Let's Talk Loyalty
Episodes
#370: Loyalty Insights from Poland (Short Summary Show)
24 Apr 2023
Contributed by Lukas
While it’s still a relatively young market, many loyalty programs in Poland are innovative, competitive and progressive. And there are more than 130...
#369: Sally Beauty Shares A Focus on NPS and Diversity to Drive Customer Loyalty
19 Apr 2023
Contributed by Lukas
Sally Beauty is a US based distributor and retailer of professional beauty products to both retail consumers and beauty salon professionals worldwide,...
#368: Coalition Loyalty - Dotz Brazil Celebrates 50 Million Members
18 Apr 2023
Contributed by Lukas
Dotz is a coalition loyalty program which was founded in Brazil more than 23 years, and has grown to over 50 million members, eventually becoming a pu...
#367: Virgin Red - The Red Thread Connecting the Virgin Brand Globally (Short Summary Show)
17 Apr 2023
Contributed by Lukas
Virgin’s programme is described as the “red thread” that connects this diverse group of companies, and delivers on the extraordinary expectation...
#366: How Enriching Your Data Can Transform Your Customer Loyalty with Cheetah Digital.
12 Apr 2023
Contributed by Lukas
"Data enrichment" can dramatically improve your customer's experience, regardless of how much or how little marketing technology already exists in you...
#365: Understanding Loyalty in Germany & Key Take-Outs from The European White Paper
11 Apr 2023
Contributed by Lukas
This episode focuses on the loyalty market in Germany, featuring expert insights from Nicole Wilhelm. Nicole is an independent custome...
#364: Air Canada’s Award-Winning Aeroplan Program (Short Summary Show)
10 Apr 2023
Contributed by Lukas
Air Canada has reimagined their points promise, offering flexible and unique rewards unlike any other airline.In this week’s episode of Let’s Talk...
#363: Leading Loyalty Insights from the USA
05 Apr 2023
Contributed by Lukas
Todays' guest is a nationally recognized, award-winning relationship marketing expert in the United States, whose agency has created or managed loyalt...
#362: Discovery Vitality: Behavioural Change Programme is resulting in Healthier Lifestyle through Generous Rewards
04 Apr 2023
Contributed by Lukas
Celeste Williams is Head of Marketing for Vitality South Africa. Celeste shares generous performance statistics on how this leading pr...
#361: Cathay Pacific’s Lifestyle & Wellness Innovations (Short Summary Show)
03 Apr 2023
Contributed by Lukas
Cathay Pacific is an extremely innovative brand who have developed innovative new ways to engage with fliers and members through WhatsApp, virtual rea...
#360: Understanding Loyalty in Europe - The European Loyalty White Paper
29 Mar 2023
Contributed by Lukas
This episode features some incredible pan-European loyalty research which is literally hot off the presses. Charlie Hills, MD of Mando Connect in the ...
#359: Live Limitless with ALL from Accor - Industry Leading Loyalty Insights from Mehdi Hemici
28 Mar 2023
Contributed by Lukas
Today's episode of "Let's Talk Loyalty" is a fascinating conversation about the power of their loyalty to drive commercial value for one of the world’...
#358: Microsoft Rewards - Insights and Ideas (Short Summary Show)
28 Mar 2023
Contributed by Lukas
Microsoft is one of the world’s most successful companies in technology, entertainment and in recent years, a leading platform in gaming.In this wee...
#357: H & M - Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
22 Mar 2023
Contributed by Lukas
This episode features H&M - one of the world’s greatest fashion retailers.With over 150 million members of its program world-wide, H&M has a...
#356: Global Loyalty Insights with Comarch's Wojciech Kempny
21 Mar 2023
Contributed by Lukas
Wojciech Kempny is the Consulting Director for Comarch covering Africa, Asia Pacific and other markets here in the Middle East region, and is truly so...
#355: Points for Good - A Programme Enabling Points Exchange For Charitable Donations (Short Summary Show)
20 Mar 2023
Contributed by Lukas
Points for Good is a programme partner for brand loyalty programmes that allow customers to donate reward points toward a social purpose.Listen to&nbs...
#354: Epsilon's Loyalty Index - Consumer Insights for the UAE
15 Mar 2023
Contributed by Lukas
Today's episode focuses on some exciting new loyalty insights relevant for marketers in the UAE.As part of their global expansion, Epsilon has been ha...
