Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Google Core Alog Update Alert! May 2022 -- Jordan Koene // Previsible.io

29 Jun 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses Google algorithm updates. The early part of May saw copious amounts of volatility around search...

Identifying and Resolving Major SEO Opportunities -- David Bell // Previsible

28 Jun 2022

Contributed by Lukas

David Bell, Co-Founder and Consulting Partner at PreVisible, talks about operational SEO. When you start out doing SEO for a smaller website, you’re...

Does Enterprise SEO Belong in Product or Marketing? -- Billy Watts // Homes.com

27 Jun 2022

Contributed by Lukas

Billy Watts, Senior SEO Strategist at Homes.com, talks about where enterprise SEO belongs in the organization. While it’s more common for SEO to be ...

SEO Onboarding Hires -- Jordan Koene & Tyson Stockton // Previsible

24 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and discuss SEO recruiting. What you invest in a new hire ultim...

Evaluating SEOs Candidates -- Jordan Koene & Tyson Stockton // Previsible

23 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and discuss SEO recruiting. It’s impossible for HR to find th...

Recruiting SEOs -- Jordan Koene & Tyson Stockton // Previsible

22 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and discuss SEO recruiting. There many different channels you c...

Scoping an SEO Role -- Jordan Koene & Tyson Stockton // Previsible

21 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and discuss SEO recruiting. SEO job descriptions should be appe...

Evolution of the SEO Role -- Jordan Koene & Tyson Stockton // Previsible

20 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and discuss SEO recruiting. Today’s SEO needs to be a strateg...

The Great SEO Resignation -- Jordan Koene // Previsible

17 Jun 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses breaking SEO news. In the last two years, many people have walked away from corporate America f...

The State of Backlinks -- Jordan Koene // Previsible

16 Jun 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses breaking SEO news. Over the years, Google’s algorithms have grown more sophisticated in their...

Google's May Algo Updates -- Jordan Koene // Previsible

15 Jun 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses breaking SEO news. Recently, we’ve seen Google shift its approach to the release of updates. ...

Post Algorithm Update Site Evolution -- Geoff Atkinson // Huckabuy

14 Jun 2022

Contributed by Lukas

Geoff Atkinson, Founder and CEO of Huckabuy, talks about structured data and how to deal with Google's algorithm. Black hat and unethical SEO tactics ...

Using Structured Data to Qualify for Enhanced Search Results -- Geoff Atkinson // Huckabuy

13 Jun 2022

Contributed by Lukas

Geoff Atkinson, Founder and CEO of Huckabuy, talks about structured data and how to deal with Google's algorithm. Zero-click search numbers continue t...

Tanked to Ranked: SEO First-Aid Kit -- Andrew Shotland // Local SEO Guide

10 Jun 2022

Contributed by Lukas

Andrew Shotland, Local SEO Guide CEO and SEO consultant, discusses domain cannibalization. Sometimes, a big dip in SEO performance of a website just r...

WTF is Multi-Domain Cannibalization? -- Andrew Shotland // Local SEO Guide

09 Jun 2022

Contributed by Lukas

Andrew Shotland, Local SEO Guide CEO and SEO consultant, discusses domain cannibalization. As SEOs, the majority of our time is spent figuring out wha...

Tracking the Impact of SEO -- Brian Piper // University of Rochester

08 Jun 2022

Contributed by Lukas

Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, talks about higher education’s take on SEO. Tracking the im...

Breaking Down Silos with SEO -- Brian Piper // University of Rochester

07 Jun 2022

Contributed by Lukas

Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, talks about higher education’s take on SEO. By nature, high...

Higher Education's SEO & Content Strategy -- Brian Piper // University of Rochester

06 Jun 2022

Contributed by Lukas

Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, talks about higher education’s take on SEO. SEO is not ofte...

Executive Communication | SEO for Executives -- Tyson Stockton & Jordan Koene // previsible.io

03 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into SEO for executives. SEO isn’t a standalone acti...

