Do This, NOT That: Marketing Tips with Jay Schwedelson
Episodes
3 SECRET Growth Hacks You’ve Never Tried 😳🔥 Jay’s SCOOP | Ep. 345
30 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares three easy-to-miss tactics that boost engagement on LinkedIn, Instagram, and...
MY PATH: New York Fashion Week [CFDA] Event Lead ➡️ Leigh King | Ep. 344
30 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson talks with Leigh King, Director of Special Projects and Events at the Council of Fa...
Hate Your Job? Do This! 📒 ASK US ANYTHING!! | Ep. 343
28 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers a listener feeling stuck at work with real talk on job hunting while employ...
What’s Up THIS WEEK: Micro Events WIN Summer 🧃+ TikTok Trends GONE WRONG 😱 | Ep. 343
27 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into the rising popularity of 15-minute micro events for marketers, the early...
SPECIAL SERIES == Top Free Marketing Tools! 🧠 Spy Like a Marketer 🕵️♀️ <== | BATHROOM Break #57 COLLAB: The Marketing Millennials + Do This, Not That
26 May 2025
Contributed by Lukas
In this episode of The Bathroom Break series, hosts Jay Schwedelson and Daniel Murray share smart, ethical ways to analyze competitors’ marketing ...
GUEST: SaaS Startup Advice You Wish You Had 💡 w/Steffen Schebesta, Brevo | Ep. 341
25 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Steffen Schebesta, Chairman of the Advisory Board at Brevo (...
🚨 “Steal This” = 35% INCREASED Engagement! 💡 AND 4 People Who Annoy Me! Jay’s SCOOP | Ep. 340
23 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson breaks down why the phrase “steal this” is dominating marketing across email, s...
What is EEAT from Google? and Brand Ambassadors on the RISE! w/Chris Carver, CEO Sessionboard | Ep. 339
23 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson talks with Chris Carver, CEO of Sessionboard, about why faceless marketing is fadin...
🥫SPAMAGEDDON🥫How To Get Out of Spam and Junk Folder! [Limited Series]
22 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson joins Danielle Gallant and Guy Hanson for a special Spamageddon crossover with the ...
Is Performance Down For Everyone? ➕ Dating Advice? ASK US ANYTHING! | Ep. 337
21 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers a listener’s question about declining email metrics—and shares real per...
What’s Up THIS WEEK: Subject Line Trends, Instagram CAROUSELS Crushing it, Karate Kid: Legends? | Ep. 336
20 May 2025
Contributed by Lukas
In this episode of Do This, Not That, Jay Schwedelson breaks down what's trending this week—from Instagram’s push for carousel posts to su...
SPECIAL SERIES ==> Pricing Beats Loyalty 💸 What To Say During Uncertainty <== | BATHROOM Break #56 COLLAB: The Marketing Millennials + Do This, Not That
19 May 2025
Contributed by Lukas
In this episode of The Bathroom Break, Jay Schwedelson and Daniel Murray dive into how marketers should respond during economic uncertainty. They sh...
ULTIMATE AI New Tip!🧠 Black Coffee is NOT a Flex ☕ Jay’s SCOOP | Ep. 334
16 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares simple but powerful ways to use the free version of ChatGPT—especially by ...
Partnerships = Growth Hack w/🟠HubSpot Media Network Partnerships Lead Carly Baker🟠 | Ep. 999
16 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson sits down with Carly Baker, the powerhouse leading media partnerships at HubSpot ...
Ask Us ANYTHING: B2B+Consumer! Instagram REELS Tactic! 🍯Honey Boo Boo?? Ep. 332
14 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson takes listener questions in an “Ask Us Anything” format, sharing down-to-earth ...
What’s Up THIS WEEK: AEO Is the New SEO 🔍 Best Time to Host a Webinar?
13 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson covers the rise of Answer Engine Optimization (AEO), new data on webinar marketing ...
SPECIAL SERIES ==> Are You Accidentally Killing Your Brand? 😬 Stop Sending That Email <== | BATHROOM Break #55 COLLAB: The Marketing Millennials + Do This, Not That
12 May 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Jay Schwedelson and Daniel Murray dive into the concept of “negative signal” in marketing, explorin...
EASIEST Tip to Massive Engagement! ➕ I Look Tired 🤬 Jay’s SCOOP | Ep. 329
09 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares a powerful email marketing tactic that’s helped transform his business—r...
