The Best One Yet
Episodes
🧸 Beanie Babies: The Cutest Boom, Bubble & Bust
14 Jun 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Beanie Babies — the unassuming critters with birthdates and bios —...
⌚ “Engagement Watch” — Rolex’s wedding win. Starbucks’ barista championship. Home Depot’s ICE raid.
13 Jun 2025
Contributed by Lukas
Rolex sales are jumping… because women are giving them as engagement rings (watches?).Home Depot’s newest business risk?... It’s now ground zero...
👙 “SummerHouse VC” — Paige DeSorbo’s exit. US/China trade dud. Heinz’s breakfast ketchup.
12 Jun 2025
Contributed by Lukas
The US and China trade deal looks more like a trade dud… because of China’s Infinity Stones.When Heinz ketchup changes its bottle, sales pop… so...
🍼 “Stox4Kidz” — $1k baby accounts. SmartLess’ podcast phone. Zuck’s AI dragons.
11 Jun 2025
Contributed by Lukas
What if every newborn got a $1K stock account?... If the budget bill passes, that’s happening.Why is SmartLess, the podcast, launching a wireless co...
🧊 “Liquid iPhone” — Apple’s WWDC reveal. Bachelorette $$$ index. Warner Bros’ Bad Bunny breakup.
10 Jun 2025
Contributed by Lukas
Apple’s biggest event of the year was all about “liquid”… And Apple lost $90B in 9 minutes.Bach parties now cost $1,400/person… we dove into...
💔 “Bro-vorce” — Elon’s money vs Trump’s power. Hot Wheel’s social surge. Reddit’s upvote power.
09 Jun 2025
Contributed by Lukas
From power couple to cat fight, we now have Elon’s riches vs. Trump’s power… so we predict who wins.Hot Wheels is surging on Insta, YouTube, and...
🎮 “Mario Hits Puberty” — Nintendo’s Switch 2 sellout. Our 401K password trick. AI Traffic Lights.
06 Jun 2025
Contributed by Lukas
Nintendo’s Switch 2 release caused chaos worldwide… because of Paul Rudd.Retirement accounts have surged, so we share our top savings rule… Forg...
👻 “Halloween Canceled” — Spirit’s trade war-ning. Fortune 500’s founder fun. Pizza Hut’s reading app.
05 Jun 2025
Contributed by Lukas
Spirit Halloween cancelled their summer costume preview… because the trade war has a tail.A record 55 women lead Fortune 500 companies… and a reco...
☀️“Everything’s Sunny in TWC” — Weather Channel’s #1 trust. Netflix’s tudum trailers. Dr. Squatch’s standup comedy.
04 Jun 2025
Contributed by Lukas
The most trusted news brand in America? It’s… The Weather Channel (for the 4th straight year).Netflix presented all its new content at a big unvei...
👠 “Dude of Wall Street” — Steve Madden’s podcast pop. Costco’s gas biz. Ukraine’s Spider Web attack.
03 Jun 2025
Contributed by Lukas
Steve Madden’s controversial founder boosted the stock 25% last week… because of a podcast interview.Costco’s biggest selling product? Gasoline ...
🏡 “She’s Zexting Me” — Zillow’s gossip pop. David’s $725M protein bar. Circle’s stablecoin IPO.
02 Jun 2025
Contributed by Lukas
Zillow stock has surged 70% in the last year… because house gossip is good.David is a very high-protein protein bar… worth $725M. Because every bu...
You Might Enjoy: The Big Flop
31 May 2025
Contributed by Lukas
On each episode of Wondery’s podcast The Big Flop, comedians join host Misha Brown to chronicle one of the biggest pop-culture fails of all time and...
🧴 “Rhode to Riches” — Hailey Bieber’s $1B deal. The NYT’s Alexa+. Supreme Tariff Court.
30 May 2025
Contributed by Lukas
Elf Beauty is buying Hailey Bieber’s Rhode for $1B… with a trick from Elvis Presley.The NYT hooked up with Amazon… Because Alexa+ wants to be th...
👔 “Chrome Collar Jobs” — AI Agent workforce. Bachan’s viral BBQ. Urban Outfitters’ all-time-high.
