Do This, NOT That: Marketing Tips with Jay Schwedelson
Episodes
Ep. 119- NEW: EMAIL DESIGN TIPS! ==> GUEST: Pierce Ujjainwalla [FOUNDER of Knak #1 Email Design Platform] Image Sizes? Fonts? and more...
17 May 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson interviews Pierce Ujjainwalla, CEO and cofounder of Knak, about email design tips. Listen...
Ep. 118 - HELP! I’ve RUN OUT of IDEAS! And TikTok Recipes – Good or Bad? Ask Us ANYTHING
15 May 2024
Contributed by Lukas
In this week's "Ask Us Anything" episode, host Jay Schwedelson answers listeners' questions about overcoming creative blocks and trying viral food tre...
Ep. 117 - NEW AI - ChatGPT-4o - What’s Up THIS WEEK==> Emoji in Pre-Headers? TV Shows Being Canceled?
14 May 2024
Contributed by Lukas
In this week's "What's Up" episode, host Jay Schwedelson shares the latest announcements in marketing and business. He covers OpenAI's new GPT-4 relea...
SPECIAL LIMITED SERIES: ===> FRIENDLY FROM is Secret Sauce of Email Marketing! <=== | BATHROOM Break #3 (COLLAB: The Marketing Millennials + Do This, Not That)
13 May 2024
Contributed by Lukas
In this episode of "The Bathroom Break" marketing podcast series, hosts Jay Schwedelson of the "Do This Not That" podcast and Daniel Murray of the Mar...
Ep. 116- GROW YOUR LIST! 25% of Your Database DISAPPEARS Every Year! EASY ways to GROW your database I Jay’s Scoop
10 May 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson discusses the importance of continuously growing your email list to offset natural subscr...
Ep. 115- SEPHORA! What is RETAIL MEDIA? With Head of Sephora Media Network - Marco Steinsieck
10 May 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson interviews Marco Steinsieck, who runs the retail media network for Sephora. They discuss ...
Ep. 114- This is GOODBYE...and GOSSIP is GOOD! I Ask Us ANYTHING
08 May 2024
Contributed by Lukas
In this week's episode of "Do This, Not That", host Jay Schwedelson tackles a marketing question about sending "goodbye" emails to re-engage inactive ...
Ep. 113- What’s Up THIS WEEK==> X on TV? BABY REINDEER, Viral Pickles?
07 May 2024
Contributed by Lukas
In this week's "What's Up This Week" episode, host Jay Schwedelson gives you the latest insights from LinkedIn's Global Marketing Jobs Report, new fea...
SPECIAL LIMITED SERIES: ===> WEBINAR Show-Up TIPS! <=== | BATHROOM Break #2 (COLLAB: The Marketing Millennials + Do This, Not That)
06 May 2024
Contributed by Lukas
The PODCAST COLLAB – BATHROOM BREAK! The Marketing Millennials + Do This, Not That – TOGETHER!This new limited time series will cover specif...
Ep. 112- 'UNOFFICIAL Holidays' CRUSH it for Marketing B2B and B2C! l Jay's Scoop
03 May 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson discusses the power of celebrating holidays and unofficial holidays in marketing campaign...
Ep. 111- Overcoming CONSUMER Marketing Hurdles ==> #1 Marketing Podcast in U.S. - Matthew Tilley from Vericast - Head of Growth
03 May 2024
Contributed by Lukas
In this episode of "Do This, Not That" podcast, host Jay Schwedelson talks with Matthew Tilley, VP of Growth Marketing at Vericast. They discuss effec...
Ep. 110- Call-To-Action SENTENCES?? (Whoa 22% Higher Clicks) and BOWL Haircuts! Ask Us ANYTHING
01 May 2024
Contributed by Lukas
In this week's "Ask Us ANYTHING" episode, host Jay Schwedelson answers the BIGGEST questions from listeners about marketing tactics. You'll also get t...
Ep. 109- GOOGLE Says COOKIES Staying? Movie Reviews! I What’s Up THIS WEEK
30 Apr 2024
Contributed by Lukas
In this week's "What’s Up THIS WEEK" episode, host Jay Schwedelson discusses the latest marketing news, including Google delaying the removal of thi...