TARIFF Impact: Use Brain Science Marketing in Uncertain Times 👉 Nancy Harhut’s Shortcut to Double Response 💥 | Ep. 328
09 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Nancy Harhut, co‑founder of HBT Marketing and bestselling author...
[Limited Series]🥫SPAMAGEDDON🥫Will Switching Email Platforms Help or Hurt? Ep. 327
08 May 2025
Contributed by Lukas
In this episode of Spamageddon, hosts Jay Schwedelson, Danielle Gallant, and Guy Hanson debate whether swapping email-sending...
Ask Us ANYTHING: Best WIN-BACK Strategy? 📺TV Show Update! Ep. 326
07 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in an "Ask Us Anything" segment, sharing smart email mar...
What’s Up THIS WEEK: Emojis in Email? META Replacing Ad Agencies? Blake Lively Movie?
06 May 2025
Contributed by Lukas
In this What’s Up This Week edition of Do This, Not That, host Jay Schwedelson fires through the freshest marketing trends, tech headl...
SPECIAL SERIES ==> Followers Don't Matter Anymore! <== | BATHROOM Break #54 COLLAB: The Marketing Millennials + Do This, Not That
05 May 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray of Marketing Millennials and Jay Schwedelson of Do This Not That podcast dive deep int...
What are Spam Traps? EXPERT GUEST: ZeroBounce COO Brian Minick | Ep. 323
03 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes back Brian Minick, Chief Operating Officer at ZeroBounce, to d...
⚠️Economic Uncertainty =💸Marketing Opportunity (If You Do This) Jay’s SCOOP | Ep.322
02 May 2025
Contributed by Lukas
In this episode of the Do This, Not That podcast, host Jay Schwedelson explores specific marketing tactics that are particularly effective in the curr...
Search, Social or Email? How to LOWER Cost Per Acquisition w/Dixxon Flannel's Robby Keller! | Ep. 321
02 May 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Robby Keller, the marketing lead at Dixxon Flannel Company. They discuss marketi...
Ask Us ANYTHING❓Email Pre-Header Tips and Tricks! ➕ Paris Hilton vs. Jason Bateman? | Ep. 320
30 Apr 2025
Contributed by Lukas
In this Ask Us Anything episode of Do This, Not That, host Jay Schwedelson fields two listener questions—one marketing, one personal. Learn his go-t...
I'm So Hungry I Could Eat TREND!' Goodbye On-Demand? Instagram EDITS!🤖 What’s Up THIS WEEK | Ep. 319
29 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delivers a rapid “What’s Up This Week” rundown of the freshest marketing trends and s...
SPECIAL SERIES ==>STEAL THIS: Building in Public is Secret to Big Brands Going Viral <== | BATHROOM Break #53 COLLAB: The Marketing Millennials + Do This, Not That)
28 Apr 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson explore the power of “building in public,” revealing why brands tha...
BOUNCED Emails = GOLD! ➕ YOU on Netflix, Martha Stewart New Show, Golden Bachelor Update! Jay’s SCOOP | Ep. 318
25 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson uncovers the hidden value in bounced email addresses and explains why smart marketers shoul...
Switching Careers! w/Dir B2B Marketing Choice Hotels Judd Lewis! Getting Comfortable Being Uncomfortable! | Ep. 317
25 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Judd Lewis, Director of B2B Marketing at Choice Hotels. They discuss Judd’s ca...
[Limited Series]🥫SPAMAGEDDON🥫Biggest Email Deliverability MYTHS! | Ep. 316
24 Apr 2025
Contributed by Lukas
In this first episode of Spamageddon—a five‑part crossover between Email After Hours and Do This, Not That—hosts Jay Schwedelson, Guy Hanson, an...
Ask Us ANYTHING❓Go VIRAL With Smart Controversy (and Why Idol > The Voice)🎤 | Ep. 315
23 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles listener questions—mixing smart marketing advice with lighthearted personal takes...
NEW Canva TIPS! 🖼️ Bye Bluesky? 🥴Wrestlemania?? What’s Up THIS WEEK | Ep. 314
22 Apr 2025
Contributed by Lukas
In this What’s Up This Week edition of Do This, Not That—brought to you by Marigold—host Jay Schwedelson delivers a rapid rundown of the late...
SPECIAL SERIES ==>How to AUDIT Your Marketing?<== | BATHROOM Break #52 COLLAB: The Marketing Millennials + Do This, Not That)
21 Apr 2025
Contributed by Lukas
In this episode of Bathroom Break, hosts Daniel Murray (The Marketing Millennials) and Jay Schwedelson (Do This, Not That) talk through why every mark...