Managing and Leading | SEO for Executives -- Tyson Stockton & Jordan Koene // previsible.io

02 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into SEO for executives. At the organizational level, ...

Resources and Investment | SEO for Executives -- Tyson Stockton & Jordan Koene // previsible.io

01 Jun 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into SEO for executives. There’s often a misconcepti...

Goal Setting | SEO for Executives -- Tyson Stockton & Jordan Koene // previsible.io

31 May 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into SEO for executives. Measuring the impact of SEO c...

Introduction | SEO for Executives -- Tyson Stockton & Jordan Koene // previsible.io

30 May 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into SEO for executives. As an SEO, your growth and su...

How to hire a B2B Content Marketing Agency -- Andrew Eagar // Directive Consulting

27 May 2022

Contributed by Lukas

Andrew Eagar, Directive Consulting’s Director of SEO, talks about agency SEO. A lot of enterprise brands struggle with creating content that is both...

Finding the Best Enterprise SEO Agency -- Andrew Eagar // Directive Consulting

26 May 2022

Contributed by Lukas

Andrew Eagar, Directive Consulting’s Director of SEO, talks about agency SEO. The level of execution and project management required for enterprise ...

B2B SAAS SEO plans -- Andrew Eagar // Directive Consulting

25 May 2022

Contributed by Lukas

Andrew Eagar, Directive Consulting’s Director of SEO, talks about agency SEO. In the B2B SaaS space, companies have high goals to achieve and the sl...

Getting into Product Management as an SEO -- Holly Miller Anderson // Under Armour

24 May 2022

Contributed by Lukas

Holly Miller Anderson, Lead SEO Product Manager at Under Armour, talks about SEO product management. A career in SEO management is a great foundation ...

What is SEO Product Manager -- Holly Miller Anderson // Under Armour

23 May 2022

Contributed by Lukas

Holly Miller Anderson, Lead SEO Product Manager at Under Armour, talks about SEO product management. SEO managers don’t often have direct access to ...

Earning Links Through Newsworthy Content -- Amanda Milligan // Stacker

20 May 2022

Contributed by Lukas

Amanda Milligan, Head of Marketing at Stacker, explores maximizing the reach and impact of your content. It simply isn’t enough to just create a pie...

The Power of Content Syndication -- Amanda Milligan // Stacker

19 May 2022

Contributed by Lukas

Amanda Milligan, Head of Marketing at Stacker, explores maximizing the reach and impact of your content. Content syndication means many things in many...

Building Brand Authority With Content -- Amanda Milligan // Stacker

18 May 2022

Contributed by Lukas

Amanda Milligan, Head of Marketing at Stacker, explores maximizing the reach and impact of your content. Often, our approach to link building is just ...

Merging Social & SEO -- Austin Armstrong // Socialty Pro

17 May 2022

Contributed by Lukas

Austin Armstrong, Co-Founder & CEO of Sociality Pro, discusses social media's relationship with search. When you’re looking for organic, fast an...

TikTok For SEO -- Austin Armstrong // Socialty Pro

16 May 2022

Contributed by Lukas

Austin Armstrong, Co-Founder & CEO of Sociality Pro, discusses social media's relationship with search. The difference between TikTok and social m...

SEO As The Digital Epicenter And The Voice Of The Consumer -- Justin Abrams & Michael Rispoli // Cause of a Kind

13 May 2022

Contributed by Lukas

Ben continues the chat with Justin Abrams and Michael Rispoli, the co-founders of Cause Of A Kind. Find out all you need to know about building an SEO...

The Importance Of An SEO First Developer Mentality -- Justin Abrams & Michael Rispoli // Cause of a Kind

12 May 2022

Contributed by Lukas

Ben is joined by Justin Abrams and Michael Rispoli, the co-founders of Cause Of A Kind. Where should SEO sit in your business? And what does it take t...

