug...

🥶 “The hot blower stock” — The company plowing the snow. Mean Girls’ box office reboot. The NFL’s streaming record.

17 Jan 2024

Contributed by Lukas

“Mean Girls” and “Anyone But You” are the top movies at the box office right now — Because RomComs are replacing superhero movies as the top...

🏗️“Let ‘em Build” — Minneapolis’ renter solution. Economics of the largest cruise ship. Coach Nick Saban’s football ROI.

16 Jan 2024

Contributed by Lukas

American renters spend a record 30% of their paychecks on average on rent — But we’ll tell you how Minneapolis became a renters’ heaven.Royal Ca...

🪙 “Bit Mitzvah” — Bitcoin gets a ETF. ChatGPT’s Bot Store. High Noon’s #1 Liquor.

12 Jan 2024

Contributed by Lukas

Bitcoin reached a 2-year high as the first ever crypto ETFs began trading on Wall Street — So we’ll tell you what positives and negatives of Bitco...

🛍️ “Only 20 days left” — #NoSpendJanuary is trending. Instacart launches smart cart. Mister Car Wash’s growing empire.

11 Jan 2024

Contributed by Lukas

The top-trending New Year’s resolution is #NoSpendJanuary — And it reveals the power of the Finfluencer (= “Financial” + Influencer”).Instac...

🥤 “Status Mug” — Stanley’s Starbucks surge. Qualcomm’s patent party. Instagram’s kids table.

10 Jan 2024

Contributed by Lukas

Stanley’s Starbucks collab at Target caused a riot, selling out instantly — And inside that 40-ounce metal mug is a lesson on how status symbols: ...

🫎 “The #1 hottest stock of 2023” — Abercrombie’s re-cool-ification. Tiger Woods’ Nike finale. Boeing’s worst day.

09 Jan 2024

Contributed by Lukas

The #1 performing stock of 2023 was Abercrombie & Fitch — And it’s all thanks to women and “The Mullet Strategy.”Over the weekend, a door ...

🔮 “The Predictions Pod” — Our 3 big business wishes for 2024

08 Jan 2024

Contributed by Lukas

#1. Robinhood should merge… with X — Democratize Finance For All with the first true super app.#2. Trader Joe’s should launch a streaming servic...

⌨️ “QWERTY Makeover” – AI’s keyboard moment. Peloton’s TikTok collab. Walgreens’ Amazonian savior.

05 Jan 2024

Contributed by Lukas

For the first time in 30 years, your keyboard is getting a new key — Microsoft is adding an AI key (but it’s really an AI ad).Peloton stock jumped...

🧙 “Franchisius Maximus” — Harry Potter’s recreations. Maersk’s pirate ship. United’s bespoke seat ads.

04 Jan 2024

Contributed by Lukas

Harry Potter’s Broadway show is the highest-grossing non-musical in history — But Harry’s coming TV series is even bigger… because it’s okay...

👶 “New generation, who dis?” — Gen Alpha’s birth. Pop-Tarts’ mascot. BYD beating Tesla.

03 Jan 2024

Contributed by Lukas

What comes after Gen Z? It’s Gen Alpha — Marketers are turning their attention to the children of Millennial parents, and we are too. Pop-Tar...

BONUS 💰 “The Money Pod” — Our Best of the Best money stories for 2024

02 Jan 2024

Contributed by Lukas

To kick off 2024, we’re presenting our top 3 money stories of 2023. So whip out your wallet, Venmo your Cash App, and DM your broker, let’s hit ou...

BONUS 🤩 “The Entertainment Pod” — Our Best Entertainment stories yet of 2023

22 Dec 2023

Contributed by Lukas

A bonus episode featuring 3 of our top pop-biz news stories from 2023 on the entertainment industry. So toss on some PJs, hit the couch, and grab the ...

BONUS 🙋‍♀️ “The Girl Pod” — Our Best She-conomy stories of 2023

21 Dec 2023

Contributed by Lukas

A bonus episode featuring 3 of our top pop-biz news stories about the She-conomy. The #1 force in the economy this year? It’s women. So we whipped u...

BONUS 🚙 “The Car Pod” — Our Best Car stories yet from 2023

20 Dec 2023

Contributed by Lukas

A bonus episode featuring 3 of our top pop-biz news stories on the car industry from 2023. So fill up that tank, charge that battery, and wax that cha...

