The Best One Yet
Episodes
🐭 “Mouse Trap” — Disney’s epic shareholder vote. Billie Eilish’s anti-AI letter. Amazon’s Just-Walk-Out shutdown.
04 Apr 2024
Contributed by Lukas
Disney’s Shareholder Day included an epic vote to determine the future of the company — CEO Bob Iger prevailed, but the activist investor won too....
🛠️ “There’s power in plumbing” — Gen Z’s blue collar work. Tesla’s worst quarter yet. Google’s incognito deception.
03 Apr 2024
Contributed by Lukas
Vote for TBOY to win the Webby Awards: https://vote.webbyawards.com/PublicVoting#/2024/podcasts/shows/businessGen Z’s newest passion isn’t TikTok,...
🍟 “$20/hour McPayDay” — California’s bottom-up economics. Netflix’s ski resort. Sports betting’s worst week yet.
02 Apr 2024
Contributed by Lukas
California now has the highest minimum wage law in the country at $20/hour for fast food workers — We call it “The McPayDay”, and it’s a test ...
🌚 “Eclipse Economy” — Solar Eclipse boom towns. Japan’s diaper downturn. And Facebook’s best product? Marketplace.
01 Apr 2024
Contributed by Lukas
Looking for your Portfolio Life Partner? Sign up for TBOY Dating here:https://tinyurl.com/tboydatingThe total solar eclipse hits the US one week from ...
🚀 “Finally launching Again” — Robinhood’s new credit card. Flamin’ Hot’s $3B flavor. Paid childcare’s ROI.
28 Mar 2024
Contributed by Lukas
Yetis, this our last pod of the week because markets are closed for Good Friday.Robinhood stock has doubled in the past year, now it’s got a (...
🐊 “Florida Man issues Florida Ban” — FL bans social media for kids. Krispy Kreme signs with McDonald’s. Millennials need to retire.
27 Mar 2024
Contributed by Lukas
Florida just banned social media for kids under 14 — Social Media has become the cigarette of the 21st century.Krispy Kreme stock surged 30% on word...
🦟 “The deadliest animal” — Anti-Mosquito startups surge. Spotify’s secret TikTok feature. BYD’s $11K ultimate electric car.
26 Mar 2024
Contributed by Lukas
Mosquitos cause 700,000 deaths per year. They’re also just a pain. So startups are rushing to solve the bug bite problem — Because climate change ...
🍊“The Trump Stock” — DJT’s $3B stock market windfall. Loyal’s life-extending dog startup. Athleisure’s worst week.
25 Mar 2024
Contributed by Lukas
Former president Donald Trump’s Truth Social is now a publicly traded stock — The former president turned the stock market into his GoFundMe. ...
👍 “r/ipo” — Reddit’s IPO surge. The USA sues Apple. Hidden Valley Ranch’s breakfast strategy.
22 Mar 2024
Contributed by Lukas
Reddit, the front page of the internet, just delivered the biggest IPO of the year, and the stock rose 48% on the first day — But Reddit’s communi...
🛞 “Reinventing the Wheel” — The Tire Industry’s surprise win. Stanley’s pivot to dudes. The Fed’s interest rate holiday.
21 Mar 2024
Contributed by Lukas
The EPA just set new rules that effectively require car companies to go 50% electric by 2030 — But the surprise winner of the electric car EV boom i...
🍨 “The Best Deal in History” — Ben & Jerry’s Unilever deal, undone. MrBeast’s Amazon game show. Nvidia CEO’s wild origin story
20 Mar 2024
Contributed by Lukas
Unilever is spinning off its $9B ice cream biz into a separate company, they’re unwinding Ben & Jerry’s 24 years after they acquired it — We...
🍫 “Cocoa Chanel” — Chocolate’s record high price. Apple’s Siri Sacrifice. TicketMaster’s yacht concert.
19 Mar 2024
Contributed by Lukas
🎟️ 10 tickets left to TBOY Live NYC on sale here 🗽: https://citywinery.com/new-york-city/events/tboy-pod-cs3z0iCocoa prices rose another 25% l...
🧃 “Vending Machine Millionaire” — The Passive Income side-hustle. Who should acquire TikTok? And Dick’s Sporting Goods surge.
