The Game with Alex Hormozi

How Businesses Exaggerate Their Value | Ep 333

30 Sep 2021

Contributed by Lukas

The worst thing you can do is deceive yourself. Today, Alex (@AlexHormozi) talks about the 7 most common ways people measure value when looking at a b...

We Are Giving Away Our Money | Ep 332

28 Sep 2021

Contributed by Lukas

What happens to our money when we’re gone? Today, Alex (@AlexHormozi) talks about the long-term plans he and Leila have set up in the event they pas...

Why I Don't Sell Courses | Ep 331

14 Sep 2021

Contributed by Lukas

I learn in teaching. Today, Alex (@AlexHormozi) talks about why he opts not to sell courses but instead to share his wisdom and knowledge with everyon...

Active Business to Passive Income | Ep 330

09 Sep 2021

Contributed by Lukas

Wealthy people own the right things. Today, Alex (@AlexHormozi) talks about his experience and what he learned in regard to turning an active business...

Don't keep starting from scratch | Ep 329

07 Sep 2021

Contributed by Lukas

Match the market, not beat it… then you become rich. Today, Alex (@AlexHormozi) talks about why we shouldn’t keep starting from scratch in busines...

A Billionaire Taught Me How To Think Like A Billionaire | Ep 328

02 Sep 2021

Contributed by Lukas

Change the way you think! Today, Alex (@AlexHormozi) talks about the different thinking frameworks that billionaires do that can help you and your bus...

I Married For Money | Ep 327

31 Aug 2021

Contributed by Lukas

Who do you see yourself with for the long run? Today, Alex (@AlexHormozi) talks about marriage and how it was one of the most important decisions in h...

The Only 2 Real Things Restraining Business Growth | Ep 326

26 Aug 2021

Contributed by Lukas

We need to be reminded more than we need to be taught. Today, Alex (@AlexHormozi) talks about the 2 root causes of why there might be some constraints...

The Test I Put Lawyers Through Before Hiring Them | Ep 325

24 Aug 2021

Contributed by Lukas

The right people stay for a lifetime. Today, Alex (@AlexHormozi) talks about selecting the right people you need as you progress in your business, the...

3 Questions To asked Yourself For Product And Service | Ep 324

19 Aug 2021

Contributed by Lukas

A change in perspective ain’t too bad. Today, Alex (@AlexHormozi) talks about the important questions to reflect on when you’re thinking about you...

Why you should NEVER listen to your parents at any age | Ep 323

10 Aug 2021

Contributed by Lukas

It’s better to listen to yourself. Today, Alex (@AlexHormozi) talks about why you shouldn’t listen to the advice of your parents or relatives, and...

How I'm building a BILLION DOLLAR empire working 2-3 days per week | Ep 322

03 Aug 2021

Contributed by Lukas

New doesn’t always mean the best. Today, Alex (@AlexHormozi) talks about we need to start being comfortable with boredom, how to sacrifice our time ...

How I Upsold $30M of Recurring Revenue by Reversing the Price | Ep 321

29 Jul 2021

Contributed by Lukas

Value over price. Today, Alex (@AlexHormozi) talks about how his method to “downsell your upsell” can drive more sales of your products, trust wit...

A BILLIONAIRE told me how to make BILLION DOLLARS...here's my plan | Ep 320

27 Jul 2021

Contributed by Lukas

Advice that’s worth billions! Today, Alex (@AlexHormozi) talks about the conversation he had with a billionaire on how to make a billion dollars in ...

The EXACT letter I used to INCREASE customer prices...don't chicken out | Ep 319

22 Jul 2021

Contributed by Lukas

Once you committed, stick with it. Today, Alex (@AlexHormozi) talks about the process he went through to create the letter on raising prices on custom...

I created a $100M empire...using this (TAM) formula | Ep 318

20 Jul 2021

Contributed by Lukas

A formula for success! But.. what is TAM anyway? Today, Alex (@AlexHormozi) talks about the 3 ways to increase your TAM, and when it might be the righ...

