The Best One Yet

👢 “ChatGP-She” – AI’s female flip. Robinhood’s VC-for-All. Shake Shack’s Michael Kors burger. +Sony Walkman’s innovation.

16 Sep 2025

Contributed by Lukas

ChatGPT revealed the 1st study on who actually uses it… The power user? High school girls.Shake Shack invented a French Onion Burger… it’s the s...

👨 “Performative Male” — Pinterest’s pin dudes. Alo’s ath-luxury bag. Stagflation’s fire flood.

15 Sep 2025

Contributed by Lukas

Alo launched a $3,600 bag, while Aldi launched a free bag… and that explains the economy.The #1 issue this week is stagflation… The Fed has to dec...

⚽ “Yellow card” — World Cup’s surge seating. Winklevii Bros’ IPO. Casey’s pizza station. +Zodiac Investing.

12 Sep 2025

Contributed by Lukas

FIFA began selling tickets to the 2026 World Cup in USA yesterday… and it’s messing with StubHub.The Winklevoss twins didn’t get Facebook… but...

🔮 “New Richest Human” — Oracle’s 40% surge. Ralph Lauren’s AI nepobaby. “Got Milk?” 30th b’day. +Pokemon Card investors.

11 Sep 2025

Contributed by Lukas

Oracle stock jumped 40% yesterday… making Larry Ellison is now the world’s richest person. Ralph Lauren stock is at an all-time high… Becau...

🤏 “Ozempic iPhone” — Apple’s iPhone “Air”. Ben & Jerry’s revolt. Sphere’s 4D Wizard of Oz. +Anti-Shoe-Startups.

10 Sep 2025

Contributed by Lukas

Apple just unveiled the iPhone Air… for Apple, it’s survival by a thousand features.Wizard of Oz at the Sphere is basically the metaverse… and t...

🧈 “Costco Gold Digger” — Gold’s all-time-high. OpenAI’s 1st Cannes film. Black Rock Coffee’s IPO. +NYYankee $$$.

09 Sep 2025

Contributed by Lukas

Sam Altman’s newest idea?... OpenAI makes an animated movie to win the Cannes Film Fest.Black Rock Coffee is going public as anti-Starbucks… It’...

💰 “$1 Trillion Paycheck” — Elon’s 13-digit incentive. J.Crew’s AI faux pas. US Open’s Cadillac. +Martell baby #2.

08 Sep 2025

Contributed by Lukas

The real winner of the US Open? Cadillac… It used “The Great Gatsby Strategy.”J.Crew just caused the biggest fashion drama of the year… It use...

💰 “The (Ex)Finance Bro’s Guide To $$$” — Nick & Jack interviewed on Wild 'Til 9

04 Sep 2025

Contributed by Lukas

What do I do with my money? And why? And how? And ???????? We hung out with influencer couple Lauren Riihimaki (aka LaurDIY) & Jeremy Lewis t...

PART 2 👜Birkin: The Handbag That Costs More Than Your House

03 Sep 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/When Jane Birkin's boyfriend ran over her beloved wicker basket, she ...

PART 1 👜Birkin: The Handbag That Costs More Than Your House

02 Sep 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/When Jane Birkin's boyfriend ran over her beloved wicker basket, she ...

💪 “How David Bar Flexed Virality” — Our Interview with Peter Rahal of David Protein

28 Aug 2025

Contributed by Lukas

In his twenties, he founded RXBAR and sold it to Kellogg for $600M. In his thirties, he launched David Protein, which competes with RXBAR, and it’s ...

PART 2 🏰 Disneyland: The Fantasy that Almost Flopped

27 Aug 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Who wouldn’t want to visit the happiest place on Earth? Well — at...

PART 1 🏰 Disneyland: The Fantasy that Almost Flopped

26 Aug 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Who wouldn’t want to visit the happiest place on Earth? Well — at...

🌵 “Party on the Playa” — Burning Man’s biz. Reading’s 40% drop. Intel’s Uncle Sam-vestment. + Vacation Update

25 Aug 2025

Contributed by Lukas

Burning Man is the biggest event for billionaires in the world… so why is it losing millions?The US Gov’t is getting 10% of Intel in exchange for ...

💆‍♀️ “AI-ahhhhhh” – Equinox’s AI masseuse. Robinhood’s QB sneak. Millennials’ tantrum tax. +9/9/9 Hot Dog strategy.