18 Mar 2024
Contributed by Lukas
The Senate is expected to vote on forcing TikTok to sell itself… or get banned — So we’re asking: Who should buy TikTok?Dick’s Sporting Goods ...
“Hotline #1”: Investing, job-jumping, salaries, & work-life-imbalance — from your Business Besties Nick & Jack
15 Mar 2024
Contributed by Lukas
A new monthly-ish Q&A series from The Best One Yet podcast where Nick & Jack answer your voicemails. So sit down (literally) with the voi...
🛍️ “Tote-ally Obsessed” — Trader Joe’s bag hype. Palantir’s Iron Man deal. SXSW’s printable house startup. And TBOY Live NYC Tickets.
14 Mar 2024
Contributed by Lukas
🎟️ TBOY Live NYC Tickets on sale now here 🗽: https://citywinery.com/new-york-city/events/tboy-pod-cs3z0iTrader Joe’s $2.99 tote bag has gone...
🕵️ “Keep your robe on” — Airbnb’s security camera ban. LEGO’s Harry Potter overload. $10k of 1st-time homebuyers.
13 Mar 2024
Contributed by Lukas
Airbnb’s banned indoor security cameras from airbnbs worldwide (good for guests, bad for creeps) — But it reveals the Platform Paradox: It’s har...
🛩️ “If it’s Boeing, I ain’t going” — Boeing’s original sin 27 years ago. Panera’s initial panini offering. Covid’s 4th birthday.
12 Mar 2024
Contributed by Lukas
🗽TBOY Live NYC 🍎— Tickets on sale Thursdays here: https://citywinery.com/new-york-city/events/tboy-pod-cs3z0iIt’s the 4th birthday of Covid,...
🍌 “This Pod is Bananas” — Bananas’ inflation-eater. TikTok’s ban vote. Women’s worldwide job record.
11 Mar 2024
Contributed by Lukas
There is 1 product that has defied inflation more than any other: The Banana — Bananas have remained the most affordable fruit in America for 3 reas...
BONUS 💤 “Stock Market Snooze Pod” — We read Amazon’s 1st shareholder letter from 1997… to put you to sleep 😴
09 Mar 2024
Contributed by Lukas
Since we all lose an hour of sleep during Daylight Savings this weekend, we whipped up a special podcast to help you fall asleep: We read the first sh...
🎷“Invest in Ja Rule” — Jukebox’s song stocks. Rivian’s DINK-mobile. Walmart’s early bird super delivery.
08 Mar 2024
Contributed by Lukas
JKBX is letting retail investors own a piece of their favorite songs, like Beyonce’s “Halo” — Because the SEC just approved Wall Street’s pu...
🧑🍳 “No tables for 6+” — Restaurants’ Group Dinner ban. Sam vs. Elon: The Toxic Bromance. Foot Locker’s Nike obsession.
07 Mar 2024
Contributed by Lukas
Elon Musk and Sam Altman were once the low-key bromance of tech — But now they’re in a brutal legal fight over OpenAI and the future of artificial...
⏳ “Love those Sand Worms” — Dune’s IMAX surge. Whole Foods’ 1st bodega. The government’s #FedTech hiring spree.
06 Mar 2024
Contributed by Lukas
Dune: Part 2 just brought in $182M at the box office on opening weekend, but the winner was IMAX — Because regular theaters are in trouble, premium ...
🎂🇮🇳 “Plus-one (Billion)” — The company behind India’s epic wedding. Apple’s $2B Spotify penalty. Caitlin Clark’s basketball payday.
05 Mar 2024
Contributed by Lukas
CEOs of Meta, Disney, and Microsoft attended the wedding of Asia’s richest family: The Ambani’s — Behind it all is Reliance Industries, India’...
🚕🤖 “1st Podcast Recorded In A Waymo Self-Driving Car”
04 Mar 2024
Contributed by Lukas
From the backseat of a Waymo self-driving cab in San Francisco, we’ll make you an expert on the entire self-driving car industry. As our robot drive...
🍓 “The perfect strawberry” — Oiishi’s indoor-grown super berries. Budweiser averts labor strike. Figure AI’s humanoid robot.
