Activity Overview
Episode publication activity over the past year
$100k is the Hardest Amount to Make | Ep 264
01 Jan 2021
Contributed by Lukas
“You inherently become more valuable and you stop seeing your failures as failures”. Today, Alex...
What are You Willing to Sacrifice | Ep 263
29 Dec 2020
Contributed by Lukas
Ask yourself, is it really worth your time and effort? Today, Alex (@AlexHormozi) talks about the de...
The Rule of One | Ep 262
25 Dec 2020
Contributed by Lukas
Demand through compelling words. Today, Alex (@AlexHormozi) talks about an insightful concept he lea...
How to Recognize Opportunity in a Marketplace | Ep 261
22 Dec 2020
Contributed by Lukas
Are you really looking at the right market? Today, Alex (@AlexHormozi) talks about the important que...
Ham and the Garlic - Give the market what it wants | Ep 260
18 Dec 2020
Contributed by Lukas
Lead your clients to the best destination. Today, Alex (@AlexHormozi) discusses about a fun story th...
The Sales Tactic that added $35M in Sales | Ep 259
15 Dec 2020
Contributed by Lukas
Sometimes it takes one action to curve your life in a better direction. Today, Alex (@AlexHormozi) t...
The 3 Biggest Levers in Business | Ep 258
11 Dec 2020
Contributed by Lukas
You need all gears in order to fully function. Today, Alex (@AlexHormozi) shares with us the 3 lever...
No Opportunity is forever | Ep 257
11 Dec 2020
Contributed by Lukas
It’s now or never, you decide. Today, Alex (@AlexHormozi) talks about shifting your perspective wh...
Negative Emotional Motivation | Ep 256
04 Dec 2020
Contributed by Lukas
Do you admire or envy someone more successful than you? Today, Alex (@AlexHormozi) talks about a con...
Don't Be Cute | Ep 255
01 Dec 2020
Contributed by Lukas
Just do it exactly as it is outlined. Today, Alex (@AlexHormozi) talks about the one piece of advice...
The Pie Equation | Ep 254
27 Nov 2020
Contributed by Lukas
This is my most used equation in business. Today, Alex (@AlexHormozi) talks about the one equation y...
When I Realized My Success Didn't Hurt My Competition | Ep 253
24 Nov 2020
Contributed by Lukas
You're not going to hurt anyone. Today, Alex (@AlexHormozi) talks about what he felt when he was you...
Arbitrage 101 | Ep 252
20 Nov 2020
Contributed by Lukas
All big businesses run off of extraordinary degrees of arbitrage. Today, Alex (@AlexHormozi) talks a...
You Are Not Good Because You Are Unwilling To Be Bad | Ep 251
17 Nov 2020
Contributed by Lukas
You are going to suck at this for a very long time. Today, Alex (@AlexHormozi) addresses a belief sy...
Scaling Outbound | Ep 250
13 Nov 2020
Contributed by Lukas
When it comes to scaling, think outside the box. Today, Alex (@AlexHormozi) talks about one of the i...
The Rule of 100 | Ep 249
10 Nov 2020
Contributed by Lukas
Want to perfect a skill? Do it 100 times every day. Today, Alex (@AlexHormozi) talks about a simple ...
Money Marketing Ratios | Ep 248
06 Nov 2020
Contributed by Lukas
Man makes the money. Today, Alex (@AlexHormozi) talks about the three kinds of numbers and their rel...
Gross Vs. Net Margin | Ep 247
03 Nov 2020
Contributed by Lukas
The slightest difference can make the biggest change. Today, Alex (@AlexHormozi) talks about one of ...
How to get Cheaper Leads | Ep 246
30 Oct 2020
Contributed by Lukas
The moment you don’t understand, you’re at a bottleneck. Today, Alex (@AlexHormozi) talks about ...
M-A-G-I-C Offer Formula | Ep 245
16 Oct 2020
Contributed by Lukas
Oh, Oh, Oh, It’s MAGIC! Today, Alex (@AlexHormozi) talks about this simple framework he uses in en...