#353: Using Enterprise-Wide Data To Change The Business Of Retailing
14 Mar 2023
Contributed by Lukas
Richard Schenker is the Founder & Chief Customer Engagement Officer of Loyal Strategy Consulting and he is also a seasoned loyalty executive ...
#352: Denmark's Salling Group - Highly Successful Customer Loyalty Program (Short Summary Show)
13 Mar 2023
Contributed by Lukas
As Denmark’s largest retailer, The Salling Group serves over 11 million customers per week and operates more than 1,400 retail locations including r...
#351: Loyalty and The Magic of Marketing with Rory Sutherland
08 Mar 2023
Contributed by Lukas
Today’s episode features Rory Sutherland, the best-selling author of Alchemy, The Surprising Power of Ideas That Don’t Make Sense and the Vice Cha...
#350: Airline Loyalty Program Valuations with Evert de Boer
07 Mar 2023
Contributed by Lukas
Today's episode discusses the valuations, challenges, risks and opportunities of airline loyalty programs around the world.Our guest is Evert de Boer,...
#349: Are Subscription based programs the future for loyalty ? (Short Summary Show)
06 Mar 2023
Contributed by Lukas
In this episode, Tom reviews the interview between Paula and Robbie Kellman Baxter, the world’s leading expert on subscription pricing and membershi...
#348: The Points Guy Highlights Customer's Loyalty Expectations and Needs
01 Mar 2023
Contributed by Lukas
This episode features an industry legend - Brian Kelly, who is well-known to millions of people as the “Points Guy” – the original travel influe...
#347: From Fans to Fanatics with Doug Glazer of Fanatics
28 Feb 2023
Contributed by Lukas
Today’s episode explores the connection between fans, especially sports fans, and Fanatics the company, which in the last decade has grown from a mo...
#346: Why FNB’s eBucks Program in South Africa is One of the Best Programs In The World? (Short Summary Show)
27 Feb 2023
Contributed by Lukas
In this episode, Tom Peace highlights the key success factors that make eBucks such an amazing program. Back in January 2022, Let’s Talk ...
#345: Loyalty and Customer Engagement Insights in APAC with Collinson Group
22 Feb 2023
Contributed by Lukas
Today we hear some super perspectives on loyalty in the APAC region with our friends in Collinson.Our guests are Thomas Dornis, Vice President of Data...
#344: Retail Loyalty, Coalition Loyalty and Banking Loyalty Trends with Comarch's Piotr Kozlowski
21 Feb 2023
Contributed by Lukas
Piotr Kozlowski is a well-known and respected loyalty expert as the Vice President of Consulting for loyalty solutions at Comarch.With such incredible...
#343: Ideas for Airline Loyalty Professionals from Steve Hui, CEO, iFLYflat (Short Summary Show)
20 Feb 2023
Contributed by Lukas
In this episode, Tom Peace summarises the key points from Steve Hui's interview with Paula Thomas about how earning loyalty points on airline schemes ...
#342: Helping Customers Choose Better - SAQ Shares Powerful Results Selling Wines, Beers and Spirits in Canada
15 Feb 2023
Contributed by Lukas
This episode features a truly inspirational customer relationship program from Quebec in Canada.SAQ is a retail brand, selling wines, beers and spirit...
#341: Matahari Rewards, Indonesia’s Biggest Retail Loyalty Programme Reinvents Itself
14 Feb 2023
Contributed by Lukas
Tjhai A Eng is Head of Marketing & Loyalty at Matahari Department Stores in Indonesia. Matahari is the biggest department store chain in this...
#340: Loyalty Insights from Italy, featuring Cristina Ziliani, Professor of Loyalty Marketing and CRM at the University of Parma (Short Summary Show)
13 Feb 2023
Contributed by Lukas
Cristina Ziliani is the Professor of Loyalty Marketing and CRM at the University of Parma, Italy, where she has been leading the “Loyalty Observator...
#339: Unlocking Irrational Loyalty
08 Feb 2023
Contributed by Lukas
This episode explores loyalty from a strategic marketing perspective – learning what drives loyalty as an outcome and as a feeling, rather than any ...
#338 : Covid’s Aftermath, Customer Health and Customer-Based Forecasting with Daniel McCarthy of Emory University
07 Feb 2023
Contributed by Lukas
Today’s episode looks at some of the recent work by Daniel McCarthy, Assistant Professor of Marketing at Emory University’s Goizueta Business Scho...