01 Mar 2024
Contributed by Lukas
Subscribe at tboypod.com/newsletter to get The Best Newsletter Yet.Jeff Bezos, Microsoft, Nvidia, and OpenAI all just invested in FigureAI, whose huma...
🙃 “Hello, FOMO Rally” — Bitcoin’s $60,000 surge. Beyond Meat’s French lover. Teledoc’s bow & arrow.
29 Feb 2024
Contributed by Lukas
Bitcoin surged past $60K to its highest point in 2 years — We think it’s a FOMO rally, which can quickly become a NOMO drop.Beyond Meat stock popp...
🍦 “$18 for a Frosty?” – Wendy’s surge pricing. The grocery store election. Apple’s canceled iCar.
28 Feb 2024
Contributed by Lukas
Inspired by Uber, Wendy’s is adding digital billboards to all locations by 2025 so it can bring Surge Pricing to fast food — How much does a burge...
🇸🇪🛋️ “IkeaWëWørk” — Ikea’s coworking launch. Dutch Bros’ Starbucks dunk. Warren Buffett’s special letter.
27 Feb 2024
Contributed by Lukas
Ikea’s got its own malls now, and is adding a branded coworking space to them — Ikea just launched a rival to WeWork because coworking isn’t a p...
🌝“The company building moon city” — Intuitive Machines + Nasa. Pork’s “other meat” problem. Reddit files to IPO.
26 Feb 2024
Contributed by Lukas
5 countries have landed on the moon, now 1 company has: Intuitive Machines — Nasa was barely involved, because sometimes to grow, you have to let go...
🕺“Fridays Off Forever” — 4-Day Workweek’s biggest win. Nike’s jersey-gate mistake. Ukraine’s 2-year anniversary investment.
23 Feb 2024
Contributed by Lukas
Need advice? Got a question? Write-in to get it featured on our new podcast series: “TBOY Hotline” — Email: [email protected] Subject line...
🧳 “Cancel the Carry-on” – American Airlines’ new fee. Liquid Death’s tiny billboard. Nvidia’s Hermès handbag chips.
22 Feb 2024
Contributed by Lukas
American Airlines increased their checked bag fee by 33%, but economics shows they should do the opposite — Airlines should kill overhead compartmen...
🚾 “The #1 restroom'' — Wawa’s convenience store secret. ChatGPT’s AI Spielberg. Capital One’s Discover acquisition.
21 Feb 2024
Contributed by Lukas
Capital One is acquiring Discover Card for $35B, the biggest acquisition of the year — Because credit cards are still a fashion accessory.Wawa, the ...
🍪 “She’s Samoas Rich” — Girl Scout Cookie’s billion-dollar biz. Robinhood’s boring victory. Athens’ Airport IPO.
20 Feb 2024
Contributed by Lukas
Girl Scout Cookies are on pace for their first ever billion-dollar year — So we’re breaking down the economics of every box of Samoas.Robinhood ju...
BONUS 🫶 “The Relationship Pod” — 3 Business stories that are Love stories.
16 Feb 2024
Contributed by Lukas
The Prenup Pop: The hot new wedding trend among Millennials is Prenuptial Agreements — Prenups are up 15%, so it’s time to redefine the Prenup.Tin...
⛷️ “The Ski-conomy” — Vail Resorts vs Independent mountains. Lyft’s $3B typo. Walmart’s Vizio TV acquisition.
15 Feb 2024
Contributed by Lukas
There’s record low snow, but Vail Resorts is still enjoying record high revenue — And it’s all thanks to a pricing strategy from Heidi Klum: “...
❤️🔥 “We met on LinkedIn” — LinkedIn is the unofficial dating app. Beyonce’s country music pivot. The Right to Disconnect law in Australia.
14 Feb 2024
Contributed by Lukas
Daters are choosing Linkedin over Tinder and other dating apps — Because historically, Americans have found their future spouse at work.During the S...
🪩 “Thriller” — Michael Jackson’s record sale. Dunkin’s #1 commercial. Waymo’s burned taxi.
13 Feb 2024
Contributed by Lukas
Sony just made the biggest purchase in music history, Michael Jackson’s music collection for $1.2B — Because they separated the art from the artis...