Purpose-Driven SEO -- Dale Bertrand // Fire&Spark

11 May 2022

Contributed by Lukas

Dale Bertrand, President of Fire&Spark, talks about technical changes that impact your SEO performance. Securing a spot at the top of the search r...

Ecomm SEO Beyond Core Web Vital -- Dale Bertrand // Fire&Spark

10 May 2022

Contributed by Lukas

Dale Bertrand, President of Fire&Spark, talks about technical changes that impact your SEO performance. When people start doing SEO and optimizing...

Google AI Changes For SEO -- Dale Bertrand // Fire&Spark

09 May 2022

Contributed by Lukas

Dale Bertrand, President of Fire&Spark, talks about technical changes that impact your SEO performance. Google’s algorithm has become alarmingly...

Google’s Goodbye To AMP -- Jordan Koene / Previsible

06 May 2022

Contributed by Lukas

Jordan Koene, Co-Founder and Education Partner at PreVisible, dives into breaking SEO news. When AMP came into existence, tech leaders criticized it b...

Google’s Highly Cited Fact Feature -- Jordan Koene / Previsible

05 May 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses SEO news. Audio has always taken a backseat to video, images, and maps on the SERP. As aud...

Google Algo Update Alert -- Jordan Koene / Previsible

04 May 2022

Contributed by Lukas

Jordan Koene, Co-Founder and Education Partner at PreVisible, dives into breaking SEO news. Google’s latest standalone product reviews update is tes...

Leveraging Google Business Profile In A Competitive Industries -- John Paglio // flyte new media

03 May 2022

Contributed by Lukas

John Pagilo, Digital Marketing Manager at Flyte New Media, talks about local SEO and Google My Business. We’ve seen Google making the big shift towa...

April Winners & Losers -- Tyson Stockton // previsible.io

02 May 2022

Contributed by Lukas

Tyson Stockton, PreVisible Co-Founder and Education Partner, discusses players making moves in the SEO community. From Elon Musk’s purchase of Twitt...

Earning Quality Backlinks -- Farzad Rashidi // Respona

29 Apr 2022

Contributed by Lukas

Farzad Rashidi, Lead innovator and Co-Founder at Respona, talks about connecting your content and linking strategies. As far as Google’s ranking fac...

Finding Opportunity Keywords -- Farzad Rashidi // Respona

28 Apr 2022

Contributed by Lukas

Farzad Rashidi, Lead innovator and Co-Founder at Respona, talks about connecting your content and linking strategies. Many companies mistakenly spend ...

Creating Better Experience Forecast Content For Users -- Dan Taylor // SALT.agency

27 Apr 2022

Contributed by Lukas

Dan Taylor, Head of Research and Development at SALT.agency, discusses technical SEO. Content should enable consumers to better forecast their own exp...

Edge SEO And Utilizing CDNs -- Dan Taylor // SALT.agency

26 Apr 2022

Contributed by Lukas

Dan Taylor, Head of Research and Development at SALT.agency, discusses technical SEO. Large businesses, in operation for a number of years, in the off...

Debugging Complex Canonical Issues -- Dan Taylor // SALT.agency

25 Apr 2022

Contributed by Lukas

Dan Taylor, Head of Research and Development at SALT.agency, discusses technical SEO. Optimizing your website to rank internationally is an entirely d...

Tech SEO Stakeholder Management -- Tyson Stockton & Jordan Koene // previsible.io

22 Apr 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into technical SEO. Setting proper expectations is cri...

Organizational Knowledge for Tech SEO -- Tyson Stockton & Jordan Koene // previsible.io

21 Apr 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into technical SEO. If your partners, leaders, and cli...

Executing Technical SEO -- Tyson Stockton & Jordan Koene // previsible.io

20 Apr 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into technical SEO. When you’re in the planning proc...

Technical SEO Skills -- Tyson Stockton & Jordan Koene // previsible.io

19 Apr 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into technical SEO. To achieve success within tec...

Introduction to Technical SEO -- Tyson Stockton & Jordan Koene // previsible.io

18 Apr 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into technical SEO. Of all the segments within SEO, te...

March News Part 3 -- Jordan Koene // previsible.io

15 Apr 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses SEO news. Backlinks are incredibly valuable when it comes to establishing credibility with Goog...