22 Aug 2025

Contributed by Lukas

Equinox is adding AI robot masseuses to 60 of their gym locations… and it’s actually good for the job market.Robinhood launched football betting p...

🥸 “Espionage Advertising” — Bilt’s comedy series. Taco Bell’s everything plan. Hertz’s Amazon deal. +Summer Song Recession.

21 Aug 2025

Contributed by Lukas

Taco Bell is launching a new thing every month… because instant gratification is a recipe.Hertz is the 2nd biggest car-seller in America… and now ...

🪨 “Michelangelo Millionaire” — Italian Marble’s resurgence. Apple’s Pixar Lamp. 8 Sleep’s $1B not-mattress.

20 Aug 2025

Contributed by Lukas

Apple’s next big product is codenamed “Bubble”... And it’s inspired by the Pixar lamp logo.Italian Marble has never been more in demand… and...

🍒 “$200 SmartBra” — Forme’s high-tech bra. Can’t buy house, buy crypto. Fast Casual’s bowl recession.

19 Aug 2025

Contributed by Lukas

Nick is back! And he recaps his health ordeal in the intro. Our 3 stories: A $200 posture-correcting bra?... It’s gone viral, and could be Appl...

🥤“Unlimited Free Samples” — Poppi’s co-founder Allison Ellsworth interviews with TBOY

18 Aug 2025

Contributed by Lukas

Allison Ellsworth ditched the oil industry to fix her gut problems. After getting a check from Shark Tank, she launched Poppi with her husband and co-...

🫡 “Future-proof your career” — Corporate Natalie & Ross “Corp” Pomerantz interview Nick & Jack

15 Aug 2025

Contributed by Lukas

Follow the Demoted podcast here: https://direct.me/demoted “Workplace shenanigans with a side of career advice” — that’s the tagline for ...

🎤 “$TBOY Update” — Our 1st-ever earnings presentation, we share our strategy, metrics, and do a Q&A

14 Aug 2025

Contributed by Lukas

Watch on Youtube: https://www.youtube.com/@tboypod We’re publishing the Q2 earnings presentation and Q&A of this show, The Best One Yet. It...

🍎 “Teacher’s pet AI” — Alpha’s 1st AI school. Ford’s assembly tree. Chanel’s 250-page magazine. + GCal dating.

13 Aug 2025

Contributed by Lukas

The 1st school with AI doing the teaching is here… We looked at Alpha School’s curriculum.Ford is disrupting its best invention… Going from “A...

🥊 “Fight Club” — Paramount’s $7.7B UFC deal. Nvidia’s export tax. Fazit’s $40M face glitter. + Instant Ramen.

12 Aug 2025

Contributed by Lukas

Paramount is paying $7.7 billion to stream the Ultimate Fighting Championship for 7 years… because 100 million Americans watch UFC.Nvidia & AMD ...

🍣 “Miso Pilates” — Nobu’s hospitality empire. ChatGPT-5’s therapist. Crocs vs Stocks. +Labubu Raves.

11 Aug 2025

Contributed by Lukas

Michelin-star restaurant Nobu now has 42 hotels… and it’s got pilates studios too?ChatGPT-5 is being called the biggest development in AI history…...

👩‍❤️‍💋‍👨👩‍❤️‍💋‍👨 “Bring a Friend” — Hinge’s double-date. Netflix’s fake K-Pop band. Golf’s profit puppy.

08 Aug 2025

Contributed by Lukas

The #1 movie on Netflix is also the #1 album on Spotify… K-Pop Demon Hunters reveals the #1 metric in media.Hinge is defying the dating app downturn...

🌴 “Nothing beats a…” — Jet2’s meme-of-the-summer. Uber’s Airbn-beating. The NFL’s ESPN hookup. Kevin = Cash.

07 Aug 2025

Contributed by Lukas

One obscure British airline is surging thanks to a TikTok meme… Jet2 is self-roasting.Uber stock is 2x higher than their IPO, while Airbnb’s is do...

🍌 “Dancers in the Outfield” — Savannah Bananas’ baseball disruptor. Palantir’s AI beliefs. ThredUp’s tariff win. +Hellman’s mayo wedding.

