Do This, NOT That: Marketing Tips with Jay Schwedelson
Episodes
Ep. 237- MY PATH!⚾PITTSBURGH PIRATES🦜Dir.SOCIAL MEDIA! Zachary Galia! [NEW SERIES: My Path: How they got here and YOU CAN TOO!
13 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Zachary Galia, the Director of Social Media Content Strategy for the Pittsburgh ...
Ep. 236- STOP!🛑MARKETING Tactics that NO LONGER WORK!🎁DON'T SEND ME HOLIDAY CARDS! Ask Us ANYTHING
11 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers questions from listeners in the "Ask Us Anything" segment. He addresses both work-r...
Ep. 235 - PARIS HILTON?🦩 LinkedIn CHANGE! 🧐 GROK? NEW FREE AI TOOL? 'Q1' Trends...✔️What’s Up THIS WEEK
10 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick rundown of the latest developments in business, marketing, and pop culture...
SPECIAL SERIES: ===> FAIL! UNDER UTILIZED Marketing Spots!🚽 <=== | BATHROOM Break #32 (COLLAB: The Marketing Millennials + Do This, Not That)
09 Dec 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss often overlooked marketing real estate and share actionable tip...
Ep. 234- 48% INCREASE IN CLICK-THROUGHS! [Use SPOTIFY WRAPPED Method in your MARKETING] 🧠 FAMILY DEBRIEF after people leave! 🫢 Jay’s SCOOP
06 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson explores the unique marketing opportunities during the holiday season, emphasizing the powe...
Ep. 233- GUEST: SECRETS to Turning Employees into STARS and CONTENT MARKETING TIPS 🔥 FOUNDER AMP Creative: Morgan J Ingram (160,000 LinkedIn Followers!)
06 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Morgan J Ingram, founder and CEO of AMP Creative. They discuss the power of levera...
Ep. 232- TRICKS to SAVE Marketing BUDGET DOLLARS!💸and DATING ADVICE?💕! Ask Us ANYTHING
04 Dec 2024
Contributed by Lukas
In this engaging episode of Do This, Not That, Jay Schwedelson tackles a wide array of questions in the "Ask Us Anything" segment, blending marketing ...
Ep. 231 - NEW Marketing Tactics that WORKED on Black Friday!📺 NEW TV Show Alert! What’s Up THIS WEEK
03 Dec 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses recent Black Friday trends, email marketing tactics, and shares entertainment rec...
SPECIAL SERIES: ===> TRUTH+DETAILS on MICRO-INFLUENCER DEALS 🚽 <=== | BATHROOM Break #31 (COLLAB: The Marketing Millennials + Do This, Not That)
02 Dec 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the behind-the-scenes aspects of micro-influencer deals and sha...
Ep. 230 - WRONG!🚫You are doing SOCIAL PROOF WRONG!🤬People Annoy Me - Jay’s SCOOP
29 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the importance of using effective social proof in marketing strategies. He emphas...
Ep. 229-GUEST: HOW to become MORE CREATIVE?🥒GRAPHIC DESIGN MONSTER!🥒DESIGN PICKLE-2.23 Million Designs Delivered-FOUNDER: Russ Perry - 🤔
29 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Russ Perry, CEO and founder of Design Pickle, about applied creativity and innov...
Ep. 228- 📊MOST IMPORTANT Metric to Track? 🎅SECRET SANTA FAIL! Ask Us ANYTHING
27 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses why email database growth is a crucial metric that marketers should prioritize be...
Ep. 227 - 🩷WICKED MOVIE Marketing Collabs!💚(Jonas Brothers DENIED!)🧙- LinkedIn SHARES What NOT TO DO! Goodbye Hashtags on INSTAGRAM?🍗Holiday Meals = GROSS PEOPLE! What’s Up THIS WEEK
26 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick rundown of notable marketing and pop culture events from the week. He cove...