I always give away equity in my companies this is why | Ep 317

15 Jul 2021

Contributed by Lukas

Everyone gets the share of the pie! Today, Alex (@AlexHormozi) talks about how he is able to give away equity in his companies through a basic framewo...

Strategy For The Ultra Wealthy | Ep 316

08 Jul 2021

Contributed by Lukas

Be like the wealthy! Today, Alex (@AlexHormozi) talks about the tax strategies that the ultra-wealthy do to maintain their wealth, and get you to chan...

The Belief System | Ep 315

06 Jul 2021

Contributed by Lukas

Believe every word you say. Today, Alex (@AlexHormozi) talks about the belief system entrepreneurs need when making sales, running the business, and t...

7 Ways To Measure Business Value | Ep 314

01 Jul 2021

Contributed by Lukas

Do you know your true value? Today, Alex (@AlexHormozi) talks about the criteria people tend to use when evaluating the worth of an entrepreneur and w...

When To Start A Business | Ep 313

29 Jun 2021

Contributed by Lukas

Entrepreneurship was never easy. Today, Alex (@AlexHormozi) talks about the roller coaster moments in his life, one of the hardest decisions he had to...

How the rich avoid paying taxes...MY strategy - Part 1 | Ep 312

24 Jun 2021

Contributed by Lukas

Don’t think rich, think wealthy! Today, Alex (@AlexHormozi) talks about the tax strategies that the ultra-wealthy do to maintain their wealth, and g...

When Is It Time To Actively Invest | Ep 311

22 Jun 2021

Contributed by Lukas

It’s all about the timing. Today, Alex (@AlexHormozi) talks about the thought process of investing and some frameworks he used to help you know and ...

Closing a Higher Percentage of Deals Through Belief | Ep 310

17 Jun 2021

Contributed by Lukas

It’s all about CONVICTION. Today, Alex (@AlexHormozi) talks about the belief system entrepreneurs need when making sales, running the business, and ...

What I learned after countless failed business partnership | Ep 308

10 Jun 2021

Contributed by Lukas

What does the perfect partner look like? Today, Alex (@AlexHormozi) is joined by guests to talk about the pros and cons of bringing in business partne...

When Money Stops Mattering FIXED | Ep 307

08 Jun 2021

Contributed by Lukas

Does money = happiness? Today, Alex (@AlexHormozi) is joined by guests to talk a little bit about the philosophical side of happiness and money, decis...

I Taught 115+ Salesmen My Closing Framework | Ep 306

03 Jun 2021

Contributed by Lukas

Simplicity is what scales. Today, Alex (@AlexHormozi) talks about some frameworks that have helped him become a better salesman, close high-ticket dea...

3 Levels of Growth for Employees & Entrepreneurs | Ep 305

01 Jun 2021

Contributed by Lukas

The machine that builds the machine! Today, Alex (@AlexHormozi) talks about frameworks for becoming successful with how you think about yourself and y...

4 Strategies That Help Me Not Want To Quit | Ep 304

27 May 2021

Contributed by Lukas

Be in this for the long haul. Today, Alex (@AlexHormozi) talks about how longevity is a key factor to creating success, the state in which you can man...

7 Disciplines I'm Trying To Master | Ep 303

25 May 2021

Contributed by Lukas

I’m not good at this YET, and that’s okay. Today, Alex (@AlexHormozi) talks about the different disciplines we encounter in our lives and helps us...

Stop Day Trading [Do This Instead] | Ep 302

20 May 2021

Contributed by Lukas

Is it worth the money? Today, Alex (@AlexHormozi) shares his thoughts about Day Trading, long-term vs. short-term investing, and why it’s better to ...

Volatility vs. Risk | Ep 301

18 May 2021

Contributed by Lukas

Wealth is not a number, it’s a ratio. Today, Alex (@AlexHormozi) talks about a conversation he had with one of his salespeople on how they can incre...

6 Hacks I Use To Create High Margin Service | Ep 300

13 May 2021

Contributed by Lukas

Do you use any of these 6 hacks? Today, Alex (@AlexHormozi) talks about his “Service Delivery Cube” Framework, how this creative process helps him...