🥽 “Mickey’s Metaverse” — Disney’s Fortnite investment. Build-A-Bear’s adults-only website. America’s new trade bestie.
12 Feb 2024
Contributed by Lukas
Fortnite, the world’s biggest video game, just got a whopping $1.5B investment from Disney — Because when it comes to innovation, evolution is eas...
🚽 “The Toilet Bowl” — The Super Bowl’s bathroom strategy. McDonald’s $18 Big Mac. Arm’s Shakespearean computer chip.
09 Feb 2024
Contributed by Lukas
The stadium hosting the Super Bowl has 1,400 toilets and urinals — But those drains aren’t for your bladder, they’re for your wallet.McDonald’...
👵👴 “DINKs vs PINKs” — The Silver Tsunami of Americans over 65. Chipotle’s Hero Metric. The End of Media’s Gated Gardens.
08 Feb 2024
Contributed by Lukas
With a record number of Americans turning 65 this year, we have to talk about “PINKs” (= “Passive Income, No Kids”) — PINKs are the new top ...
🦶“WeCrashed: Part II” — Adam Neumann’s WeWork offer. 49ers’ Silicon Valley playbook. FTX’s full refund.
07 Feb 2024
Contributed by Lukas
The 49ers are in the Super Bowl again thanks to one data-driven strategy — But this isn’t a football story, it’s a business story (and it’s in...
🤓🍬 “Revenge of the Nerds” — Nerds’ Super Bowl commercial. Does the Sphere make money? Bill Gates & Jeff Bezos’ mining startup.
06 Feb 2024
Contributed by Lukas
Nerds’ candy sales have surged 10x to become the #1 top selling sugar candy in America — So we’re explaining why Nerds is doing its 1st Su...
🐑 "Ugly Beautiful" — Uggs' boots are back. Facebook turns 20. The Secret of Great Packaging.
05 Feb 2024
Contributed by Lukas
What’s that model wearing? Uggs. The sheepskin boot brand’s sales have surged to an all-time high — Because nostalgia follows a 20-year life cyc...
🤘 “Better have RiRi’s Money — TikTok’s Music Purge. Apple’s headset debut. Wilson’s
02 Feb 2024
Contributed by Lukas
Taylor Swift, Rihanna, and Drake. All their music is off TikTok today because of a dispute with Universal — So we’re going to explain the “Great...
🚌 “The Tesla of School Buses” — Zum’s $1B e-Schoolbus. Norway’s huuuuge wealth fund. 23&Me’s riches to rags story.
01 Feb 2024
Contributed by Lukas
Zum just hit a $1.3B valuation for reinventing the school bus: Electric and smart — but since kids are involved, they’re facing some speed bumps.2...
😶🌫️ “Merlot vs Marijuana” — Cannabis’ Dry January surge. SmartLess’ $100M podcast deal. Big Tech’s dollar saved.
31 Jan 2024
Contributed by Lukas
Dry January is drier than ever, but the real winner is the Cannabis industry — Marijuana sales surged this month because it’s actually “Canuary....
💋 “High luxury’s low-luxe savior” — Sephora is LVMH’s highlight. FanDuel’s NYSE listing day. iRobot’s getting stock-blocked.
30 Jan 2024
Contributed by Lukas
What’s powering LVMH, the largest luxury company on earth? It’s Sephora (LVMH’s favorite child) — Because great luxury builds ladders.FanDuel ...
🤌 "Mob Wife Life" — The Soprano's salami strategy. Where Ya Bin's purge pricing. IBM's mysterious stock pop
29 Jan 2024
Contributed by Lukas
The #MobWifeAesthetic is trending thanks to the Soprano’s 25th anniversary TikTok account — HBO cut The Sopranos into 25 second episodes because o...
🦋 “Take me to DollyWood” — Dolly Parton’s $600M empire. Wall Street’s Super Six Stocks. Bilt’s credit card for rent.
26 Jan 2024
Contributed by Lukas
Dolly Parton just launched a new album, a new food brand, and celebrated a 78th birthday — So we jumped in TBOYstyle to the $600M conglomerate of Do...