SPECIAL SERIES: ===> QUIZ MARKETING! Recommended TOOLS! B2B and B2C Tips! 🚽 <=== | BATHROOM Break #31 (COLLAB: The Marketing Millennials + Do This, Not That)
25 Nov 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the power of quiz funnels in marketing. They explore various as...
Ep. 226- 🟥THE YEAR IS NOT OVER!🟥 LO-FI Content RIGHT NOW!📺MY TV RECOMMENDATIONS!!📺Jay’s Scoop
22 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares actionable marketing tips for the holiday season, focusing on both B2B and B2C strat...
Ep. 225-GUEST-FOUNDER World's Largest Social Media Marketing Conference🌎 Social Media Marketing World!🌎 Michael Stelzner [CEO of Social Media Examiner] - Social Proof SECRETS, Event TIPS, and more!
22 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Michael Stelzner, founder of Social Media Examiner and Social Media Marketing Wo...
Ep. 224- ChatGPT TRICK for Vendor Selection? WOW! 🍽️🥫Cranberry Sauce? Coleslaw? Stuffing? THANKSGIVING BREAKDOWN! Ask Us ANYTHING
20 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in the "Ask Us Anything" segment. He addresses a work-related qu...
Ep. 223 - BLUESKY! SpongeBob! ChatGPT Email Trick! 🧠🧐 THANKSGIVING Menu : YES or NO WAY! 🦃 What’s Up THIS WEEK
19 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick rundown of the latest happenings in marketing, business, and life. He cove...
SPECIAL SERIES: ===> INSTAGRAM SECRETS! The Marketing Millennials FOUNDER shares REAL TACTICS to GROWTH! 🚽 <=== | BATHROOM Break #30 (COLLAB: The Marketing Millennials + Do This, Not That)
18 Nov 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss Instagram strategies for B2B marketing. They share tips on how ...
Ep. 222: STOP WAITING! 🛑 Make 2025 YOUR Year! No Plan = Great Plan! 🏡 And I DON’T TALK TO MY NEIGHBORS! Jay’s Scoop
15 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson emphasizes the importance of taking action and getting started on your goals, rather than w...
Ep. 221 - GUEST: USA TODAY BESTSELLER! "7 Rules of Self Reliance" with Maha Abouelenein AUTHOR🚦STOP WAITING FOR PERMISSION AND TAKE CONTROL OF YOUR LIFE!💯
15 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Maha Abouelenein, author of the bestselling book "7 Rules of Self Reliance". The...
Ep. 220 - EASY 145% INCREASE in Performance!?!😮 Content Marketing TEST! 🍷 Wine knowledge👎 Ask Us ANYTHING
13 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses upcoming trends in content marketing and answers questions from listeners in an "...
Ep. 219 - NEW DATA! 🆕 POST ELECTION - MARKETING is Back to NORMAL!⁉️What’s Up THIS WEEK ==> AND…Wicked Movie FAIL!
12 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick update on current marketing trends, election-related consumer behavior, an...
SPECIAL LIMITED SERIES: ===> EASY CHATGPT Tips and Tricks for MARKETING <=== | BATHROOM Break #29 (COLLAB: The Marketing Millennials + Do This, Not That)
11 Nov 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss various AI tricks and hacks using ChatGPT for both professional...
Ep. 218- 28% INCREASE! ⬆️ What is FONF? (Fear Of Not First!) 🛍️ My HOLIDAY BUYING GUIDE! Jay’s SCOOP
08 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the emerging trend of FONF (Fear of Not being First) in marketing and how it's re...
Ep. 217- GUEST: 🛳️ Norwegian Cruise Line EMAIL PERSONALIZATION and WELCOME SERIES TIPS with Damara McKoy FROM NCL!
08 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Damara McKoy, a key member of the digital marketing team at Norwegian Cruise Line....