#337: Panera Bread Shares Subscription Insights - Its Powerful, Disruptive Approach to Customer Loyalty (Short Summary Show)
06 Feb 2023
Contributed by Lukas
Key insights from Meenakshi Nagarajan, SVP, Recurring Revenue and Loyalty from Panera Bread, a US bakery chain of over 2,000 cafes and one of the rest...
#336: United States Soccer Federation Share the "Insiders’ Program" for Soccer Fans
01 Feb 2023
Contributed by Lukas
The "Insiders Program" is an innovative loyalty program designed to solve the unique challenges of the nationwide body responsible for the promotion a...
#335: Guest Host Announcement - Phil Rubin - USA Loyalty Industry Leader
31 Jan 2023
Contributed by Lukas
Phil Rubin is a global leader in customer marketing and loyalty strategy, and a loyalty industry entrepreneur who has created, grown, and led loyalty ...
#334: Fred Reichheld - Loyalty Industry Legend Launches "Winning On Purpose - the Unbeatable Strategy of Loving Customers" (Short Summary Show)
30 Jan 2023
Contributed by Lukas
Key insights from Fred Reichheld, a legend of the industry. As the creator of the “Net Promoter System”, Fred Reichheld is a true lege...
#333: Building Customer-Centric Brands, Sustainability and Loyalty in the UAE
25 Jan 2023
Contributed by Lukas
This interview of "Let's Talk Loyalty" features a marketing thought leader based here in the UAE, sharing her perspectives on driving customer loyalty...
#332: The 2023 Consumer Trends Index from Cheetah Digital
24 Jan 2023
Contributed by Lukas
Today we're sharing the latest insights from the 2023 Consumer Trends Index by Cheetah Digital.Our guest is Tim Glomb, VP of Global Content at Cheetah...
#331: Loyalty Trends, Gamification and Subscription with Epsilon's Vice President of Loyalty Strategy (Short Summary Show)
23 Jan 2023
Contributed by Lukas
Key insights from Brad McDonald - Epsilon’s Vice President of Loyalty Strategy, from his interview in December 2021.Tom Peace, from The Loyalty Peop...
#330: Star Alliance Goes from Strength to Strength
18 Jan 2023
Contributed by Lukas
Today "Let's Talk Loyalty" is sharing the latest announcement and innovation from the Star Alliance – a co-branded credit card. This is the fir...
#329: Dominos Pizza in Indonesia - A Truly Global Voice of Loyalty
17 Jan 2023
Contributed by Lukas
Domino’s Pizza in Indonesia has been winning loyalty awards all over the world in recent months, as they share their incredible strategies to create...
#328: Accor Hotels Live Limitless with Isabelle Birem (Short Summary Show)
16 Jan 2023
Contributed by Lukas
Key insights from Isabelle Birem, the Senior Vice-President of Loyalty at Accor Hotels, from her interview from November 2021.Tom Peace, from The Loya...
#327: Costco Wholesale - Secrets of Success from this Multi-Billion-Dollar Retailer
11 Jan 2023
Contributed by Lukas
Costco is one of the world’s largest retailers, featuring warehouses and club memberships in eleven countries around the world.It is famous as a tru...
#326: South Africa’s Most Used Loyalty Programme, Clicks ClubCard Raises the Loyalty Game - Hosted by Amanda Cromhout
10 Jan 2023
Contributed by Lukas
Dr Melanie van Rooy is Head of Marketing at Clicks, South Africa’s leading pharmaceutical retailer. Its loyalty programme is Clicks ClubC...
#325: 7-Eleven with Raghu Mahadevan (Short Summary Show)
09 Jan 2023
Contributed by Lukas
Key insights from Raghu Mahadevan, Chief Digital Officer for 7-Eleven, and his interview from November 2021.Tom Peace, from The Loyalty People, shares...
#324: International Loyalty Awards - Success Tips to Win
04 Jan 2023
Contributed by Lukas
The International Loyalty Awards are the highlight of the global loyalty calendar, with leading loyalty brands from all over the world competing for t...
#323: Ikea Family - Beloved Retailer Shares Its Latest Loyalty Innovations
03 Jan 2023
Contributed by Lukas
Ikea describes itself as a global retailer whose brand reaches millions of hearts and homes, united by a unique philosophy and approach.Joining me tod...
#322: Guest Host Announcement for 2023 - The Loyalty People
02 Jan 2023
Contributed by Lukas
Today we announce a new guest host for our short summary shows every Tuesday. Tom Peace, Managing Director of The Loyalty People, is our new gues...