BONUS 👗 “The Fashion Pod” — Our Best Fashion stories yet from 2023

19 Dec 2023

Contributed by Lukas

A bonus episode featuring 3 of our top pop-biz news stories on the fashion industry from 2023. So toss on a cute top and iron those jeggings, let...

BONUS 🎂 “The Food Pod” — Our Best Food stories yet from 2023

18 Dec 2023

Contributed by Lukas

A bonus episode featuring 3 of our top pop-biz news stories on the food industry from 2023. Grab a napkin and pull up a chair, let’s jump into the 3...

🎅 “Claus Industries'' — Santa’s $11 Trillion biz. Stocks’ record highs. Dating Wrapped’s love philosophy.

15 Dec 2023

Contributed by Lukas

Get our 25 Best Takeaways yet by subscribing at tboypod.com/newsletter.We got the Annual Report from “Klaus Industries” (yeah, Santa’s comp...

🧸 “Soft Bear Energy” — Build-A-Bear’s surge. Netflix’s naked data. Fossil Fuel’s End.

14 Dec 2023

Contributed by Lukas

 TBOY Merch Drop: Get The Best Gifts Yet at www.tboypod.com Build-A-Bear is having its best year ever, despite its friction-full buying...

🤓 “Spreadsheet MVP” — Excel World Championships. Google’s App Store guilt. Hallmark’s movie monopoly.

13 Dec 2023

Contributed by Lukas

The Hallmark Channel produced *40* new movies for this holiday season — And Hallmark’s movie biz has the greatest ROI in all of Hollywood.Google w...

👄 “SmileDirectFlub” — SmileDirectClub’s shutdown. Pinterest’s Trend Forecast. Shohei Ohtani’s $700M economy.

12 Dec 2023

Contributed by Lukas

SmileDirectClub hit a $9B valuation by cutting out the dentalman… but it just shut down — The lesson? Some industries simply aren’t tech. And pr...

🍑 “Peach Fuzz of the Year” — Pantone’s color biz. SpaceX’s galactic valuation. Nuuly’s wardrobe test drive.

11 Dec 2023

Contributed by Lukas

Pantone named Peach Fuzz the color of the year… for 2024 — So we’re looking at the strategy of PreTRENDing: If you predict a trend, does that ma...

📓 “Work Homework?” — The Take-Home Assignment job trend. GameStop’s Chief Stonk Officer. McDonald’s new CosMc Spinoff.

08 Dec 2023

Contributed by Lukas

The newest restaurant chain in America is “CosMc,” a McDonald’s spin off — It’s taking on Starbucks… and it looks like McDonald’s cousin...

👸 “T-Swift IPO” — Taylor’s Person of the Year. Red Lobster’s shrimp-tastrophy. COP28’s world-saving ratio.

07 Dec 2023

Contributed by Lukas

Taylor Swift just became the 1st entertainer to win Time Magazine’s “Person of the Year” — So we’re looking at “T-Swift, Inc.” and why T...

😘“A Christmas RomCom(merce)” — Walmart’s original TV. Grand Theft Auto vs The Beatles. Millennials’ $500K desire.

06 Dec 2023

Contributed by Lukas

Walmart has produced a 23-episode TV show for the holidays — But this Rom-Com is really Rom-Commerce, because every product on the set is for sale.G...

🪩 “Mamma Mia, here we go again” — ABBA/KISS hologram concerts. Alaska’s Hawaiian airplane. Bitcoin’s mosquito rally.

05 Dec 2023

Contributed by Lukas

**Merch Drop Alert**Get your holiday TBOY merch today at www.tboypod.com/shop (it’s our best drop yet).The band KISS is launching hologram...

🍔🚧 “New Big Mac” — McDonald’s Big Renovation. Rover’s puppy sleepover. Charlie Munger’s greatest hits.

04 Dec 2023

Contributed by Lukas

McDonald’s just announced 50 changes to the iconic Big Mac — It’s a huge risk… and it reminds us of a quote in an old Sicilian novel.Rover, th...

🚨🎙️🚨 “Our 1st LIVE Show” — Tesla’s Cybertruck delivery. Yelp’s accidental dating app. Mark Cuban’s Las Vegas playbook.

30 Nov 2023

Contributed by Lukas

There’s a shocking new rival facing dating apps: Non-dating apps — Tinder, Match, and Bumble are out, Yelp, Strava, and Duolingo are in.After a 4-...

🦞 “The Lobsterman is an Influencer” — Blue Collar TikTok. Sports Illustrated’s faux-bot. Amazon’s palm-reader.