29 May 2025
Contributed by Lukas
Anthropic’s CEO says White Collar jobs will disappear in 5 years… so we’ll tell you how to prepare for the Chrome Collar workforce.The best-sell...
🏃 “We Met on Strava” — Strava’s $2B run app. Nuclear’s hot streak. Nespresso’s Frappu-pivot.
28 May 2025
Contributed by Lukas
Strava hit a $2B valuation… because running apps are the new social media.Nuclear stocks just surged 40%… because to quote Mugatu “Nuclear, so h...
👺 “Nightime beast, daytime beauty” — The Ugly Beauty trend. Hot Debt Summer. Lilo & Stitch’s recipe.
27 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsThanks to The Skinny Confidential, to...
🌎 Google Maps: The *Actual* ‘Everything App’
26 May 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/When out-of-work coder Jens Rasmussen couldn’t find directions to a...
✊ “The Leaders Pod” — Our 3 Best Stories on Legendary Business Leaders
23 May 2025
Contributed by Lukas
Heading into Memorial Day weekend, we whipped up the top pop-biz stories about legendary business leaders from the last year:#1. Dolly Parton launched...
🍹 “The Drink of the Summer” — 2025’s beach booze. Warby’s Google glasses vs. OpenAI-phone. Toyota’s Rav4 Revolution.
22 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWe analyzed the DoorDash data and Tik...
🏆 “Trader-Costco-Gonia” — America’s favorite brands. Dockers’ Casual Friday innovation. Klarna’s revenue-per-human.
21 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsAmerica’s 100 favorite brands show....
🌈 “N-E-T-F-L-I-X” — Sesame Street’s Savior. The Startup-Burying Startup. America’s AAA Downgrade Situationship.
20 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsNetflix just saved Sesame Street… b...
🧘 “Unicorn Pants” — Lulu’s leggings turn 10. Chime is the McD’s of Money. Cava’s hummus surge.
19 May 2025
Contributed by Lukas
TBOY bi-annual survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_3qlyZFxoJvFhFaeLululemon’s Align Leggings just turned 10 years old… ...
🍑 Juicy Couture Tracksuit: How Cozy-Core Went Viral
17 May 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/In a high-end boutique between Hollywood and Beverly Hills, Pamela Sk...
☂️ “Make it Rainnn” — Rainmaker’s rain startup. Dick’s Foot Locker palace. UnitedHealth’s worst month ever.
16 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsFoot Locker surged 80% on deal with D...
💆 “Massage-bnb” — Airbnb’s everything app. eToro’s Kardashian trade. Boeing’s Trade War Win. + Surprise Guest Jeff Raider.
15 May 2025
Contributed by Lukas
TBOY Live Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsAirbnb just fulfilled the destiny we predi...
🏟️ “Football = Housing” — Stadiums’ apartment strategy. Nutella’s Americanization. Hotels’ junk fee ban.
14 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWashington DC’s football stadi...
🐳 “Preppy Billions” — Vineyard Vines’ revival. Trump’s Mega-Monday. Dunkin’s JetBlue airplane.
13 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsStocks surged 3% on a Mega Monday of ...
💎 “He went to Walmart” — The $299 Diamond Ring. Yuka’s MAHA app. Podcasts’ Golden Globes Award.
12 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsWalmart sells 1-ct diamond rings for ...
🎟️ TBOY Live Show Chicago… Tickets On Sale NOW
10 May 2025
Contributed by Lukas
https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsBuy your tickets with that link 👆 Then tag us @tboypod with your tix picChi-town,...
🐻 “Eat Pray Chew” — Grüns’ $500M gummybear. Google’s DVD moment. England’s Ron Weasley trade deal.
09 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsStocks jumped after an “h...
🏰 “Donald Duck Diplomacy” — DisneyLand Abu Dhabi. Elon’s Texas city. Russell Westbrook's AI funeral app.
08 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsDisney just announced its 7th theme p...
🥐 “Baguette Bangers” — Le Pain Quiotidien’s disco. China’s disappearing data. DoorDash’s vibe-cession.
07 May 2025
Contributed by Lukas
TBOY Live Show Tickets to Chicago on sale NOW: https://www.axs.com/events/949346/the-best-one-yet-podcast-ticketsSome Le Pain Quiotidien’s bakeries ...
