Marketing School - Digital Marketing and Online Marketing Tips

The Simplest Way to Grow Your Business #2267

03 Nov 2022

Contributed by Lukas

In episode #2267, Neil and Eric talk about the simplest way to grow your business. The internet has played an integral part in how people across the w...

Counterintuitive YouTube Growth Tips #2266

02 Nov 2022

Contributed by Lukas

In episode #2266, Neil and Eric talk about counterintuitive YouTube growth tips. Tuning in you’ll hear about some of the most surprising methods you...

How AI Is Completely Changing The Marketing Game #2265

01 Nov 2022

Contributed by Lukas

In episode #2265, Neil and Eric talk about how AI is completely changing the marketing game. AI has been doing some pretty astonishing things lately, ...

How To Grow A Podcast FAST In 2023 #2264

31 Oct 2022

Contributed by Lukas

In episode #2264, Neil and Eric talk about how to grow a podcast fast in 2023. Podcasts have grown exponentially over the past several years and show ...

Why Podcasts Are A Huge Growth Hack for 2023 & Beyond #2263

30 Oct 2022

Contributed by Lukas

In episode #2263, Neil and Eric talk about why podcasts are a huge growth hack for 2023 & beyond. We break down the challenges of discoverability in p...

How to Get On The First Page Of Google Instantly #2262

29 Oct 2022

Contributed by Lukas

In episode #2262, Neil and Eric talk about how to get on the first page of Google instantly. SEO is a slow and steady game, and you need to be in it f...

Ugly Businesses Are the Best Businesses #2261

28 Oct 2022

Contributed by Lukas

In episode #2261, Neil and Eric talk about why ugly businesses are the best businesses. Many of us are inspired by new and exciting industries, but so...

The Best Strategy for Every Social Platform #2260

27 Oct 2022

Contributed by Lukas

In episode #2260, we share the best strategy for each social platform. if you want to know what is really moving the needle on Facebook, Instagram, Li...

Why We're Doubling Down On Speaking in 2023 #2259

26 Oct 2022

Contributed by Lukas

In episode #2259, we talk about why we are doubling down on speaking in 2023. With the shutdowns of the pandemic, in-person events took an obvious kno...

Building The Next Pixar, Tony Robbins' As A Father, Making The Metaverse Tangible, with Josh from Immi

25 Oct 2022

Contributed by Lukas

Animation is a notoriously labor-intensive process and making a quality feature-length animated film can take years. It also requires countless hours ...

Neil & Eric's Marketing Software Stack #2258

24 Oct 2022

Contributed by Lukas

In episode #2258, we give you the lowdown on our marketing software stack at the moment. You can expect a long list of the different tools and sites w...

We Ran A Poll To Determine The Most Valuable Social Channel #2257

23 Oct 2022

Contributed by Lukas

In episode #2257, we talk about the poll we ran to determine the most valuable social channel. Across the different platforms, the highest value was a...

How To Get Better At Marketing In 2023 #2256

22 Oct 2022

Contributed by Lukas

In episode #2256, Neil and Eric talk about how to get better at marketing in 2023. Tuning in, you’ll hear our tips and strategies for how to improve...

How To Build A Billion Dollar Network #2255

21 Oct 2022

Contributed by Lukas

In episode #2255, Neil and Eric discuss how to build a billion-dollar network. Tuning in, you’ll learn how Neil and Eric built their network, along ...

Can Engagement Pods Skyrocket Your Audience Growth? #2254

20 Oct 2022

Contributed by Lukas

In episode #2254, Neil and Eric ask whether engagement pods can skyrocket your audience growth. Social media and the online landscape have drastically...

TCG bets $100M On Finding The Next 'Mr. Beast' #2253

19 Oct 2022

Contributed by Lukas

In episode #2253, Neil and Eric talk about how TCG is betting $100M on finding the next 'Mr. Beast'. We discuss the private equity firm, TCG, and why ...

Building a Skool Community with Sam Ovens #2252

18 Oct 2022

Contributed by Lukas

In episode #2252, we chat with Sam Ovens, Founder of Skool, about building a Skool community and his approach to business. Tuning in you’ll hear Sam...