The 6 Ways to Get More Clients | Ep 244
13 Oct 2020
Contributed by Lukas
Which way will you go for? Today, Alex (@AlexHormozi) talks about more ways you can start gaining mo...
Chiro Mousetrap Breakdown | Ep 243
09 Oct 2020
Contributed by Lukas
Make your offer sounds so sweet like honey, they’ll fall into it. Today, Alex (@AlexHormozi) share...
Gossip is A Gift [3rd Time's The Charm] | Ep 242
02 Oct 2020
Contributed by Lukas
Have you ever been the topic of gossip? Today, Alex (@AlexHormozi) talks about gossip, how this form...
Hourly Rate Magic | Ep 241
29 Sep 2020
Contributed by Lukas
The more skills you've got, the more money you have. Today, Alex (@AlexHormozi) breaks down how we c...
$50k Consulting in a Nutshell [This is 🔥 for anyone who understands strategy] | Ep 240
25 Sep 2020
Contributed by Lukas
Profit is what begets growth. Today, Alex (@AlexHormozi) talks about what he does on $50,000 consult...
The "Size of The Pie" Fallacy | Ep 239
22 Sep 2020
Contributed by Lukas
Just remember that basically. No one knows you. Even when you think everyone does, no one does. Toda...
If You're Not Growing, Look For This | Ep 238
18 Sep 2020
Contributed by Lukas
Most times when you change things, nothing happens… Today, Alex (@AlexHormozi) talks about changin...
Crash Course On Learning Sh*t Fast | Ep 237
15 Sep 2020
Contributed by Lukas
Most of being an expert is never not doing the basics so many times. Today, Alex (@AlexHormozi) talk...
What I learned in a $500M Room... [How To Get Unstuck] | Ep 236
11 Sep 2020
Contributed by Lukas
Do you know what’s holding you back? Today, Alex (@AlexHormozi) talks about the time he attended a...
Success = Ingrained Intolerance | Ep 235
04 Sep 2020
Contributed by Lukas
We call it growth instead of change. Today, Alex (@AlexHormozi) shares with us why he prefers not to...
Purchasing Proximity: The Two most Live-Changing Experiences of My Life | Ep 234
01 Sep 2020
Contributed by Lukas
Advice? Just shut up and listen. Today, Alex (@AlexHormozi) talks about the two pivotal moments in h...
Sh*t's Hard Right Now... Just Keep Going | Ep 233
28 Aug 2020
Contributed by Lukas
It’s about staying in the game, no matter what. Today, Alex (@AlexHormozi) shares with us some adv...
How to Create the Acquisition Machine | Ep 232
25 Aug 2020
Contributed by Lukas
What kind of story are people sharing about you? Today, Alex (@AlexHormozi) talks about the systems ...
The Single Hardest Entrepreneurial Habit | Ep 231
21 Aug 2020
Contributed by Lukas
They say “sleep is for the weak”, but you might have to think twice about that. Today, Alex (@Al...
Eye of the Tiger and Sustained Victory | Ep 230
18 Aug 2020
Contributed by Lukas
So you’ve reached your goal…what now? Today, Alex (@AlexHormozi) talks about why we should NOT g...
Why I've Been Stuck At ~$30M/Yr for 3 Years | Ep 229
14 Aug 2020
Contributed by Lukas
You need profit in order to grow. Today, Alex (@AlexHormozi) talks about his experience on why he’...
The 7 Components of a Closed Deal | Ep 228
11 Aug 2020
Contributed by Lukas
When one deal closes, another opens. Today, Alex (@AlexHormozi) shares with us a very simple formula...
Good Enough For Growth | Ep 227
07 Aug 2020
Contributed by Lukas
It all boils down to how you can push more through this machine. Today, Alex (@AlexHormozi) talks ab...
Why Coaches Get So Much HATE | Ep 226
04 Aug 2020
Contributed by Lukas
Would you rather learn from somebody who has already done it, or figure it out yourself? Today, Alex...