Ep. 216 - ELECTION Marketing Tactics that WORK for REGULAR CONSUMER AND BUSINESS MARKETERS?🦃How I prepare to EAT EVERYTHING on Turkey Day! (and YES to STRETCHY PANTS!) Ask Us ANYTHING
06 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles both work-related and lighthearted questions in the "Ask Us Anything" segment. He s...
Ep. 215- What’s Up THIS WEEK==> NEW DATA: IMPACT of iOS 18 for EMAIL MARKETING! + Election Hurts SMS! 🎲♟️My Scrabble Rules!
05 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick update on current marketing trends, election-related SMS marketing, and th...
SPECIAL LIMITED SERIES: ===> 😮NEW TEST ideas B2B & B2C during HOLIDAY SEASON!(➡️NOT BLACK FRIDAY DEAL Offers!) 🚽 <=== | BATHROOM Break #27 (COLLAB: The Marketing Millennials + Do This, Not That)
04 Nov 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss holiday marketing tactics that go beyond Black Friday and Cyber...
Ep. 214- LOSERS and WINNERS!🧪Tests We TRIED! 🥫SPAM Eating, Dead or Alive? - Jay’s SCOOP
01 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares insights from tests conducted during the recent Guru Conference, a large-scale virtu...
Ep. 213- GUEST: SNOOZE in EMAIL? Send Time OPTIMIZATION not great? w/ TOP Email DELIVERABILITY Expert! 🧠 GUY HANSON VP @ Validity 🧠
01 Nov 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Guy Hanson, Vice President of Customer Engagement at Validity, to discuss email de...
Ep. 212 - Best Time to Send Emails? On-Demand is Bad? Email Open Rates Garbage?✔️or ❌RAPID QUESTIONS about NOTHING! Ask Us ANYTHING
30 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles a series of work-related and ridiculous questions in a rapid-fire format. He provid...
Ep. 211- What’s Up THIS WEEK==> LinkedIn TIP TO BOOST ENGAGEMENT! Apple BRANDED MAIL! 📺 New TV SHOWS!
29 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the latest developments in marketing, technology, and pop culture. He covers rece...
SPECIAL LIMITED SERIES: ===> HOW TO Create FOMO for WEBINARS? 🚽 <=== | BATHROOM Break #26 (COLLAB: The Marketing Millennials + Do This, Not That)
28 Oct 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dive into marketing strategies to drive webinar and event registrations...
Ep. 210 - IMPOSTER SYNDROME - we ALL have it! (nobody has a clue!)🫤I hate when friends sell to friends (and ✨Bedazzling✨is horrible!) Jay’s SCOOP
25 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses imposter syndrome, the importance of trying new things despite self-doubt, and th...
Ep. 209 - GUEST: MARKETERS CHANGE LIVES!❤️ With: GEORGE B. THOMAS - HubSpot Expert! Founder of Sidekick Strategies - INDUSTRY LEGEND!
25 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes George B. Thomas, a HubSpot legend and founder of Sidekick Strategies. They discus...
Ep. 209 - SECRET TACTICS THAT WORK! LinkedIn, Email, more (but they are annoying 😬 ) WHAT TV SHOW WOULD YOU GO ON? ⭐️⭐️ Ask Us ANYTHING
23 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles questions from listeners in an "Ask Us Anything" segment. He provides insights on m...
Ep. 208 - What’s Up THIS WEEK ==> ‘AND’ + ‘BUT’ Boost PERFORMANCE?👀 NO WORK Nov 5th?
22 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares updates on business, marketing, and pop culture. He covers the growing trend of offe...
SPECIAL LIMITED SERIES: ===> LINKEDIN Getting Rid of TOP VOICE BADGES 🚽 <=== | BATHROOM Break #25 (COLLAB: The Marketing Millennials + Do This, Not That)
21 Oct 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies for 2025, their thoughts on LinkedIn chang...
Ep. 207- SECRET Holding Back Performance! DOMAIN FREQUENCY = INSTANT BOOST! 🧠 Wait, what is YOUR NAME? - Jay’s SCOOP
18 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the importance of domain frequency in marketing databases and provides actionable...
