Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon
Episodes
EP 361 | 24 Qs for 2024 Part 1 Clients with Kimberley Seldon
30 Jan 2024
Contributed by Lukas
In this 4-part series, Kimberley will answer 24 questions in honour of 2024. We’ve broken it down into categories that focus on clients, projects, b...
EP 360 | Be the Expert with Kimberley Seldon Live at IDS Toronto
23 Jan 2024
Contributed by Lukas
In this episode, recorded live at IDS Toronto 20204, Business of Design® Advocate in Chief, Kimberley Seldon, spoke to a sold-out crowd on being the ...
EP 359 | The Trouble with Delegating with Casey Gromer
16 Jan 2024
Contributed by Lukas
Too many interior designers struggle with delegating. Why? Well, for one thing, says our guest, we too often ask for someone to complete a task rather...
EP 358 | Client Talk, How to Work with a Designer with Robin McLendon
09 Jan 2024
Contributed by Lukas
As a left-brained creative, having a process and set of procedures is instrumental for success, says Robin McLendon. Robin is not an interior design p...
EP 357 | Organize Your Business with Helen Austen
02 Jan 2024
Contributed by Lukas
Old habits are difficult to break, but often these are the challenges that stand between you and success. Running an organized business means putting ...
EP 356 | Infancy To Maturity with Kimberley Seldon
26 Dec 2023
Contributed by Lukas
The journey to running a mature, profitable design firm is rarely an easy one. In this episode, Advocate-in-Chief, Kimberley Seldon shares some anecdo...
EP 355 | Fixing Operational Gaps with Hillaire Martin
19 Dec 2023
Contributed by Lukas
Uncovering operational gaps within a business is easy, right? Every time something goes wrong, you’ve found another one. Implementing frameworks to ...
EP 354 | Rule of Thirds with Patrick Ediger
12 Dec 2023
Contributed by Lukas
As the design world faces the challenge of addressing wastefulness, it may be surprising to learn, the key to creating beautiful design while remainin...
EP 353 | Use Your Sales Rep with Carmen Reinour
05 Dec 2023
Contributed by Lukas
The work you do as an interior design professional is challenging and complex, and so important. No one should trudge this path alone. One of your bes...
EP 352 | Winning at Project Management with Alexandra Crevier
28 Nov 2023
Contributed by Lukas
Is there an ideal balance for the design professional; a median point that relies equally on creativity and process? In this episode, Alexandra Crevie...
EP 351 | Yes, You Can with Kimberley Seldon
21 Nov 2023
Contributed by Lukas
Whether you think you can, or you think you can’t, you’re right. Henry Ford In this episode we learn: - what’s holding you back is within your...
EP 350 | Innovate Ruler with Joanne Swisterski
14 Nov 2023
Contributed by Lukas
Innovators see challenges as opportunities. That’s what our guest today, designer Joanne Swisterski tells us. When there is a problem that can't be ...
EP 349 | Accept Full Responsibility with Christina Kim
07 Nov 2023
Contributed by Lukas
If you want to feel truly empowered and liberated in your business, then accept responsibility for everything. Once you do that, when problems arise, ...
EP 348 | Marketing Matters with Danielle Furtado
31 Oct 2023
Contributed by Lukas
Marketing is a struggle for many interior design firms. In this episode, SEO expert Daniela Furtado shares specific tools to understand how search wor...
EP 347 | Are You Making Your Clients Work with Kimberley Seldon
24 Oct 2023
Contributed by Lukas
If you are working in or working towards delivering a luxury experience to clients, then think carefully before asking them to complete some task on y...
EP 346 | Rising from the Ashes with Ami McKay
17 Oct 2023
Contributed by Lukas
What happens when you lose everything? Well, if you can embrace adaptability and reinvent yourself, says Ami McKay, you can emerge more powerful than ...
EP 345 | Brand Extensions with Nicole Gibbons
10 Oct 2023
Contributed by Lukas
If you've ever thought of a brand extension, this is your episode. From building a social media following to raising venture capital, Nicole Gibbons s...
EP 344 | Collective Wellbeing with Jessica Lackey
03 Oct 2023
Contributed by Lukas
Interior design business owners are frequently focused on client facing experience, and that’s important, but your team is having an experience work...
EP 343 | The Office Manager with Hilaire Martin
26 Sep 2023
Contributed by Lukas
So many design professionals dream of hiring an office manager to, well, manage the office day-to-day. What’s that like? What are the benefits and c...
EP 342 | The Stairs with Kimberley Seldon
19 Sep 2023
Contributed by Lukas
In this solo episode, Kimberley shares a current job frustration. She asks the question, how complicated can it be to make over a set of stairs. The a...