Why I turned down two people who offered me $50k for a single day of coaching/consulting | Ep 225
31 Jul 2020
Contributed by Lukas
Your focus determines your reality. Today, Alex (@AlexHormozi) shares with us a time when he was ask...
The Story Behind The Story | Ep 224
28 Jul 2020
Contributed by Lukas
The salesman has the weight of the brand behind them, and the brand is the story. Today, Alex (@Alex...
How To Close Sales By Them Saying NO | Ep 223
24 Jul 2020
Contributed by Lukas
No means… Yes? Wait, what? Today, Alex (@AlexHormozi) talks about an interesting way to get client...
"Leads Are Weak" 5 Ways To Increase Lead Quality | Ep 222
21 Jul 2020
Contributed by Lukas
Which way is it again? Today, Alex (@AlexHormozi) talks about 5 ways you can increase your lead qual...
The 5 Stages of Niche Hopping... | Ep 221
17 Jul 2020
Contributed by Lukas
You have to pick one which you can win at. You can’t win with all. Today, Alex (@AlexHormozi) talk...
Guest Spot on Franchise Secrets
10 Jul 2020
Contributed by Lukas
Listen in as Alex guest stars on the "Franchise Secrets" podcast. Welcome to The Game w/Alex Ho...
State of The Union- The Gym Industry & Gym Launch | Ep 220
07 Jul 2020
Contributed by Lukas
Genuinely my interest is in making you money. Alex (@AlexHormozi) talks about the major changes that...
Margin Madness | Ep 219
03 Jul 2020
Contributed by Lukas
Protect your profit! Today, Alex (@AlexHormozi) talks about a mistake that business owners constantl...
The Sweet Spot | Ep 218
30 Jun 2020
Contributed by Lukas
Balance is not found, it’s created. Today, Alex (@AlexHormozi) talks about finding the right balan...
Cash Flow Consulting | Ep 217
26 Jun 2020
Contributed by Lukas
You are always going to be paid for the value that you can create in the marketplace. Today, Alex (@...
Results Speak For Themselves | Ep 216
23 Jun 2020
Contributed by Lukas
I signed up for owning a business. Therefore I have the responsibility to be a light to other people...
How to Drive Revenue Online | Ep 215
19 Jun 2020
Contributed by Lukas
Panic is just an expression of pain. Today, Alex (@AlexHormozi) talks about what it takes to grow yo...
The "New" Entrepreneurial Golden Resource - Originally Run 07/2018 | Ep 214
16 Jun 2020
Contributed by Lukas
In order to grow, you need to do less. Today, Alex (@AlexHormozi) gives us insightful advice on how ...
A Hard Learned Lesson | Ep 213
12 Jun 2020
Contributed by Lukas
It’s all about being practical the more you progress. Today, Alex (@AlexHormozi) talks about one o...
Alex's Guest Spot On "Dropping Bombs" with Brad Lea
09 Jun 2020
Contributed by Lukas
"Alex Hormozi. How to Launch Multiple Successful Businesses"This week, we share Alex's guest spot on...
Simple Operational Framework | Ep 212
05 Jun 2020
Contributed by Lukas
Is your team really providing value to the business? Today, Alex (@AlexHormozi) talks about the key ...
Emotional Work | Ep 211
02 Jun 2020
Contributed by Lukas
It’s time to see the good in the bad. Today, Alex (@AlexHormozi) talks about how to balance the fe...
The EASIEST Mistake to Make in Business-Changing Tactics vs Execution | Ep 210
29 May 2020
Contributed by Lukas
The job of the boss is motivation and training. Today, Alex (@AlexHormozi) shares with us one of the...
The "Oh Sh*t" Moment | Ep 209
26 May 2020
Contributed by Lukas
Sometimes, change is not for the better. Today, Alex (@AlexHormozi) tells those who have been thinki...
Anger. Neutrality. Empathy. | Ep 208
22 May 2020
Contributed by Lukas
You can't use your reason… it's just gonna escalate the situation. Today, Alex (@AlexHormozi) talk...