🧐 “Dude, where’s my iCar?” — Apple’s latest car update. MrBeast’s $100M Amazon offer. Puma’s Argentine sneaker losses.
25 Jan 2024
Contributed by Lukas
Apple’s car *might* arrive by 2028, and it won’t be self-driving — The biggest cost to this project isn’t time, money, or work… it’s oppor...
🏠 “You’re grounded” — TurboTax’s forbidden word. Netflix gets WWE Raw. Starbucks barista championships.
24 Jan 2024
Contributed by Lukas
TurboTax was just banned from using the word “free” — but that word is how TurboTax won 71% of the tax prep market.Netflix just dropped $5B...
🟥🟦🟩 “The world’s 1st mobile game” — Rubik’s Cube’s toy surge. Elon’s GrokBot fundraise. Airbus’ all-time high (literally).
23 Jan 2024
Contributed by Lukas
The world has a new #1 airplane company: Airbus — Airbus’s market value just passed Boeing for the 1st time ever. We want to talk about their 12-y...
🐻 “Gummy Bear Billionaire” — Haribo’s un-changed strategy. Toyota’s hybrid victory. Newspapers’ billionaire savior.
22 Jan 2024
Contributed by Lukas
Haribo is the biggest confectionery company on earth and it just gave us a rare update — The key to Harbibo’s success? It doesn’t change.While m...
🔥 “The FyreFest of Firing” — TikTok’s viral layoff trend. Apple iHeadset’s on sale today. Kraft’s Singles strategy.
19 Jan 2024
Contributed by Lukas
Apple Vision Pro goes on sale today for the price of a used car ($3,500) — But Apple’s competitive advantage is its test drive.There have been 7,7...
💊 “The Dude Pill” — Plan A’s male birth control. Whatsapp’s surge in America. JP Morgan’s billions of cyberattacks.
18 Jan 2024
Contributed by Lukas
NextLife just raised VC money to launch Plan A - a new birth control… for men — We think there’s just as much innovation in the name of the drug...
🥶 “The hot blower stock” — The company plowing the snow. Mean Girls’ box office reboot. The NFL’s streaming record.
17 Jan 2024
Contributed by Lukas
“Mean Girls” and “Anyone But You” are the top movies at the box office right now — Because RomComs are replacing superhero movies as the top...
🏗️“Let ‘em Build” — Minneapolis’ renter solution. Economics of the largest cruise ship. Coach Nick Saban’s football ROI.
16 Jan 2024
Contributed by Lukas
American renters spend a record 30% of their paychecks on average on rent — But we’ll tell you how Minneapolis became a renters’ heaven.Royal Ca...
🪙 “Bit Mitzvah” — Bitcoin gets a ETF. ChatGPT’s Bot Store. High Noon’s #1 Liquor.
12 Jan 2024
Contributed by Lukas
Bitcoin reached a 2-year high as the first ever crypto ETFs began trading on Wall Street — So we’ll tell you what positives and negatives of Bitco...
🛍️ “Only 20 days left” — #NoSpendJanuary is trending. Instacart launches smart cart. Mister Car Wash’s growing empire.
11 Jan 2024
Contributed by Lukas
The top-trending New Year’s resolution is #NoSpendJanuary — And it reveals the power of the Finfluencer (= “Financial” + Influencer”).Instac...
🥤 “Status Mug” — Stanley’s Starbucks surge. Qualcomm’s patent party. Instagram’s kids table.
10 Jan 2024
Contributed by Lukas
Stanley’s Starbucks collab at Target caused a riot, selling out instantly — And inside that 40-ounce metal mug is a lesson on how status symbols: ...
🫎 “The #1 hottest stock of 2023” — Abercrombie’s re-cool-ification. Tiger Woods’ Nike finale. Boeing’s worst day.
09 Jan 2024
Contributed by Lukas
The #1 performing stock of 2023 was Abercrombie & Fitch — And it’s all thanks to women and “The Mullet Strategy.”Over the weekend, a door ...
🔮 “The Predictions Pod” — Our 3 big business wishes for 2024
08 Jan 2024
Contributed by Lukas
#1. Robinhood should merge… with X — Democratize Finance For All with the first true super app.#2. Trader Joe’s should launch a streaming servic...