SPECIAL LIMITED SERIES: ===> WEBINAR Registration Tactics! <=== | BATHROOM Break #1 (COLLAB: The Marketing Millennials + Do This, Not That)
29 Apr 2024
Contributed by Lukas
The PODCAST COLLAB – BATHROOM BREAK! The Marketing Millennials + Do This, Not That – TOGETHER!This new limited time series will cover specif...
Ep. 108- PUBLIC SPEAKING Secrets!! [Ultimate Speaker TIPS for Presentations, Webinars, Zoom Meetings...] How NOT to be BORING!! Jay’s Scoop
26 Apr 2024
Contributed by Lukas
In this episode of Do This, NOT That, host Jay Schwedelson shares tips you NEED that will drastically improve your public speaking skills. He also dra...
Ep. 107- Morning Brew FOUNDER! ==> Alex Lieberman [$75 Million: Built and Sold Morning Brew] EMAIL NEWSLETTER Secrets to Success!
26 Apr 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson interviews Alex Lieberman, co-founder of Morning Brew and founder of StoryArb. They discu...
Ep 106.- A/B Test PITFALLS! and CRINGE Stuff! Ask Us ANYTHING
24 Apr 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson shares tips on running effective A/B tests and also discusses cringey slang terms he uses...
Ep. 105- EMAIL News! TAYLOR SWIFT?? I What’s Up THIS WEEK
23 Apr 2024
Contributed by Lukas
This is a short weekly episode of the "Do This, Not That" marketing podcast hosted by Jay Schwedelson. In this episode, Jay provides updates on Outloo...
Ep. 104- 10% Click-Through Rates!! (AND IT IS NOT EMAIL)!! And Britney Spears?? Jay’s Scoop
19 Apr 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson shares three under-utilized marketing tactics that ALL marketers should be testing:- Web ...
Ep. 103- WOW! ==> Amy Porterfield! 50 MILLION PODCAST DOWNLOADS! #1 Marketing Expert in U.S. joins the show!
17 Apr 2024
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Amy Porterfield, an online marketing expert who has built multiple 8-figure busi...
EP. 102- AI PROMPT ENGINEER = BIG BUCKS? The OFFICE Reboot!! I What's Up THIS WEEK
16 Apr 2024
Contributed by Lukas
In this short, weekly episode, Jay Schwedelson talks about the emerging role of prompt engineers in AI and whether it's a viable long-term career path...
EP. 101- SEND MORE EMAIL!?! [GUEST EPISODE] w/ Mary Keough
13 Apr 2024
Contributed by Lukas
In this episode of the Do This Not That podcast, host Jay interviews Mary Keough, Director of Product and Content Marketing at CoLab Software. They ha...
100th EPISODE! ONE CHANGE = 55% INCREASE in CLICKS! and I am CLUELESS! I Jay's Scoop
12 Apr 2024
Contributed by Lukas
In this 100th episode of "Do This, Not That", host Jay Schwedelson shares his optimal email sending schedule for both business and consumer marketing....
EP. 99- Should You Start a PODCAST? CELEB Sightings?? I Ask Us ANYTHING
10 Apr 2024
Contributed by Lukas
In this lighthearted episode, host Jay answers listener questions about whether they should start their own podcast and shares a funny story about get...
EP. 98- LinkedIn TV? HAPPY GILMORE 2? I What's Up THIS WEEK
09 Apr 2024
Contributed by Lukas
In this short weekly podcast episode, Jay Schwedelson discusses the latest happenings in marketing and business. He talks about LinkedIn's new connect...
EP. 97- 3 NEW TEST IDEAS! (how to leverage IMPOSTER SYNDROME to get HUGE BOOST!) I Jay's Scoop
05 Apr 2024
Contributed by Lukas
In this episode solo episode, Jay Schwedelson shares some easy new email and social media test ideas that can help boost engagement. He discusses leve...