29 Nov 2023

Contributed by Lukas

Tickets for tonight’s TBOY Live Show in San Francisco: https://www.eventbrite.com/e/shack15-live-the-best-one-yet-tickets-755859846147?aff=oddt...

📷😜 “My office feels like a hotel” — Rise of Envy Offices. Billie Eilish’s VC secret. Shopify’s holiday win.

28 Nov 2023

Contributed by Lukas

Shopify won Black Friday and probably Cyber Monday too, even though you never saw them — Shopify shows the value and the drawbacks of white labeling...

🥡 “1st Ozempic Thanksgiving” — Weight Loss leftovers. BOGO’s cyber monday surprise. UNC’s field hockey winner.

27 Nov 2023

Contributed by Lukas

This Thanksgiving you might have noticed the miracle weight loss drugs for the first time — So we looked at what a post-Ozempic world might loo...

🛍️ “Black Friday Football” — Amazon’s TNF trick play. Ocean Spray’s cran-opoly. Microsoft’s OpenAI victory.

22 Nov 2023

Contributed by Lukas

Amazon is about to host Black Friday NFL football on Prime — This is the Holy Grail of American Capitalism.The most controversial dish at your Thank...

🌬️ “Giving up smoke” — Snoop Dogg’s head-fake. Chardonnay’s top-selling grape. Wall Street’s kindness counter.

21 Nov 2023

Contributed by Lukas

Remember last week when Snoop Dogg announced he’d given up smoking? — Turns out it was a wild marketing move that just pumped one stock up 15%.1K ...

🔥 “The Biggest Firing Since Steve Jobs” — Sam Altman’s shock firing. Red Bull’s F1 win. Old Navy’s resurrection.

20 Nov 2023

Contributed by Lukas

OpenAI shockingly fired the man responsible for its $90B valuation: Sam Altman — But 48 hours later, it’s scrambling to rehire him, because AI req...

📭 “The business of mail” — USPS’ $6.5B surprise. Amazon’s 1st car sale. TikTok’s TV show.

17 Nov 2023

Contributed by Lukas

The US Post Office just revealed that it lost $6.5B this year — So we’re going to tell you the story, the history, and business model of the mail ...

🔎 “TV’s surprise #1 show” — NCIS’s Emmy-less glory. Starbucks’ Red Cup Rebellion. Wonder’s new food category.

16 Nov 2023

Contributed by Lukas

The biggest show on TV? It’s crime drama NCIS — The $8B TV show doesn’t win awards, but it gets rewards.Today is Starbucks’ most profitable da...

🎲 “SportsCenter Casino” — ESPN’s new betting app. De Beers’ diamond vault. Apple’s Google bribe.

15 Nov 2023

Contributed by Lukas

ESPN launched its first sports betting app yesterday to crack the dominance of DraftKings and FanDuel — It just might work, media and tech can be te...

🌽 “Xi’s surprise Iowan fam” — China’s President’s Midwestern history. Chipotle’s new robo-veggie chain. Windfarm City’s cancellation.

14 Nov 2023

Contributed by Lukas

China’s President Xi is visiting San Francisco this week to meet President Biden — But his old host family in Iowa from 1985 is the guest of honor...

🍫 “How KitKat won Japan” — KitKat’s Omiyage strategy. Humane’s iPhone killer. Hot Strike Summer’s sequel.

13 Nov 2023

Contributed by Lukas

Tickets to TBOY Live in San Francisco here: https://www.eventbrite.com/e/shack15-live-the-best-one-yet-tickets-755859846147Why were $250K of...

💁‍♀️ “Gwyneth goes to Tarjay” — Goop’s hot pivot. Netflix’s LA movie theater. Cruise’s robotaxi brake.

10 Nov 2023

Contributed by Lukas

Netflix spent $70M over 3-years to renovate the most historic movie theater in America — Because there’s corporate *philanthropy* and then there’...

🧝‍♀️ “Zelda does Hollywood” — Nintendo’s creativity hack. Peak Credit Cards debt. Stephen Colbert’s Google threat.

09 Nov 2023

Contributed by Lukas

Following the success of the Mario movie, Nintendo confirmed it’s making a Zelda movie next — So we looked into how Mario scales creativity.Americ...

💀 “RIP Great Resignation” — Quiet Quitting’s reversal. WeWork’s Bankruptcy. Shein’s ultra-fast IPO.