🎬 “Quentin Tariff-tino” — Hollywood’s digital trade war. Warren Buffett’s secret investing sauce. Skechers’ $9B retirement.
06 May 2025
Contributed by Lukas
Hollywood just entered the Trade War… starring the 1st ever digital tariff (100% on Wicked 2).Warren Buffett is retiring, so we found his secret $$$...
🤫 “End of Passwords” — Microsoft’s post-password-era. Formula 1’s sister surge. Mack Weldon’s anti-tariff undies.
05 May 2025
Contributed by Lukas
Sam Altman is scanning eyeballs to verify Tinder dates… but the bigger story is the End of Passwords.Formula One just had its Miami Grand Prix… an...
🥤 Frappuccino: The Billion-Dollar Brainfreeze Starbucks Nearly Killed
03 May 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/The cream-topped, dome-lidded Frappuccino is the caffeinated crown je...
🚁 “Mission: iMpossible” — Apple’s Hoarder’s Quarter. The Cars-becoming-Spas trend. Elon’s DOGE exit.
02 May 2025
Contributed by Lukas
Luxury cars are adding wild mindful wellness features… But will anyone pay for an in-car spa?Elon just exited DOGE… So we calculated the $$$-savin...
🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.
01 May 2025
Contributed by Lukas
Pizza explains the Trade War… Delivery pizza is tariff-proof, but frozen pizza is recession-proof.Waymo just partnered with Toyota for personal self...
🦅 “Falcon Mode” — Lyft’s enshittification. Labubu’s viral dolls. Bezos vs Trump on “Tariff Fees.”
30 Apr 2025
Contributed by Lukas
Lyft dropped the wildest CEO letter ever… and it includes “Enshitiffication” and “Falcon Mode.”The most popular, viral product right now? La...
👶 “End the $1K Baby Tax” — Tariffs crush strollers. Star Wars’ epic re-release. UNC’s D1 ath-fluencer class.
29 Apr 2025
Contributed by Lukas
The trade war inadvertently created a $1K Baby Tax… So we predict a “family exemption.”Star Wars re-released Ep 3, bringing in $42M this weekend...
🧊 “$17 per cube” — Glacial Ice startups. Bezos’ $20k electric car. California = 4th Biggest Economy.
28 Apr 2025
Contributed by Lukas
Jeff Bezos’ secret electric car launched… It’s $20k, anti-Tesla, and inspired by the Amish.100,000 year old glacier ice is being used in Dubai n...
🕯️ “Everyone’s watching it” — Conclave’s Pope pop. Uber’s robo-VW-hippie-van taxi. The Great Capitalist Pause.
25 Apr 2025
Contributed by Lukas
Since the Pope passed, streaming of “Conclave” is up 3,200%... It’s the power of Shelf IP.Uber & VW just hooked up for robo-hippie-van taxis...
💪 “Peak Protein” — Kardashians’ protein popcorn. Trump’s empty-shelf warning. Trailer Parks’ Millennial moment.
24 Apr 2025
Contributed by Lukas
Trump’s de-escalating his trade war with China… because of a warning about “empty shelves”.Kardashian protein popcorn?... In the Ozempi-conomy...
🎩 “Cheat on Anything” — Cluely’s cheating app. Home Depot’s secret garden. The Fed’s Batman independence.
23 Apr 2025
Contributed by Lukas
Cluely’s founders got suspended for building an AI cheating app… but now it’s venture backed.Home Depot’s biggest division will shock you… i...
Exclusive 🦉 “Education Super App” — Duolingo CEO Luis von Ahn announces next product on TBOY
22 Apr 2025
Contributed by Lukas
How do you get someone to learn everyday? Make it addictive… in a good way. Luis von Ahn has mastered engagement with Duolingo, transforming it into...
🧾 “wtf is that?” — Say Hello to Tariff Fees. Costco’s 1st beer dupe. Return of the Mascots.
21 Apr 2025
Contributed by Lukas
You’re about to see “Tariff Fee” on your receipts… But the phrasing is about to get political.Companies are embracing mascots again … Jake F...
🐣 Peeps: A Backroom Marshmallow Mystery
18 Apr 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Roscoe Rodda was in the fight of his life. His candy factory was righ...
👪 “Nepo-preneurs” — Family biz boom. Twinkies’ 4/20 munchies trade. China’s rare earth embargo.