ULTIMATE Landing Page Test Ideas!🧠 (Conversion Rate INCREASE!) Jay’s SCOOP | Ep. 312
18 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles the concerning norm where only 10% of landing page visitors convert—offering simp...
How the 'Forgetting Curve' Impacts All of Us!🟪w/Editor of Event Industry News - Adam Parry🟪 | Ep. 311
18 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Adam Parry, the cofounder and editor of Event Industry News—often referred to as...
What is AGENTIC AI? Bloomreach CMO Amanda Cole breaks down the future of AI and Ecommerce! | Ep. 310
17 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Amanda Cole, CMO of Bloomreach, to explain the increasingly important concept of A...
Ep. 309- Ask Us ANYTHING❓SECRET to AI Viral Content! What is Prompt Jacking? ➕ Kardashian Crumbl Cookies? 🍪 Ask Us ANYTHING❓| Ep. 309
16 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson takes on two questions in the “Ask Us Anything” segment—one about leveraging ChatGPT’...
LinkedIn TIPS! 🧲 New Subject Line TRENDS! Pickleball?🥒 What’s Up THIS WEEK | Ep. 308
15 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delivers his weekly quick-hit roundup of marketing trends, business news, and pop culture o...
SPECIAL SERIES ==>7 Deadly Sins of MARKETING!<== | BATHROOM Break #51 COLLAB: The Marketing Millennials + Do This, Not That)
14 Apr 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This Not That dive into the seve...
Secrets to Google Reviews w/GUEST: Studio 28 Tattoos Owner TJ Cantwell! | Ep. 307
13 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews TJ Cantwell, owner of Studio 28 Tattoos in New York City. They discuss the impor...
ULTIMATE Subject Line Test Ideas!🧠 | Jay’s SCOOP | Ep. 306
11 Apr 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson dives into the ultimate tactics for writing email subject lines that can significantly bo...
How to Stay in the INBOX! w/GUEST: Michael Barber CMO of StarTech.com & Top Email EXPERT in U.S.! | Ep. 305
11 Apr 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Michael Barber, formerly the head of global marketing and managing director of G...
Marketing BUDGETS Cut? Easy No Cost Wins! 😕 Dating Advice? Ask Us ANYTHING❓ | Ep. 304
09 Apr 2025
Contributed by Lukas
In this episode of the "Do This, Not That" podcast, host Jay Schwedelson tackles pressing marketing questions, including how to keep lead generation a...
▶️TARIFFS Impact on YOUR Marketing! (no politics!)💡What's Up THIS WEEK! and NETFLIX: 'The Life List' worth watching or not? | Ep. 303
08 Apr 2025
Contributed by Lukas
In this episode of "Do This, NOT That," host Jay Schwedelson dives into the current marketing landscape, particularly focusing on the implications of ...
SPECIAL SERIES ==>Does REPOSTING on Social Help or Hurt Engagement?<== | BATHROOM Break #50 COLLAB: The Marketing Millennials + Do This, Not That)
07 Apr 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dish out quick marketing tips while celebrating Jay's birthday. They al...
35% Increase in CONVERSIONS! New Trend➡️"We saw you looked at this... 📺 What I am WATCHING? | Jay’s SCOOP | Ep. 302
04 Apr 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson dives into a transformative trend in marketing: transparency. He discusses how sharing th...
PODCASTING Secrets! w/GUEST:🎙️"Insider Secrets to a Top 100 Podcast"🎙️Host: Courtney Elmer! | Ep. 301
04 Apr 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson interviews Courtney Elmer, founder of PodLaunch and host of "Insider Secrets to a Top 100...
INSTANT Engagement Boost by Using ‘Seasonal Jump’. It’s all about SUMMER and Q3! 😬 Annnnd my Birthday Plans!! Ask Us ANYTHING❓| Ep. 300
02 Apr 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson answers your pressing questions about business and life. He redefines seasonal marketing ...
Ep. 299- What's Up THIS WEEK: Facebook NEWS! LinkedIn Best Times to Post CHANGES! Flip or Flop News!
01 Apr 2025
Contributed by Lukas
In this episode of the "Do This, Not That" podcast, host Jay Schwedelson dives into the latest updates in marketing and pop culture. From Facebook's r...
SPECIAL SERIES ==>Email Quick Wins!<== | BATHROOM Break #48 COLLAB: The Marketing Millennials + Do This, Not That)
31 Mar 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson share quick email marketing tips that listeners can implement right awa...