#321: Falling in Love with Emirates - the "Skywards Freak" - a Platinum Passenger's Perspective.
28 Dec 2022
Contributed by Lukas
Today's episode of Let’s Talk Loyalty is unique as we are today interviewing a loyal customer – rather than a loyalty professional. Perhaps one of...
#320: GiveAMile - Funding Free Flights for Final Goodbyes
27 Dec 2022
Contributed by Lukas
Our guest today is the founder of a unique concept called *Give A Mile*, a charity dedicated to providing free flights when it matters the most – fo...
#319: Arsenal Football Club's Loyalty Program (Short Summary Show)
26 Dec 2022
Contributed by Lukas
Arsenal is one of the most successful football clubs in English football history, and in 2021, it became the first UK Premier League team to create a ...
#318: Maxol Shares Loyalty Insights as European Convenience Retailer of the Year
21 Dec 2022
Contributed by Lukas
Maxol is a leading fuel, coffee, car wash, and convenience store brand in Ireland, which has been operating at the heart of Irish communities for 102 ...
#317: Canada's Leading Lifestyle Rewards Program - Scene+
20 Dec 2022
Contributed by Lukas
Scene+ is Canada’s leading lifestyle rewards program, with more than 11 million members, enabling members to earn and redeem points for movies, bank...
#316: Lessons in Loyalty from L'Oreal Luxe and Others (Short Show Summary)
19 Dec 2022
Contributed by Lukas
L'Oreal is a leading brand in the beauty industry with a huge product portfolio and today's conversation features a short summary of my conversat...
#315: Loyalty Insights from Air France - KLM's Flying Blue Program
14 Dec 2022
Contributed by Lukas
Ben Lipsey is the Senior Vice President of Customer Loyalty for Flying Blue, from the Air France - KLM group, one of the world's best-known and best l...
#314: Loyalty in Luxury Hospitality with Iconic Dubai Brand - Jumeirah Group
13 Dec 2022
Contributed by Lukas
Today's episode is focused on the luxury hospitality sector, featuring one of Dubai’s most iconic brands.The Jumeirah Group is a global luxury hotel...
#313: Emirates Airline - Driving Skywards Success (Short Summary Show)
12 Dec 2022
Contributed by Lukas
Today we review learnings from Skywards and how Emirates' loyalty team increased its focus on personalisation, partnerships, and new propositions to c...
#312: "KFC Rewards Arcade" - A Fun-Based Loyalty Strategy for Diners in the UK & Ireland
07 Dec 2022
Contributed by Lukas
Today we discuss the launch of a brand-new high-profile loyalty program in the UK and Ireland, in the quick-service restaurant sector.Kentucky Fried C...
#311: Loyalty Leadership In a Crisis
06 Dec 2022
Contributed by Lukas
Cécile Henry is the IBL Group Loyalty Manager. She manages their home country loyalty programme in Mauritius called Wiiv rewards. Wiiv Re...
#310: Lessons from New Zealand's Phil Devlin - Loyalty Expert (Short Summary Show)
05 Dec 2022
Contributed by Lukas
New Zealand is a small country punching WAY above its weight in the loyalty industry, with over 95% of Kiwi consumers enrolled in at least one program...
#309: The Future of Crypto Rewards - Research from the Loyalty Academy and Bakkt
30 Nov 2022
Contributed by Lukas
Have you ever wondered about Crypto Rewards for your loyalty program? Would they inspire your members even more than your current rewards catalogue?&n...
#308: Rewards - Monetary or Non-Monetary? Insights from the Loyalty Science Lab
29 Nov 2022
Contributed by Lukas
There are fundamental differences between monetary and non-monetary rewards that loyalty industry professionals really need to understand. And that's ...
#307: Data Capture and Trust - Cheetah Digital's Approach
28 Nov 2022
Contributed by Lukas
With consumer trust at an all-time low, marketers are increasingly exploring how they can use gamification and fun to capture data and create pro...
#306: Canada's Changing Loyalty Market & Canadian Automobile Association Insights
23 Nov 2022
Contributed by Lukas
Steven Allmen is passionate about cultivating loyalty and has been a key pillar of the Canadian loyalty community for over 20 years.With a career that...
#305: Changing Customer Loyalty - Insights Post Pandemic from Kobie Marketing
22 Nov 2022
Contributed by Lukas
This episode features some fascinating research that was conducted with US consumers in early 2022, to understand how consumers motivators have change...