06 Aug 2025

Contributed by Lukas

ThredUp stock is up 600% this year… because Frugal Friendly Finance is winning the trade war.Palantir is named after LOTR, but is it Sauron or Frodo...

🀄👵 “Crazy Rich Aces” — Mahjong’s “GrannyCore” surge. Elon’s record bonus. NY Post’s Californiacation. Hennessey’s rap biz.

05 Aug 2025

Contributed by Lukas

The hot new networking opportunity… is playing a 200-year-old Chinese game: Mahjong.Tesla gave Elon the biggest bonus in human history… during the...

🤓 “Ivy League-ish” — Harvard’s profit puppy. eBay’s all-time-high. Trickle Down AI-nomics. IBO = Initial Baby Offering.

04 Aug 2025

Contributed by Lukas

Harvard’s biggest profit puppy? Executive Education… They’re stretching the Crimson to earn some cash.eBay stock is (shockingly) at an all-time ...

🐲 Pokémon: The Little Monsters that Played Their Cards Right

02 Aug 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/What do you get when you mix a passion for collecting bugs with an ob...

🎯 “Find My Kid” — Skechers’ AirTag shoe. Figma’s designer IPO. Ford’s tariff tax. + Celsius’ Vodka surprise.

01 Aug 2025

Contributed by Lukas

Skechers launched the 1st shoe built for Apple AirTags… It’s the “Track My Kid Era.”Figma stock 3x’d for the biggest American IPO in 4 years...

🐑 “MUGGs” — Man Uggs are surging. Ozempic’s inventor’s dilemma. The Fed’s Debbie Downer. Reese’s + Oreos.

31 Jul 2025

Contributed by Lukas

Uggs’ sales are surging thanks to men… And it’s not the only brand pulling off a gender pivot.Novo Nordisk stock is down 65%... because “inven...

⛳ “He’s a 10 but…” — Tea’s red flag dating app. Quince’s $4.5B cashmere. Our 1st Transcontinental Railroad. Happy Gilmore’s cameo strategy.

30 Jul 2025

Contributed by Lukas

The #1 dating app right now also has the #1 drama… because Tea lets you rate dudes.The biggest deal of 2025? An $85B railroad deal… but it’s act...

🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.

29 Jul 2025

Contributed by Lukas

How did Gwyneth Paltrow appear in an Astronomer ad?... Ryan Reynolds’ secret ad agency and its new concept: “Fastervertising.”As a trade war dea...

😎 “SPF Miami Vice” — Vacation’s viral sunscreen. DORK meme stocks. South Park’s $1.5B deal. Sydney Sweeney’s Stock Surge.

28 Jul 2025

Contributed by Lukas

What do Krispy Kreme, Kohl’s, OpenDoor, & Rocket have in common?... 2025’s meme stocks.Vacation put sunscreen into a ‘80s whipped cream bott...

🎙️ “LIVE Interview with Slate’s CEO 🛻 Chris Barman’s EV Disruptor”

25 Jul 2025

Contributed by Lukas

We brought a surprise guest to our LIVE TBOY show in Chicago: Chris Barman, CEO of the wildest (and newest) electric car brand.Jeff Bezos invested, an...

🎙️ “Chicago LIVE Show” — Uno’s casino strategy. Amazon’s AI eavesdropper. Tour de France’s $150M surprise.

24 Jul 2025

Contributed by Lukas

Live… from Chicago… it’s The Best One Yet!We performed our show in front of a live studio audience of Besties & Yetis at Chicago’s famous ...

💫 “Viva La Profits” — Coldplay’s record-breaking tour. Coke’s Mexican Coke. Cetaphil’s AI skin hack.

23 Jul 2025

Contributed by Lukas

Coldplay is now the #2 highest-grossing concert tour ever… their concerts manufacture virality.Coca-Cola is launching coke w/ cane sugar instead of ...

🍔 “Supercharge me” — Tesla’s drive-in movie diner. YKK’s zipper monopoly. WNBA’s salary drama.

22 Jul 2025

Contributed by Lukas

Tesla just opened something completely wild: a drive-in movie theater diner / charging station… run by robots.About ½ of all zippers are made by 1 ...

🔥 “Hot People Only” — Secret Influencer apps. Colbert’s Last Show. Crypto Week’s Roman Empire.