08 Nov 2023

Contributed by Lukas

WeWork, the company that invented the “hot desk,” has declared bankruptcy — Adam Neumann injured the WeWork, but the real estate market killed i...

🎄 “Christmas Creep” — Holiday sales already here. Bumble’s founder moves on. Warren Buffett’s cash pile.

07 Nov 2023

Contributed by Lukas

Noticed that holiday shopping promotions already replaced Halloween? “Christmas Creep” is happening earlier than ever — Because Early Bird shopp...

🍂 “PSL won the fall” — Starbucks’ record quarter. Sam Bankman-Fried’s lesson. Clorox’s crippled quarter.

06 Nov 2023

Contributed by Lukas

Starbucks’ surged 10% last week thanks to a Pumpkin Spice Latte-powered record quarter — But 20 years ago, the PSL’s creation almost didn’t ha...

📷 “Would you pay $17 for Instagram?” — Insta’s ad-free subscription. Estée Lauder’s airport surprise. Six Flags’ fun-cquisition.

03 Nov 2023

Contributed by Lukas

Meta just launched ad-free Instagram in Europe — But we think Zuck doesn’t want it to work because price ($17/mo) is a signal.Estée Lauder’s be...

🔌 “Premature Electrification” — The EV Speed Bump. Return of the iPod. Realtors’ $1.8B problem.

02 Nov 2023

Contributed by Lukas

Electric cars sales just hit a speed bump — Because Electric Cars are being treated like vaccines.The iPod is back, baby: Urban Outfitters put 20-ye...

🚦 “Elmo got a makeover” — Sesame Street’s new pivot. Target’s theft excuse. JetBlue’s vacation mistake.

01 Nov 2023

Contributed by Lukas

Sesame Street is changing its format for the first time in 56 years — Big Bird, Elmo, and Oscar The Grouch pioneered the “magazine format” of TV...

🌽 “Disgusting… and delicious” — Candy Corn’s monopoly. Chevy’s final tagline. The White House’s AI.

31 Oct 2023

Contributed by Lukas

The most controversial topic this Halloween is… Candy Corn — So we found the company that sells 90% of the stuff.Chevrolet just unveiled their 7th...

🏡 “My landlord is a bot” – AI Landlord surge. Glossier’s Sephora pivot. Amazon’s drone army.

30 Oct 2023

Contributed by Lukas

One big reason rents are rising is AI Landlords — Two software companies are helping more and more landlords jack up rents.One year ago, Glossier ma...

⚡🧃 “The energy drink stock up 4,000%” — Celsius’ lucky surge. Barbie & Ken’s GDP surprise. Ford’s negotiation lesson.

27 Oct 2023

Contributed by Lukas

The #1 stock on Wall Street? It’s Celsius Energy Drink, up 4,000% in the last 5 years — But this overnight success was actually 20 years in the ma...

👑 “Why Microsoft will pass Apple” — A prediction for a new #1. DINKs’ financial win. TikTok’s Cardi B concert.

26 Oct 2023

Contributed by Lukas

Apple is reporting earnings today, but it’s about to lose its spot as the #1 most valuable company in the world — Because Microsoft caught 3 criti...

🤳 “The FOMO Lawsuit” — Meta sued by 41-states. Texas Roadhouse’ resurgence. Kristen Bell’s diaper dilemma.

25 Oct 2023

Contributed by Lukas

41 states just filed a blockbuster lawsuit against Meta, claiming it is harmful and addictive to kids — This could be Zuck’s “Big Tobacco” mom...

🩲 “Skims for Hims” — Kim Kardashian’s growth hack. America’s unpopular debt solution. The NBA’s ticket surge.

24 Oct 2023

Contributed by Lukas

Skims already replaced Victoria’s Secret, now it’s expanding to menswear — But there’s a male shopping habit Kim Kardashian’s Skims will hav...

🐽 “McRib of Wall Street” — The Stock market’s McRib correlation. ESPN’s secret subscription. Amex’s chirp vs churn.

23 Oct 2023

Contributed by Lukas

Want to know if stocks are going up or down? Just check if the McRib’s on the menu — We break down the McDonald’s sandwich’s hilarious correla...

⚽👅 “Rolling Stones FC” — Spotify’s soccer jersey. Americans’ stock market record. United’s perfect boarding strategy.

20 Oct 2023

Contributed by Lukas

Spotify sponsors the FC Barcelona soccer team, but it’s putting the Rolling Stones logo on the jersey instead — Because advertising is what you pa...