March News Part 2 -- Jordan Koene // previsible.io

14 Apr 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses SEO news. Audio has always taken a backseat to video, images, and maps on the SERP. As aud...

March News Part 1 -- Jordan Koene // previsible.io

13 Apr 2022

Contributed by Lukas

Jordan Koene, PreVisible CEO and Co-Founder, discusses SEO news. Lately, UGC and large content sites have seen unconfirmed losses in long-tail scenari...

AI's Influence On Content Creation & Optimization -- Jeff Coyle // MarketMuse

12 Apr 2022

Contributed by Lukas

Jeff Coyle, MarketMuse Co-Founder and Chief Strategy Officer, discusses search tactics that generate leads, using AI. Businesses put themselves at a d...

How To Use Search For Lead Generation -- Jeff Coyle // MarketMuse

11 Apr 2022

Contributed by Lukas

Jeff Coyle, MarketMuse Co-Founder and Chief Strategy Officer, discusses search tactics that generate leads. Companies driving leads from search build ...

Monday.com Content Case Study -- James Scherer // Codeless.io

08 Apr 2022

Contributed by Lukas

James Scherer, Codeless VP of Growth, discusses content marketing strategies. Monday.com is a multifaceted platform, offering users the ability to man...

Pillar & Post Content Method -- James Scherer // Codeless.io

07 Apr 2022

Contributed by Lukas

James Scherer, Codeless VP of Growth, discusses content marketing strategies. Sustainable and scalable content marketing strategies require more than ...

March Winners & Losers -- Tyson Stockton // previsible.io

06 Apr 2022

Contributed by Lukas

Tyson Stockton, PreVisible.io Co-Founder and Education Partner, looks back at SEO’s biggest players and trends, last month. While the Ukraine Russia...

Journalism Best Practices For Marketers -- Melanie Deziel // StoryFuel

05 Apr 2022

Contributed by Lukas

Melanie Deziel, The Convoy’s Co-Founder and VP of Marketing, discusses PR and journalism strategies. Journalists receive hundreds of pitches regular...

Increasing Your Chances Of PR Coverage -- Melanie Deziel // StoryFuel

04 Apr 2022

Contributed by Lukas

Melanie Deziel, The Convoy’s Co-Founder and VP of Marketing, discusses PR and journalism strategies. Many of us would jump at the opportunity of a p...

Automating Website Health -- Ashley Berman Hale // Deepcrawl

01 Apr 2022

Contributed by Lukas

Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. Automation tools are perfe...

Website Health For Enterprise Scale -- Ashley Berman Hale // Deepcrawl

31 Mar 2022

Contributed by Lukas

Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. Sites like eBay and Macy’...

Required Resources For Website Health -- Ashley Berman Hale // Deepcrawl

30 Mar 2022

Contributed by Lukas

Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. Being able to understand w...

SEO Funnel & Website Health -- Ashley Berman Hale // Deepcrawl

29 Mar 2022

Contributed by Lukas

Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. If a web page is inaccessi...

Importance of Website Health -- Ashley Berman Hale // Deepcrawl

28 Mar 2022

Contributed by Lukas

Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. Whether it’s eCommerce o...

Content Optimization -- Tyson Stockton & Jordan Koene // Previsible

25 Mar 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into content. Content optimization can quickly become ...

Content Creation -- Tyson Stockton & Jordan Koene // Previsible

24 Mar 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into content. How do SEOs enable content writers witho...

Content Planning -- Tyson Stockton & Jordan Koene // Previsible

23 Mar 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into content. Templates are one of the many tools SEOs...

Content Strategy -- Tyson Stockton & Jordan Koene // Previsible

22 Mar 2022

Contributed by Lukas

VOS guest-hosts and PreVisible Co-Founders, Tyson Stockton and Jordan Koene continue discussions on the basic principles of educating an enterprise SE...