#304: Airline Loyalty Evolution with Comarch (Short Summary Show)
21 Nov 2022
Contributed by Lukas
Airline loyalty professionals are increasingly exploring new models - from subscription loyalty, to prepaid fares or even in perhaps an "unlimited" op...
#303: Loyalty Insights from South Africa - 2022 Truth & Brandmapp Loyalty Whitepaper
16 Nov 2022
Contributed by Lukas
Today’s episode features one of our favourite ongoing loyalty research studies – the South African Loyalty Whitepaper from Truth and Brandmap.Aman...
#302: BLAND Loyalty - Bridging the Gap between Brand and Loyalty Marketing
15 Nov 2022
Contributed by Lukas
Today's fascinating discussion focuses on a new industry term coined by our guest – a relative newcomer to loyalty marketing, with a fresh perspecti...
#301: Loyalty Partnerships - KLM and Air France Flying Blue Program (Short Summary Show)
15 Nov 2022
Contributed by Lukas
*Flying Blue* is the frequent flyer programme for Air France and KLM, with over 18 million members around the world, and it's positioned as a lifestyl...
#300: Air Asia Rewards Super App - Loyalty Insights from the World's Best Low-Cost Airline
09 Nov 2022
Contributed by Lukas
Today's episode of Let's Talk Loyalty features an innovative loyalty program called airasia rewards.AirAsia is a low-cost carrier, headquartered in Ma...
#299: At The End of Every Data Point is a Human
08 Nov 2022
Contributed by Lukas
Dr. Shorful Islam is an experienced leader in data analytics and shares with the listeners of Let’s Talk Loyalty how at the end of every data point ...
#298: South African Loyalty Insights 2021 - Short Summary Show
07 Nov 2022
Contributed by Lukas
Today our friends in Truth in South Africa launch their 2022 loyalty white paper, so it's appropriate that we in "Let's Talk Loyalty" are looking back...
#297: The Epsilon Loyalty Index - Consumer Loyalty Insights for Australian Brands
02 Nov 2022
Contributed by Lukas
The “Epsilon Loyalty Index” is a superb new loyalty study from our friends in Epsilon, showcasing a holistic new way to measure the relative loyal...
#296: The Role of Community, Social Consciousness and Neurodiversity in Loyalty.
01 Nov 2022
Contributed by Lukas
Today's consumers are conscious and connected, and their expectations of brands continues to grow. As loyalty marketers, we face the complex chal...
#295: Secrets of Success for Subscription Loyalty (Short Summary Show)
31 Oct 2022
Contributed by Lukas
As editor of the UK's most popular frequent flyer website Head for Points, Rob Burgess brings a unique and highly informed perspective on what loyalty...
#294: East v West - Fascinating Loyalty Program Insights from Asia - Courtesy of Comarch
26 Oct 2022
Contributed by Lukas
Loyalty programs share some incredible similarities but also some noticeable differences in western markets, compared with Asian countries like Malays...
#293: Reducing Churn in the Home Energy Sector with Genesis New Zealand
25 Oct 2022
Contributed by Lukas
Creating measurable results and driving customer loyalty in the home energy market can be incredibly challenging. But Genesis Energy, the la...
#292: AA Smartfuel New Zealand (Short Summary Show)
24 Oct 2022
Contributed by Lukas
AA Smartfuel is a fascinating loyalty programme in New Zealand, designed to delight customers with the opportunity to earn a free tank of fuel!This sh...
#291: My FedEx Rewards - A Powerful Differentiator in an Extremely Competitive Industry
19 Oct 2022
Contributed by Lukas
FedEx Express is one of the world's best-known and most admired business and consumer brands, with average revenues globally of over $95 BILLION! ...
#290: South African Loyalty Awards - Judges Share Insights and Best in Class KPI's
18 Oct 2022
Contributed by Lukas
A mature market with outstanding loyalty KPIs celebrates its 4th year of recognising loyalty excellence at the South African Loyalty Awards.Two of the...
#289: Privacy, Data & GDPR Insights (Short Summary Show)
17 Oct 2022
Contributed by Lukas
Data protection, legal compliance and respect for member's privacy are all critical topics for loyalty marketing professionals. Whether it's GDPR...
#288: Global Perspectives on Customer Loyalty with Capillary Technologies
12 Oct 2022
Contributed by Lukas
Capillary Technologies describes itself as “Asia’s leading SaaS product company” and is the proud technology partner for global clients like Dom...