⌨️ “QWERTY Makeover” – AI’s keyboard moment. Peloton’s TikTok collab. Walgreens’ Amazonian savior.
05 Jan 2024
Contributed by Lukas
For the first time in 30 years, your keyboard is getting a new key — Microsoft is adding an AI key (but it’s really an AI ad).Peloton stock jumped...
🧙 “Franchisius Maximus” — Harry Potter’s recreations. Maersk’s pirate ship. United’s bespoke seat ads.
04 Jan 2024
Contributed by Lukas
Harry Potter’s Broadway show is the highest-grossing non-musical in history — But Harry’s coming TV series is even bigger… because it’s okay...
👶 “New generation, who dis?” — Gen Alpha’s birth. Pop-Tarts’ mascot. BYD beating Tesla.
03 Jan 2024
Contributed by Lukas
What comes after Gen Z? It’s Gen Alpha — Marketers are turning their attention to the children of Millennial parents, and we are too. Pop-Tar...
BONUS 💰 “The Money Pod” — Our Best of the Best money stories for 2024
02 Jan 2024
Contributed by Lukas
To kick off 2024, we’re presenting our top 3 money stories of 2023. So whip out your wallet, Venmo your Cash App, and DM your broker, let’s hit ou...
BONUS 🤩 “The Entertainment Pod” — Our Best Entertainment stories yet of 2023
22 Dec 2023
Contributed by Lukas
A bonus episode featuring 3 of our top pop-biz news stories from 2023 on the entertainment industry. So toss on some PJs, hit the couch, and grab the ...
BONUS 🙋♀️ “The Girl Pod” — Our Best She-conomy stories of 2023
21 Dec 2023
Contributed by Lukas
A bonus episode featuring 3 of our top pop-biz news stories about the She-conomy. The #1 force in the economy this year? It’s women. So we whipped u...
BONUS 🚙 “The Car Pod” — Our Best Car stories yet from 2023
20 Dec 2023
Contributed by Lukas
A bonus episode featuring 3 of our top pop-biz news stories on the car industry from 2023. So fill up that tank, charge that battery, and wax that cha...
BONUS 👗 “The Fashion Pod” — Our Best Fashion stories yet from 2023
19 Dec 2023
Contributed by Lukas
A bonus episode featuring 3 of our top pop-biz news stories on the fashion industry from 2023. So toss on a cute top and iron those jeggings, let...
BONUS 🎂 “The Food Pod” — Our Best Food stories yet from 2023
18 Dec 2023
Contributed by Lukas
A bonus episode featuring 3 of our top pop-biz news stories on the food industry from 2023. Grab a napkin and pull up a chair, let’s jump into the 3...
🎅 “Claus Industries'' — Santa’s $11 Trillion biz. Stocks’ record highs. Dating Wrapped’s love philosophy.
15 Dec 2023
Contributed by Lukas
Get our 25 Best Takeaways yet by subscribing at tboypod.com/newsletter.We got the Annual Report from “Klaus Industries” (yeah, Santa’s comp...
🧸 “Soft Bear Energy” — Build-A-Bear’s surge. Netflix’s naked data. Fossil Fuel’s End.
14 Dec 2023
Contributed by Lukas
TBOY Merch Drop: Get The Best Gifts Yet at www.tboypod.com Build-A-Bear is having its best year ever, despite its friction-full buying...
🤓 “Spreadsheet MVP” — Excel World Championships. Google’s App Store guilt. Hallmark’s movie monopoly.
13 Dec 2023
Contributed by Lukas
The Hallmark Channel produced *40* new movies for this holiday season — And Hallmark’s movie biz has the greatest ROI in all of Hollywood.Google w...
👄 “SmileDirectFlub” — SmileDirectClub’s shutdown. Pinterest’s Trend Forecast. Shohei Ohtani’s $700M economy.
12 Dec 2023
Contributed by Lukas
SmileDirectClub hit a $9B valuation by cutting out the dentalman… but it just shut down — The lesson? Some industries simply aren’t tech. And pr...
🍑 “Peach Fuzz of the Year” — Pantone’s color biz. SpaceX’s galactic valuation. Nuuly’s wardrobe test drive.