EP 341 | Get Your Ideal Client On Instagram with Darla Powell
12 Sep 2023
Contributed by Lukas
If you want to gain more from Instagram than praise from fellow designers, than you have to get intentional. Your ideal client is likely online and lo...
EP 340 | Do More With Lighting with Joe Borress
05 Sep 2023
Contributed by Lukas
It’s all too evident that many professionals within the design industry are out of step with the latest technology available in the lighting categor...
EP 339 | Finding Product with Nicole Lashae Ben
29 Aug 2023
Contributed by Lukas
The designer’s journey towards mastery is a complicated path. You manage trades, clients, and staff. In addition, for those who procure products for...
EP 338 | Publish with Purpose with Courtney Warren
22 Aug 2023
Contributed by Lukas
If you’ve ever dreamed of getting a design book published and wondered what exactly is involved, then this is your episode. Dallas designer, Courtne...
EP 337 | Give Back with Susan Wintersteen
15 Aug 2023
Contributed by Lukas
While giving back is on a lot of designers' wish lists, many are not yet making the income to pay it forward or are already working overtime to manage...
EP 336 | Exploring Tension with Kimberley Seldon
08 Aug 2023
Contributed by Lukas
None of us wants to live with constant stress, but in this episode, Kimberley explores the upside to a little healthy, motivating tension. Tension is ...
EP 335 | Give & Take with Mary Lou & Marc Fulson
01 Aug 2023
Contributed by Lukas
Having a business partner sounds like heaven to most solo-preneurs. In this episode, we hear from a husband-and-wife team, who use give and take to cr...
EP 334 | Prioritizing Clients with Aashita Chadha
25 Jul 2023
Contributed by Lukas
Frustrated with the shoddy professional practices of local renovation firms in her native Bangalore, designer Aashita Chadha had an idea. Why not crea...
EP 333 | A Team with Michelle Burbidge
18 Jul 2023
Contributed by Lukas
Regardless of project size, every design professional must rely on quality trades to bring the project vision to life. As the project lead, you need t...
EP 332 | Hire Right with Jessica Harling
11 Jul 2023
Contributed by Lukas
Finding a quality candidate to join your team can be a nerve-wracking experience, says our recruitment expert in this episode. A good fit doesn’t ha...
EP 331 | Path to Prosperity with Audrey Faust
04 Jul 2023
Contributed by Lukas
There is power in understanding and using your numbers to grow your business, make decisions and build long-term independent wealth. When you begin a ...
EP 330 | Feng Shui with Patricia Lohan
27 Jun 2023
Contributed by Lukas
Feng Shui is an ancient Chinese practice that focuses on harmonizing the energy in living spaces, promoting well-being, balance, and prosperity. In th...
EP 329 | Designing Your Future with Robin Wycherley
20 Jun 2023
Contributed by Lukas
Auditing past projects and understanding how you spend your time and where you put your attention is a first step toward self-awareness as a business ...
EP 328 | Refine Your Brand With Erika Saurit - Part 2 - 2023 - 06 - 09, 7.05 AM
13 Jun 2023
Contributed by Lukas
Interior design professionals, while incredibly talented and hardworking are frequently not eloquent or succinct when offering their services or prese...
EP 327 | Refine Your Story with Erika Saurit - Part 1
06 Jun 2023
Contributed by Lukas
Interior design professionals, while incredibly talented and hardworking are frequently not eloquent or succinct when offering their services or prese...
EP 326 | 3 Emails with Kimberley Seldon
30 May 2023
Contributed by Lukas
It’s just another day at the office for Kimberley who is going to randomly select three emails from her inbox and share what’s happening on projec...
EP 325 | Over Delivery with Melissa Morris
23 May 2023
Contributed by Lukas
One of the most common operational pitfalls any design professional encounters is a scope of work that is not clearly defined. Frequently, a lack of c...
EP 324 | Facing Fears with Tina Ramchandani
16 May 2023
Contributed by Lukas
We all have fears that center on our work life. Am I marketing enough, am I charging too little, am I pushing the envelope too far, will the clients h...
EP 323 | Design Adjacent with Michelle and Brandon Burbidge
09 May 2023
Contributed by Lukas
There are so many interesting industries that are adjacent to and compatible with the work we do as design professionals. In this episode, married par...
EP 322 | Social Responsibility with Jennifer Bertrand
02 May 2023
Contributed by Lukas
Jennifer Bertrand burst onto the scene as a contestant on HGTV’s Design Stars. She won season three and since then, she’s focused her talent on so...