21 Jul 2025

Contributed by Lukas

There’s a secret app for influencers to get anything for free… and now we know about it.The reason the Late Show industry is getting canceled? Par...

Listen Now: Flesh and Code

19 Jul 2025

Contributed by Lukas

​​If you missed our announcement... we have a brand new podcast! Flesh and Code is a 6-part miniseries, where we investigate how technology is bei...

📀 “DJ VC” — The Chainsmokers’ VC fund. Uber’s robo-chauffeur. The Fed’s situationship.

18 Jul 2025

Contributed by Lukas

TBOY Live Chicago, July 23rd - tickets on sale here: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsThe Chainsmokers’ music duo l...

🐟 “CodBar” — David’s fish protein bar. Labubu: Beanie Baby or Barbie? Pittsburgh’s Austin-of-the-East.

17 Jul 2025

Contributed by Lukas

David, the $725M protein bar brand, dropped its most controversial product yet… Cod fish.Pittsburgh just snagged $90B in AI investments… If all go...

🌮 “From TACO to BURRITO” — Trump’s next trade war trade. Jimmy Butler’s super coffee. Target’s influencer turnaround.

16 Jul 2025

Contributed by Lukas

Forget the Trump T.A.C.O. Trade… we want to introduce the B.U.R.R.I.T.O. trade coming Aug 1stBasketball star Jimmy Butler just launched a $100 coffe...

🙋‍♀️ “Power Pause” — Millennial Moms-preneurs. KFC vs Dave’s Hot Chicken. Vibe Coding’s AI drama.

15 Jul 2025

Contributed by Lukas

KFC just fell out of the top 3 chicken chains in America… and Dave’s Hot is bringing the heat.Millennial Moms are leading a female founder boom…...

🏰 "Kingdom of the Coin" — Bhutan's Bitcoin Bump. Love Island's economy. Delta's Super Business Class+

14 Jul 2025

Contributed by Lukas

Love Island is the most viral show of the year… and it’s having a global economic impact.Delta only makes $4 profit per ticket… so it’s launch...

🧁 “Frosted Freaks” — Kellogg’s Nutella deal. Netflix’s Anime AI. The Pentagon’s rare earth stock.

11 Jul 2025

Contributed by Lukas

Kellogg’s cereal brands were just acquired by Italy’s Ferrero (Nutella)… but it’s really about the mascots.Netflix’s most popular content is...

😇 “Inbox Zero Nirvana” — Gmail’s mass unsubscription. Matcha’s shortage drama. X’s Yaccarino exit. And Birkin Bag #1.

10 Jul 2025

Contributed by Lukas

Gmail launched a Weapon of Mass Unsubscription… to fix your inbox stress. The matcha industry is suffering an unprecedented shortage… blame J...

🛍️ “Fake-flation & Dumb Deals” — Prime Day’s shopping tricks. Dishoom’s dice restaurant. H-E-B’s Texas rescue team.

09 Jul 2025

Contributed by Lukas

London’s most popular restaurant, Dishoom, has a wild growth hack… Roll the dice, get a free meal.Amazon Prime Day is now Prime Week… but it’s...

🎷 “Justin TimberFAKE” — Spotify’s AI boy-band. Michelob’s Gatorade beer. Soham Parekh’s 19 tech jobs.

08 Jul 2025

Contributed by Lukas

The trendiest song over the weekend was by a fake band… Spotify’s 1st AI band has gone viral.The only major beer growing in America? Michelob Ultr...

🏨 “Spreadsheets to Bedsheets” — Goldman’s Greek hotel. Amazon’s dark factory. FedEx’s black jack bet.

07 Jul 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsGoldman Sachs tried to bought 3 luxur...

🇺🇸 Hamilton: From Founding Father To Broadway Star

04 Jul 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/In 2008, Lin-Manuel Miranda badly needed a vacation. He’d just won ...

🌭 “Profit Puppy” — Nathan’s Hot Dog high. Lululemon’s Costco dupe-suit. Cloudflare’s AI shield.

03 Jul 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsNathan’s hot dog stock just hit an ...

🤠 “Yeehaw$$$” — Stetson’s cowboy revival. Luckin’ 1st US coffee. Elon’s last stand.

02 Jul 2025

Contributed by Lukas

Luckin Coffee’s 1st US location opened in NYC… and it’s got an anti-Starbucks strategy #ZeroPlace.Elon Musk is fighting to block Trump’s Big B...