How to Grow a Media Company (led by Erik Rivera) #2251

17 Oct 2022

Contributed by Lukas

In episode #2251, Erik Rivera talks about how to grow a media company. He owns a holding company of pet businesses and he has recently opened up a han...

Leveling Up Your Personal Brand & Building Influence with Chris Do #2250

16 Oct 2022

Contributed by Lukas

In episode #2250, we chat with Chris Do, Founder, and CEO of The Futur, to talk about leveling up your personal brand and building influence. Chris un...

Pricing and Retention Strategies (led by Patrick Campbell) #2249

15 Oct 2022

Contributed by Lukas

In episode #2249 we hear another session from the Leveling Up Founders Event where Patrick Campbell talks on the topic of pricing and retention strate...

Ultimate Hot Seat Session with Eric and Neil #2248

14 Oct 2022

Contributed by Lukas

In episode #2248, we do an ultimate hot seat session with Eric and Neil. Tuning in, you’ll get a firsthand look at our Leveling Up Founders Event an...

What's Happening with Marketing in this Economy #2247

13 Oct 2022

Contributed by Lukas

In episode #2247, we talk about what is happening with marketing in this economy. The current economic instability and downturn that we are seeing on ...

Advanced Hiring Techniques: How The Best CEOs Create An Unfair Advantage with Ayman Abdullah #2246

12 Oct 2022

Contributed by Lukas

In episode #2246, we hear from Ayman Abdullah on advanced hiring techniques and how the best CEOs create an unfair advantage. Ayman is the former CEO ...

Are Reels Dead? TikTok Users Spend More Than 10x Time Watching Videos Per Day Vs Reels #2245

11 Oct 2022

Contributed by Lukas

In episode #2245, we investigate whether Reels are dead, in light of the recent statistics that are available. Even if numbers are down for Instagram ...

Operating Lessons from Building The $110M Acquisition.com Machine with Leila Hormozi #2244

10 Oct 2022

Contributed by Lukas

In episode #2244, we get together with Leila Hormozi, Managing Partner and COO at Acquisition.com to unpack operating lessons she’s learned from bui...

Here's How Starbucks Is Embracing NFTs #2243

09 Oct 2022

Contributed by Lukas

In episode #2243, we talk about how Starbucks is embracing NFTs! From new loyalty rewards and increased opportunities for creative marketing, there ar...

Building a 10M Monthly View Content Machine (led by Codie Sanchez) #2242

08 Oct 2022

Contributed by Lukas

In episode #2242, we hear from Codie Sanchez about building a 10 million monthly-view content machine. In this session from a Leveling Up Founders Eve...

How to Throw a Slam Dunk Live Event #2241

07 Oct 2022

Contributed by Lukas

In episode #2241, we talk about how to throw a slam dunk live event! If you are wanting to host something impactful for all your attendees, we offer y...

The $100M Brand Building Playbook with Alex Hormozi #2240

06 Oct 2022

Contributed by Lukas

In episode #2240, we sit down with Alex Hormozi, co-founder of Acquisition.com to talk about the $100M Brand Building Playbook and what he has learned...

How Event Based Tokens Will Change Marketing #2239

05 Oct 2022

Contributed by Lukas

In episode #2239, we talk about how event-based tokens will change marketing. If you want to get a basic understanding of what differentiates tokens f...

Lessons and Strategies of Growing a 600K YouTube Channel (Vanessa Lau) #2238

04 Oct 2022

Contributed by Lukas

In episode #2238, we hear from YouTuber, Instagrammer, and Course Creator Vanessa Lau. In this session from the Leveling Up Founders Event in Beverly ...

Recap of Eric's Leveling Up Founders LA Private Event #2237

03 Oct 2022

Contributed by Lukas

In episode #2237, we reflect on Eric's recent Leveling Up Founders event, considering some of the high points and most enjoyable elements. If you want...