🧻 “Can you spare a fancy square?” — Charmin’s new TP. Netflix’s amusement store. George Clooney’s strike.

19 Oct 2023

Contributed by Lukas

Netflix just reported earnings, but the real highlight is its newest product: Mini-Theme Parks — Netflix is selling $1,600 wedding dresses to keep y...

🥇🎒 “The #1 school in America” — The Pentagon’s surprise school. DoorDash’s video-gamer strategy. Goldman’s Apple mistake.

18 Oct 2023

Contributed by Lukas

DoorDash just confirmed that ⅓ of their customers play video games for an hour or more per day — So they changed their entire marketing strategy.G...

🌃 “Saturday Night Thrive” — SNL’s YouTubification. Tesla’s 1st ad. The New Party Economy.

17 Oct 2023

Contributed by Lukas

Saturday Night Live just began its 49th season on TV, but it’s not a TV show anymore — SNL is a YouTube show.Tesla is facing pressure to do one th...

🎃 “Halloween Inc.” — Spirit Halloween’s zombie retail. Microsoft’s house of brands. Costco’s Kirkland clothing.

16 Oct 2023

Contributed by Lukas

Odds are you’re getting a costume from Spirit Halloween this week, at one of their 1,400 seasonal locations — But Spirit’s real estate operation...

🎊 “The end of sneaky fee fees” — California’s fee ban. Teens’ 5 fave products. Reebok’s Chief Shaq Officer.

13 Oct 2023

Contributed by Lukas

You know that extra fee you’re stuck pay at the end when you’re buying concert tickets or a hotel room? California just banned them (starting in J...

🍺🍸🥃 “The Triple Crown” — Mexico’s alcohol win. LinkedIn’s 250 newsies. Taylor Swift’s movie revolution.

12 Oct 2023

Contributed by Lukas

This year, Mexican beer, liquor, and cocktails have all hit #1 in America – There are 3 reasons why, and one of them is storytelling (story-selling?...

👞👞👞 “You own 3.6 pairs of Birks” — Birkenstock’s IPO day. Roku’s MoneyBall strategy. The most generous billionaire ever.

11 Oct 2023

Contributed by Lukas

249-year old Birkenstock goes public today with an IPO — And if “The Lindy Effect” applies, Birkenstock will live *another* 249 years.Roku’s n...

🇮🇱 🇵🇸 “From Blockade to Siege” — Gaza’s Economic War. The French Fry Index. Metropolis’ $1.7B parking lot.

10 Oct 2023

Contributed by Lukas

After the surprise attack from Hamas, Israel is responding with punishing economics — It’s escalating its blockade on the Gaza Strip to a siege.Th...

🛞 “Restaurants sell Tires” — Michelin’s Guide’s wild history. Meta’s AI celebs. ExxonMobil’s OPEC-killer.

09 Oct 2023

Contributed by Lukas

The Michelin Guide is expanding from restaurants to hotels — This tire company (Michilin) getting into travel guides is one of the great stories of ...

🥤 “Huge Millennial Water Bottle” — Stanley’s tumbler surge. The Ozempic Effect. Shrek’s music stock.

06 Oct 2023

Contributed by Lukas

The #1 trending water bottle right now? It’s not Swell, Nalgene, or Klean Kanteen. It’s Stanley — Stanley sales are up 275% because of one “mi...

🤖🏃🏻 “AI Forrest Gump” — Tom Hanks’ deepfake drama. World Cup’s 2030 dictator decision. Airbnb’s Pre-Apology Tour.

05 Oct 2023

Contributed by Lukas

FIFA just announced the 2030 World Cup hosts… sorry 6 different countries as co-hosts — Because sports has a Dictator Problem.Airbnb is facing mor...

💰 “Geniuses are eccentric. So are frauds” — SBF’s trial begins. Mean Girls on TikTok. Millennials’ financial win.

04 Oct 2023

Contributed by Lukas

Sam Bankman-Fried’s criminal trial just kicked off with some wild details ($55M for Tom Brady to work 20 hours?) — But we noticed some similaritie...

🧸 “Toy-vasion” — Toys ‘R’ Us’ land-air-sea plans. Covid’s Nobel Prize. Sphere’s U2 concert.

03 Oct 2023

Contributed by Lukas

Toys ‘R’ Us is back with an ambitious expansion plan that they call “land, air, and sea” — Because location isn’t just a physical place, i...