Ep 206 - GUEST: AUDIT YOUR EMAIL PROGRAM?? 🧠 With: BETH O’MALLEY - Founder Astral Digital - Award Winning -Marketer of the YEAR! 🏆
18 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Beth O'Malley, a renowned email marketing expert, to discuss email auditing and be...
Ep. 205 - BEST WEBINAR Lead Gen is FACEBOOK😳? LINKEDIN For CONSUMER? 😬 MY FIRST JOB!! Ask Us ANYTHING!
16 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses marketing strategies, personal experiences, and answers listener questions in a q...
Ep. 204 - What’s Up THIS WEEK ==>💡EMOJIS in EMAIL NEWSLETTERS?🍾Don't DRINK Perrier?
15 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson provides a quick rundown of the week's notable marketing and business news, along with some...
SPECIAL LIMITED SERIES: ===> QUICK Content VS. GUIDES, REPORTS, etc...🚽 <=== DANIEL's BFF WAS A GIRAFFE!🦒 | BATHROOM Break #25 (COLLAB: The Marketing Millennials + Do This, Not That)
14 Oct 2024
Contributed by Lukas
In this episode of "The Bathroom Break," hosts Daniel Murray and Jay Schwedelson discuss various aspects of marketing, data analysis, and content crea...
Ep. 203 - SEND MORE EMAIL! You're NOT Sending ENOUGH!😮HALLOWEEN CANDY Meltdown!!🍬 Jay’s SCOOP
11 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the importance of increasing email frequency for better marketing results. He cha...
Ep. 202 - Ughhh...What is RELATIONSHIP MARKETING For REAL??🧠GUEST Micki Howl, Chief Revenue Officer @ Marigold [Parent Co. of Sailthru, Liveclicker, Cheetah Digital, Campaign Monitor, and more!]
11 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Micki Howl, Chief Revenue Officer of Marigold, to discuss relationship marketing a...
Ep. 201 - LINKEDIN Trick to BEAT ALGORITHM!😮'Nobody Wants This'👍or👎Ask Us ANYTHING
09 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers questions from listeners in an "Ask Us Anything" segment. He provides insights on g...
Ep. 200 - What’s Up THIS WEEK ==> Gen Z Hates INSTAGRAM?😡 B2B Halloween Marketing?👻TOP HALLOWEEN COSTUMES!
08 Oct 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses recent marketing trends, social media usage statistics, and Halloween-related mar...
SPECIAL LIMITED SERIES: ===> POST on EVERY Platform?? 🚽DANIEL MURRAY WATCHES GILMORE GIRLS <=== | BATHROOM Break #24 (COLLAB: The Marketing Millennials + Do This, Not That)
07 Oct 2024
Contributed by Lukas
In this episode of "The Bathroom Break," hosts Daniel Murray and Jay Schwedelson discuss the importance of focusing on specific social media platforms...
Ep. 199 - BEST OFFERS to use Right NOW! Business and Consumer! 🫢The SECRET LIVES of Mormon Wives #momtok!😬
04 Oct 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson discusses the unique marketing opportunities available during the end-of-year period, foc...
Ep. 198 - NEW!📊Brand Rankings Report 📈 MARIGOLD RANKS 200 BRANDS Relationship Marketing! GUEST 🡪 Michele Fitzpatrick: VP Strategy & Services
04 Oct 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson welcomes Michelle Fitzpatrick, VP of Enterprise Strategy and Services at Marigold, to dis...
Ep. 197 - SECRET Tip to MASSIVE Increase in Awareness! 🤔 Sandals with Socks? Bring Snacks to Movie Theatre?🩴 Ask Us ANYTHING
02 Oct 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson introduces the podcast's concept and format. He explains that listeners will receive acti...