Should You Work With SMB Clients? #2236

02 Oct 2022

Contributed by Lukas

In episode #2236, we share some thoughts on whether or not you should work with SMB clients. If you are trying to decide whether SMB is a good route f...

Our Framework For Scheduling Social Content #2235

01 Oct 2022

Contributed by Lukas

In episode #2235, we share our framework for scheduling social content. If you want to hear all about our philosophy and tools for getting quality pos...

How We Stay Focused To Achieve The Best Marketing Results #2234

30 Sep 2022

Contributed by Lukas

In episode #2234, we talk about how we stay focused to achieve the best marketing results. Tune in to hear about some tools, tactics, and strategies t...

How Generative Search Will Change Marketing Forever #2233

29 Sep 2022

Contributed by Lukas

In episode #2233, we talk about how generative search will change marketing forever. Advances in the machine learning and artificial intelligence fiel...

If We Could Only Have One Marketing Tool - Our Choice Is #2232

28 Sep 2022

Contributed by Lukas

In episode #2232, Neil and Eric talk about the marketing tool they would use if they could only choose one. When it comes to identifying the most impo...

What You Can Learn From Andrew Tate's Marketing #2231

27 Sep 2022

Contributed by Lukas

In episode #2231, Neil and Eric talk about what you can learn from Andrew Tate’s marketing. Andrew Tate’s views are undeniably misogynistic and ha...

Investments We Missed Out On and Lessons Learned #2230

26 Sep 2022

Contributed by Lukas

In episode #2230, Neil and Eric talk about investments they missed out on and key lessons they’ve learned. We share some of the investment opportuni...

7 Split Tests You Won’t Regret Running #2229

25 Sep 2022

Contributed by Lukas

In episode #2229, Neil and Eric talk about seven split tests you won’t regret running. One of the most reliable ways to determine effective marketin...

Rising Interest Rates Will Make Marketing More Affordable #2228

24 Sep 2022

Contributed by Lukas

In episode #2228, Neil and Eric talk about why rising interest rates will make marketing more affordable. Warren Buffet famously said, “be fearful w...

Why the Easiest Way to Go Broke is By Acting Rich #2227

23 Sep 2022

Contributed by Lukas

In episode #2227, Neil and Eric talk about why the easiest way to go broke is by acting rich. When you’re making hundreds and thousands of dollars, ...

3 Reasons Why Your Lookalike Audience Isn’t Converting #2226

22 Sep 2022

Contributed by Lukas

In episode #2226, Neil and Eric talk about the three reasons why your lookalike audience isn’t converting. Tune in to learn how to reduce ad fatigue...

The #1 Benefit of Joining a Mastermind Nobody Talks About #2225

21 Sep 2022

Contributed by Lukas

In episode #2225, Neil and Eric discuss the number one benefit of joining a mastermind that nobody talks about. The most common advice when doing a ma...

3 Reasons to Take One Day Off - Especially From the Screens #2224

20 Sep 2022

Contributed by Lukas

In episode #2224, Neil and Eric talk about 3 reasons to take one day off – especially from the screens. Modern life has been constructed in such a w...

7 Modern Marketing Tools That Will Make Your Life Easier #2223

19 Sep 2022

Contributed by Lukas

In episode #2223, Neil and Eric discuss 7 modern marketing tools that will make your life easier. Tune in to learn about the best new tools to help yo...

The One Thing Was the Biggest Hurdle in Our Business Career #2222

18 Sep 2022

Contributed by Lukas

In episode #2222, Neil and Eric talk about the one thing that was the biggest hurdle in their business careers. Hiring is a complicated process and th...

3 Major Mindset Shifts That Changed Our Lives #2221

17 Sep 2022

Contributed by Lukas

In episode #2221, we talk about three major mindset shifts that changed our lives. Sometimes the biggest mindset shifts can happen due to external cir...

How to Build a $1M 1 Person Operation #2220

16 Sep 2022

Contributed by Lukas

In episode #2220, Neil and Eric discuss how to build a $1 million one-person operation. There are many benefits to having a smaller organization but i...