#287: Crushing Churn & Creating Loyalty by Connecting with Customers
11 Oct 2022
Contributed by Lukas
Anita Toth describes herself as “Chief Churn Crusher” for her clients, specializing in programs to help brands understand the true voices of their...
#286: Bilt Rewards: Rewarding Home Renters (Short Summary Show)
10 Oct 2022
Contributed by Lukas
Bilt Rewards is the world’s first rewards program that lets you earn loyalty points for your rental payments, so we were delighted to meet Dave Cant...
#285: Optimising Email Campaigns with AI and Machine Learning Insights
05 Oct 2022
Contributed by Lukas
How well do you optimize your email campaigns to drive your customer loyalty?In this episode, we are joined by Sondre Wassås, Partner at CPM Analytic...
#284: Fuel Rewards from Shell - Award-Winning Loyalty Celebrates 10 Years Delighting Customers
04 Oct 2022
Contributed by Lukas
Today we are hearing from the iconic "Fuel Rewards" program from Shell in North America.With almost 30 million members, and over 12,600 fuel stations ...
#283: Livelo - The Leading Loyalty Program in Brazil - Short Show Summary
03 Oct 2022
Contributed by Lukas
Livelo is the leading loyalty and coalition marketing services provider in Brazil, and this short show summarises its secrets to success.Livelo is now...
#282: Ultamate Rewards from Ulta Beauty - A Key Differentiator in a Competitive Sector
28 Sep 2022
Contributed by Lukas
Ulta Beauty is the largest beauty retailer in the United States, operating over 1,300 stores across 50 states.With over 38 million members, their "Ult...
#281: Sweatcoin Rewards Walking - Driving Health and Wealth Through Loyalty
27 Sep 2022
Contributed by Lukas
Today's episode showcases a healthtech idea that is taking the world by storm!It sounds too good to be true, but Sweatcoin’s business model is based...
#280: Shopping Mall Loyalty with Galerija Belgrade (Short Summary Show)
26 Sep 2022
Contributed by Lukas
Shopping mall loyalty programs are notoriously difficult to create successfully, with diverse needs across merchants, mall operators, and shoppers.The...
#279: Loyalty Insights, Successes and Trends with Epsilon
21 Sep 2022
Contributed by Lukas
Ralph Browning recently joined our friends in Epsilon as their Business Development Director for the EMEA region.Ralph has been building loyalty progr...
#278: MOL Group's Digital Transformation across Europe - Led by Loyalty
20 Sep 2022
Contributed by Lukas
The MOL Group is a leading oil and gas company operating across Central and Eastern Europe, headquartered in Hungary, with operations in over 30 count...
#277: Young Warriors Use Loyalty Levers for Maximum Impact (Short Summary Show)
19 Sep 2022
Contributed by Lukas
The "Young Warriors" movement was created to leverage loyalty mechanics for a social cause rather than a commercial one. They created a social cu...
#276: Childcare Saver Leverages Partners to Help Reduce the Cost of Childcare
14 Sep 2022
Contributed by Lukas
Today's episode of "Let’s Talk Loyalty" features an award-winning Australian loyalty programme, called Childcare Saver.This year-old programme lever...
#275: Gamification Guru Explains Psychological Drivers of Engagement
13 Sep 2022
Contributed by Lukas
This exciting episode features the author of a fascinating book called “Actionable Gamification” by Yu-Kai Chou.Yu-kai is one of the earliest pion...
#274: The Loyalty Report 2021 (Short Summary Show)
12 Sep 2022
Contributed by Lukas
"The Loyalty Report" features loyalty research with tens of thousands of consumers in North America, so this annual research report is a huge help for...
#273: eCommerce Leader Leverages Loyalty to Drive Commercial Success
07 Sep 2022
Contributed by Lukas
Adore Beauty is Australia's number one pure-play online beauty retailer and operates as a publicly listed company on the Australian Stock Exchange.As ...
#272: Award Winning "MySchool MyVillage MyPlanet" Connects Transactional and Emotional Loyalty.
06 Sep 2022
Contributed by Lukas
Pieter Twine is the General Manager of the "MySchool MyVillage MyPlanet" loyalty programme, based in South Africa.It is an internationally recognised ...
#271: The Role of Communications to Drive Loyalty - Short Summary Show
05 Sep 2022
Contributed by Lukas
Today we're summarising what we learnt from business coach Jon Dwoskin, who shared his insights on how to drive customer loyalty and connection using ...