Ep. 196 - What’s Up THIS WEEK ==> RETURN TO OFFICE?🤮! + WOLFS w/Pitt and Clooney is TERRIBLE! 👎
01 Oct 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson discusses recent trends in remote work, changes in LinkedIn's badge system, and shares hi...
SPECIAL LIMITED SERIES: ===> PUBLIC SPEAKING TIPS! (in meetings, on webinars, at events) 🚽 <=== | BATHROOM Break #23 (COLLAB: The Marketing Millennials + Do This, Not That)
30 Sep 2024
Contributed by Lukas
In this episode of "The Bathroom Break," hosts Daniel Murray and Jay Schwedelson discuss tips and strategies for effective public speaking, whether in...
Ep. 195- NEW! 5 SUBJECT LINE TESTS you have NEVER TRIED!🥣SOUR PATCH KID CEREAL? Selling Sunset-GOOD or BAD?? - Jay’s SCOOP
27 Sep 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson shares five effective subject line tests for email marketing that are currently working w...
Ep. 194 -🔍 SEO Pitfalls to AVOID! #1 Escape Room Company in U.S. MARKETING LEADER: Teddy Cheek from The Escape Game!
27 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews Teddy Cheek, a marketing leader at The Escape Game, about effective SEO strategies and practices. The...
Ep. 193 - SECRET reason you are getting UNSUBSCRIBES!📞 I avoid my friends 🫠 Ask Us ANYTHING
25 Sep 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles two questions from listeners in his "Ask Us Anything" segment. He offers insights o...
Ep. 192 - What’s Up THIS WEEK ==> AD Costs RISING? B2B on WEEKENDS?🦛MOO DENG! + Season 2 PERFECT COUPLE? 🔥
24 Sep 2024
Contributed by Lukas
In this episode of What's Up This Week from the Do This, Not That podcast, host Jay Schwedelson discusses current trends and news in marketing, busine...
SPECIAL LIMITED SERIES: ===> Do ALGORITHMS Matter? and Airport Food? 🚽 <=== | BATHROOM Break #22 (COLLAB: The Marketing Millennials + Do This, Not That)
23 Sep 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies, algorithm changes, and travel habits. The...
Ep. 191 - FORGET EVERYTHING YOU KNOW! 🧠 AI Trigger Words - WHAT are they and what does it mean??? 📺 NEW SHOWS coming out!! Soooo good! - Jay’s SCOOP
20 Sep 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses the emerging concept of AI trigger words in email marketing and their potential i...
Ep. 190- DAVE GERHARDT: Founder Exit 5 [The #1 community for B2B marketers!] How to build a THRIVING online COMMUNITY! 👨💻
20 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews Dave Gerhardt, founder of exitfive, about how to build thriving online communities and manage the bal...
Ep. 189 - NEW DATA: What is BEST TIME to Send EMAIL? 😳 Starbucks dude loses it! ☕️Ask Us ANYTHING
18 Sep 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles two questions in the "Ask Us Anything" segment, providing insights on email marketi...
Ep. 188 - What’s Up THIS WEEK ==> NASA Wants to HIRE YOU? 👻 Halloween for B2B and B2C already? BENNIFER is Not Over! I repeat NOT OVER🫠
17 Sep 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson discusses current marketing trends, innovative promotional campaigns, and provides tips for...
SPECIAL LIMITED SERIES: ===> You're a FAILURE! Turn FAILURE into Success! AND sharing food with other people at restaurants? 🚽 <=== | BATHROOM Break #21 (COLLAB: The Marketing Millennials + Do This, Not That)
16 Sep 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the importance of failure in marketing and business, sharing pe...
Ep. 187 - 250% INCREASE in Opt-In Rates!😳NOBODY SHOULD GO OUT TO DINNER WITH ME!!😡 Jay’s SCOOP
13 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson explores the critical window for database growth in marketing, from October 15th to December 15th. He offers mar...