The 3 Evil "E's" Entrepreneurs Make | Ep 299

11 May 2021

Contributed by Lukas

Growth will pay the expenses. Today, Alex (@AlexHormozi) talks about the three evil “E’s” in entrepreneurship, how each evil affects you, and gi...

Secrets to making money without a lot of clients | Ep 298

06 May 2021

Contributed by Lukas

What value are you bringing to the table? Today, Alex (@AlexHormozi) talks about the 6 ways to increase Lifetime Value in your products, dives a bit i...

One SKILL That Is HARD To Learn, BUT Will Pay Off FOREVER | Ep 297

04 May 2021

Contributed by Lukas

Replicate success before you iterate. Today, Alex (@AlexHormozi) talks about the ONE skill that is incredibly hard to learn, how you can train yoursel...

The Entrepreneurial Journey | Ep 296

29 Apr 2021

Contributed by Lukas

A lack of control to complete control. Today, Alex (@AlexHormozi) talks about the hardships entrepreneurs face in the industry, the one component that...

Get People To Agree By Saying NO | Ep 295

27 Apr 2021

Contributed by Lukas

A cool trick to change your approach to sales questions to increase sales! Today, Alex (@AlexHormozi) talks about how you can effectively sell anythin...

How The Ultra Wealthy Get Paid First [Money Ladder] | Ep 294

22 Apr 2021

Contributed by Lukas

The way you view money, matters. Today, Alex (@AlexHormozi) talks about the money ladder graph he’s created, what it’s all about, what happens in ...

The One Problem Every Entrepreneur Has... | Ep 293

20 Apr 2021

Contributed by Lukas

Every entrepreneur has one problem... a people problem. Attracting, hiring, and keeping the right team members can make or break your business. Today,...

The Metric Warren Buffet Cares Most About and How To Use it to Take Home More Cash | Ep 292

15 Apr 2021

Contributed by Lukas

Keep the cash flowing! Today, Alex (@AlexHormozi) talks about the number one mistake he says a lot of entrepreneurs make in terms of making more money...

How to Make $1 Million Dollars Per Year | Ep 291

08 Apr 2021

Contributed by Lukas

Money, Money, Money! Today, Alex (@AlexHormozi) talks about something everyone wants to hear: how to make a million dollars. He breaks down the simple...

How To Use Data in Marketing | Ep 290

06 Apr 2021

Contributed by Lukas

It’s all in the numbers! Today, Alex (@AlexHormozi) talks about the importance of data analytics in your company, how the 3 wheels can be used to dr...

$0-$100M Broken Down | Ep 289

01 Apr 2021

Contributed by Lukas

We need to be better people in order to attract better people. Today, Alex (@AlexHormozi) talks about the big chapters in the growth of a business, an...

Rich People Behavior | Ep 288

30 Mar 2021

Contributed by Lukas

Did you know…Rich people actually spend less? Today, Alex (@AlexHormozi) talks about the key traits that wealthy people possess, why it’s importan...

How to Really Learn Sales and Marketing | Ep 287

25 Mar 2021

Contributed by Lukas

Actual over theoretical. Today, Alex (@AlexHormozi) talks about the importance of growing your experience in sales and marketing rather than just read...

Life Changing Money Beliefs | Ep 286

23 Mar 2021

Contributed by Lukas

It takes money to grow a business. Today, Alex (@AlexHormozi) talks about his beginning with Gym Launch, the obstacles he went through, how his sudden...

Affiliates of New Business | Ep 285

16 Mar 2021

Contributed by Lukas

Let’s shake on it! Today, Alex (@AlexHormozi) talks about the four reasons why he really likes affiliate relationships a lot, dives into each reason...

When It gets Easy Go Hard - Fat Pitch | Ep 284

11 Mar 2021

Contributed by Lukas

Strike while the iron’s hot. Today, Alex (@AlexHormozi) talks about the time he attended a mastermind, presented his business numbers, and how every...