How Eric Sold Out 12,345 NFTs in 19 Minutes #2219

15 Sep 2022

Contributed by Lukas

In episode #2219, Neil and Eric talk about how Eric sold out 12,345 NFTs in 19 minutes. The world of crypto and NFTs moves fast. Gone are the days whe...

Is Now A Good Time To Sell Your Business? #2218

14 Sep 2022

Contributed by Lukas

In episode #2218, Neil and Eric ask whether or not now is a good time to sell your business. The macro economy has had a tumultuous year, from the cry...

The Best Marketing Leaders Do This #2217

13 Sep 2022

Contributed by Lukas

In episode #2217, Neil and Eric talk about what the best marketing leaders do. Any good marketer knows that what works for your competitor, won’t ne...

Where You Should Be Focusing To Grow Fast On Social Right Now #2216

12 Sep 2022

Contributed by Lukas

In episode #2216, Neil and Eric talk about where you should be focusing your efforts if you want to grow fast on social media right now. It may feel l...

Facebook Fan Pages Are BACK?! #2215

11 Sep 2022

Contributed by Lukas

In episode #2215, Neil and Eric ask whether Facebook fan pages are back. The social media landscape has shifted dramatically since the early days of F...

Are The Best Marketing Hires Going To Be Remote? #2214

10 Sep 2022

Contributed by Lukas

In episode #2214, Neil and Eric talk about whether the best marketing hires are going to be remote going forward. The COVID-19 pandemic has supercharg...

How Neil Works With No Direct Reports #2213

09 Sep 2022

Contributed by Lukas

In episode #2213, Neil and Eric talk about how Neil works with no direct reports. Each of us has our own unique strengths and weaknesses. And when you...

Why the Riches are NOT in the Niches (Beginner Mistake) #2212

08 Sep 2022

Contributed by Lukas

In episode #2212, Neil and Eric talk about why the riches are not in the niches. A lot of marketers like to advise that you should find your niche and...

Why Clubhouse Failed and What Marketers Can Learn From It? #2211

07 Sep 2022

Contributed by Lukas

In episode #2211, Neil and Eric talk about why Clubhouse failed and what marketers can learn from it. During the COVID pandemic, when millions were co...

7 Actionable Lessons Every Marketer Can Learn from Warren Buffett #2210

06 Sep 2022

Contributed by Lukas

In episode #2210, Neil and Eric talk about 7 actionable lessons every marketer can learn from Warren Buffett. If there’s one thing anyone can take a...

Why Every Marketer Should Start Listening to Earnings Calls #2209

05 Sep 2022

Contributed by Lukas

In episode #2209, Neil and Eric talk about why every marketer should listen to earnings calls. We’ve gained a ton of insight from listening to earni...

How to Hire Good SEO Freelancers #2208

04 Sep 2022

Contributed by Lukas

In episode #2208, Neil and Eric talk about how to hire good SEO freelancers. Throughout our careers, we have had to hire our fair share of SEO freelan...

Why Product Market Fit is Important For Marketers #2207

03 Sep 2022

Contributed by Lukas

In episode #2207, Neil and Eric talk about why product market fit is important for marketers. There is a common misconception that marketing can solve...

He Works With Tony Robbins and Peter Diamandis and His Company Is Going to Change the World (Fountain Health)

02 Sep 2022

Contributed by Lukas

It’s about time we started to move away from the reactive sick-based medical system to a more proactive health-based model. Our guest today is commi...

7 Copywriting Hacks for High-Converting Copy #2205

01 Sep 2022

Contributed by Lukas

In episode #2205, Neil and Eric talk about 7 copywriting hacks for high-converting copy. Despite the rise in video content, text on the page continues...

A Sneaky YouTube Growth Hack That You Probably Haven't Heard Of #2204

31 Aug 2022

Contributed by Lukas

In episode #2204, Neil and Eric discuss a sneaky YouTube growth hack that you probably haven’t heard of before. Most social media platforms have int...

Should Your Agency White Label Its Work? #2203

30 Aug 2022

Contributed by Lukas

In episode #2203, Neil and Eric discuss whether your agency should white label its work. There are plenty of benefits to white labeling your work, esp...