Ep 186 - FUTURE of EVENTS?? 🧠 GUEST Kristen Koenig, RVP of RingCentral #1 Event Platform 🎤 Where is Event Tech Heading? 🔮
13 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson sits down with Kristen Koenig from RingCentral to dive into the evolving landscape of event technology and marke...
Ep. 185 - EASY Ways to WIN AWARDS! (they really matter!) 🎃 I was a TOILET for Halloween 😨 Ask Us ANYTHING
11 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson answers questions from listeners in an "Ask Us Anything" segment. He provides both marketing insights and person...
Ep. 184 - What’s Up THIS WEEK ==> VIDEO Content is changing! How many EMAILS should you send EACH WEEK? 📺NICOLE KIDMAN Show on NETFLIX...REALLY GOOD! And Devin is a LOSER!👎
10 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into the latest trends in video content across social media platforms, the increasing popularity of busine...
SPECIAL LIMITED SERIES: ===> See COMPETITOR Info! EXACTLY how to see what your competition is doing!🚽 <=== | BATHROOM Break #20 (COLLAB: The Marketing Millennials + Do This, Not That)
09 Sep 2024
Contributed by Lukas
In this episode, hosts Daniel Murray and Jay Schwedelson dive into the importance of reverse engineering competitors' marketing tactics and understand...
Ep. 183 - SECRETS of TOP CMOs & CEOs (easy tactics to INSTANTLY boost email OPEN RATES!) 🏈 I STINK at Fantasy Football and DON'T SPOIL Love is Blind UK for me!!😡 Jay’s SCOOP
06 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into the world of aspirational marketing and shares how it can dramatically boost engagement and conversio...
Ep. 182 - The Importance of SMS!? 📲 ===> GUEST: Kara Trivunovic, Senior Vice President, Zeta Global - Why Human Connection MATTERS In Digital Marketing! 💘
06 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson sits down with Kara Trivunovic, Senior Vice President of Strategic Solutions at Zeta Global. They talked about t...
Ep. 181 - EMAIL PRE-HEADERS Are Going AWAY? 🍝 Are You a LOSER When the Dinner Check Arrives? 🫠 Ask Us ANYTHING
04 Sep 2024
Contributed by Lukas
In this episode, host Jay Schwedelson answers your questions in an "Ask Us Anything" segment, covering both work-related topics and personal questions...
Ep. 180 - What’s Up THIS WEEK ==> UH OH! Are you aware of BIG Dates COMING UP? 🌭 JOEY CHESTNUT... HUGE NEWS! (you gotta hear this)!!! 🌭
03 Sep 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delves into the latest marketing trends, addresses upcoming challenges for the holiday seas...
SPECIAL LIMITED SERIES: ===> DANIEL Goes to a MEDIUM! Power of SWAG! And POWER of Letting People be FIRST! 🚽 <=== | BATHROOM Break #19 (COLLAB: The Marketing Millennials + Do This, Not That)
02 Sep 2024
Contributed by Lukas
In this episode of The Bathroom Break, Daniel Murray and Jay Schwedelson dive into the critical role of urgency in marketing campaigns, sharing action...
Ep. 179 - UNSCALABLE! Marketing Tips NO ONE WILL TRY (But Should)! 🔕 I have NO IDEA HOW TO USE SNAP! ☎️ | Jay’s Scoop
30 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into the transformative power of unscalable marketing tactics. He shares his personal "90-day handholding"...
Ep. 178 - MARKETING AUTOMATION in Direct Mail? 📬 ===> GUEST: Dennis Kelly, CEO at Postalytics - Direct Mail at a FRACTION of the cost and dramatically increased ROI!
30 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews Dennis Kelly, the CEO and Co-Founder of Postalytics, a company that automates direct mail marketing.=...