EP. 96- [GUEST Episode] DIRECT MAIL? Offline Data for ONLINE? Erik Koenig PRES at SeQuel Response (Fastest Growing Direct Response Agency)
05 Apr 2024
Contributed by Lukas
In this episode of the Do This, Not That podcast with Jay, President at SeQuel Response, Erik Koenig discusses how to leverage offline data to improve...
EP. 95- MEAN GIRLS and 20% of CLICKS LOST! I Ask Us ANYTHING
03 Apr 2024
Contributed by Lukas
In this short Ask Us ANYTHING episode, host Jay Schwedelson answers a business question from John about responding to old sales emails and driving mor...
EP. 94- LinkedIn is NOW TikTok? What's Up THIS WEEK
02 Apr 2024
Contributed by Lukas
In this week's "What's Up THIS WEEK" episode, Jay Schwedelson discusses the latest marketing news and trends, including LinkedIn testing a new TikTok-...
EP. 93- YOU HAVE NEVER TESTED THIS! 5 New Offers [Business and Consumer – NEW!] I Jay's Scoop
29 Mar 2024
Contributed by Lukas
In this episode of the Do This, Not That podcast, host Jay Schwedelson shares 5 new marketing offer ideas that are working well in 2023. He covers pro...
EP. 92- SECRETS to B2B INFLUENCER MKTG [GUEST] Brianna Doe: Ranked TOP 50 LinkedIn Creator WORLDWIDE!
29 Mar 2024
Contributed by Lukas
In this engaging podcast episode, Jay invites Brianna Doe, the CMO of Influence by Verbatim, a leading B2B influencer marketing agency, to take us on ...
EP. 91- AI MISTAKE to AVOID! and MY BDAY! Ask Us ANYTHING
27 Mar 2024
Contributed by Lukas
In this short "Ask Us ANYTHING" episode of his podcast, Jay Schwedelson tackles a work question about using AI to generate content and a "ridiculous q...
EP. 90- BIG YouTube Change! LinkedIn Gaming?? What's Up THIS WEEK
26 Mar 2024
Contributed by Lukas
In this week's "What's Up THIS WEEK" episode, Jay Schwedelson discusses some of the latest happenings related to AI legislation and policy, trends in ...
EP. 89 - SECRET to SUCCESS? (with ACTIONABLE tips to make it happen!) I Jay's Scoop
22 Mar 2024
Contributed by Lukas
This podcast discusses the importance of consistency in business and marketing. Jay Schwedelson argues that consistency is key to beating competitors ...
EP. 88- Turning 40,000 Customers Into REAL Relationships GUEST: CMO of Marigold Wendy Werve I EXPERT QUICK TIPS
22 Mar 2024
Contributed by Lukas
In this episode of Do This, NOT That, host Jay Schwedelson interviews Wendy Werve, the Chief Marketing Officer of Marigold. They discuss Wendy's caree...
EP. 87- I CRIED During The NOTEBOOK…and EASY BOOST to CLICKS for Blogs, Social Posts, and Email…I Ask Us ANYTHING
20 Mar 2024
Contributed by Lukas
In this short episode, Jay, host of "Do This, NOT That" answers a work-related question about using email subject line tactics in other marketing chan...
EP. 86- ONE DAY [Netflix]…TikTok Creators Turn to EMAIL? l WHAT’S UP THIS WEEK
19 Mar 2024
Contributed by Lukas
In this week's "What's Up This Week" episode, host Jay provides updates on current events and pop culture, including the TikTok ban, the rise of colla...
EP. 85- OFFERS Working RIGHT NOW! (psst...you're doing it wrong) l Jay's Scoop
15 Mar 2024
Contributed by Lukas
In this episode of the podcast, host Jay Schwedelson discusses how marketers should adjust their messaging and campaigns during the March-April timefr...
EP. 84- AVOID this AI Mistake! with INFLUENCER Ross Simmonds l Expert Quick Tips
15 Mar 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson interviews Ross Simmonds, founder and CEO of Foundation Marketing, about using AI to impr...
EP. 83- HATE MAIL! l Ask Us ANYTHING
13 Mar 2024
Contributed by Lukas
This episode is brought to you by none other than the Keyboard Karens and Internet Trolls of the world! Big shoutout to them for the content!Host Jay ...