EP 321 | Above and Below the Line with Ekaterina Solomeina
25 Apr 2023
Contributed by Lukas
All business owners must be leaders, with an ability to influence clients, trades, team members, suppliers etc. The good news is leadership skills can...
EP 320 | Profit Per Project with Julia Nikishina
18 Apr 2023
Contributed by Lukas
Profitability per project is a vital metric for the successful design professional. Whether you work on an hourly fee or flat fee basis, knowing which...
EP 319 | You're Worth It with Andrea Liebross
11 Apr 2023
Contributed by Lukas
Each of us has a belief system built up around what we understand our worth to be. Often, we tell ourselves conflicting stories about our value is and...
EP 318 | Client Pipeline with Cheryl Horne
04 Apr 2023
Contributed by Lukas
Ideally, every business owner wants to have a lineup of customers and always know when the next job is coming. The most successful businesses sign pro...
EP 317 | Improv For Life with Marilyn Smith
28 Mar 2023
Contributed by Lukas
Learning to think on your feet is critically important for the design professional. Taking an improv class can improve your ability to engage in a pos...
EP 316 | Lit Up with Genevieve Wild
21 Mar 2023
Contributed by Lukas
The right lighting design adds texture, depth, mood, and character to spaces. Even gorgeous fabrics and furnishings fall short of their potential with...
EP 315 | Client Intake & Experience with Porsche Williams
14 Mar 2023
Contributed by Lukas
An efficient and elevated client intake is a critical part of creating a superior client experience. Determining whether the client is ideal for you, ...
EP 314 | Organize Your Business with Helen Austen
07 Mar 2023
Contributed by Lukas
Old habits are difficult to break, but often these are the challenges that stand between you and success. Running an organized business means putting ...
EP 313 | Focus Driven Productivity with Angela Kristen Taylor
28 Feb 2023
Contributed by Lukas
There is a definite connection between emotions and productivity. To avoid overwhelm, it’s important to understand and utilize the four elements of ...
EP 312 | Averting Project Trouble with Kylee Dean
21 Feb 2023
Contributed by Lukas
Kylee Dean is a BOD™ BOSS design superstar from Las Vegas. During this episode, Kylee reveals her process for anticipating trouble on jobsites and c...
EP 311 | The Right Vendor with Daniel House Club
10 Feb 2023
Contributed by Lukas
As design professionals, we are called on to do more than create beautiful spaces. We play a critical role in helping our clients make informed decisi...
EP 310 | KOHLER Unlocking Bold Innovation with Laura Kohler
07 Feb 2023
Contributed by Lukas
Live from KBIS 2023 in Las Vegas! From their roots as a bathtub manufacturer to building award winning golf courses, the creativity and entrepreneuri...
EP 309 | Are You A BOD™ BOSS with Cheryl Horne and Janeen Laudenback
31 Jan 2023
Contributed by Lukas
January was a busy month at BOD™ with ongoing inquiries about what it takes to become a BOD™ BOSS. In this episode, Cheryl Horne and Janeen Lauden...
EP 308 | Passionate Pivot with Julie Dasher
24 Jan 2023
Contributed by Lukas
When life throws you a curve ball, like getting fired for example, what do you do? Well, according to rug designer, Julie Dasher, you pivot toward you...
EP 307 | Thriving Past Adversity with Mairlyn Smith
17 Jan 2023
Contributed by Lukas
How to define what’s in this episode….hmmmmm. Kimberley and her friend, actor and comedian, Marilyn Smith discuss life—ageism, sexism, setbacks ...
EP 306 | Infancy to Maturity with Kimberley Seldon
10 Jan 2023
Contributed by Lukas
The journey to running a mature, profitable design firm is rarely an easy one. In this episode, Advocate-in-Chief, Kimberley Seldon shares some anecdo...
EP 305 | Double Down with Eric McClelland
03 Jan 2023
Contributed by Lukas
Without confidence, the interior design professional can never really thrive. Thankfully, confidence is something you can learn and emulate. Designer ...
EP 304 | I Get Good at What I Practice with Kimberley Seldon
20 Dec 2022
Contributed by Lukas
Practice makes perfect is an expression that’s familiar to all. While most of us don’t aim for perfection in our work life, we do desire mastery o...
EP 303 | Implement or Bust with Jodie Carter
13 Dec 2022
Contributed by Lukas
To achieve different results and create the business you’ve dreamed of you must first recognize that what you are doing now isn’t working or isn’...
EP 302 | Client Gifting Experience with Porsche Williams & BOD™
06 Dec 2022
Contributed by Lukas
Wouldn’t it be amazing if your clients actually got the warm and fuzzies from the gifts you give them? Strategic gifting can lead to increased refer...