Ep. 177 - BAD: YOUR EMAIL Program is NOT READY for 2025! 🤮 Eating FISH at the Airport? 🤮 Ask Us ANYTHING
28 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson tackles questions about future marketing strategies and sharing a personal story from an unexpected earthquake e...
Ep. 176 - What’s Up THIS WEEK ==> SURPRISE!! Labor Day IMPACTS Marketing Differently Than EXPECTED! 🇬🇧 Love is Blind UK is GREAT! 💂
27 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into effective Labor Day marketing strategies, shifts in podcast listening platforms, and his latest obses...
SPECIAL LIMITED SERIES: ===> The Tiktokification of Everything😬Marketers are SLEEPING on Short-Form VIDEO! 🚽 <=== | BATHROOM Break #18 (COLLAB: The Marketing Millennials + Do This, Not That)
26 Aug 2024
Contributed by Lukas
In this episode, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This, Not That discuss the critical role of short-form...
Ep. 175 - 30% Open Rate INCREASE! ➡️ ONLY Listen if YOU ARE A MARKETER! 🌹 Bachelorette HOMETOWNS! 🌹
23 Aug 2024
Contributed by Lukas
This podcast episode features host Jay Schwedelson discussing personalization tactics that work for marketing in 2023. He talks about how using first ...
Ep. 174 - WOW! ==> GUEST: NEIL PATEL 👈 NYT Best Selling Author! Over 100 Million Podcast Downloads! 😮 10 RAPID Marketing Tips in 15 MINUTES! ⏰
23 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews the acclaimed digital marketing expert, Neil Patel. They dive into the future of marketing, the power...
Ep. 173 - HOW? “We Switched Email Sending Platforms and Our Metrics GOT WORSE!” CAN I Unclog 🚽 ? Make 🍝? Ask Us ANYTHING
21 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into an Ask Me Anything segment, tackling a work-related question about changes in email marketing metrics...
Ep. 172 - What’s Up THIS WEEK ==> Changes to LINKEDIN! iOS 18 Email News! 📺 EMILY in Paris NOT #1 😳...
20 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into this week’s hottest topics, from the recent updates from LinkedIn, changes coming in Apple's iOS 18...
SPECIAL LIMITED SERIES: ===> SECRET Tips for CONTENT IDEAS! How to never run out! 🚽 <=== | BATHROOM Break #17 (COLLAB: The Marketing Millennials + Do This, Not That)
19 Aug 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This Not That and Subjectline.co...
Ep. 171 - I WAS WRONG! Perfect Content for EMAIL vs. SOCIAL? ☀️🧴My WIFE The DERMATOLOGIST!! (I'm a Wimp) | Jay’s Scoop
16 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into the critical importance of tailoring your content to specific platforms, backed by new research findi...
Ep. 170 - BEST BACK TO SCHOOL CAMPAIGN EVER? 💈💈 ===> GUEST: Lisa Hake, VP Mktg GREAT CLIPS (4400 locations!!) - How They Turned ‘Glow-Up’, ‘Fire’, ‘Lit’ Into Epic Database Growth!
16 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews Lisa Hake, Vice President of Marketing and Communications at Great Clips, about their innovative back...
Ep. 169 - THIS Makes No SENSE! Big Discounts = Bad Performance? 4.3 Stars BETTER 5 Stars? 🤮 WEIRD Food Combos! People are GROSS 🤮 | Ask Us ANYTHING
14 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into an Ask Me Anything segment, tackling a perplexing marketing question and a hilarious food-related inq...
Ep. 168 - What’s Up THIS WEEK ==> DOWN‼️ Why Performance Will DROP Next Week! 📺 Emily in Paris??📺
13 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into this week’s hottest topics, from the potential impact of the Democratic National Convention on emai...
SPECIAL LIMITED SERIES: ===> Content CREATION vs. Content CURATION 🚽 <=== | BATHROOM Break #16 (COLLAB: The Marketing Millennials + Do This, Not That)
12 Aug 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray from the Marketing Millennials podcast and Jay Schwedelson from the Do This Not That Podcas...