🍨 “Ice Cream Tax Sundae” — Big Beautiful Bill’s scoops. Goodwipes’ porta-potty palace. Robinhood’s crypto stock.

01 Jul 2025

Contributed by Lukas

The Big Beautiful Bill would be the biggest law in our lifetime… so we’ll explain it using ice cream.Goodwipes launched luxury Porta-Potty Palaces...

🙅 “Cancel Your Internship” — Top-Paid Internships. Momofuku’s Chef-to-Shelf Strategy. Why Stocks hit ATHs.

30 Jun 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsDespite trade war & real war, US ...

🇮🇹 “Bezos Da Vinci” — Venice’s Amazonian history. Nike’s Snoafer bet. NYC’s Socialist (Maybe) Mayor.

27 Jun 2025

Contributed by Lukas

Jeff Bezos is getting married in Venice… but did ya know Venice was the Amazon of the Old World?Nike is pinning its turnaround on a snoafer (a sneak...

🪩 “Mile High Upgrade” — Pan Am’s comeback. Apple’s Brad Pitt F1 pop. PeaceAI’s war-predictor.

26 Jun 2025

Contributed by Lukas

Pan Am Airlines is back after 34 years, but with a hotel, theater, & cafe… Because Brands > Logos.Apple’s Formula1 movie premiers today… ...

🧢 “To Dad, Love A.I.” – Fathers’ D’AI. Gucci’s Ozempic perfume. Big Concrete’s IPO.

25 Jun 2025

Contributed by Lukas

America’s biggest cement business just went public… because commodities don’t exist.Perfume sales are surging right now… Because of dudes, col...

🛢️ “‘Bottlenecking” — Iran’s Strait of Hormuz. Tesla’s robotaxi vs. Waymo. Dallas Cheerleaders’ 400% pay raise.

24 Jun 2025

Contributed by Lukas

The most important economic part of the War in Iran? The Strait of Hormuz… It controls 20% of earth’s oil exports.The 2 biggest self-driving car h...

🏄 “It’s The New Golf” — Surfing’s wave pool surge. The Infinite Workday. Disney’s Amazon ad collab.

23 Jun 2025

Contributed by Lukas

The hot new real estate trend is giant surf parks… Wave Pools borrowed the biz model of golf.117 emails per day? Interruptions every 2 minutes?... M...

👾 “Reddit vs AI” — Our Interview with Reddit CEO Steve Huffman

20 Jun 2025

Contributed by Lukas

Reddit… it’s the most important company in social media right now, because it’s the most different. It’s the 5th most visited website in Ameri...

🏒 “Less Taxes, More Trophies” — Florida’s hockey strategy. Chase Sapphire’s $795 fee. Roblox’s Farmville 2.0.

18 Jun 2025

Contributed by Lukas

The Chase Sapphire Reserve card jacked up its fee to $795… so we did the aluminum math.Why is Florida winning so many Stanley Cup hockey games?... L...

🍔 “I’m lovin ___” — Shake Shack’s 1st slogan. Trump’s $499 smartphone. Tracy Anderson’s pilates club.

17 Jun 2025

Contributed by Lukas

Shake Shack stock popped on its 1st slogan… so we’ll share the secret to slogans.Trump disclosed his 2024 income (at least $600M)… and now the h...

🪖“Army’s GeekSquad” — US Military’s Tech Recruits. Converse’s MJ moment. Din Tai Fung’s dumpling empire.

16 Jun 2025

Contributed by Lukas

The best player in the NBA Finals wears Converse… so they launched a sneaker dating show?War in the Middle East means the US Army has a new recruit…...

🧸 Beanie Babies: The Cutest Boom, Bubble & Bust

14 Jun 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Beanie Babies — the unassuming critters with birthdates and bios —...

⌚ “Engagement Watch” — Rolex’s wedding win. Starbucks’ barista championship. Home Depot’s ICE raid.

13 Jun 2025

Contributed by Lukas

Rolex sales are jumping… because women are giving them as engagement rings (watches?).Home Depot’s newest business risk?... It’s now ground zero...

👙 “SummerHouse VC” — Paige DeSorbo’s exit. US/China trade dud. Heinz’s breakfast ketchup.