Content Ownership -- Tyson Stockton & Jordan Koene // Previsible

21 Mar 2022

Contributed by Lukas

PreVisible Co-Founders, Tyson Stockton and Jordan Koene, guest host SEO Education Week and dive into content. When we think about who needs SEO educat...

Common Ecomm SEO Mistakes -- Rad Paluszak // HuskyHamster

18 Mar 2022

Contributed by Lukas

Rad Paluszak, Husky Hamster’s CTO, wraps up discussions on common tactics in eCommerce link building. In eCommerce, content is only one part of the ...

Link Building e-Commerce Website -- Rad Paluszak // HuskyHamster

17 Mar 2022

Contributed by Lukas

Rad Paluszak, Husky Hamster’s CTO, continues to discuss common tactics in eCommerce link building. Link building still remains one of the most impor...

Secrets of Link Building Pitfalls -- Rad Paluszak // HuskyHamster

16 Mar 2022

Contributed by Lukas

Rad Paluszak, Husky Hamster’s CTO, discusses common tactics in eCommerce link building. Google sends mixed signals about what is allowed and what is...

How To Find B2B Evangelists -- Mark Raffan // Content Callout

15 Mar 2022

Contributed by Lukas

Mark Raffan, CEO of Content Callout, talks about the impact of content marketing programs. Outsourcing content production to influencers and evangelis...

Getting Buy-In for Content Marketing Investments -- Mark Raffan // Content Callout

14 Mar 2022

Contributed by Lukas

Mark Raffan, CEO of Content Callout, talks about the impact of content marketing programs. Producing content with no explicit purpose is a waste of ti...

Content Frameworks That Convert Visitors Into Customers -- Greg Digneo // Content Guppy

11 Mar 2022

Contributed by Lukas

Ben meets with Greg Digneo, founder of Content Guppy to talk shop on what it takes to create quality content. They talk about creating content for B2B...

Content Methodology That Builds B2B Audiences -- Greg Digneo // Content Guppy

10 Mar 2022

Contributed by Lukas

Greg Digneo, founder of Content Guppy sits in with Ben to talk about what it takes, content-wise, to build B2B audiences. Your content should be the b...

B2B SEO vs B2C SEO -- Micah Fisher-Kirshner // Turn/River Capital

09 Mar 2022

Contributed by Lukas

Micah Fisher-Kirshner, VP of SEO & Content at Turn/River Capital, wraps up discussions on SEO in private equity firms. Whether it’s B2B mar...

SEO At A PE Firm vs In-House -- Micah Fisher-Kirshner // Turn/River Capital

08 Mar 2022

Contributed by Lukas

VP of SEO & Content at Turn/River Capital, Micah Fisher-Kirshner, continues discussions on SEO in private equity firms. The day-to-day of a P...

Surviving An Acquisition As An SEO -- Micah Fisher-Kirshner // Turn/River Capital

07 Mar 2022

Contributed by Lukas

Micah Fisher-Kirshner, VP of SEO & Content at Turn/River Capital, discusses SEO in private equity firms. It’s natural to experience some level o...

Core Web Vitals Study Review -- Marcus Tober // Searchmetrics

04 Mar 2022

Contributed by Lukas

Today, Marcus Tober, founder and chief evangelist of Searchmetrics joins Ben to talk about Google’s Core Web Vitals update. How do core web vitals a...

February Winners & Losers -- Tyson Stockton // previsible.io

03 Mar 2022

Contributed by Lukas

Tyson Stockton, PreVisible.io Co-Founder and Educational Partner, discusses SEO trends of this past month. The pandemic, core updates, and rising conf...