17 Apr 2025
Contributed by Lukas
Twinkie is embracing 4/20 with Munchies Mobiles... because the US economy is now PG-13.China just stopped selling us Rare Earth Metals… We call it t...
📕 “Hedge Fund University” — Harvard’s $2B battle. Coachella’s Pay-Now-Party-Later. Netflix’s Dr. Evil plan.
16 Apr 2025
Contributed by Lukas
Harvard is taking on the Trump admin for $2B… so we looked at the Economics of Endowments.60% of Coachella ticket sales were payment plans… it’s...
🤔 “China’s Factory Revolt” — Trade war moves to TikTok. Moleskine’s Gen Z board. Zuck's FTC lawsuit.
15 Apr 2025
Contributed by Lukas
Chinese factories are retaliating in the trade war… with TikTok videos exposing $5 Lulu pants.Moleskine’s journals are thriving despite the digita...
👜 “Louis VuiTexas” — LVMH’s Made in America fail. Dubai Chocolate’s virality. iExports > iPhones.
14 Apr 2025
Contributed by Lukas
Louis Vuitton opened its 1st Texas factory 6 years ago… but we’ll explain why it’s failing (#FooeyVuitton).Dubai Chocolate went viral 17 months ...
🍑 “Colonoscopy Stock Market” — BTS trade war drama. Versace’s Prada acquisition. A Colon econ lesson.
11 Apr 2025
Contributed by Lukas
Yesterday we covered the trade war pause… today the behind-the-scenes Trump drama.Versace was just sold to its Italian cousin Prada at ½ price… b...
💨 “Gone in 60 tariffs” — Trade War Pause. The Masters’ menu strategy. Harry’s mammoth IPO.
10 Apr 2025
Contributed by Lukas
Trump paused most tariffs, except for 1: USA vs China… Who will win the isolation game?The Masters golf tourney begins today… but the real strateg...
🐺 “Dire Wolf of Wall Street” — Colossal’s 1st de-extinction. ThredUp’s tariff win. Shopify’s mandatory AI.
09 Apr 2025
Contributed by Lukas
Colossal brought the Dire Wolf back from extinction… by using a strategy from Hollywood.The #1 winner of the Trade War? ThredUp… The second-hand c...
🎢 “Buy the Dip?” — Or sell the dip? Artipope’s $3,800 baby carrier. Ford’s patriot discount.
08 Apr 2025
Contributed by Lukas
Should you buy the stock dip?... The best way to decide is with our stock Time Machine.Artipope just unveiled a $4,000 baby carrier… because the bes...
🌎 “Pan-cession” — Global recession risk. Chipotle’s tariff-free avocado. Clocking out at 4:39pm.
07 Apr 2025
Contributed by Lukas
Stocks fell 10% Thurs/Fri, now this trade war could trigger a global recession… a “Pan-cession.”Chipotle went on a 7-year journey to find a tari...
📱 iPhone: The Device Steve Jobs Didn’t Want To Build
05 Apr 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Before 2007, mobile phones had tiny keyboards, crappy screens with in...
⚔️ “Wakanda got Tariff’d” — Trade War’s nuclear fallout. White Lotus’ drip strategy. Coach’s dwell time.
04 Apr 2025
Contributed by Lukas
White Lotus’ szn finale is Sunday… and HBO’s drip strategy is beating Netflix’s drop.The best way to understand Trump’s trade war nuclear bo...
💸 “$3,600 per Fam” — Tariff Day’s price tag. Tinder’s AI flirt-bot. Nintendo’s Mario Kart Metaverse.
03 Apr 2025
Contributed by Lukas
It was T-Day: Tariffs, Tesla, & Trump… We got an update on all of ‘em (and why it’ll cost you $3,600/year).Tinder launched a Flirt-bot… Be...
👙 “Final Hoot” — Hooters’ Re-hooterization. Facebook’s OG makeover. Canada’s WWII housing solution.
02 Apr 2025
Contributed by Lukas
The Hooters founders are buying it outta bankruptcy… but did you know Hooters once had an Airline?Facebook is going back to the OG version… Becaus...
⚾ “Torpedo Bat” — NY Yankees’ innovation. Q2’s Stagflation risk. Drone Delivery’s burrito vs blood.