11 Dec 2023
Contributed by Lukas
Pantone named Peach Fuzz the color of the year… for 2024 — So we’re looking at the strategy of PreTRENDing: If you predict a trend, does that ma...
📓 “Work Homework?” — The Take-Home Assignment job trend. GameStop’s Chief Stonk Officer. McDonald’s new CosMc Spinoff.
08 Dec 2023
Contributed by Lukas
The newest restaurant chain in America is “CosMc,” a McDonald’s spin off — It’s taking on Starbucks… and it looks like McDonald’s cousin...
👸 “T-Swift IPO” — Taylor’s Person of the Year. Red Lobster’s shrimp-tastrophy. COP28’s world-saving ratio.
07 Dec 2023
Contributed by Lukas
Taylor Swift just became the 1st entertainer to win Time Magazine’s “Person of the Year” — So we’re looking at “T-Swift, Inc.” and why T...
😘“A Christmas RomCom(merce)” — Walmart’s original TV. Grand Theft Auto vs The Beatles. Millennials’ $500K desire.
06 Dec 2023
Contributed by Lukas
Walmart has produced a 23-episode TV show for the holidays — But this Rom-Com is really Rom-Commerce, because every product on the set is for sale.G...
🪩 “Mamma Mia, here we go again” — ABBA/KISS hologram concerts. Alaska’s Hawaiian airplane. Bitcoin’s mosquito rally.
05 Dec 2023
Contributed by Lukas
**Merch Drop Alert**Get your holiday TBOY merch today at www.tboypod.com/shop (it’s our best drop yet).The band KISS is launching hologram...
🍔🚧 “New Big Mac” — McDonald’s Big Renovation. Rover’s puppy sleepover. Charlie Munger’s greatest hits.
04 Dec 2023
Contributed by Lukas
McDonald’s just announced 50 changes to the iconic Big Mac — It’s a huge risk… and it reminds us of a quote in an old Sicilian novel.Rover, th...
🚨🎙️🚨 “Our 1st LIVE Show” — Tesla’s Cybertruck delivery. Yelp’s accidental dating app. Mark Cuban’s Las Vegas playbook.
30 Nov 2023
Contributed by Lukas
There’s a shocking new rival facing dating apps: Non-dating apps — Tinder, Match, and Bumble are out, Yelp, Strava, and Duolingo are in.After a 4-...
🦞 “The Lobsterman is an Influencer” — Blue Collar TikTok. Sports Illustrated’s faux-bot. Amazon’s palm-reader.
29 Nov 2023
Contributed by Lukas
Tickets for tonight’s TBOY Live Show in San Francisco: https://www.eventbrite.com/e/shack15-live-the-best-one-yet-tickets-755859846147?aff=oddt...
📷😜 “My office feels like a hotel” — Rise of Envy Offices. Billie Eilish’s VC secret. Shopify’s holiday win.
28 Nov 2023
Contributed by Lukas
Shopify won Black Friday and probably Cyber Monday too, even though you never saw them — Shopify shows the value and the drawbacks of white labeling...
🥡 “1st Ozempic Thanksgiving” — Weight Loss leftovers. BOGO’s cyber monday surprise. UNC’s field hockey winner.
27 Nov 2023
Contributed by Lukas
This Thanksgiving you might have noticed the miracle weight loss drugs for the first time — So we looked at what a post-Ozempic world might loo...
🛍️ “Black Friday Football” — Amazon’s TNF trick play. Ocean Spray’s cran-opoly. Microsoft’s OpenAI victory.
22 Nov 2023
Contributed by Lukas
Amazon is about to host Black Friday NFL football on Prime — This is the Holy Grail of American Capitalism.The most controversial dish at your Thank...
🌬️ “Giving up smoke” — Snoop Dogg’s head-fake. Chardonnay’s top-selling grape. Wall Street’s kindness counter.
21 Nov 2023
Contributed by Lukas
Remember last week when Snoop Dogg announced he’d given up smoking? — Turns out it was a wild marketing move that just pumped one stock up 15%.1K ...
🔥 “The Biggest Firing Since Steve Jobs” — Sam Altman’s shock firing. Red Bull’s F1 win. Old Navy’s resurrection.