Future Of AI And Machine Translation -- Matija Kovac // Taia Translations

02 Mar 2022

Contributed by Lukas

Co-Founder and Head of Development at Taia Translations, Matija Kovac, wraps up discussions on the importance of localization in your business strateg...

Building Translation Memory -- Matija Kovac // Taia Translations

01 Mar 2022

Contributed by Lukas

Co-Founder and Head of Development at Taia Translations, Matija Kovac, continues to discuss the importance of localization in your business strategy. ...

Why Localization A Critical Strategies For International Businesses -- Matija Kovac // Taia Translations

28 Feb 2022

Contributed by Lukas

Matija Kovac, Co-Founder and Head of Development at Taia Translations, discusses the importance of localization in your business strategy. Just five y...

SEO Acquisitions: Backlinkio & Content King -- Jordan Koene // Previsible.io

25 Feb 2022

Contributed by Lukas

PreVisible.io CEO and Co-Founder, Jordan Koene, talks about recent acquisitions in the SEO space. Point solutions are being acquired by big platforms ...

Google's New Search Features -- Jordan Koene // Previsible.io

24 Feb 2022

Contributed by Lukas

PreVisible.io CEO and Co-Founder, Jordan Koene, talks about Google’s new SERP features. Google’s collection and use of data has always been widely...

Why Marketing Teams Fail at Content Marketing -- Skyler Reeves // Ardent Growth

21 Feb 2022

Contributed by Lukas

Skyler Reeves, Founder and CEO of Ardent Growth, discusses content marketing tips. Marketers aren’t spending enough time talking to their customers....

Brand SERPs and ORM -- Jason Barnard // Kalicube

18 Feb 2022

Contributed by Lukas

Jason Barnard, The Brand SERP Guy at Kalicube, continues discussions on the importance of brand search engine results pages and online reputation mana...

Knowledge Panels For People vs Companies -- Jason Barnard // Kalicube

17 Feb 2022

Contributed by Lukas

Jason Barnard, The Brand SERP Guy at Kalicube, discusses the importance of brand SERPs and online reputation management. Google wants to understand wh...

Is Link Building Still Important in 2022? -- Zac Almeida // The SEO Hustler

16 Feb 2022

Contributed by Lukas

CEO of The SEO Hustler, Zac Almeida, talks about link building. Google has gotten better at understanding natural language processing and topical auth...

Semantic SEO Impact Case Study -- Zac Almeida // The SEO Hustler

15 Feb 2022

Contributed by Lukas

CEO of The SEO Hustler, Zac Almeida, discusses semantic SEO. Creating content that speaks to users at each stage of the sales funnel may seem exhausti...

Topical Authority and Google MUM -- Zac Almeida // The SEO Hustler

14 Feb 2022

Contributed by Lukas

Zac Almeida, CEO of The SEO Hustler, offers his insights on Google’s assessment of topical authority. We all want to rank for that top spot on Googl...

SEO Secrets For Shopify Store Owners -- Kevin Indig // Shopify

11 Feb 2022

Contributed by Lukas

This is our 2nd part conversation with Kevin indig of Shopify. Yesterday, Kevin and I talked about e commerce platform optimization levers, ...

Ecommerce Platform Optimization Levers -- Kevin Indig // Shopify

10 Feb 2022

Contributed by Lukas

Welcome to the voices of search podcast. Today we're going to talk to one of my favorite SEOs about the recent shift in his career focus. Joining us i...

UX Experiments That Change SEO Strategies -- George Chasiotis // MINUTTIA

09 Feb 2022

Contributed by Lukas

George Chasiotis, MINUTTIA Managing Director, wraps up discussions on SaaS SEO strategies. Traditionally, SEO has focused on on-page optimization, lin...

Creating Linkable Assets That Get Attention -- George Chasiotis // MINUTTIA

08 Feb 2022

Contributed by Lukas

MINUTTIA Managing Director, George Chasiotis, continues to explore SaaS SEO strategies. Creating content to build topical authority is critical, but t...