01 Apr 2025
Contributed by Lukas
The New York Yankees set a home run record… Thanks to a new data-optimized torpedo bat.The #1 term you gotta know for Q2? “Stagflation”… when ...
🙂 “South Park me” — ChatGPT’s animation studio. CoreWeave’s Snow White IPO. SoulCycle’ Fashion Stores
31 Mar 2025
Contributed by Lukas
ChatGPT’s servers “melted” because of its new feature… Steal from every movie studio.SoulCycle is launching 1st chain of fashion stores… It’...
🍼 “Breast Milk Ice Cream” — Frida’s lactation gelato. Robinhood’s mail-order-cash. America’s “Car Bloat.”
28 Mar 2025
Contributed by Lukas
Frida’s breast milk-flavored ice cream is due in 9 months… It’s not April Fool’s, it’s a “product-tizement.”Robinhood launched big bank ...
🐸 “Find Your Muppet” — Sesame Street’s Cocomelon threat. Saratoga’s viral facial water. Signal’s user error.
27 Mar 2025
Contributed by Lukas
A gym-fluencer did a 3:52am sparkling ice facial… and Saratoga Water’s stock jumped 6%.Sesame Street is facing 3 major threats… Bluey, Cocomelon...
🎟️ “Inside StubHub” — The Ticket IPO. Napster’s $200M comeback. 23&Me’s DNA drama.
26 Mar 2025
Contributed by Lukas
StubHub is the #1 secondary ticket marketplace… but the biz totally depends on scalpers.Napster still exists (?) and just got bought for $207M… be...
💁♀️ “Boy Sober” — The No-Marriage Economy. Arizona’s Crazy Rich Asians. Snow White & The 7 Debacles.
25 Mar 2025
Contributed by Lukas
Single women who don’t want marriage are a new economic force… they’re “Boy Sober.”Foreign investment is pouring into Arizona and Georgia…...
🚗 “Why Elon should sell” — The Tesla solution. Boston Celtics’ fine print. Fashion coffee chains
24 Mar 2025
Contributed by Lukas
With Tesla stock tanking and drivers trading them in... we’re proposing the Tesla Solution.Why the Celtics sold for a record amount… even though t...
🌭 Costco’s Kirkland: How a $1.50 Hot Dog Changed Store Brands Forever
22 Mar 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/If you currently own a 12-pack of bath tissue, a 150-count bag of lau...
🧠 “Severed” – AppleTV+ dirty secret. Ben & Jerry’s chocolatey lawsuit. Nvidia’s AI Super Bowl.
21 Mar 2025
Contributed by Lukas
Ben & Jerry are trying to buy back their company… and it reminds us of The Super Bowl of AI just went down… Nvidia now plays with Disney,...
🥤 “Diet Bros” – Diet Coke’s political rebrand. Tennis’ collusion case. BYD’s 5-minute EV.
20 Mar 2025
Contributed by Lukas
Diet Coke always targeted women… but now it’s the drink of Hustle Bros & the White House.The top tennis players sued the grand slam tournament...
👿 “Don’t Pick Duke” — March Madness investing advice. Google’s biggest acquisition. Corporate Nickname Curse.
19 Mar 2025
Contributed by Lukas
Duke is the #1 pick to win March Madness… but that’s a lesson in dumb investing.Google is buying Wiz for $33B… And every Wiz employee is getting...
👸 “How Poppi got Pepsi’d” — Poppi’s $2B Cinderella deal. Apple’s SuperSiri delay. Law Schools’ app surge.
18 Mar 2025
Contributed by Lukas
Poppi soda just sold for $2B to Pepsi thanks to 1 rebrand strategy… inspired by Cinderella.Apple quietly announced its “Super Siri” AI is delaye...
🥱 “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.
17 Mar 2025
Contributed by Lukas
5 Hour Energy owns 90% of the market… which is why this energy shot got sued.The company behind Pokemon Go got bought by Saudi Arabia… becau...
💦 “The Fitness Pod” — Our 3 Best Fitness & Apparel Stories
14 Mar 2025
Contributed by Lukas
Since it’s Spring Break (or you may just need a break from the insane news cycle), we whipped up 3 of our best pop-biz stories on the fitness indust...