Why Neil & Eric Are Speaking At Live Conferences Again #2202

29 Aug 2022

Contributed by Lukas

In episode #2202, Neil and Eric talk about why they are speaking at live conferences again. There’s nothing that quite beats that in-person connecti...

How Many Marketing Channels Should One Person Focus On? #2201

28 Aug 2022

Contributed by Lukas

In episode #2201, Neil and Eric ask how many marketing channels one person should focus on. As a marketer, it’s easy to feel like you need to be a j...

Should You Invest in Others or Yourself? #2200

27 Aug 2022

Contributed by Lukas

In episode #2200, Neil and Eric ask whether you should invest in others or yourself. One of the biggest benefits of investing in yourself is that you ...

5 Simple Ways to Lower Your Paid Ad Costs #2199

26 Aug 2022

Contributed by Lukas

In episode #2199, Neil and Eric share five simple ways to lower your paid ad costs. Tune in to learn how optimizing your creative team, constructing n...

The Best Way to Grow Isn't Marketing #2198

25 Aug 2022

Contributed by Lukas

In episode #2198, Neil and Eric talk about why the best way to grow isn’t marketing. No matter how brilliant you are in your profession, you can onl...

Entitlement Has Creeped In After The Last Two Years. Here's How To Deal With It. #2197

24 Aug 2022

Contributed by Lukas

In episode #2197, Neil and Eric talk about the entitlement that has crept in over the past two years and how to deal with it. When workers have been w...

How To Get 344,654 Organic Impressions On A Single LinkedIn Post #2196

23 Aug 2022

Contributed by Lukas

In episode #2196, Neil and Eric talk about how to get 344,654 organic impressions on a single Linkedin post. Tune in to hear a breakdown of Eric’s p...

The ONLY Two Things Your Company Needs To Focus On During This Recession #2195

22 Aug 2022

Contributed by Lukas

In episode #2195, Neil and Eric talk about the only two things your company needs to focus on during this recession. When a recession hits our first i...

Neil & Eric's Inbound 2022 Plans (How To Make The Most Of Live Events) #2194

21 Aug 2022

Contributed by Lukas

In episode #2194, Neil and Eric talk about their plans for Inbound 2022, and how to make the most of live events. Learn about the annual Inbound confe...

Apple's Sly Move Into Ads #2193

20 Aug 2022

Contributed by Lukas

In episode #2193, Neil and Eric talk about Apple's sly move into ads. Apple has always been vocal about prioritizing privacy, and its update in 2021 h...

Should You Measure Everything? #2192

19 Aug 2022

Contributed by Lukas

In episode #2192, Neil and Eric talk about whether you should measure everything. Not too long ago the general consensus seemed to be that ‘what get...

How to Win at LinkedIn #2191

18 Aug 2022

Contributed by Lukas

In episode #2191, Neil and Eric discuss how to win at LinkedIn. Of its 260 million monthly active users, only 1% create content on LinkedIn. When comp...

How We Batch Our Content #2190

17 Aug 2022

Contributed by Lukas

In episode #2190, we talk about how we batch our content. Depending on whether it’s long-form video, blog posts, or podcast episodes, we have put di...

YouTube Success Secrets #2189

16 Aug 2022

Contributed by Lukas

In episode #2189, Neil and Eric discuss some of the best-kept YouTube success secrets! We share what has worked for us, as well as the mistakes we hav...

Our Boneheaded YouTube Mistake with Marketing School #2188

15 Aug 2022

Contributed by Lukas

In episode #2188, we talk about our boneheaded YouTube mistake with Marketing School. Tuning in, you’ll find out how Libsyn helped us automate and g...

How Eric is Utilizing Product-Led Growth for NFTs #2187

14 Aug 2022

Contributed by Lukas

In episode #2187, we discuss how Eric is using product-led growth for his NFT project. Tuning in, you’ll learn the definition of product-led growth ...