EP. 82- GOODBYE LIKES? l What's Up THIS WEEK
12 Mar 2024
Contributed by Lukas
In this short weekly update episode, Jay shares the latest happenings from major platforms like Twitter (now called X) and Google. He also gives a rec...
EP. 81- SEGMENTATION Secrets You DON’T KNOW! l Jay's Scoop
08 Mar 2024
Contributed by Lukas
In this week's episode, host Jay Schwedelson discusses segmentation strategies for marketing. He shares basic segmentation tactics like sending email ...
EP. 80- Get Your CAREER On Course! with 7x WSJ Best Selling Author Scott Jeffrey Miller I Expert Quick Tips
08 Mar 2024
Contributed by Lukas
This episode of Do This, Not That features bestselling business author Scott Jeffrey Miller discussing strategies for taking your career from accident...
EP. 79- LOVE IS BLIND Predictions! (and Marketing Stuff too) I Ask Us ANYTHING
06 Mar 2024
Contributed by Lukas
In this lighthearted "Ask Us ANYTHING" episode, Jay Schwedelson answers listener questions about using suspense in marketing offers to drive engagemen...
EP. 78- PERSONALIZED CTA's? The Bachelor? What's Up THIS WEEK
05 Mar 2024
Contributed by Lukas
In this week's "What's Up This Week" podcast episode, host Jay Schwedelson provides updates on the latest trends in social media, marketing, and reali...
EP. 77- 5 MISTAKES Most Marketers are MAKING! | Jay's Scoop
01 Mar 2024
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson shares 5 marketing mistakes you should avoid that may be hurting your performance. He cov...
EP. 76- LINKEDIN Tips with #1 Rated Sales Expert on LinkedIn Daniel Disney I Expert Quick Tips
01 Mar 2024
Contributed by Lukas
In this episode, Jay interviews Daniel Disney, a LinkedIn expert and bestselling author who shares his top tips for leveraging LinkedIn to generate mo...
EP. 75- SEE What Your COMPETITION is DOING? | Ask Us ANYTHING
28 Feb 2024
Contributed by Lukas
In this short "Ask Us Anything" episode, Jay Schwedelson answers listener questions about keeping an eye on the competition and what to watch if you a...
EP. 74- INFLUENCER Marketing? LinkedIn B2C?? What's Up THIS WEEK
27 Feb 2024
Contributed by Lukas
This episode of "What's Up This Week" host Jay Schwedelson provides updates on the latest trends and developments in influencer marketing, Reddit's pl...
EP. 72- EASY AI Tips You HAVEN'T TRIED!! l Jay's Scoop
23 Feb 2024
Contributed by Lukas
In this episode of "Do This Not That," Jay Schwedelson shares new AI tips and ideas to help improve your marketing and content. He talks about using A...
EP. 73- How AI is Changing E-Commerce: CMO of $2B Bloomreach Amanda Cole I Expert Quick Tips
23 Feb 2024
Contributed by Lukas
This episode of Do This, Not That features guest Amanda Cole, Chief Marketing Officer at Bloomreach, an AI and E-commerce company. Amanda discusses ho...
EP. 71- SECRET to Staying in INBOX! Ask Us ANYTHING
21 Feb 2024
Contributed by Lukas
In this episode of "Ask Us Anything", host Jay Schwedelson answers listener questions about an email tactic he recently used to crowdsource ideas for ...
EP. 70- TEMU? Text to Video AI?? ! What's Up THIS WEEK
20 Feb 2024
Contributed by Lukas
In this week's episode of "What's Up This Week", host Jay discusses some of the latest trends and news in tech, ecommerce, and media, including the ex...
EP. 69- 6 LANDING Page TIPS to Instantly Boost Results! Jay's Scoop
16 Feb 2024
Contributed by Lukas
In this episode of "Do This, Not That", host Jay talks about improving landing page conversion rates. He shares 6 simple but effective tips that can i...
EP. 68- SECRETS to Boost Contest & Giveaway ROI!! Ask Us ANYTHING
14 Feb 2024
Contributed by Lukas
In this week's episode of "Ask Us Anything," Jay Schwedelson answers questions about using contests and giveaways in marketing, as well as sharing his...