Ep. 167 - FAIL! Your Re-Engagement Campaigns STINK! 🤠 GUY'S TRIP RECAP! 🔥 | Jay’s Scoop
09 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson discusses the pitfalls of re-engagement campaigns and provides actionable tips on how to focus marketing efforts...
Ep. 166 - PODCAST About PODCASTING? 📻 ===> GUEST: Mike Montague, Head of Franchise Strategy at SANDLER (His Podcast Has Over 3.5 Million DOWNLOADS!) + LEGOs!! Yup LEGOs!!
09 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson interviews Mike Montague, the Head of Franchise Strategy at Sandler and host of the popular podcast, "How To Suc...
Ep. 165 - Attribution is GARBAGE 🗑️ ? What is a HOLDOUT Group? 🎥 GREAT MOVIES: Mannequin and Notting Hill? | Ask Us ANYTHING
07 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson covers an "Ask Us Anything" segment, tackling a work-related question and a fun, ridiculous question from YOU, t...
Ep. 164 - What’s Up THIS WEEK ==> Pommel Horse Guy Getting DEALS? 🎬 R U GOING? It Ends With Us... 🎬
06 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson discusses the latest news and trends happening this week in business, marketing, and pop culture. Hear about Pom...
SPECIAL LIMITED SERIES: ===> WORST Episode Ever!⭐ out of ⭐⭐⭐⭐⭐ (the secrets of Social Proof!) 🚽 <=== | BATHROOM Break #15 (COLLAB: The Marketing Millennials + Do This, Not That)
05 Aug 2024
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray from the Marketing Millennials and Jay Schwedelson from the Do This, Not That Podcast discu...
Ep. 163 - 2024 is OVER! 2025 Trends... Pre-Black Friday?! 🎤 Livin’ on a Prayer? | Jay’s Scoop
02 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson dives into the importance of getting ahead in YOUR marketing efforts as you approach September 1st (leading up t...
Ep. 162 - Blank Spaces In Your Content Calendar are GOOD? 🤯 ===> GUEST: Jess Cook, Head of Content at Island (Former Barbie Collector?!?)
02 Aug 2024
Contributed by Lukas
In this episode, host Jay Schwedelson is joined by Jess Cook, Head of Content and Communications at Island, to discuss content calendars, repurposing ...
Ep. 161 - SECRETS to Getting Speaking Gigs at Events and how to NETWORK at events you DON’T ATTEND! + HULU = Meh ?!? | Ask Us ANYTHING
31 Jul 2024
Contributed by Lukas
In this episode, host Jay Schwedelson tackles some pressing questions from listeners like YOU and shares practical tips for marketers.Jay dives into s...
Ep. 160 - What’s Up THIS WEEK ==> Would You Rather Have - 1 Million Dollars or 1 Million Followers? SHOCKING New Survey Data... 😲
30 Jul 2024
Contributed by Lukas
In this episode, host Jay Schwedelson discusses some interesting recent marketing trends and survey results, including TikTok's recent "Deal For You" ...
SPECIAL LIMITED SERIES: ===> Negative Feedback in the Marketing World and How to Handle It 🚽 <=== | BATHROOM Break #14 (COLLAB: The Marketing Millennials + Do This, Not That)
29 Jul 2024
Contributed by Lukas
In this episode, hosts Jay Schwedelson and Daniel Murray from the Marketing Millennials dive into managing haters and negative feedback in the marketi...
Ep. 159 - Shhh...Poor Grammar WORKS! 😐 Vegetables at HOMEGOODS? | Jay’s Scoop
26 Jul 2024
Contributed by Lukas
In this episode, host Jay Schwedelson delves into unconventional grammar and its SHOCKING effectiveness in modern marketing. He shares valuable insigh...