Your Inflow Is Your Bottleneck: Acceptable Metrics | Ep 207
19 May 2020
Contributed by Lukas
She wished for a weapon, but not for the skill to wield it. Today, Alex (@AlexHormozi) talks about b...
Reopening The Right Way | Ep 206
15 May 2020
Contributed by Lukas
You need to lay down all the right cards before claiming your win. Today, Alex (@AlexHormozi) talks ...
When People "Only Care About Making Money" | Ep 205
12 May 2020
Contributed by Lukas
It's worse to lie than tell the truth about your intent. Today, Alex (@AlexHormozi) talks about why ...
3-Step Overcome For "I dont have the card on me" | Ep 204
08 May 2020
Contributed by Lukas
Why don’t we get you started and see what can be done? Today, Alex (@AlexHormozi) talks about how ...
How To Win Sales Without Being Skilled | Ep 203
05 May 2020
Contributed by Lukas
Skills, Traits, Views, Repeat. Today, Alex (@AlexHormozi) talks about what kind of entrepreneur wins...
Advanced Sales Technique to Get Over "Decision Maker" Obstacle | Ep 202
01 May 2020
Contributed by Lukas
The obstacle over our portion of any sale is a dance, not a fight. Today, Alex (@AlexHormozi) shares...
How To Close Everyone: Downselling like a Pro | Ep 201
28 Apr 2020
Contributed by Lukas
Make the customer feel like you are accommodating them in every way possible. Today, Alex (@AlexHorm...
How To Have Hard Conversations in Hard Times | Ep 200
24 Apr 2020
Contributed by Lukas
If people don't get why you made the decision, they resent the decision. Today, Alex (@AlexHormozi) ...
The *Oh Shit* Moment | Ep 199
21 Apr 2020
Contributed by Lukas
"People will always choose their convenience." Today, Alex (@AlexHormozi) discusses how the COVID-19...
Why Business Owners Beat Fitness Professionals | Ep 198
17 Apr 2020
Contributed by Lukas
"When you spend money on marketing, you make more money than you think you do, right? You just colle...
Just Because You've Watched Porn, Doesn't Mean You Can F&*# | Ep 197
14 Apr 2020
Contributed by Lukas
"You've gotta be able to sell over the phone. That is the skill." Today, Alex (@AlexHormozi) talks a...
HACKS You Should Know About Selling Remote Fitness | Ep 196
10 Apr 2020
Contributed by Lukas
"The thing that separates good salespeople from bad salespeople is how they say the words." Today, A...
What People Pay For Now | Ep 195
07 Apr 2020
Contributed by Lukas
"People pay for you to pay attention(…) They want you to pay attention to them." Today, Alex (@Ale...
What I Would Do If I Had My Gyms | Ep 194
03 Apr 2020
Contributed by Lukas
*Disclaimer* "I am NOT saying you should do this. You should live your own life and make your own de...
Winning In A Recession | Ep 193
31 Mar 2020
Contributed by Lukas
"Winning doesn't teach us much, but losing sure does." Today, Alex (@AlexHormozi) discusses how to w...
Imperfect Action and Certainty | Ep 192
27 Mar 2020
Contributed by Lukas
"Courage isn't acting in the absence of fear, but acting despite fear or taking action despite of ho...
There's Always A Way & Tactics for Recession | Ep 191
24 Mar 2020
Contributed by Lukas
"There's always a way if there's will." Today, Alex (@AlexHormozi) discusses various obstacles that ...
Competitors Stealing Customers & Tactical Abundance | Ep 190
20 Mar 2020
Contributed by Lukas
"Winners will always win. Whenever there's panic, there's always opportunity." Today, Alex (@AlexHor...
Eyes Forward - Looking ahead | Ep 189
19 Mar 2020
Contributed by Lukas
"Your competitors don't steal clients from you. No one steals clients, you lose clients." Alex (@Ale...
One Time Fees | Ep 188
17 Mar 2020
Contributed by Lukas
"When you have a big initiation fee and the larger discrepancy between the initiation fee and then t...