Damaging Admissions | Ep 283

09 Mar 2021

Contributed by Lukas

Adding negatives can make a positive. Today, Alex (@AlexHormozi) talks about one of his strongest and most powerful tactics in persuasion that allows ...

The Perfect Business | Ep 282

02 Mar 2021

Contributed by Lukas

Do you have what it takes to own a “perfect” business? Today, Alex (@AlexHormozi) talks about what the perfect business looks like to him, the fac...

$1.2M Avoidable Mistake | Ep 281

25 Feb 2021

Contributed by Lukas

Don’t take more than you can handle. Today, Alex (@AlexHormozi) talks about the mistake he committed during the time he was running Gym Launch, how ...

Money Talk - How to Retire by The Age of 40 | Ep 280

23 Feb 2021

Contributed by Lukas

You don't need to make a million dollars a year to be in the top 1%.Today, Alex (@AlexHormozi) discusses wealth, the tactics you can do in order to re...

$1M Mistake #2 - Firing 20 People Because of A Bad Call | Ep 279

18 Feb 2021

Contributed by Lukas

Always keep the quality in check. Today, Alex (@AlexHormozi) shares his experience during the time they had to fire many of their employees, what he a...

How To Avoid Bad Partnerships | Ep 278

16 Feb 2021

Contributed by Lukas

It’s better to recognize an error early than never. Today, Alex (@AlexHormozi) breaks down the roles of each partner, and how to know whether or not...

The Simple Exercise You Can Do TODAY, to Find Your Biggest Opportunity for Growth | Ep 277

11 Feb 2021

Contributed by Lukas

Two words: Lifetime Value. Today, Alex (@AlexHormozi) breaks down a simple exercise that will help you find where you should be placing your energy on...

The Only 3 Things To Say When Closing Sales | Ep 276

09 Feb 2021

Contributed by Lukas

What you say matters. Today, Alex (@AlexHormozi) talks about the three different statements you can start saying whenever you’re closing or selling ...

Lessons from $30,000 hr Coaching w Grant Cardone | Ep 275

04 Feb 2021

Contributed by Lukas

Sometimes, hearing a 3rd person’s point of view can greatly help you with the next steps you want to take! Today, Alex (@AlexHormozi) shares with us...

Unrealistic Expectations of Education | Ep 274

02 Feb 2021

Contributed by Lukas

Am I closer or further away from my goal? Today, Alex (@AlexHormozi) shares his thoughts on how expectations of education can be the root of many peop...

The Price and Value of Employees | Ep 273

28 Jan 2021

Contributed by Lukas

Protect the company at all costs. Today, Alex (@AlexHormozi) shares a story of an HR manager’s choices gone wrong, the two lessons he got from this ...

CEO to Investor | Ep 272

26 Jan 2021

Contributed by Lukas

The clock is ticking… or is it? Today, Alex (@AlexHormozi) talks about his major change in perspective and insights when it comes to his 5-year time...

My Worst Mistake | Ep 271

22 Jan 2021

Contributed by Lukas

Sometimes, it’s not always about trying to conquer. Today, Alex (@AlexHormozi) takes us back to when he made one of the biggest mistakes in his entr...

2020 Lessons & Failures | Ep 270

19 Jan 2021

Contributed by Lukas

How bad do you want, what you claim to want? In this highly requested episode, Alex (@AlexHormozi) shares with us the lessons and failures that he too...

What I did after I lost everything to make $100k | Ep 269

19 Jan 2021

Contributed by Lukas

It’s all about the skills. Today, Alex (@AlexHormozi) shares with us the decisions and mindset that helped him get out of having nothing to earning ...

What Got You Here Wont Get You There - FALSE | Ep 268

15 Jan 2021

Contributed by Lukas

Repetition can often lead to growth. Today, Alex (@AlexHormozi) talks about one of the most integral lessons he has learned when it comes to replicati...

Volume Negates Luck | Ep 267

12 Jan 2021

Contributed by Lukas

People who don’t understand probability don’t know the word “Luck”. Today, Alex (@AlexHormozi) shares a quick lesson he learned while he was t...