☘️ “Split The G” — Guinness’ viral surge. North Korea’s Bitcoin heist. Hollywood’s conserva-pivot.
13 Mar 2025
Contributed by Lukas
266-year-old Guinness just hit all-time-high sales… because of one viral drink-tivity.A secret North Korean hacker team just stole $1.5B of crypto…...
🏒 “Hockey Fight” — Canada’s electric weapon. MrBeast’s chocolate surprise. Southwest’s Godfather fee.
12 Mar 2025
Contributed by Lukas
The US stock market began dropping after losing to Canada in hockey… b/c the trade war is a hockey fight.MrBeast’s business is worth $5B… but he...
📉 “Worst Drop Since ‘22” — The crazy recession theory. Skype’s audio logo. Touchland’s viral hand sanitizer.
11 Mar 2025
Contributed by Lukas
Stocks had their worst day since 2022 because of T.R.I.C… “Trump’s Recession Idea Concept”Touchland is the 1st hand sanitizer to go viral… B...
🌵 “South By, Inc.” — The Biz of SXSW. TJMaxx vs Hermès. Ryan Reynolds’ $100M Wrexham.
10 Mar 2025
Contributed by Lukas
The #3 retailer in the world? It’s TJMaxx… because TJ is tariff-proof.The South By Southwest tech-tainment is this week… because the conference ...
💤 “Snooze Pod” — We read Warren Buffett’s Shareholder Letter (to put you to sleep) 😴
08 Mar 2025
Contributed by Lukas
Since we all lose an hour of sleep during Daylight Savings tonight, we whipped up a podcast to help you fall asleep: We’re reading Warren Buffett’...
🧱 “MEGOs” — Mattel’s LEGO dupe. Utah’s online bouncer. Pizza’s stuffed crust strategy.
07 Mar 2025
Contributed by Lukas
Mattel is launching their own version of LEGO bricks… What will win, brand or price?Utah will make you show an ID to download Instagram… It’s a ...
🧃 “Hold the caffeine” — Four Loko’s return. Europe’s military stocks. Warren Buffett’s fave biz.
06 Mar 2025
Contributed by Lukas
Four Loko is the #1 malt liquor in America… thanks to the Japanese philosophy of Misogi.European stocks are shockingly beating American stocks this ...
💥 “ESPN Rizzzz” — Gen Z’s SportsCenter. Silverado’s tariff explainer. Boba Ice Cream IPO.
05 Mar 2025
Contributed by Lukas
ESPN just launched a Gen Z SportsCenter on Disney+… “SC+” is a playbook for youth content.The US is now in a trade war with Canada and Mexico…...
💩 “TP’s wet disruptor” — Dude Wipes’ rise. America’s 1st Crypto Fund. The Biz of Breakups.
04 Mar 2025
Contributed by Lukas
Dude Wipes hit $200M in sales… because they saw an opportunity in 1 stat about toilet paper.Trump is launching America’s 1st crypto fund… but ma...
🌆 Sesame Street: The Trojan Horse of TV
03 Mar 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Once upon a time, American kids had a problem—OK, two. They were wa...
🏠 “The Housing Pod” — Our 3 Best Stories on the Housing Market
28 Feb 2025
Contributed by Lukas
Our 3rd Bonus Pod during our Paternity Week is on 3 of our best pop-biz stories about the housing market from the last year.#1. Costco launched its 1s...
🚀 “The Hacks Pod” — Our 3 Best Stories on Innovation Hacks
27 Feb 2025
Contributed by Lukas
Our 2nd Bonus Pod during our Paternity Week is on 3 of our best pop-biz stories on growth hacks from the last year:#1. SharkNinja’s stock has climbe...
💑 “The Parenting Pod” — Our 3 Best Pop-Biz Stories on Parenting
26 Feb 2025
Contributed by Lukas
Our 1st Bonus Pod during our Paternity Week is on 3 of our best business stories on parenting from the last year:#1. Did you know no US president is a...
👶 “IBO: Initial Baby Offering” — Podcast Update…
25 Feb 2025
Contributed by Lukas
We’re dropping 5 bonus podcasts over the next few days because… Jack’s got a brand new beautiful healthy baby.Jack just hit the hospital with hi...