Grace in Business | Ep 187
13 Mar 2020
Contributed by Lukas
"Being a d*ck does not make you more money." Alex (@AlexHormozi) talks about the importance of havin...
4 Tactics to Maximize Margin | Ep 186
10 Mar 2020
Contributed by Lukas
"If you just add that extra dollar, like overnight, you have $400 a month that just appears magicall...
The Offer Is King | Ep 185
06 Mar 2020
Contributed by Lukas
Your offer can either make or break you. Today, Alex (@AlexHormozi) talks about the importance of ha...
When To Take The Chips Off The Table | Ep 184
03 Mar 2020
Contributed by Lukas
"The objective of a business is to make a profit (…) That is what separates it from a nonprofit.”...
How To Eliminate 2/3 of Your Declines in 2 Min | Ep 183
28 Feb 2020
Contributed by Lukas
Tip: ask for a backup card during the signup process. Today, Alex (@AlexHormozi) talks about their s...
The Art Of The Downsell (Service Sale #1) | Ep 182
21 Feb 2020
Contributed by Lukas
"You always have that advantage cuz you are in the moment of truth." Today, Alex (@AleHormozi) discu...
The Value Equation - How To Reverse Engineer Pricing | Ep 181
18 Feb 2020
Contributed by Lukas
"The more I see the big companies (…) all I keep seeing is how they focus on removing barriers, on...
A Thought Process That Sickens Me | Ep 180
14 Feb 2020
Contributed by Lukas
"The thought of deserving something is literally the most entitled bullsh*t I've ever heard of in my...
"I Forgot My Wallet" - Overcome | Ep 179
11 Feb 2020
Contributed by Lukas
"Ask for the ID first. That's what gets them to take their wallet out. That way they can't say they ...
#1 Mistake I'm Seeing Gyms Make Right Now | Ep 178
07 Feb 2020
Contributed by Lukas
"Whisper it first. Then tease it. Then shout it." Today, Alex (@AlexHormozi) discusses the importanc...
The Biggest Mistake I’ve Made in Business | Ep 177
05 Feb 2020
Contributed by Lukas
"The number one reason that people fail is because they are successful, then they change something."...
The ONLY Marketing Number that matters | Ep 176
03 Feb 2020
Contributed by Lukas
"The only number that really matters in marketing from an acquisition standpoint is cost per acquisi...
Pain is the Pitch - Business Logical Fallacy | Ep 175
31 Jan 2020
Contributed by Lukas
"Talk about in terms of pain avoidance (…) people tend to be more responsive to it." Today, Alex (...
19 Failures & Lessons | Ep 174
29 Jan 2020
Contributed by Lukas
"Never get too far away that you can't see the problems." Today, Alex (@AlexHormozi) shares his fail...
You're Managing Your Sales Team Wrong | Ep 173
27 Jan 2020
Contributed by Lukas
"Normal people have concerns. You need to overcome them." Today, Alex (@AlexHormozi) shares with us ...
Max Client Value Extraction | Ep 172
26 Jan 2020
Contributed by Lukas
"The amount of goodwill you have times the number of times you ask for a sale equals revenue equals ...
Use THIS to Increase Sales "ACTUALLY" | Ep 171
19 Dec 2019
Contributed by Lukas
"The best salespeople have conviction. If you can bring that conviction to the table, they will feel...
Real World In-The-Trenches Sales Tactics [That work] | Ep 170
05 Dec 2019
Contributed by Lukas
"Consider the alternatives. You can't expect the same if you change the variables.” Today, Alex (@...
How To Never Pay For Rent or Food Ever Again... My $724,000 lesson. | Ep 169
03 Dec 2019
Contributed by Lukas
"If you monetize it properly, it can allow you to get a lot of the things that you normally pay for ...
You Work Harder Than your Partner Does | Ep 168
29 Nov 2019
Contributed by Lukas
"You probably think you work harder than your partner does, and your partner's reading this thinking...
Is Churn Dead?? | Ep 167
27 Nov 2019
Contributed by Lukas
"Churn is important so that you know that there is a problem, but it is very difficult to implement ...