EP 301 | AphroChic with Jeanine Hays and Bryan Mason
29 Nov 2022
Contributed by Lukas
For too long, the Black family home has been left out of the story of America—a missing character. Authors Jeanine Hays and Bryan Mason felt it was ...
EP 300 | 15 Cheryl Horne Superpowers
22 Nov 2022
Contributed by Lukas
In working together for 15 years, Kimberley and Cheryl have developed a deep and lasting bond. In this special episode, Business of Design® Advocate ...
EP 299 | Get Intentional with Sierra Collins
15 Nov 2022
Contributed by Lukas
Sierra Collins recently returned from High Point Market where she met with our first BOD™ BOSS Group and introduced them to one of her favorite tool...
EP 298 | Connecting the Industry with Marla Baker
08 Nov 2022
Contributed by Lukas
Connecting with like-minded design professionals at industry events is a great way to build a support network as well as elevate your business by buil...
EP 297 | In this Together, Designer and Contractor with Ryan Rodrigues
28 Oct 2022
Contributed by Lukas
Trying out a new tradesperson can be stressful. Multiply that by a factor of ten when the new trade is a general contractor. In this episode, Kimberle...
EP 296 | On the Job with Kimberley Seldon
25 Oct 2022
Contributed by Lukas
No job is a simple job, and some days are tougher than others. Listen in as BOD™ Advocate in Chief, Kimberley Seldon, meets with her A team to solve...
EP 295 | Code Red For Water with Laura Kohler
18 Oct 2022
Contributed by Lukas
Design has an obligation to be responsive to the challenges facing the world: aging in place, environmental sustainability, inclusion, urbanization, h...
EP 294 | Styling Beyond Instagram with Robin Zachry
11 Oct 2022
Contributed by Lukas
Prop styling is an art unto itself, as every design professional knows. Getting the setting right and offering an authentic glimpse into the client’...
EP 293 | Business Mantra with Sarah Von Dreele
04 Oct 2022
Contributed by Lukas
Let’s face it. Life happens. When it does, mustering the courage to go forward, one baby step at a time, walking directly into the center of the sto...
EP 292 | Starting Over with Christian Warren
27 Sep 2022
Contributed by Lukas
Business of Design® member, Christian Warren, is an interior designer living in Los Angeles, with a business that is currently serving clients exclus...
EP 291 | Niche Down with Rachael Bozsik
20 Sep 2022
Contributed by Lukas
It’s time to re-write your bio if you are not getting the exact clients and projects you want. By focusing on the 4 Ps—positioning, press, paid sp...
EP 290 | Client-Facing Procedures with Janeen Laudenback
13 Sep 2022
Contributed by Lukas
Following the Business of Design® 15 Step Project Management Strategy takes the guesswork out of project management and allows you to deliver on time...
EP 289 | Make Your Margins with Daniel House Club
08 Sep 2022
Contributed by Lukas
Yes, it is possible to consistently protect your margins. Getting clear about which vendors and suppliers help you do that is critical for every desig...
EP 288 | Process Leads To Creativity with Sashya Thind, Hosted by Dane Austin
30 Aug 2022
Contributed by Lukas
When members of our community get together to share experience and expertise, we all gain. In this episode, BOD™ Member Dane Austin, takes over the ...
EP 287 | Drop It Like It's Hot with Helen Austen
23 Aug 2022
Contributed by Lukas
BOD™ BOSS member, Helen Austen launched her first business as a professional organizer, and it wasn’t long before happy clients started asking her...
EP 286 | Decision Fatigue with Nike Kibiri
16 Aug 2022
Contributed by Lukas
Decisions, decisions, decisions. Some days, it seems all we do is make decisions. Even choices with relatively small consequences can weigh heavy on t...
EP 285 | A Day In The Life With Kimberley Seldon
09 Aug 2022
Contributed by Lukas
Today’s episode follows interior designer (and BOD™ Advocate-in-Chief) through a typical day. From fabricators to Starbucks to TV production meeti...
EP 284 | Two Hats, One Brand with Leia T. Ward
02 Aug 2022
Contributed by Lukas
Many staging professionals are approached by clients to continue the relationship by decorating the new home. It’s a big transition, because althoug...
EP 283 | Must Be Doing Something Wrong with Karin Kolb
26 Jul 2022
Contributed by Lukas
I feel I have a good topic for the podcast and that is of a client who the 15 steps did not work well for. Wondering if the 15 steps are not right for...
EP 282 | Invest In You with Danielle Hayden
19 Jul 2022
Contributed by Lukas
It’s time to earn a healthy living and set aside money for your own personal wealth. That should be the goal for any business owner—yup, even you....