Ep. 298- FAIL! Most Marketers MISS THIS ONE! Content IS NOT KING!👑Friends? Seinfeld?🤦♂️| Jay’s SCOOP
28 Mar 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson declares that content is not king! He goes into detail about how the titles of your conte...
Ep. 297- GUEST:🏬OUT-OF-HOME Advertising [for all company sizes - business and consumer!] w/Co-Founder OneScreen.ai Greg Wise!
28 Mar 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson welcomes Greg Wise, co-founder and chief customer officer at OneScreen.ai, to discuss out...
Ep. 296- Ask Us ANYTHING❓What are CLICK TRIGGERS? (easy 20% Increase in Clicks!)➕Karen is TOUGH First Name!
26 Mar 2025
Contributed by Lukas
In this episode of "Do This, Not That," host Jay Schwedelson shares a little-known tip on enhancing click-through and conversion rates. Jay offers act...
Ep. 295- What's Up THIS WEEK: LinkedIn Video LEAVING?😧Ruby Franke!🫣Good American Family! Google 'Short Videos' Tab?
25 Mar 2025
Contributed by Lukas
In this episode of "Do THIS, Not That" podcast, host Jay Schwedelson discusses the latest trends in marketing, business, and social media, with a focu...
SPECIAL SERIES ==> Big Wins On Small Budgets 📈 <== | BATHROOM Break #47 (COLLAB: The Marketing Millennials + Do This, Not That)
24 Mar 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson share easy marketing tips that won't break the bank. Learn simple ways ...
Ep.294- SECRET to 40% Email Open Rate INCREASE! ➕I don't like Las Vegas | Jay’s SCOOP
21 Mar 2025
Contributed by Lukas
In this episode of the "Do This, Not That" podcast, Jay Schwedelson dives deep into the power of specificity in marketing. He outlines how u...
Ep. 293- GUEST: #1 Marketing PODCAST U.K.🧐Building Community SECRETS! w/Daniel Rowles CEO TargetInternet.com
21 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Daniel Rowles, CEO of Target Internet and host of The Digital Marketing Podcast, t...
Ep. 292 - Ask Us ANYTHING❓Follow Up FAST or Say Goodbye FOREVER ➕Embarrassing Yourself at Industry Events🫠
19 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers two listener questions in the “Ask Us Anything” segment. He provides practical ...
Ep. 291- What's Up THIS WEEK:🍓$19 Erewhon STRAWBERRY?➕SPRING Subject Lines Tests! Instagram AI NONSENSE
18 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson offers insights on recent business, marketing, and pop culture events. From Southwest Airli...
SPECIAL SERIES ==> 🛑Stop Trying to Sound Smart!<== | BATHROOM Break #46 (COLLAB: The Marketing Millennials + Do This, Not That)
17 Mar 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson break down why simplifying marketing messages is key to increasing enga...
Ep.290- INCREASE Revenue From CURRENT CUSTOMERS! (Quick Tips)➕Shocking NEWS!🤦♂️| Jay’s SCOOP
14 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson emphasizes that retaining customers is far more cost-effective and profitable than acquirin...
Ep. 289 🍏CREATOR SECRETS! Straight from the Source!🍏
14 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Todd Tuchek, from Apple’s creator partnerships team. They delve into the evolv...
Ep. 288 - Ask Us ANYTHING❓Oops! Uh-oh! Yikes! POWER OF Failure Marketing!➕Expensive Friend Obligations! Ugghhhhh
12 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson addresses two listener questions in the “Ask Us Anything” segment. First, he provides i...
Ep. 287- What's Up THIS WEEK:🍏SIRI AI Issues!🔎Google AI Overviews IMPACT!🫣The Baldwins?
11 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delivers a brief rundown of current events in business, marketing, and technology. From App...
SPECIAL SERIES ==> Swag & Merch SECRET TIPS! 👚🧢<== | BATHROOM Break #45 (COLLAB: The Marketing Millennials + Do This, Not That)
10 Mar 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dive into marketing strategies centered around merchandise and swag. Th...
Ep. 286: 🟨AMY PORTERFIELD🟨Drops WEBINAR Secrets! 60 MILLION Podcast Downloads! #1 Marketing Expert in U.S. joins the show!
07 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes #1 Marketing Expert in United States - Amy Porterfield. They explore webinar...
Ep. 285- 4️⃣ Subject Line Tests you have NEVER TRIED!🥣WORST Show on TV!+ Octomom, Gypsy Rose| Jay’s SCOOP
07 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson reveals quick, impactful tips for creating irresistible email subject lines—plus shares h...