The Ideal Content Cadence (If We Had Unlimited Resources) #2186

13 Aug 2022

Contributed by Lukas

In episode #2186, Neil and Eric talk about the ideal content cadence, assuming we had unlimited resources! How much content would we be producing? On ...

How To Hire Short Form Video Editors at Scale. #2185

12 Aug 2022

Contributed by Lukas

In episode #2185, Neil and Eric talk about how to hire short-form video editors at scale. There are more opportunities than ever to find and hire free...

How This Business Game Can 40x Your Company's Valuation

11 Aug 2022

Contributed by Lukas

If someone were to ask you about the state of your cash flow, would you be able to give an accurate response? According to today’s guest, Alan Miltz...

How to Create Videos in 60 Different Languages Using AI #2183

10 Aug 2022

Contributed by Lukas

In episode #2183, Neil and Eric talk about how to create videos in 60 different languages using AI. Translating your videos into different languages c...

How We Would Start From Scratch Today #2182

09 Aug 2022

Contributed by Lukas

In episode #2182, Neil and Eric talk about how they would start from scratch today. While a lot of trends in marketing are continually evolving, there...

Reaction: Meta Announces TikTok Redesign of Facebook #2181

08 Aug 2022

Contributed by Lukas

In episode #2181, Neil and Eric talk about Meta’s announcement that Facebook will be undergoing a redesign based on the TikTok platform. Facebook ha...

Why It’s Better To Experience Share Than To Give Advice #2180

07 Aug 2022

Contributed by Lukas

In episode #2180, Neil and Eric talk about why it’s better to share stories of your experiences than to give advice. Whenever you give someone advic...

The Layoff Tidal Wave Has Started #2179

06 Aug 2022

Contributed by Lukas

In episode #2179, we talk about the tidal wave of layoffs that has already begun. Looking to Michael Burry for some direction, we can see the signs of...

Why Neil and Eric Don't Blog Often #2178

05 Aug 2022

Contributed by Lukas

In episode #2178, we talk about why Neil and Eric don't blog often anymore. As the online landscape has changed over the last decade, the areas that w...

Lessons Learned Doing Audits on Our Youtube Channels #2177

04 Aug 2022

Contributed by Lukas

In episode #2177, we share some of the lessons we have learned auditing our YouTube channels! From the research necessary to boost your views and subs...

If It's Too Good To Be True, It Probably Is #2176

03 Aug 2022

Contributed by Lukas

In episode #2176, we talk about the idea that, if it looks too good to be true, it probably is! Taking the example of the craziness happening in the c...

Why Neil Bought AnswerThePublic #2175

02 Aug 2022

Contributed by Lukas

In episode #2175, we talk about why Neil bought AnswerThePublic! If you want to get the inside scoop on Neil's recent acquisition of SEO tool, AnswerT...

The Simplest Way to Build Links #2174

01 Aug 2022

Contributed by Lukas

In episode #2174, we talk about the simplest way to build links to your website. As we have often said, links are one of the most important and powerf...

Why SEO is Great During a Recession #2173

31 Jul 2022

Contributed by Lukas

In episode #2173, we talk about why SEO is great during a recession! Unlike many other marketing avenues, SEO has an evergreen nature that will help y...

The Best Free SEO Tools for Beginners #2172

30 Jul 2022

Contributed by Lukas

In episode #2172, we share a list of the best free SEO tools for anyone starting out with an online business. If you want to hear about tools for vide...

3 Strategic Ways to Monetize Your Blog for Long Term Cash Flow #2171

29 Jul 2022

Contributed by Lukas

In episode #2171, we share three strategic ways to monetize your blog for long-term cash flow! It is widely known that blog traffic can be manipulated...

The Most Important Leadership Skills According to The Hustle Founder, Sam Parr

28 Jul 2022

Contributed by Lukas

One of the biggest challenges of conducting effective marketing is that it can be virtually impossible to be certain which of your methods are getting...

3 Lessons Learned Consulting for Agency Owners #2169

27 Jul 2022

Contributed by Lukas

In episode #2169, we talk about three lessons we have learned consulting for agency owners. Agency owners have many pitfalls to avoid and tuning in to...