12 Jun 2025

Contributed by Lukas

The US and China trade deal looks more like a trade dud… because of China’s Infinity Stones.When Heinz ketchup changes its bottle, sales pop… so...

🍼 “Stox4Kidz” — $1k baby accounts. SmartLess’ podcast phone. Zuck’s AI dragons.

11 Jun 2025

Contributed by Lukas

What if every newborn got a $1K stock account?... If the budget bill passes, that’s happening.Why is SmartLess, the podcast, launching a wireless co...

🧊 “Liquid iPhone” — Apple’s WWDC reveal. Bachelorette $$$ index. Warner Bros’ Bad Bunny breakup.

10 Jun 2025

Contributed by Lukas

Apple’s biggest event of the year was all about “liquid”… And Apple lost $90B in 9 minutes.Bach parties now cost $1,400/person… we dove into...

💔 “Bro-vorce” — Elon’s money vs Trump’s power. Hot Wheel’s social surge. Reddit’s upvote power.

09 Jun 2025

Contributed by Lukas

From power couple to cat fight, we now have Elon’s riches vs. Trump’s power… so we predict who wins.Hot Wheels is surging on Insta, YouTube, and...

🎮 “Mario Hits Puberty” — Nintendo’s Switch 2 sellout. Our 401K password trick. AI Traffic Lights.

06 Jun 2025

Contributed by Lukas

Nintendo’s Switch 2 release caused chaos worldwide… because of Paul Rudd.Retirement accounts have surged, so we share our top savings rule… Forg...

👻 “Halloween Canceled” — Spirit’s trade war-ning. Fortune 500’s founder fun. Pizza Hut’s reading app.

05 Jun 2025

Contributed by Lukas

Spirit Halloween cancelled their summer costume preview… because the trade war has a tail.A record 55 women lead Fortune 500 companies… and a reco...

☀️“Everything’s Sunny in TWC” — Weather Channel’s #1 trust. Netflix’s tudum trailers. Dr. Squatch’s standup comedy.

04 Jun 2025

Contributed by Lukas

The most trusted news brand in America? It’s… The Weather Channel (for the 4th straight year).Netflix presented all its new content at a big unvei...

👠 “Dude of Wall Street” — Steve Madden’s podcast pop. Costco’s gas biz. Ukraine’s Spider Web attack.

03 Jun 2025

Contributed by Lukas

Steve Madden’s controversial founder boosted the stock 25% last week… because of a podcast interview.Costco’s biggest selling product? Gasoline ...

🏡 “She’s Zexting Me” — Zillow’s gossip pop. David’s $725M protein bar. Circle’s stablecoin IPO.

02 Jun 2025

Contributed by Lukas

Zillow stock has surged 70% in the last year… because house gossip is good.David is a very high-protein protein bar… worth $725M. Because every bu...

You Might Enjoy: The Big Flop

31 May 2025

Contributed by Lukas

On each episode of Wondery’s podcast The Big Flop, comedians join host Misha Brown to chronicle one of the biggest pop-culture fails of all time and...

🧴 “Rhode to Riches” — Hailey Bieber’s $1B deal. The NYT’s Alexa+. Supreme Tariff Court.

30 May 2025

Contributed by Lukas

Elf Beauty is buying Hailey Bieber’s Rhode for $1B… with a trick from Elvis Presley.The NYT hooked up with Amazon… Because Alexa+ wants to be th...

👔 “Chrome Collar Jobs” — AI Agent workforce. Bachan’s viral BBQ. Urban Outfitters’ all-time-high.

29 May 2025

Contributed by Lukas

Anthropic’s CEO says White Collar jobs will disappear in 5 years… so we’ll tell you how to prepare for the Chrome Collar workforce.The best-sell...

🏃 “We Met on Strava” — Strava’s $2B run app. Nuclear’s hot streak. Nespresso’s Frappu-pivot.

28 May 2025

Contributed by Lukas

Strava hit a $2B valuation… because running apps are the new social media.Nuclear stocks just surged 40%… because to quote Mugatu “Nuclear, so h...

👺 “Nightime beast, daytime beauty” — The Ugly Beauty trend. Hot Debt Summer. Lilo & Stitch’s recipe.

27 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsThanks to The Skinny Confidential, to...