Ep. 284 - Ask Us ANYTHING❓BORING Company Tactics! Employee Social Media Takeover CRUSHES IT!➕ ADVICE on Issues with FRIENDS!
05 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles questions from marketers working in conservative or “boring” industries. He sha...
Ep. 283- What's Up THIS WEEK:⛓️💥Impact of EXTERNAL Links in Posts! 🩺Grey’s Anatomy and McDreamy?
04 Mar 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into recent social media marketing trends, changes in affiliate marketing, and how da...
SPECIAL SERIES ==> 3 NEW LinkedIn Changes/Tips!! 🟦<== | BATHROOM Break #44 (COLLAB: The Marketing Millennials + Do This, Not That)
03 Mar 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Jay Schwedelson and Daniel Murray dive into LinkedIn’s newest updates—from newsletter metrics and imp...
Ep. 282 – WRONG! 5 Tactics That DON'T WORK Anymore ➕ Stop LYING 💉 Just Admit You Got Work Done! Jay’s SCOOP
28 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson calls out five marketing tactics that many marketers still swear by—but are no longer eff...
Ep. 281 – NEXT-LEVEL Branding Tips w/💡 #1 Bestselling Author & Branding EXPERT Kate DiLeo!
28 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Kate DiLeo, an international best-selling author and branding expert, to explore...
Ep. 280 - BURNT Out! 🥴 How to Overcome‼️ Ask Us ANYTHING❓➕ Why won't he PROPOSE?
26 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson takes listener questions in an “Ask Us Anything” segment. He offers practical tips for ...
Ep. 279- What's Up THIS WEEK: HUGE Performance DROP!🚧Daylight SAVINGS! GOOGLE Changes!🧠Severance! Bridget Jones Review…
25 Feb 2025
Contributed by Lukas
In this “What’s Up This Week” segment of Do This, Not That, host Jay Schwedelson highlights the latest events and trends marketers need to stay ...
SPECIAL SERIES ==> I DON'T Love My Job!✖️❤️ <== | BATHROOM Break #43 (COLLAB: The Marketing Millennials + Do This, Not That)
24 Feb 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson tackle popular business and marketing sayings, challenging their validi...
Ep. 278- Email & Social TEMPLATES are GARBAGE! QUICK Fix! 🛒 Self-Checkout FAIL! 📺 Love is Blind UPDATE!!😳 Jay’s SCOOP
21 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into the habituation effect in marketing and how it diminishes the impact of email an...
Ep. 277- GUEST: 🛑 STOP Asking for so much DATA! w/Auntie Anne's, Carvel, Cinnabon, Jamba [Matt Bettis Sr Dir Customer Engagement & Loyalty GoTo Foods]
21 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson talks with Matt Bettis, Senior Director of Customer Engagement and Loyalty at GoTo Foods, a...
Ep. 276 - Ask Us ANYTHING❓ULTIMATE Content Formats = MASSIVE Engagement!➕ Delulu? Yassify? Keeping Receipts?
19 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles listener questions in the "Ask Us Anything" segment. He dives into fresh marketing ...
Ep. 275- What's Up THIS WEEK:🧊NEW LinkedIn SCAM!🪩2025 is OVER!➡️WHITE LOTUS? Cobra Kai? Love is Blind? - AND Instagram DISLIKE Button...
18 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delivers a brief yet insightful rundown of the latest marketing trends, pop culture highlig...
SPECIAL SERIES ==>SECRETS to Conversion Rate Increase! 🤧JAY HAS A COLD! 🤧 (sounds terrible!)<== | BATHROOM Break #42 (COLLAB: The Marketing Millennials + Do This, Not That)
17 Feb 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson break down landing page optimization strategies to help marketers boost...
Ep. 274-SEGMENTATION Secrets You NEVER Knew! ➕ I Hate Sharesies with Dinner Groups😡Jay’s SCOOP
14 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into hidden opportunities in database segmentation for marketers, sharing strategies ...
Ep. 273- EVENTS are Changing! w/Event Industry LEGEND - Dahlia El Gazzar 🧠- Stop Pleasing the C-Suite and Focus on Your Audience!
14 Feb 2025
Contributed by Lukas
In this insightful episode of Do This, Not That, Jay Schwedelson sits down with Dahlia El Gazzar, a trailblazer in the events industry, to delve into ...