🍽️ “Death of a Meal Kit” — Blue Apron’s autopsy. The Stock Market’s sad September. Porsche’s 1st apartment.

02 Oct 2023

Contributed by Lukas

Blue Apron was sold to Wonder for $100M — The problem? That’s 95% lower than the mealkit compay’s peak valuation. We found out why.The S&P 5...

🥇 “Gollllllld” — Costco’s gold bars. Microsoft’s nuclear reactor. Levi’s over-firing strategy.

29 Sep 2023

Contributed by Lukas

Ask Nick & Jack (almost) anything with this form.  The newest and fastest-selling product at Costco? 1 oz gold bars — Because gol...

💿 “The Last DVD” — Netflix’s brilliant self-disruption. The Electric Cars election. ChatGPT’s physical “chatpod”.

28 Sep 2023

Contributed by Lukas

Tomorrow is the last day you can order a DVD from Netflix — For 10 years Netflix was just DVDs, then it made a brilliant pivot… by putting the DVD...

🤸‍♀️ “Grandpa wears Lulu” — Lululemon’s multi-generational strategy. Amazon’s monopoly lawsuit. Yelp’s hall of shame.

27 Sep 2023

Contributed by Lukas

The surprise reason Lululemon enjoys consistent 20% growth every quarter? Cause it’s selling to moms and daughters *and* grandmas — Because Lulu p...

🔫 “Super Soaker World” — Nerf’s theme park. Writers’ strike finale. Spotify’s podcast translator.

26 Sep 2023

Contributed by Lukas

Hasbro’s Nerf brand was essential to our childhood, so it’s opening its 1st ever Nerf theme park — Because great brands are like a rubberband…...

🎙️🎙️“TBOY signs with Wondery” — Return of the TV Rerun. Deion’s $5M sunglasses. Snapchat’s surprise+.

25 Sep 2023

Contributed by Lukas

Since the writers’ strike began, you’ve been watching reruns (Suits, Seinfeld, and Wheel of Fortune) — the Hollywood Strike has been bad for TV,...

🐒 “Elon’s Luke Skywalker monkey startup” — Neuralink’s brain computer. Rupert Murdoch’s succession. Walmart’s puppy splurge.

22 Sep 2023

Contributed by Lukas

Elon’s musk’s most secretive startup (Neuralink) is moving to human trials — It’s connecting humans to computers to save the world from robots...

🧑‍🎤 “Why has music gotten shorter?” — Spotify’s algo-music. Renting homes beats buying. Dollar General’s worst job ever.

21 Sep 2023

Contributed by Lukas

No, you’re not crazy. Songs are getting shorter — Because artists aren’t writing music for fans, they’re writing for Spotify’s algorithm.The...

⌚👶 “iOvulation” — Natural Cycles’ fertility watch. Disney’s stimulus plan. Elon’s X paywall.

20 Sep 2023

Contributed by Lukas

Natural Cycles just got FDA approval for hands-free birth control — Simply by wearing an Apple Watch, this app tells you when you’re fertile.Disne...

🥕 “$CART” — Instacart’s IPO surprise. SF’s cash for kindergartners. Car-workers’ 40% raise.

19 Sep 2023

Contributed by Lukas

Instacart is the rare tech company IPO’ing with a profit — Because Instacart has pivoted from Silicon Valley to Madison Avenue.Twelve years ago, S...

💏 “The Prenup Podcast” — Prenups’ Millennial pop. Salesforce’s boomerang job. NFL’s turf obsession.

18 Sep 2023

Contributed by Lukas

The unspoken trend in Millennial weddings right now? Prenups — The prenuptial agreement has gone from taboo topic to financial fun.Jets QB Aaron Rod...

🃏 “Caesars Locked Palace” — Casinos’ Hack Attacks. Arm’s Coolest IPO. Surge Pricing for Beer.

15 Sep 2023

Contributed by Lukas

Take the weekly news quiz: Go.tboypod.comSubscribe to the daily newsletter: tboypod.com/newsletter- MGM has been hacked so badly that the ho...

🙋🛠️ “Uber built my house” — Uber’s secret taskrabbit. Detroit’s car strike . Coca-Cola’s AI soda.

14 Sep 2023

Contributed by Lukas

Code in Uber’s app reveals their secret next product: Uber Chores — It’s Uber’s chance to respect thy elders. The union repping 146K auto...