EP. 67- LINKEDIN Changes to BOOST ENGAGEMENT! What's Up THIS WEEK
13 Feb 2024
Contributed by Lukas
In this week's "What's Up" episode, host Jay discusses several interesting marketing and tech developments, including Google's new AI chatbot Gemini, ...
EP. 66- EBOOKS are BORING and Your Consumer Offer is MEH! l Jay's Scoop
09 Feb 2024
Contributed by Lukas
In this episode, Jay Schwedelson discusses how marketers can optimize results by carefully considering what they name their content and promotions. He...
EP. 65- I Have NO PLAN! | Ask Us ANYTHING
07 Feb 2024
Contributed by Lukas
In this episode of the "Ask Us Anything" podcast, host Jay Schwedelson answers listener questions - one work-related and one ridiculous. Jay discusses...
EP. 64- Big EMOJI Week! What's Up THIS WEEK
06 Feb 2024
Contributed by Lukas
In this week's "What's Up" episode, host Jay Schwedelson discusses some of the big marketing and social media happenings related to the upcoming Super...
EP. 63- BEST Time to SEND EMAIL Campaign? I Jay's Scoop
02 Feb 2024
Contributed by Lukas
In this episode of "Do This, NOT That," host Jay discusses best practices around email marketing, specifically focusing on determining the optimal tim...
EP. 62- EASY 25% Boost to Email Opens! I Ask Us ANYTHING
31 Jan 2024
Contributed by Lukas
In this short episode of the Ask Us Anything podcast, host Jay Schwedelson answers two listener questions - one about email marketing tactics involvin...
EP. 61- BIG Change for TikTok! What's Up THIS WEEK
30 Jan 2024
Contributed by Lukas
In this short weekly update episode, host Jay Schwedelson discusses what's happening in the marketing and social media world this week, including majo...
EP. 60- MOST Important Part of Your Website…(GAME CHANGER TIPS!) I Jay's Scoop
26 Jan 2024
Contributed by Lukas
In this episode of the podcast, host Jay Schwedelson discusses the importance of the "after they do the thing" pages on websites. These are the pages ...
EP. 59- 25% Increase in CLICKS!! l Ask Us ANYTHING
24 Jan 2024
Contributed by Lukas
In this week's "Ask Us Anything" episode, Jay tackles a work question about improving email engagement and a fun question about the strangest job he's...
EP. 58- VIDEO in EMAIL Marketing?? What's Up THIS WEEK
23 Jan 2024
Contributed by Lukas
In this week's "What's Up This Week" episode, host Jay Schwedelson discusses some of the big happenings this week, including Apple's new VR headset, u...
EP. 57- GMAIL & YAHOO Email Changes YOU NEED TO KNOW! I Expert Quick Tips
19 Jan 2024
Contributed by Lukas
In this episode of Do This, NOT That, host Jay Schwedelson interviews Alison Cooley, the Director of Growth Marketing at Marigold, about upcoming chan...
EP. 56- DUMP Dead Email Addresses? I Ask Us ANYTHING
17 Jan 2024
Contributed by Lukas
In this episode of "Ask Us Anything", host Jay Schwedelson answers a work question about whether to remove non-engaged email addresses from email list...
EP. 55- TIPS from Annoying POLITICAL Marketing? I What's Up THIS WEEK
16 Jan 2024
Contributed by Lukas
In this episode of What's Up This Week, host Jay Schwedelson discusses the upcoming presidential primaries and marketing tactics used in political cam...
EP. 54- The MVP of MARKETING TIPS! (This Works!) I Jay's Scoop
12 Jan 2024
Contributed by Lukas
In this episode, host Jay Schwedelson discusses how staying in tune with current trends, such as AI and the Super Bowl, can skyrocket your engagement ...
EP. 53- EMAIL Signature is a BIG DEAL! I Ask Us ANYTHING
10 Jan 2024
Contributed by Lukas
Welcome to another exciting episode of Ask Us ANTHING, where Jay Schwedelson answers burning work-related questions and indulges in some hilariously r...