Learning the Right Lessons From Failures | Ep 266

08 Jan 2021

Contributed by Lukas

Failures are always going to be lessons. Today, Alex (@AlexHormozi) shares his thoughts and advice on how you can learn the right takeaways from the f...

Generate Flow. Monetize Flow. Add Friction | Ep 265

05 Jan 2021

Contributed by Lukas

All you need is for them to keep saying YES. Today, Alex (@AlexHormozi) talks about the quickest way to keep your money flowing with one framework, th...

$100k is the Hardest Amount to Make | Ep 264

01 Jan 2021

Contributed by Lukas

“You inherently become more valuable and you stop seeing your failures as failures”. Today, Alex (@AlexHormozi) talks about why making your first ...

What are You Willing to Sacrifice | Ep 263

29 Dec 2020

Contributed by Lukas

Ask yourself, is it really worth your time and effort? Today, Alex (@AlexHormozi) talks about the decision-making process that he uses to evaluate opp...

The Rule of One | Ep 262

25 Dec 2020

Contributed by Lukas

Demand through compelling words. Today, Alex (@AlexHormozi) talks about an insightful concept he learned while he was at a mastermind and how to effec...

How to Recognize Opportunity in a Marketplace | Ep 261

22 Dec 2020

Contributed by Lukas

Are you really looking at the right market? Today, Alex (@AlexHormozi) talks about the important questions you need to be asking when evaluating the m...

Ham and the Garlic - Give the market what it wants | Ep 260

18 Dec 2020

Contributed by Lukas

Lead your clients to the best destination. Today, Alex (@AlexHormozi) discusses about a fun story that often gets shared around in the industry and a&...

The Sales Tactic that added $35M in Sales | Ep 259

15 Dec 2020

Contributed by Lukas

Sometimes it takes one action to curve your life in a better direction. Today, Alex (@AlexHormozi) talks about a pivotal moment in his life when he wa...

The 3 Biggest Levers in Business | Ep 258

11 Dec 2020

Contributed by Lukas

You need all gears in order to fully function. Today, Alex (@AlexHormozi) shares with us the 3 levers of business growth that will have the biggest di...

No Opportunity is forever | Ep 257

11 Dec 2020

Contributed by Lukas

It’s now or never, you decide. Today, Alex (@AlexHormozi) talks about shifting your perspective when it comes to opportunities that won’t last or ...

Negative Emotional Motivation | Ep 256

04 Dec 2020

Contributed by Lukas

Do you admire or envy someone more successful than you? Today, Alex (@AlexHormozi) talks about a conversation he had with Nick Bayley when he attended...

Don't Be Cute | Ep 255

01 Dec 2020

Contributed by Lukas

Just do it exactly as it is outlined. Today, Alex (@AlexHormozi) talks about the one piece of advice every entrepreneur needs to hear. Listen in as Al...

The Pie Equation | Ep 254

27 Nov 2020

Contributed by Lukas

This is my most used equation in business. Today, Alex (@AlexHormozi) talks about the one equation you must know to fully understand where your busine...

When I Realized My Success Didn't Hurt My Competition | Ep 253

24 Nov 2020

Contributed by Lukas

You're not going to hurt anyone. Today, Alex (@AlexHormozi) talks about what he felt when he was younger, how that affected him moving forward, and wh...

Arbitrage 101 | Ep 252

20 Nov 2020

Contributed by Lukas

All big businesses run off of extraordinary degrees of arbitrage. Today, Alex (@AlexHormozi) talks about what arbitrage is, how you can harness, and l...

You Are Not Good Because You Are Unwilling To Be Bad | Ep 251

17 Nov 2020

Contributed by Lukas

You are going to suck at this for a very long time. Today, Alex (@AlexHormozi) addresses a belief system that holds many back from learning the things...

Scaling Outbound | Ep 250

13 Nov 2020

Contributed by Lukas

When it comes to scaling, think outside the box. Today, Alex (@AlexHormozi) talks about one of the issues that have been prevalent in the marketing co...