20 Nov 2023
Contributed by Lukas
OpenAI shockingly fired the man responsible for its $90B valuation: Sam Altman — But 48 hours later, it’s scrambling to rehire him, because AI req...
📭 “The business of mail” — USPS’ $6.5B surprise. Amazon’s 1st car sale. TikTok’s TV show.
17 Nov 2023
Contributed by Lukas
The US Post Office just revealed that it lost $6.5B this year — So we’re going to tell you the story, the history, and business model of the mail ...
🔎 “TV’s surprise #1 show” — NCIS’s Emmy-less glory. Starbucks’ Red Cup Rebellion. Wonder’s new food category.
16 Nov 2023
Contributed by Lukas
The biggest show on TV? It’s crime drama NCIS — The $8B TV show doesn’t win awards, but it gets rewards.Today is Starbucks’ most profitable da...
🎲 “SportsCenter Casino” — ESPN’s new betting app. De Beers’ diamond vault. Apple’s Google bribe.
15 Nov 2023
Contributed by Lukas
ESPN launched its first sports betting app yesterday to crack the dominance of DraftKings and FanDuel — It just might work, media and tech can be te...
🌽 “Xi’s surprise Iowan fam” — China’s President’s Midwestern history. Chipotle’s new robo-veggie chain. Windfarm City’s cancellation.
14 Nov 2023
Contributed by Lukas
China’s President Xi is visiting San Francisco this week to meet President Biden — But his old host family in Iowa from 1985 is the guest of honor...
🍫 “How KitKat won Japan” — KitKat’s Omiyage strategy. Humane’s iPhone killer. Hot Strike Summer’s sequel.
13 Nov 2023
Contributed by Lukas
Tickets to TBOY Live in San Francisco here: https://www.eventbrite.com/e/shack15-live-the-best-one-yet-tickets-755859846147Why were $250K of...
💁♀️ “Gwyneth goes to Tarjay” — Goop’s hot pivot. Netflix’s LA movie theater. Cruise’s robotaxi brake.
10 Nov 2023
Contributed by Lukas
Netflix spent $70M over 3-years to renovate the most historic movie theater in America — Because there’s corporate *philanthropy* and then there’...
🧝♀️ “Zelda does Hollywood” — Nintendo’s creativity hack. Peak Credit Cards debt. Stephen Colbert’s Google threat.
09 Nov 2023
Contributed by Lukas
Following the success of the Mario movie, Nintendo confirmed it’s making a Zelda movie next — So we looked into how Mario scales creativity.Americ...
💀 “RIP Great Resignation” — Quiet Quitting’s reversal. WeWork’s Bankruptcy. Shein’s ultra-fast IPO.
08 Nov 2023
Contributed by Lukas
WeWork, the company that invented the “hot desk,” has declared bankruptcy — Adam Neumann injured the WeWork, but the real estate market killed i...
🎄 “Christmas Creep” — Holiday sales already here. Bumble’s founder moves on. Warren Buffett’s cash pile.
07 Nov 2023
Contributed by Lukas
Noticed that holiday shopping promotions already replaced Halloween? “Christmas Creep” is happening earlier than ever — Because Early Bird shopp...
🍂 “PSL won the fall” — Starbucks’ record quarter. Sam Bankman-Fried’s lesson. Clorox’s crippled quarter.
06 Nov 2023
Contributed by Lukas
Starbucks’ surged 10% last week thanks to a Pumpkin Spice Latte-powered record quarter — But 20 years ago, the PSL’s creation almost didn’t ha...
📷 “Would you pay $17 for Instagram?” — Insta’s ad-free subscription. Estée Lauder’s airport surprise. Six Flags’ fun-cquisition.
03 Nov 2023
Contributed by Lukas
Meta just launched ad-free Instagram in Europe — But we think Zuck doesn’t want it to work because price ($17/mo) is a signal.Estée Lauder’s be...
🔌 “Premature Electrification” — The EV Speed Bump. Return of the iPod. Realtors’ $1.8B problem.
02 Nov 2023
Contributed by Lukas
Electric cars sales just hit a speed bump — Because Electric Cars are being treated like vaccines.The iPod is back, baby: Urban Outfitters put 20-ye...