🌎 Google Maps: The *Actual* ‘Everything App’

26 May 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/When out-of-work coder Jens Rasmussen couldn’t find directions to a...

✊ “The Leaders Pod” — Our 3 Best Stories on Legendary Business Leaders

23 May 2025

Contributed by Lukas

Heading into Memorial Day weekend, we whipped up the top pop-biz stories about legendary business leaders from the last year:#1. Dolly Parton launched...

🍹 “The Drink of the Summer” — 2025’s beach booze. Warby’s Google glasses vs. OpenAI-phone. Toyota’s Rav4 Revolution.

22 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWe analyzed the DoorDash data and Tik...

🏆 “Trader-Costco-Gonia” — America’s favorite brands. Dockers’ Casual Friday innovation. Klarna’s revenue-per-human.

21 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsAmerica’s 100 favorite brands show....

🌈 “N-E-T-F-L-I-X” — Sesame Street’s Savior. The Startup-Burying Startup. America’s AAA Downgrade Situationship.

20 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsNetflix just saved Sesame Street… b...

🧘 “Unicorn Pants” — Lulu’s leggings turn 10. Chime is the McD’s of Money. Cava’s hummus surge.

19 May 2025

Contributed by Lukas

TBOY bi-annual survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_3qlyZFxoJvFhFaeLululemon’s Align Leggings just turned 10 years old… ...

🍑 Juicy Couture Tracksuit: How Cozy-Core Went Viral

17 May 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/In a high-end boutique between Hollywood and Beverly Hills, Pamela Sk...

☂️ “Make it Rainnn” — Rainmaker’s rain startup. Dick’s Foot Locker palace. UnitedHealth’s worst month ever.

16 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsFoot Locker surged 80% on deal with D...

💆 “Massage-bnb” — Airbnb’s everything app. eToro’s Kardashian trade. Boeing’s Trade War Win. + Surprise Guest Jeff Raider.

15 May 2025

Contributed by Lukas

TBOY Live Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsAirbnb just fulfilled the destiny we predi...

🏟️ “Football = Housing” — Stadiums’ apartment strategy. Nutella’s Americanization. Hotels’ junk fee ban.

14 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWashington DC’s football stadi...

🐳 “Preppy Billions” — Vineyard Vines’ revival. Trump’s Mega-Monday. Dunkin’s JetBlue airplane.

13 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsStocks surged 3% on a Mega Monday of ...

💎 “He went to Walmart” — The $299 Diamond Ring. Yuka’s MAHA app. Podcasts’ Golden Globes Award.

12 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWalmart sells 1-ct diamond rings for ...

🎟️ TBOY Live Show Chicago… Tickets On Sale NOW

10 May 2025

Contributed by Lukas

https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsBuy your tickets with that link 👆 Then tag us @tboypod with your tix picChi-town,...

🐻 “Eat Pray Chew” — Grüns’ $500M gummybear. Google’s DVD moment. England’s Ron Weasley trade deal.

09 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW  https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsStocks jumped after an “h...

🏰 “Donald Duck Diplomacy” — DisneyLand Abu Dhabi. Elon’s Texas city. Russell Westbrook's AI funeral app.

08 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsDisney just announced its 7th theme p...

🥐 “Baguette Bangers” — Le Pain Quiotidien’s disco. China’s disappearing data. DoorDash’s vibe-cession.

07 May 2025

Contributed by Lukas

TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsSome Le Pain Quiotidien’s bakeries ...

🎬 “Quentin Tariff-tino” — Hollywood’s digital trade war. Warren Buffett’s secret investing sauce. Skechers’ $9B retirement.

06 May 2025

Contributed by Lukas

Hollywood just entered the Trade War… starring the 1st ever digital tariff (100% on Wicked 2).Warren Buffett is retiring, so we found his secret $$$...

🤫 “End of Passwords” — Microsoft’s post-password-era. Formula 1’s sister surge. Mack Weldon’s anti-tariff undies.

05 May 2025

Contributed by Lukas

Sam Altman is scanning eyeballs to verify Tinder dates… but the bigger story is the End of Passwords.Formula One just had its Miami Grand Prix… an...

🥤 Frappuccino: The Billion-Dollar Brainfreeze Starbucks Nearly Killed

03 May 2025

Contributed by Lukas

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/The cream-topped, dome-lidded Frappuccino is the caffeinated crown je...