Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Episodes
Google Update Week - No.2 - Site Speed More Important Than Content?
11 Dec 2018
Contributed by Lukas
Google Update Week No. 2: Is Site Speed More Important Than Content? In the second of five episodes, focused on the latest round of Google Search Algo...
Google Update Week - No.1 - Debating the Latest Google Updates
10 Dec 2018
Contributed by Lukas
Google Update No. 1: Where & When to Start Holiday Planning In the first of five episodes, focused on the latest round of Google Search Algorithm ...
Black Friday SEO Winners and Losers
05 Dec 2018
Contributed by Lukas
Listen as we discuss the accuracy of our Black Friday SEO predictions and who the big winners (and losers) were from the busiest shopping day of the y...
Black Friday SEO Analysis & Predictions
28 Nov 2018
Contributed by Lukas
Listen as we discuss holiday SEO predictions and the impact of your SEO strategy on Black Friday. Show Notes Connect With: Jordan Koene: Web...
Keyword Strategy: Prioritizing Keyword Depth vs. Breadth
21 Nov 2018
Contributed by Lukas
Listen now as we take a deep dive into keyword strategy and what you and your team should be focused on as we ramp up for the new year! Jordan Koene i...
Pruning Your Website Content
14 Nov 2018
Contributed by Lukas
Pruning your website content. Today, our guest speaker Jordan Koene walks us through the importance of content consolidation and how to prune your web...
Holiday Triage No. 5: Quick & Impactful Holiday Optimization
09 Nov 2018
Contributed by Lukas
Episode 5: The Quickest & Most Impactful Holiday Optimizations As simplistic as these important tactics can be, back-to-basics page element update...
Holiday Triage No. 4: Cross Promoting Holiday Deals & Events
08 Nov 2018
Contributed by Lukas
Triage No. 4: Cross promoting holiday deals & events A great option for boosting your holiday rankings can boil down to clever internal linking an...
Holiday Triage No. 3: Repurposing Evergreen Holiday Assets
07 Nov 2018
Contributed by Lukas
Triage No. 3: Repurposing Evergreen Holiday Assets It’s surprising how often last year’s holiday assets can be refreshed to meet the demands of th...
Holiday Triage No. 2: Holiday-Specific Competitive Advantages
06 Nov 2018
Contributed by Lukas
Holiday Triage No. 2 Identifying and taking advantage of your holiday-specific competitive advantages. Your competitive standing becomes more importan...
Holiday Triage No.1: Where & When to Start Holiday Planning
05 Nov 2018
Contributed by Lukas
Holiday Triage No. 1 Where & When to Start Holiday Planning In the first of five episodes, focusing on recovering for the ever important holiday s...
Measuring Position Zero's Impact on Your Business
31 Oct 2018
Contributed by Lukas
Position Zero Month. Today, Jordan Koene, CEO Searchmetrics joins us for the wrap-up episode to Position Zero Month. Listen now to understand Zero's i...
Position Zero and Voice Search
24 Oct 2018
Contributed by Lukas
Position Zero Month. Today, our guest speaker Alex Scoble walks us through optimizing content for both Position Zero and Voice Search. Alex Scobl...
Content Strategy for Position Zero
17 Oct 2018
Contributed by Lukas
Position Zero Month. Today, our guest speaker Courtney Cox Wakefield discusses the 4 pillars of building out a content strategy in pursuit of Position...
Rich and Featured Snippets
10 Oct 2018
Contributed by Lukas
Position Zero Month. Today we talk about the difference between Rich and Featured Snippets and how to identify Featured Snippet opportunities based on...
Intro to Position Zero Month
03 Oct 2018
Contributed by Lukas
Position Zero Month. Rise above the digital noise and join us this month as we explore Google's top spot and what you and your brand can do to get the...
Finding & Fixing Robots.txt and Other Technical Issues
26 Sep 2018
Contributed by Lukas
Join us today as we take a deep dive into the technical aspects of Robots.txt, Google's crawlers, Webmaster authority, and what you can do to control ...
When Should You Start Preparing for the Holidays?
19 Sep 2018
Contributed by Lukas
Ho-Ho-Ho SEOs! Tune in to learn when you should prepare for the holidays and how Assessment, Planning, Timing and Authority can help you win this seas...
Structured Data
12 Sep 2018
Contributed by Lukas
Today we’re bringing sexy back to structured data. We also discuss organization and acquisition creating, and testing content vs. structure. Connect...
Google Core Update
05 Sep 2018
Contributed by Lukas
Today we’re going to talk about who was impacted by Google’s latest core algorithm update. Other topics we cover include Broad Core Update YMYL (Y...
Welcome to the Voices of Search Podcast
17 Aug 2018
Contributed by Lukas
The Voices of Search arms SEOs with the latest news and insights they need to navigate the ever-changing landscape of Search Engine Optimization and C...