EP. 52- What's Up THIS WEEK - 01/09/2024
09 Jan 2024
Contributed by Lukas
In this week's "What's Up this Week" episode, host Jay Schwedelson provides updates on recent changes and trends in marketing platforms like Twitter (...
EP. 51- 25% INCREASE in Email Open Rate! EASY TEST! l Jay's Scoop
05 Jan 2024
Contributed by Lukas
In this episode of his podcast, host Jay Schwedelson shares some effective email marketing tips for increasing open and click-through rates. He provid...
EP. 50- FOUNDER of Chili Piper! Startup to Billion Dollar Valuation Journey with Alina Vandenberghe l Expert Quick Tips
05 Jan 2024
Contributed by Lukas
In this episode, Jay interviews Alina Vandenberghe, the co-founder and CEO of Chili Piper, a unicorn startup that helps companies book more meetings a...
EP. 49- MISTAKE! Biggest Mistake Marketers Make! l Ask Us ANYTHING
03 Jan 2024
Contributed by Lukas
In this week's Ask Us Anything episode, Jay tackles a work question about the biggest marketing mistake marketers make and a fun question asking which...
EP. 48- What's Up THIS WEEK - 1/2/2024
02 Jan 2024
Contributed by Lukas
In this week's "What's Up This Week" episode, Jay discusses key insights from a recent study on optimal platforms for short-form video content. He als...
EP. 47- NEW Subject Line TESTS! l Jay's Scoop
29 Dec 2023
Contributed by Lukas
In this episode of 'Do This, Not That', Jay Schwedelson reveals the latest subject line trends to maximize email open rates. As an email marketer, boo...
EP. 46- SPECIAL: GURU Conference 23 Behind the Scenes!
29 Dec 2023
Contributed by Lukas
Description:In this special edition episode, host Jay Schwedelson and director of Guru Events, Stania Antoine, recap behind-the-scenes details from Gu...
EP. 45- MY LinkedIn Routine l Ask Us ANYTHING
27 Dec 2023
Contributed by Lukas
In this episode of "Ask Us Anything", host Jay and Kristin Nagel tackle listener questions - one about work and one more lighthearted. Jay shares his ...
EP. 44- What's Up THIS WEEK - 12/26/2023
26 Dec 2023
Contributed by Lukas
In this short Tuesday episode, Jay and Kristin Nagel discuss some of the interesting things going on this week, including a new EU AI law, their thoug...
EP. 43- 2024 MARKETING MUST KNOWS! l Jay's Scoop
22 Dec 2023
Contributed by Lukas
In this wide-ranging episode, Jay discusses key marketing trends and strategies for 2024. He talks about what to expect in the first few weeks of Janu...
EP. 42- PROVE Email Marketing WORKS! l Ask Us Anything
20 Dec 2023
Contributed by Lukas
In this short holiday episode of "Ask Us Anything", Jay and Kristin Nagel tackle a work question about proving the effectiveness of email marketing an...
EP. 41- What's Up THIS WEEK - 12/19/2023
19 Dec 2023
Contributed by Lukas
In this short episode, Jay and Kristin discuss some interesting news and happenings from the past week, including SmileDirectClub going out of b...
EP. 40- EMAIL PRE-HEADERS - Avoid this MASSIVE Mistake! l Jay's Scoop
15 Dec 2023
Contributed by Lukas
In this episode of his podcast, host Jay Schwedelson discusses the importance of email preheaders. He defines what preheaders are, common mistakes mar...
EP. 39- I Stopped Reading My OWN Email Newsletter! l Ask Us Anything
13 Dec 2023
Contributed by Lukas
In this short midweek podcast episode, host Jay Schwedelson tackles a work question about deciding when to redo your company's email newsletter progra...
EP. 38- 35% INCREASE In Performance - Stop Being Boring! l Jay's Scoop
08 Dec 2023
Contributed by Lukas
In this episode, host Jay Schwedelson explores the significant impact of time in the marketing sphere. Discover how the value people place on their ti...