👛 “The ROI on the IRS” — America’s 12x tax return. Alani Nu’s $2B hot girl drink. Alibaba’s new religion.
24 Feb 2025
Contributed by Lukas
Energy drink Alani Nu sold to Celsius for $1.8B… so we explain how to pick an acquisition price.Alibaba is the Amazon of China & its stock has d...
🍸“The Spy Who Primed Me” — James Bond’s Amazon deal. Microsoft’s quantum leap. OpenTable vs Resy.
21 Feb 2025
Contributed by Lukas
James Bond’s creative control was just acquired by Amazon… so we need to talk about “Infinite Scarcity.”Microsoft just defied physics… it’...
🏒 “Hockey War” — NHL’s USA vs Canada win. Botox Bars everywhere. Meta’s undersea cable.
20 Feb 2025
Contributed by Lukas
Tonight’s NHL game is USA vs Canada… it’s a geopolitical battle, so tix hit Super Bowl prices.The fastest-growing retail concept is “Med Spas”...
🩳 “Nike + Skims” — Nike’s deal with Kim Kardashian. Protector’s bodyguard app. Fire Trucks' oligopoly.
19 Feb 2025
Contributed by Lukas
Nike just partnered with Skims… but has Kim stretched Skims too far?Protector just launched an Uber for Bodyguards… and 1 video hack made it go vi...
🏀 “3-Pointer Economics” — NBA’s shot problem. Zelle is beating Venmo. Jamie Dimon’s rant.
18 Feb 2025
Contributed by Lukas
Venmo & Cash App are getting crushed by Zelle… The boringest app disrupted the disruptors.The NBA has a problem: Too many 3-pointers… but ther...
The Best Idea Yet 🐂 Oregon Trail: Tricking Kids into Liking School Since 1971
17 Feb 2025
Contributed by Lukas
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Pop quiz: What’s the longest-running video game in history? It’s ...
🥤 “Vending Machine-Gate” — Poppi vs Olipop. NY’s Texas Stock Exchange. Netflix’s podcast move.
14 Feb 2025
Contributed by Lukas
Poppi & Olipop’s rival sodas are the biggest drama in biz… because of $25K vending machines.Texas gets its 2nd new stock exchange in a year…...
🍺 “Local Lite”— Kelce Bros’ light beer bet. Elf Beauty’s “Dicks”. BuzzFeed’s 1st social media app.
13 Feb 2025
Contributed by Lukas
The 1 alcohol surging right now? Local Light Beer… driven by Millennial dads #Dadlennials.BuzzFeed’s launching a new social media app… because i...
🏎️ “Bieber’s blacklisted” — Ferrari’s rules of ownership. Coca-Cola’s Fairlife milk. DOGE vs. CFPB.
12 Feb 2025
Contributed by Lukas
If you customize a Ferrari, they won’t let you buy another… even if you’re Justin Beiber.Coca-Cola’s biggest acquisition ever is Fairlife… b...
🟠 “Penny RIP” — End of the Penny. Dunkin’s diss track. T-Mobile’s dead-zone killer.
11 Feb 2025
Contributed by Lukas
Trump is canceling the US penny… because our cheapest coin is our most expensive.The biggest diss track in the SB wasn’t Kendrick Lamar… it was ...
💡 “Ideas = Currency” — TED Talks’ CEO audition. Costco’s girl math. ‘Musking’ the US Gov’t.
10 Feb 2025
Contributed by Lukas
TED Talks needs a new CEO… but TED is actually the deepest media biz we’ve ever seen.Elon’s mission to disrupt the government hit a new level, t...
🏈 “The Super Bowl Pod” — Kendrick’s $0 Halftime Show. Wilson’s football monopoly. The Curse of the Commercial.
07 Feb 2025
Contributed by Lukas
Dirty secret of the Super Bowl halftime show… The show costs $50M, but the performer gets paid $0.Wilson makes all of the NFL’s football’s… an...
👵🏻 “Betty White Bump” — The Best Super Bowl ad ever. Waffle House’s egg fee. Shein’s tariff trauma.
06 Feb 2025
Contributed by Lukas
The #1 Super Bowl ad? Snickers in 2010… because Snickers acted like a Freudian therapist.Waffle House is charging a 50-cent-per-egg fee… but we te...