EP 281 | Hiring is a Project with Shelli Warren
12 Jul 2022
Contributed by Lukas
Many design business owners are great at their area of expertise and have grown their business to the point that they need a team, but not just any te...
EP 280 | Tip of the Iceberg with Kimberley Seldon
05 Jul 2022
Contributed by Lukas
We all want a faster way to build a better business, but there’s no getting around it—dramatic improvements require a methodical, strategic approa...
EP 279 | Fix the Foundation with Brooke Aitken - Part 2
28 Jun 2022
Contributed by Lukas
BOD™ member, Brooke Aitken has some questions about how the main teachings of Business of Design™ apply to her business, as an architect rather th...
EP 278 | 1 P&L, 3 Ways with Danielle Hayden
21 Jun 2022
Contributed by Lukas
It’s time to earn a healthy living and set aside money for your own personal wealth. That should be the goal for any business owner—yup, even you....
EP 277 | Accountability with BOD™ BOSS Members
14 Jun 2022
Contributed by Lukas
If you’ve ever dreamed of having a board of directors (B.O.D., see what we did there?) then this is your episode. Kimberley interviews three awesome...
EP 276 | Yes, Architects Too with Brooke Aitken - Part 1
07 Jun 2022
Contributed by Lukas
BOD™ member, Brooke Aitken has some questions about how the main teachings of Business of Design™ apply to her business, as an architect rather th...
EP 275 | Getting Published with Kelli Lamb
31 May 2022
Contributed by Lukas
Getting published is still the dream for many design professionals, but there’s more to life than print. Digital coverage and social media campaigns...
EP 274 | High Converting Portfolios with Katie O'Brien
24 May 2022
Contributed by Lukas
Essentials of a High-Converting Interior Design Portfolio Learn the essentials that will help you turn your design portfolio (the second most visited...
EP 273 | Out of Overwhelm with Desi Creswell
17 May 2022
Contributed by Lukas
It happens to all of us—project or career overwhelm. It might be too many items on the to-do list, or maybe you don’t have enough help. You might ...
EP 272 | Experience Custom with Buildlane
10 May 2022
Contributed by Lukas
I've had my hand in the creation of thousands of pieces of custom furniture. Not only am I an expert at how furniture is built and the different optio...
EP 271 | Clarity Is Key with Thomas Nation
03 May 2022
Contributed by Lukas
Construction law specialist, Thomas Nation of Harrion Clark Rickersbys shares his insights into the complex relationship between clients, designers, a...
EP 270 | Protect Yourself from Litigation with Jamie Lieberman
26 Apr 2022
Contributed by Lukas
While there is no single method for protecting yourself and your business from legal trouble, a Swiss cheese defence—multiple layers of protection t...
EP 269 | What's In Your Contract
19 Apr 2022
Contributed by Lukas
In this episode, Kimberley speaks with BOD™ member, Mehnaz Malik about an important change she will make to her contract. In this episode we learn...
EP 268 | Measure It, Manage It with BOD™ CFO Larry Goldberg - REPEAT
12 Apr 2022
Contributed by Lukas
If you can’t measure it, you can’t manage it. So says Business of Design® CFO, Larry Goldberg. Find out why analytics are the difference between ...
EP 267 | Introducing A Raise with Marylou Sobel
05 Apr 2022
Contributed by Lukas
Are you seeing what I’m seeing? Suppliers and trades raising their rates or tacking on extra delivery, freight, moving charges. It seems like everyo...
EP 266 | I Get Good At What I Practice with Kimberley Seldon
29 Mar 2022
Contributed by Lukas
Practice makes perfect is an expression that’s familiar to all. While most of us don’t aim for perfection in our work life, we do desire mastery o...
EP 265 | Expect Delays with Allison Andrew-Harris
22 Mar 2022
Contributed by Lukas
2020 and 2021 kept most of us home for extended periods of time. The benefit of all this has been an increased appreciation for the comforts of home (...
EP 264 | The 3 P's with Lanson B. Jones
15 Mar 2022
Contributed by Lukas
To create authentic spaces that resonate deeply, we must consider the personality of the client, the personality of the site and the personality of th...
EP 263 | Choose your Vendors Wisely with Daniel House Club
01 Mar 2022
Contributed by Lukas
Building an A Team involves more than just finding the right contractor. Vendors, suppliers, and manufacturers can be partner, helping you build a bus...
EP 262 | How To READ Your Clients with Heather Ferreras-Tokan
22 Feb 2022
Contributed by Lukas
I landed the project! Isn’t that what we all hope to say each time we go to a consultation? Listen to new BOD™ member Heather Ferreras-Tokan share...