EP. 37- INTENT is Not Intent! w/ Ashley Faus from Atlassian l Expert Quick Tips
08 Dec 2023
Contributed by Lukas
In this episode of Do This Not That, Jay chats with Ashley Faus, Head of Lifecycle Marketing at Atlassian, about the importance of capturing intent an...
EP. 36- RING The Bell! LinkedIn Changes That WORK! l Ask Us Anything
06 Dec 2023
Contributed by Lukas
In this short episode of "Do This, NOT That", host Jay Schwedelson first answers a work-related question. He shares valuable advice on enhancing your ...
EP. 35- GROW YOUR LIST! Why Aren't You Doing This?? l Jay's Scoop
01 Dec 2023
Contributed by Lukas
In this episode of "Do This, NOT That.", host Jay Schwedelson talks about how to grow your email list using contact capture forms (also known as popup...
EP. 34- When To GIVE UP? l Ask Us Anything
29 Nov 2023
Contributed by Lukas
In this short episode of "Do This, Not That", host Jay Schwedelson and producer Kristen Nagle answer one work-related question and one ridiculous ques...
EP. 33- [MUST LISTEN] December 2023 Gmail Update... l Jay's Scoop
24 Nov 2023
Contributed by Lukas
In this podcast episode, Jay discusses key marketing strategies and trends for December, including changes coming to Gmail that marketers need to be a...
EP. 32- LOVE IS BLIND Stars in YOUR Marketing??? Insider Scoop on Influencer Marketing w/ Courtney Bagby of Little Red Management l Expert Quick Tips
24 Nov 2023
Contributed by Lukas
In this episode of the Do This, Not That marketing podcast, Jay interviews Courtney Bagby, founder of Little Red Management, an influencer talent mana...
EP. 31- BORING! You’re Doing LinkedIn WRONG! l Ask Us Anything
22 Nov 2023
Contributed by Lukas
In this short midweek episode of the "Do This, Not That" podcast, host Jay Schwedelson and producer Kristen Nagle answer one work-related question and...
EP. 30- THIS WORKS! EMOJIS for B2B and B2C! The Details… I Jay's Scoop
17 Nov 2023
Contributed by Lukas
This podcast is all about using emojis effectively in marketing emails and other digital content. Jay provides data and convincing examples of how emo...
EP. 29- EASY Win-Back Tactic!!! l Ask Us Anything
15 Nov 2023
Contributed by Lukas
In this short episode of the "Do This, Not That" podcast, hosts Jay Schwedelson and Kristin Nagel tackle one business question and one fun question re...
EP. 28- INSTANT BOOST! ‘From’ More Important Than Subject Line?? | Jay's Scoop
10 Nov 2023
Contributed by Lukas
In this episode of 'Do This, Not That', Jay delves into the power of multi-identities and testing various from names, drawing inspiration from big pla...
EP. 27- GIFTING=SALES! w/ Sendoso Founder Kris Rudeegraap l Expert Quick Tips
10 Nov 2023
Contributed by Lukas
In this episode, Jay interviews Kris Rudeegraap, Co-Founder and CEO of Sendoso, about using gifting and direct mail to stand out in sales and marketin...
EP. 26- AGGRESSIVE? Maybe…but it WORKS! [5 min Quick Tip] l Ask Us Anything
08 Nov 2023
Contributed by Lukas
In this episode of the Do This, NOT That podcast, Jay Schwedelson answers two questions: one work question, and one ridiculous question.Jay shares val...
EP. 25- OPEN RATES are DEAD! WRONG!!! l Jay's Scoop
03 Nov 2023
Contributed by Lukas
In this episode of Do This, NOT That, Jay discusses the value of email tracking metrics like open and clickthrough rates. He explains why open rates a...
EP. 24- Is 100% Improvement a WIN??? l Ask Us ANYTHING
01 Nov 2023
Contributed by Lukas
In this short episode of "Do This, NOT That- Ask Us ANYTHING", host Jay talks with producer Kristen Nagel about improving webinar registration and who...
EP. 23- You're Ignoring Your BEST Prospects l Jay's Scoop
27 Oct 2023
Contributed by Lukas
In this episode, Jay talks about the importance of not ignoring your best prospects in email marketing. He shares data showing that a significant perc...