Ep. 272 - Ask Us ANYTHING❓ NEW DATA: Apple iOS 18 Mail App impact? ➕ Marriage Proposal ideas? 💍
12 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in an “Ask Us Anything” segment. Jay covers a variety of top...
Ep. 271- DeepSeek AI TRICK!🫨Plus Valentine's Day Biz➕Consumer Tips! 🥰 BEST MOVIES for Valentine's Day?: What's Up THIS WEEK
11 Feb 2025
Contributed by Lukas
In this episode of "Do This, Not That", host Jay Schwedelson shares effective Valentine's Day marketing strategies for both businesses and consumers. ...
SPECIAL SERIES ==> How & Why YOU Need an EMAIL NEWSLETTER Now! 📰<== | BATHROOM Break #41 (COLLAB: The Marketing Millennials + Do This, Not That)
10 Feb 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the importance of starting and maintaining a newsletter, offeri...
Ep. 270-1️⃣0️⃣,0️⃣0️⃣0️⃣Hours = Expert?😡WRONG! INSTANT Boost to Marketing Campaign Performance with Zero Experience! Jay’s SCOOP
07 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson debunks the myth of the 10,000-hour rule and shares actionable tactics for achieving succes...
Ep. 269- CONTENT That Leads to PIPELINE? w/Limelight FOUNDER David Walsh🧠 #1 B2B Creator Partnership Platform!
07 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes David Walsh, CEO of Limelight, to discuss social selling, influencer marketing, an...
Ep. 268 - Ask Us ANYTHING❓ LANDING PAGE Conversion SECRETS! ➕ Dating Advice?
05 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles two questions from listeners in a quick "Ask Us Anything" segment. He sha...
Ep. 267- What's Up THIS WEEK:🧊Super Bowl IDEA to TRY!👏 Subject Line TESTS!🫠Taylor Swift Prop Bets Super Bowl?💰
04 Feb 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into the Super Bowl, sharing insights on its impact on marketing and advertising, and...
SPECIAL SERIES ===> Should You Fire Clients?👋<=== | BATHROOM Break #40 (COLLAB: The Marketing Millennials + Do This, Not That)
03 Feb 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the tough topic of firing clients and managing expectations in ...
Ep. 266- How YOUR B2B & B2C Brand Can Leverage SUPER BOWL NOW!🏈🏈🏈QUICK Marketing Tips to use THIS WEEK! Jay’s SCOOP
31 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson shares how marketers can capitalize on the Super Bowl to enhance their email marketing stra...
Ep. 265- FUTURE OF SEGMENTATION w/Anthropologie Sr. Dir. Global Strategy - Ian Dewar 🧠- Loyalty, Candles, Bucket List Travel, and more...
31 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson interviews Ian Dewar, Senior Director of Global Strategy at Anthropologie. They dive into t...
Ep. 264 - Ask Us ANYTHING❓The Bachelor! + 3X Results: The Content Format No One’s Talking About💡
29 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson dives into listener questions in the "Ask Us Anything" segment. He shares unique email mark...
Ep. 263- What's Up THIS WEEK:🛑21% Click-Through Increase! Drake vs. Kendrick Lamar? 🏈 Super Bowl Meh?
28 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson delivers the latest marketing trends and updates in his "What's Up This Week" segment. From...
SPECIAL SERIES ==>POWER of ‘3 Min Read’ + Remove NON-ENGAGED! and Beanie Babies? <== | BATHROOM Break #39 (COLLAB: The Marketing Millennials + Do This, Not That)
27 Jan 2025
Contributed by Lukas
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson blend practical marketing tactics with fun personal anecdotes. They sha...
Ep. 262- 😧Work-Life Balance IS A MYTH! (+Weekends CRUSH it NOW for Business & Consumer Offers: New Stats!) 💸AND "girl math" & "bro logic" Jay’s SCOOP
24 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles the myth of work-life balance, explores weekend marketing strategies, and dives int...
Ep. 261- Agile Leadership EXPERT! 🧠 GUEST: Taylor Raffa: SEMrush - Email Team Leader - Navigating Change with Fun and Flexibility
24 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson welcomes Taylor Raffa, the mass email team lead at Semrush, to discuss agile leadership and...
Ep. 260- ‘Search’ has Changed! TRICK to Show Up in AI RESULTS! 🧠 Ask Us ANYTHING❓➕Cereal with Water?? 🤮
22 Jan 2025
Contributed by Lukas
In this episode of Do This, Not That, host Jay Schwedelson tackles listener questions in the "Ask Us Anything" segment. He dives into strategies for o...