The Rule of 100 | Ep 249

10 Nov 2020

Contributed by Lukas

Want to perfect a skill? Do it 100 times every day. Today, Alex (@AlexHormozi) talks about a simple mindset called “The Rule of 100” and how follo...

Money Marketing Ratios | Ep 248

06 Nov 2020

Contributed by Lukas

Man makes the money. Today, Alex (@AlexHormozi) talks about the three kinds of numbers and their relationships when looking at high-level businesses t...

Gross Vs. Net Margin | Ep 247

03 Nov 2020

Contributed by Lukas

The slightest difference can make the biggest change. Today, Alex (@AlexHormozi) talks about one of the number one issues he faces when he talks to sm...

How to get Cheaper Leads | Ep 246

30 Oct 2020

Contributed by Lukas

The moment you don’t understand, you’re at a bottleneck. Today, Alex (@AlexHormozi) talks about the important factors you should know when figurin...

M-A-G-I-C Offer Formula | Ep 245

16 Oct 2020

Contributed by Lukas

Oh, Oh, Oh, It’s MAGIC! Today, Alex (@AlexHormozi) talks about this simple framework he uses in enhancing offers and understanding monetization in t...

The 6 Ways to Get More Clients | Ep 244

13 Oct 2020

Contributed by Lukas

Which way will you go for? Today, Alex (@AlexHormozi) talks about more ways you can start gaining more clients in your business, some pros and cons, a...

Chiro Mousetrap Breakdown | Ep 243

09 Oct 2020

Contributed by Lukas

Make your offer sounds so sweet like honey, they’ll fall into it. Today, Alex (@AlexHormozi) shares with us a best practice that a chiropractor busi...

Gossip is A Gift [3rd Time's The Charm] | Ep 242

02 Oct 2020

Contributed by Lukas

Have you ever been the topic of gossip? Today, Alex (@AlexHormozi) talks about gossip, how this form of communication can actually benefit the person ...

Hourly Rate Magic | Ep 241

29 Sep 2020

Contributed by Lukas

The more skills you've got, the more money you have. Today, Alex (@AlexHormozi) breaks down how we can find our actual hourly rate, and gives advice o...

$50k Consulting in a Nutshell [This is 🔥 for anyone who understands strategy] | Ep 240

25 Sep 2020

Contributed by Lukas

Profit is what begets growth. Today, Alex (@AlexHormozi) talks about what he does on $50,000 consulting days when he’s talking to high-level busines...

The "Size of The Pie" Fallacy | Ep 239

22 Sep 2020

Contributed by Lukas

Just remember that basically. No one knows you. Even when you think everyone does, no one does. Today, Alex (@AlexHormozi) talks about one of the earl...

If You're Not Growing, Look For This | Ep 238

18 Sep 2020

Contributed by Lukas

Most times when you change things, nothing happens… Today, Alex (@AlexHormozi) talks about changing the way you perceive deficiencies in your busine...

Crash Course On Learning Sh*t Fast | Ep 237

15 Sep 2020

Contributed by Lukas

Most of being an expert is never not doing the basics so many times. Today, Alex (@AlexHormozi) talks about a very simple but effective way how you ca...

What I learned in a $500M Room... [How To Get Unstuck] | Ep 236

11 Sep 2020

Contributed by Lukas

Do you know what’s holding you back? Today, Alex (@AlexHormozi) talks about the time he attended a high-level mastermind and his takeaways from the ...

Success = Ingrained Intolerance | Ep 235

04 Sep 2020

Contributed by Lukas

We call it growth instead of change. Today, Alex (@AlexHormozi) shares with us why he prefers not to surround himself with relatives and friends he ha...

Purchasing Proximity: The Two most Live-Changing Experiences of My Life | Ep 234

01 Sep 2020

Contributed by Lukas

Advice? Just shut up and listen. Today, Alex (@AlexHormozi) talks about the two pivotal moments in his life when he truly felt like he received a high...

Sh*t's Hard Right Now... Just Keep Going | Ep 233

28 Aug 2020

Contributed by Lukas

It’s about staying in the game, no matter what. Today, Alex (@AlexHormozi) shares with us some advice on persevering through these hard times during...